Market movement
In 2024, fabrics, woven: containing 85% or more by weight of cotton, of yarns of different colours, weighing more than 200g/m2, denim trade exhibited strong growth, with global flows reaching $2,285,368,044 and a three-year compound annual growth rate of -5.1% (five-year: -0.7%). The all-time peak of $3,840,791,329 was recorded in 2004; the current level is 40% below that high-water mark.
Over the 30-year observation window (1995–2024), 55% of years recorded positive growth, indicating a mildly upward trajectory with periodic contractions. Trend momentum is steady (-2.4% acceleration).
The World Trade Flows Characterization classifies fabrics, woven: containing 85% or more by weight of cotton, of yarns of different colours, weighing more than 200g/m2, denim as "Two-way horizontal trade" in the low price range price segment, providing additional context for market positioning and competitive dynamics.
