Market movement
In 2024, colouring matter: pigments and preparations based on titanium dioxide, containing 80% or more by weight of titanium dioxide calculated on the dry matter trade exhibited strong growth, with global flows reaching $9,672,127,115 and a three-year compound annual growth rate of -3.8% (five-year: +2.7%). The all-time peak of $10,928,267,693 was recorded in 2022; the current level is 11% below that high-water mark.
Over the 30-year observation window (1995–2024), 69% of years recorded positive growth, indicating a predominantly expanding market. Trend momentum is decelerating (-6.2% acceleration).
The World Trade Flows Characterization classifies colouring matter: pigments and preparations based on titanium dioxide, containing 80% or more by weight of titanium dioxide calculated on the dry matter as "One-way trade" in the medium price range price segment, providing additional context for market positioning and competitive dynamics.
