HS4 subsector intelligence

Printed matter
HS4 4911 trade overview

A focused view of this HS4 subsector: market scale, momentum, leading routes, countries, and the HS6 classifications inside it.

HS4 49111995-2024 coverageStable
The numbers at a glanceLatest reported year · 2024
01

Latest trade

$10.6BGlobal subsector value
02

Annual change

+1.9%Latest year on year
03

Exporters

196Active reporting countries
04

Importers

200Active reporting countries
05

HS6 products

3Classifications inside HS4

The subsector read

$10.6B in trade, with -0% annualized growth over three years.

Printed matter is recorded across 11,800 active corridors, with 196 exporters and 200 importers.

Annual trend

Subsector momentum over time

Reported global trade from 1995 to 2024. Read the methodology ↗

Annual subsector tradeReported global trade from 1995 to 2024.1995: $5.0B1996: $5.2B1997: $5.2B1998: $5.5B1999: $6.2B2000: $6.2B2001: $6.2B2002: $6.8B2003: $7.8B2004: $8.7B2005: $9.4B2006: $10.0B2007: $11.4B2008: $12.5B2009: $10.7B2010: $11.2B2011: $11.7B2012: $11.4B2013: $12.1B2014: $12.1B2015: $10.8B2016: $10.8B2017: $10.7B2018: $10.9B2019: $10.8B2020: $9.3B2021: $10.6B2022: $11.1B2023: $10.7B2024: $10.6B
Reported global trade by year.

Top trade corridors

Where the subsector moves

Leading exporter-to-importer relationships by latest reported value. See data sources ↗

Latest reported relationshipsTop 10 by trade value
RankExporterImporterTrade valueGrowthHS6DistanceFTA
1ChinaCHNUSA, Puerto Rico and US Virgin IslandsUSA$477.3M-3.9%311,883 kmNo
2USA, Puerto Rico and US Virgin IslandsUSACanadaCAN$420.7M+1.2%3556 kmYes
3MexicoMEXUSA, Puerto Rico and US Virgin IslandsUSA$360.9M+23.6%33,359 kmYes
4CanadaCANUSA, Puerto Rico and US Virgin IslandsUSA$265.8M+3.5%3556 kmYes
5GermanyDEUSwitzerland, LiechtensteinCHE$216.3M-6.8%3674 kmYes
6USA, Puerto Rico and US Virgin IslandsUSAMexicoMEX$204.3M-6.2%33,359 kmYes
7PolandPOLGermanyDEU$161.5M+1.7%3518 kmYes
8USA, Puerto Rico and US Virgin IslandsUSAChinaCHN$143.3M+36.7%311,883 kmNo
9ChinaCHNSingaporeSGP$121.3M+73%33,797 kmYes
10NetherlandsNLDGermanyDEU$114.1M+20%3579 kmYes

Market structure

Where supply and demand concentrate

Exporter and importer rankings show the two sides of the subsector separately. Check coverage ↗

Top exporters2024 ranking
RankCountryExportsPartnersHS6
1ChinaCHN$1.5B1983
2USA, Puerto Rico and US Virgin IslandsUSA$1.3B1763
3GermanyDEU$1.1B1803
4NetherlandsNLD$569.7M1823
5PolandPOL$479.9M1623
6ItalyITA$478.5M1693
7FranceFRA$457.0M1923
8United KingdomGBR$403.5M1703
9MexicoMEX$389.6M1033
10CanadaCAN$388.8M1523
Top importers2024 ranking
RankCountryImportsPartnersHS6
1USA, Puerto Rico and US Virgin IslandsUSA$1.7B1373
2GermanyDEU$917.1M1553
3FranceFRA$652.5M1713
4CanadaCAN$590.3M1353
5Switzerland, LiechtensteinCHE$451.6M1373
6United KingdomGBR$424.3M1253
7NetherlandsNLD$402.9M1343
8ChinaCHN$358.8M1213
9ItalyITA$283.2M973
10MexicoMEX$252.4M683

HS6 product coverage

The products inside HS4 4911

Six-digit classifications make the subsector specific. Browse the product workspace ↗

3 classifications shownPrinted matter
01
Printed matter: trade advertising material, commercial catalogues and the likeHS6 491110
02
Printed matter: pictures, designs and photographs, n.e.c. in item no. 4911.10HS6 491191
03
Printed matter: n.e.c. in heading no. 4911HS6 491199

Definitions and coverage

Read the numbers with context

Reported observations and calculated indicators should be read with their coverage period. Responsible AI principles ↗

01

Reported values

Trade values describe reported merchandise trade for the HS4 classification, not company-level sales or shipment records.

02

Calculated indicators

Growth, concentration, volatility, and peak comparisons are calculated from reported observations.

03

Missing data

Unavailable observations remain unavailable. They are not filled, interpolated, or presented as forecasts.

Coverage: 1995-2024 · Data refreshed 2026-07-20 09:34:09

Data source

OECD trade statistics with CEPII context

OECD (2025), Balanced international merchandise trade statistics (BIMTS) - HS2017-6D, OECD Data Explorer (accessed on 2026-08-27). OECD BIMTS is the primary trade series for this view. Supporting bilateral trade context uses CEPII BACI bilateral trade flows (202601) under Etalab 2.0 Open Licence. Yugalinks presents derived views of reported observations and calculated indicators. Data terms: OECD Terms & Conditions.