Market movement
In 2024, photographic film: for colour photography (polychrome), in rolls, sensitised, unexposed, without sprocket holes, of a width exceeding 610mm and of a length exceeding 200m (other than of paper, paperboard or textiles) trade exhibited significant decline, with global flows reaching $15,960,883 and a three-year compound annual growth rate of -19.0% (five-year: +17.6%). The all-time peak of $679,289,567 was recorded in 1997; the current level is 98% below that high-water mark.
Over the 30-year observation window (1995–2024), 38% of years recorded positive growth, indicating significant cyclicality with frequent contractions. Trend momentum is decelerating (-15.0% acceleration).
The World Trade Flows Characterization classifies photographic film: for colour photography (polychrome), in rolls, sensitised, unexposed, without sprocket holes, of a width exceeding 610mm and of a length exceeding 200m (other than of paper, paperboard or textiles) as "One-way trade" in the medium price range price segment, providing additional context for market positioning and competitive dynamics.
