Product intelligence · HS 220429 · 2024 data

Wine: still, in containers holding more than 2 litres

Global exports of wine: still, in containers holding more than 2 litres totalled $2,807,051,537 in 2024, a +2.5% change from the previous year. Traded by 143 countries across 2,390 bilateral corridors, with demand from 192 importing markets. The long-term trend is stable.

Data: OECD BIMTS · Coverage: 19952024 · Updated: 2026-07-17

Global trade

$2.8B

+2.5% YoY

3Y / 5Y CAGR

-2.4%

5Y: -1.2%

Supply structure

Diversified

HHI 0.109

Volatility

Low

Score 3/100

1.

Market movement

In 2024, wine: still, in containers holding more than 2 litres trade exhibited modest growth, with global flows reaching $2,807,051,537 and a three-year compound annual growth rate of -2.4% (five-year: -1.2%). The all-time peak of $3,394,052,382 was recorded in 2013; the current level is 17% below that high-water mark.

Over the 30-year observation window (19952024), 66% of years recorded positive growth, indicating a predominantly expanding market. Trend momentum is steady (-1.6% acceleration).

The World Trade Flows Characterization classifies wine: still, in containers holding more than 2 litres as "One-way trade" in the low price range price segment, providing additional context for market positioning and competitive dynamics.

2.

Supply & demand structure

The supply side is diversified (Herfindahl-Hirschman Index 0.109). The three largest exporters — Spain ($593.6M), New Zealand ($379.5M), and Italy ($328.6M) — collectively dominate supply flows. The leading exporter has grown at -0.5% over the last three years.

On the demand side, importer concentration is diversified (HHI 0.105). The three largest import markets are United Kingdom ($620.2M), Germany ($491.9M), and United States ($279.0M). The largest importing market sources from 53 different supplying countries.

Estimated substitution elasticity: -2.50. Buyers have moderate flexibility to shift sourcing, but face some switching costs.

The dominant trade corridor is Italy → Germany at $162.1M, representing 33.0% of the importer's total demand.

3.

Risk profile & trade outlook

The volatility score for wine: still, in containers holding more than 2 litres is 3 out of 100, classified as low. Trade flows are relatively stable compared to other HS6 products, suggesting mature supply chains and predictable demand.

For market entrants, modest but steady demand provides a reasonable entry window. The diversified supply landscape means many competitors but also multiple entry points and buyer relationships to target.

Data confidence is rated "High" based on reporting coverage and consistency across OECD member and partner countries.

Historical evidence

Annual trade value 19952024

Peak: $3,394,052,382 in 2013. Currently 17% below peak.

YearGlobal trade (USD)YoY growth
2015$2,612,416,438-13.4%
2016$2,601,454,919-0.4%
2017$3,054,762,083+17.4%
2018$3,325,068,349+8.8%
2019$2,974,607,733-10.5%
2020$3,107,130,492+4.5%
2021$3,015,748,883-2.9%
2022$2,966,411,637-1.6%
2023$2,737,884,046-7.7%
2024$2,807,051,537+2.5%

Top exporting countries

Ranked by export value of wine: still, in containers holding more than 2 litres in 2024.

View all 143 exporters →

Top importing markets

Largest import destinations for wine: still, in containers holding more than 2 litres.

View all 192 markets →

Leading trade corridors

Largest bilateral export flows for wine: still, in containers holding more than 2 litres, ranked by value. Click any country to view its full profile.

#ExporterImporterValue 20243Y CAGR
1ItalyGermany$162.1M+5.2%
2AustraliaUnited Kingdom$155.6M-7.2%
3SpainGermany$152.9M+11.6%
4SpainFrance$147.5M+0.4%
5New ZealandUnited Kingdom$134.5M+6.7%
6United StatesUnited Kingdom$104.2M-8.4%
7New ZealandAustralia$101.2M-2.3%
8New ZealandUnited States$97.8M+6.5%

Showing top 8 of 10 corridors with available data for 2024.

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Sources, definitions & methodology

Data source

OECD Bilateral International Merchandise Trade Statistics (BIMTS). Aggregated from 312M+ reported trade records across 200+ countries and 5,300+ HS6 product codes. Coverage: 19952024.

Key indicators

HHI (Herfindahl-Hirschman Index): market concentration, 0 = fully diversified, 1 = single player. CAGR: compound annual growth rate over a stated period. Volatility score: trade value variability, 0–100 scale.

How this page is made

All statistical content on this page is data-driven, composed programmatically from live OECD trade records. No generic AI-generated prose is used. Analytical paragraphs combine real data points with factual interpretation. This page was last refreshed on 2026-07-17.