Largest market shown
India
$215.2B calculated opportunity across 37 screened products.
Regional export playbook
Kenya in South Asia
where to look next
Compare buyer markets, access conditions, and product opportunities across South Asia. Use this guide to prioritize research, not to treat calculated indicators as guaranteed sales.
3-year opportunity$229.3BCalculated addressable value
Buyer markets5Markets with qualifying rows
FTA markets0Reported access indicator
Avg. distance5,651 kmAverage reported distance
Avg. entry days17Business entry indicator
South Asia regional view
Should Kenya focus here?
The answer depends on demand, product fit, access, competition, and route economics. This playbook shows where the available trade signals are strongest.
Regional footprint
5 buyer markets
Reported trade and access indicators are available for the qualifying markets shown below.
How to use the guide
Compare demand with access
Start with the strongest markets, then validate buyers, tariffs, standards, logistics, and competition at product level.
Market comparison
Which markets deserve a closer look?
Markets are ranked by calculated three-year opportunity across the qualifying products in this regional view.
| Market | Opportunity | Products | FTA | Distance | Entry days | Top product |
|---|---|---|---|---|---|---|
| IndiaIND | $215.2B | 37 | Not reported | 5,439 km | 18 | Oils: petroleum oils and oils obtained from bituminous minerals, crude |
| PakistanPAK | $8.6B | 3 | Not reported | 5,436 km | 17 | Product not reported |
| BangladeshBGD | $2.7B | 2 | Not reported | 6,416 km | 20 | Product not reported |
| NepalNPL | $1.9B | 1 | Not reported | 6,100 km | 23 | Product not reported |
| Sri LankaLKA | $843.6M | 1 | Not reported | 4,866 km | 8 | Product not reported |
Top regional opportunities
Products and markets to review
The rows below are screened by reported buyer demand, exporter position, and available history. Calculated opportunity is a research signal, not a forecast.
| Rank | Market | Product | Opportunity | Buyer growth | Current share |
|---|---|---|---|---|---|
| 1 | IndiaIND | HS 270900Oils: petroleum oils and oils obtained from bituminous minerals, crude | $73.0B | +13.8% | +0.0% |
| 2 | IndiaIND | HS 710812Metals: gold, non-monetary, unwrought (but not powder) | $33.8B | +21.1% | +0.0% |
| 3 | IndiaIND | HS 851770Telephone sets and other apparatus for the transmission or reception of voice, images or other data, via a wired or wireless network: parts | $14.8B | +18.2% | +0.0% |
| 4 | IndiaIND | HS 270119Coal: (other than anthracite and bituminous), whether or not pulverised but not agglomerated | $11.6B | +19.2% | +0.0% |
| 5 | IndiaIND | HS 851712Telephones for cellular networks or for other wireless networks | $10.5B | +20.9% | +0.0% |
| 6 | IndiaIND | HS 847130Data processing machines: portable, digital and automatic, weighing not more than 10kg, consisting of at least a central processing unit, a keyboard and a display | $8.2B | +16.6% | +0.0% |
| 7 | IndiaIND | HS 710231Diamonds: non-industrial, unworked or simply sawn, cleaved or bruted, but not mounted or set | $7.9B | +9.1% | +0.0% |
| 8 | IndiaIND | HS 854231Electronic integrated circuits: processors and controllers, whether or not combined with memories, converters, logic circuits, amplifiers, clock and timing circuits, or other circuits | $6.2B | +15.4% | +0.0% |
| 9 | IndiaIND | HS 854140Electrical apparatus: photosensitive, including photovoltaic cells, whether or not assembled in modules or made up into panels, light emitting diodes | $6.2B | +21.6% | +0.0% |
| 10 | IndiaIND | HS 850760Electric accumulators: lithium-ion, including separators, whether or not rectangular (including square) | $4.4B | +30.2% | +0.0% |
| 11 | PakistanPAK | HS 271012Product description unavailable | $4.4B | +21.1% | +0.0% |
| 12 | IndiaIND | HS 852990Reception and transmission apparatus: for use with the apparatus of heading no. 8525 to 8528, excluding aerials and aerial reflectors | $3.8B | +11.0% | +0.0% |
| 13 | IndiaIND | HS 854239Electronic integrated circuits: n.e.c. in heading no. 8542 | $3.0B | +13.4% | +0.0% |
| 14 | IndiaIND | HS 260300Copper ores and concentrates | $2.5B | +26.0% | +0.0% |
| 15 | PakistanPAK | HS 851712Telephones for cellular networks or for other wireless networks | $2.5B | +17.7% | +0.0% |
| 16 | IndiaIND | HS 271019Product description unavailable | $2.1B | +4.8% | +0.0% |
| 17 | IndiaIND | HS 850440Electrical static converters | $1.9B | +14.8% | +0.0% |
| 18 | NepalNPL | HS 271019Product description unavailable | $1.9B | +9.8% | +0.0% |
| 19 | BangladeshBGD | HS 271019Product description unavailable | $1.8B | +12.2% | +0.0% |
| 20 | IndiaIND | HS 710691Metals: silver, unwrought, (but not powder) | $1.8B | +9.9% | +0.0% |
Sector opportunities
Which product families lead?
HS2 groups make it easier to compare broad product families before moving to individual HS6 products.
HS2 27
HS2 sector 27
2 screened products with $141.8B of reported buyer imports.
$84.6BCalculated opportunity · +16.5% average growthHS2 85
HS2 sector 85
12 screened products with $55.2B of reported buyer imports.
$57.1BCalculated opportunity · +18.0% average growthHS2 71
HS2 sector 71
6 screened products with $74.0B of reported buyer imports.
$47.4BCalculated opportunity · +17.1% average growthHS2 00
HS2 sector 00
6 screened products with $21.5B of reported buyer imports.
$12.7BCalculated opportunity · +12.3% average growthHS2 84
HS2 sector 84
4 screened products with $12.2B of reported buyer imports.
$11.7BCalculated opportunity · +11.8% average growthHS2 26
HS2 sector 26
2 screened products with $4.6B of reported buyer imports.
$3.6BCalculated opportunity · +26.4% average growthHS2 29
HS2 sector 29
3 screened products with $2.5B of reported buyer imports.
$2.7BCalculated opportunity · +12.6% average growthHS2 74
HS2 sector 74
1 screened products with $1.2B of reported buyer imports.
$1.3BCalculated opportunity · +27.3% average growthFrequently asked questions
Using the South Asia export playbook
Practical guidance for interpreting regional market and product comparisons.
Should Kenya focus on this region?
Use the market ranking as a starting point, then check product fit, buyer requirements, route costs, tariffs, standards, and competitive conditions.
What does calculated opportunity mean?
It is a screening indicator built from demand and exporter-position signals. It is not a confirmed order, sales forecast, or guarantee of market entry.
How should exporters use this page?
Prioritize one market and product combination, then validate buyers, compliance, logistics, pricing, and continuity before making a commercial decision.
Data source
OECD trade statistics with CEPII context
OECD (2025), Balanced international merchandise trade statistics (BIMTS) - HS2017-6D, OECD Data Explorer (accessed on 2026-08-30). OECD BIMTS is the primary trade series for this view. Supporting bilateral trade context uses CEPII BACI bilateral trade flows (202601) under Etalab 2.0 Open Licence. Yugalinks presents derived views of reported observations and calculated indicators. Data terms: OECD Terms & Conditions.