Wine: still, in containers holding 2 litres or less

In 2024, wine: still, in containers holding 2 litres or less trade exhibited slight decline, with global flows reaching $25,127,955,402 and a three-year compound annual growth rate of -3.1% (five-year: +0.4%). The all-time peak of $27,628,393,564 was recorded in 2021; the current level is 9% below that high-water mark.

Over the 30-year observation window (1995–2024), 72% of years recorded positive growth, indicating a predominantly expanding market. Trend momentum is decelerating (-3.5% acceleration).

The World Trade Flows Characterization classifies wine: still, in containers holding 2 litres or less as "One-way trade" in the high price range price segment, providing additional context for market positioning and competitive dynamics.

The supply side is moderately concentrated (Herfindahl-Hirschman Index 0.162). The three largest exporters — France ($7.6B), Italy ($5.7B), and Spain ($1.9B) — collectively dominate supply flows. The leading exporter has grown at -2.2% over the last three years.

On the demand side, importer concentration is diversified (HHI 0.071). The three largest import markets are United States ($4.8B), United Kingdom ($2.8B), and Germany ($1.7B). The largest importing market sources from 91 different supplying countries.

Estimated substitution elasticity: -4.82. Buyers have moderate flexibility to shift sourcing, but face some switching costs.

The dominant trade corridor is France → United States at $1.6B, representing 33.6% of the importer's total demand.

The volatility score for wine: still, in containers holding 2 litres or less is 2 out of 100, classified as low. Trade flows are relatively stable compared to other HS6 products, suggesting mature supply chains and predictable demand.

For market entrants, contracting demand signals caution before committing resources. A moderately concentrated market rewards differentiated positioning and strategic partner selection.

Data confidence is rated "High" based on reporting coverage and consistency across OECD member and partner countries.