# Kenya Agriculture and food Export Opportunities (HS 01-24)

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> Yugalinks sector export playbook

Explore Kenya HS 01-24 agriculture and food export opportunities, product portfolio, buyer markets, growth signals, and diversification opportunities.

## Overview

- Exporter: Kenya (KEN)
- Sector: Agriculture and food
- HS chapters: HS 01-24
- Latest trade year: 2024
- Sector exports: $138.7M
- Products: 59
- Buyer markets: 17
- Average CAGR: +8.0%
- Global sector size: $184.5B

## Product portfolio

| Product | Global size | Your exports | Opportunity | CAGR | Markets | Share |
| --- | ---: | ---: | ---: | ---: | ---: | ---: |
| HS 020230 - Meat: of bovine animals, boneless cuts, frozen | $11.5B | $35.2K | $12.5B | -1.7% | 2 | +0.0% |
| HS 210690 - Food preparations: n.e.s. in item no. 2106.10 | $16.1B | $144.5K | $8.7B | +2.7% | 4 | +0.0% |
| HS 100590 - Cereals: maize (corn), other than seed | $6.2B | $11.2 | $8.5B | -25.0% | 2 | +0.0% |
| HS 220300 - Beer: made from malt | $8.7B | $29.8K | $8.5B | -0.2% | 2 | +0.0% |
| HS 190590 - Food preparations: bakers' wares n.e.c. in heading no. 1605, whether or not containing cocoa: communion wafers, empty cachets suitable for pharmaceutical use, sealing wafers, rice papers and similar products | $9.1B | $92.2K | $7.2B | +36.5% | 2 | +0.0% |
| HS 030617 - Crustaceans: frozen, shrimps and prawns, excluding cold-water varieties, in shell or not, smoked, cooked or not before or during smoking: in shell, cooked by steaming or by boiling in water | $9.1B | $4.4K | $6.2B | -12.7% | 2 | +0.0% |
| HS 090111 - Coffee: not roasted or decaffeinated | $14.8B | $121.4M | $6.0B | +0.6% | 4 | +0.9% |
| HS 080440 - Fruit, edible: avocados, fresh or dried | $3.7B | $13.5K | $5.9B | +14.7% | 1 | +0.0% |
| HS 151190 - Vegetable oils: palm oil and its fractions, other than crude, whether or not refined, but not chemically modified | $5.4B | $1.7K | $5.2B | +1.6% | 3 | +0.0% |
| HS 220421 - Wine: still, in containers holding 2 litres or less | $10.7B | $22.9K | $5.0B | +12.9% | 4 | +0.0% |
| HS 240220 - Cigarettes: containing tobacco | $3.2B | $173.9 | $2.7B | +1.3% | 1 | +0.0% |
| HS 100630 - Cereals: rice, semi-milled or wholly milled, whether or not polished or glazed | $3.2B | $6.7K | $2.7B | +35.9% | 2 | +0.0% |
| HS 090121 - Coffee: roasted, not decaffeinated | $3.9B | $45.7K | $2.6B | +13.4% | 2 | +0.0% |
| HS 220820 - Spirits obtained by distilling grape wine or grape marc | $2.2B | $3.1K | $2.5B | +16.1% | 2 | +0.0% |
| HS 030441 - Fish fillets: fresh or chilled, salmon, Pacific (Oncorhynchus nerka, Oncorhynchus gorbuscha, Oncorhynchus keta, Oncorhynchus tschawytscha, Oncorhynchus kisutch, Oncorhynchus masou and Oncorhynchus rhodurus), Atlantic (Salmo salar), Danube (Hucho hucho) | $2.6B | $39.9K | $2.2B | +65.6% | 1 | +0.0% |
| HS 180100 - Cocoa beans: whole or broken, raw or roasted | $6.5B | $1.1M | $2.2B | +1.4% | 2 | +0.0% |
| HS 030633 - Crustaceans: live, fresh or chilled, crabs, whether in shell or not | $1.7B | $3.6M | $2.1B | +119.8% | 1 | +0.2% |
| HS 151800 - Animal or vegetable fats and oils and their fractions: oxidised, boiled or otherwise chemically modified, (excluding those of heading no. 1516), inedible mixtures or preparations of fats or oils | $2.4B | $3.6K | $2.1B | +17.9% | 1 | +0.0% |
| HS 040510 - Dairy produce: derived from milk, butter | $1.4B | $8.2K | $2.0B | +36.3% | 2 | +0.0% |
