T3 · Product exporter position

Poland exports of Printed matter: books, brochures, leaflets and similar printed matter n.e.c. in item no. 4901.10 or 4901.91 (HS 490199)

See where Poland stands in printed matter: books, brochures, leaflets and similar printed matter n.e.c. in item no. 4901.10 or 4901.91: export scale, destination breadth, market position, growth, and reported trade history.

Exporter POLHS6 490199Latest year 2024Rapid decline

Latest exports

$638.4MLatest observed lane total

Destination markets

132Reported active markets

Three-year growth

-19.6%Annualized change

Destination HHI

3,749Destination concentration

Weighted share

22.9%Reported market position

Exporter evidence

How strong is Poland in Printed matter: books, brochures, leaflets and similar printed matter n.e.c. in item no. 4901.10 or 4901.91?

Reported exporter totals and calculated indicators for HS 490199. Values retain their observed coverage period.

Exporter scale

Latest exports$638.4M
Current 2024 exports$638.4M
Three-year average$792.3M
Historical peak$1.4B

Market position

Active destinations132
Destination HHI3,749
Weighted share22.9%
Share change-3.3 pp

Competitiveness

Three-year growth-19.6%
Volatility1.3
Maximum drawdown60.2%
TrendRapid decline
MeasureValueWhat it describes
ExporterPolandCountry represented by this profile
Latest observed exports$638.4MSum of latest observed destination-lane values
Current 2024 exports$638.4MCommon-year comparison where reported
Three-year growth-19.6%Annualized change in exporter totals
Five-year growth-7.6%Annualized change in exporter totals
Leading destinationDEUDestination with the largest observed export value
Leading destination share60.2%Share of observed exporter totals
Destination concentration3,749HHI across destination markets
Weighted share change-3.3 ppValue-weighted latest change in market share
Limited-history lanes11.5%Share of lanes with shorter history

Destination markets

Where does Poland sell printed matter: books, brochures, leaflets and similar printed matter n.e.c. in item no. 4901.10 or 4901.91?

Leading destination observations ranked by reported export value, with market position and access context.

DestinationLatest exportsMarket shareGrowthAccessSignal
Germany$384.1M31.4%-21.4%FTA reportedGrowing
Austria$41.1M10.6%-21%FTA reportedGrowing
Czechia$30.3M17%-9.9%FTA reportedGrowing
Denmark$26.7M24.6%+18.7%FTA reportedGrowing
Netherlands$25.1M6.8%+1.8%FTA reportedAccelerating

Destination

Germany

Latest exports
$384.1M
Market share
31.4%
Growth
-21.4%
Access
FTA reported
Signal
Growing

Destination

Austria

Latest exports
$41.1M
Market share
10.6%
Growth
-21%
Access
FTA reported
Signal
Growing

Destination

Czechia

Latest exports
$30.3M
Market share
17%
Growth
-9.9%
Access
FTA reported
Signal
Growing

Destination

Denmark

Latest exports
$26.7M
Market share
24.6%
Growth
+18.7%
Access
FTA reported
Signal
Growing

Destination

Netherlands

Latest exports
$25.1M
Market share
6.8%
Growth
+1.8%
Access
FTA reported
Signal
Accelerating

Price intelligence

How does Poland's price position vary?

Price comparisons are shown where market-level unit-value observations are available. They describe reported trade values and quantities, not quoted selling prices.

Highest reported price

Cuba: $10.9M / ton.

Lowest reported price

Libya: $36.4 / ton.

Median price

$13.7K / ton across reported markets.

Export trend

Reported export history

Annual observations for Poland and HS 490199 where available.

YearExportsYear-on-year changeActive destinations
2010$119.0M+17.6%115
2011$114.1M-4.1%128
2012$105.9M-7.2%121
2013$122.3M+15.5%124
2014$237.8M+94.4%128
2015$690.0M+190.2%142
2016$769.7M+11.6%151
2017$802.2M+4.2%156
2018$967.5M+20.6%151
2019$945.3M-2.3%140
2020$1.0B+10.6%137
2021$1.2B+17.4%142
2022$947.6M-22.8%137
2023$791.0M-16.5%135
2024$638.4M-19.3%132

Exporter context

Poland economy and trade network

The exporter profile adds country-level trade and structural context to the selected product position. These indicators describe the country overall and are not limited to HS 490199.

Poland has reported exports of $345.5B and a trade balance of -$25.3B in 2024.

Available structural indicators include 97.7% trade openness, 22.7% investment, and 270 active trade partners.

Reported values

Export totals and destination values describe reported merchandise trade for the stated exporter, HS6 classification, and available year.

Calculated indicators

Growth, concentration, weighted share, volatility, drawdown, and price comparisons are calculated from reported observations.

Coverage

Missing values remain “Not reported”. Country-level indicators are presented separately from product-level observations.

Frequently asked questions

Questions about Poland printed matter: books, brochures, leaflets and similar printed matter n.e.c. in item no. 4901.10 or 4901.91 exports

Quick answers based on the figures and coverage shown on this page.

How strong is this exporter?

Use latest exports, destination breadth, growth, concentration, and weighted share together rather than relying on one measure.

Which markets are most important?

The destination table ranks reported markets by the latest observed export value.

Does the price section show quotes?

No. It summarizes reported trade value and quantity observations converted to unit values.

What should be checked next?

Compare this exporter with buyer markets, corridors, and the product overview before making a commercial decision.