Market movement
In 2024, photographic film: for colour photography (polychrome), in rolls, sensitised, unexposed, of a width exceeding 16mm but not 35mm and of a length exceeding 30m trade exhibited significant decline, with global flows reaching $26,106,581 and a three-year compound annual growth rate of +19.0% (five-year: +22.1%). The all-time peak of $1,330,420,769 was recorded in 2004; the current level is 98% below that high-water mark.
Over the 30-year observation window (1995–2024), 45% of years recorded positive growth, indicating significant cyclicality with frequent contractions. Trend momentum is strengthening (+18.0% acceleration).
The World Trade Flows Characterization classifies photographic film: for colour photography (polychrome), in rolls, sensitised, unexposed, of a width exceeding 16mm but not 35mm and of a length exceeding 30m as "One-way trade" in the medium price range price segment, providing additional context for market positioning and competitive dynamics.