| HS 060319 - Flowers, cut: flowers and buds of a kind suitable for bouquets or ornamental purposes, fresh, other than roses, carnations, orchids, or chrysanthemums | $2.2B | $11.0M | $1.9B | +14.1% | 2 | +0.6% |
| HS 070960 - Vegetables: fruits of the genus capsicum or of the genus pimenta | $2.2B | $1.9K | $1.9B | +11.6% | 1 | +0.0% |
| HS 230120 - Flours, meals and pellets: of fish or of crustaceans, molluscs or other aquatic invertebrates | $3.0B | $35.8K | $1.7B | -2.7% | 1 | +0.0% |
| HS 010229 - Cattle: live, other than pure-bred breeding animals | $2.9B | $13.7 | $1.7B | -5.3% | 1 | +0.0% |
| HS 080131 - Nuts, edible: cashew nuts, in shell, fresh or dried | $2.3B | $8.0K | $1.7B | -12.9% | 1 | +0.0% |
| HS 190531 - Food preparations: sweet biscuits, whether or not containing cocoa | $2.4B | $1.4K | $1.6B | +16.7% | 1 | +0.0% |
| HS 220830 - Whiskies | $2.1B | $2.1K | $1.5B | +17.3% | 1 | +0.0% |
| HS 170490 - Sugar confectionery: (excluding chewing gum, including white chocolate), not containing cocoa | $3.2B | $338.4 | $1.5B | -10.5% | 1 | +0.0% |
| HS 100199 - Cereals: wheat and meslin, other than durum wheat, other than seed | $1.4B | $102.9 | $1.4B | -15.8% | 1 | +0.0% |
| HS 170114 - Sugars: cane sugar, raw, in solid form, other than as specified in Subheading Note 2 to this chapter, not containing added flavouring or colouring matter | $728.7M | $8.6 | $1.4B | -50.6% | 1 | +0.0% |
| HS 180620 - Chocolate & other food preparations containing cocoa: in blocks, slabs or bars weighing more than 2kg or in liquid, paste, powder, granular or other bulk form in containers or immediate packings, content exceeding 2kg | $1.4B | $4.9K | $1.4B | +35.9% | 1 | +0.0% |
| HS 060290 - Plants, live: n.e.s. in heading no. 0602 | $1.5B | $593.2K | $1.3B | +9.8% | 1 | +0.0% |
| HS 080211 - Nuts, edible: almonds, fresh or dried, in shell | $965.0M | $59.8 | $1.3B | -25.5% | 1 | +0.0% |
| HS 081190 - Fruit, edible: fruit and nuts n.e.s. in heading no. 0811, uncooked or cooked, frozen whether or not containing added sugar or other sweetening matter | $849.7M | $6.8K | $1.2B | +24.7% | 1 | +0.0% |
| HS 180400 - Cocoa: butter, fat and oil | $1.9B | $14.1K | $1.2B | +30.8% | 1 | +0.0% |
| HS 151620 - Vegetable fats and oils and their fractions: partly or wholly hydrogenated, inter-esterified, re-esterified or elaidinised, whether or not refined, but not further prepared | $1.1B | $3.4K | $1.2B | +5.1% | 1 | +0.0% |
| HS 150910 - Vegetable oils: olive oil and its fractions, virgin, whether or not refined, but not chemically modified | $2.4B | $2.9K | $1.2B | +19.2% | 1 | +0.0% |
| HS 120190 - Soya beans: other than seed, whether or not broken | $1.6B | $26.5 | $1.1B | +0.8% | 1 | +0.0% |
| HS 230910 - Dog or cat food: put up for retail sale, used in animal feeding | $2.2B | $23.7K | $1.1B | -0.8% | 1 | +0.0% |
| HS 040150 - Dairy produce: milk and cream, not concentrated, not containing added sugar or other sweetening matter, of a fat content, by weight, exceeding 10% | $990.2M | $1.7 | $1.1B | -67.8% | 1 | +0.0% |
| HS 030614 - Crustaceans: crabs, frozen (whether in shell or not, whether or not cooked by steaming or by boiling in water) | $1.0B | $2.2K | $1.1B | -12.2% | 1 | +0.0% |
| HS 220410 - Wine: sparkling | $1.7B | $9.4K | $1.1B | +22.1% | 1 | +0.0% |
| HS 081090 - Fruit, edible: fruits n.e.c. in heading no. 0801 to 0810, fresh | $1.1B | $4.6K | $1.1B | +11.7% | 1 | +0.0% |
| HS 240120 - Tobacco: partly or wholly stemmed or stripped | $1.7B | $563.2 | $1.1B | -13.2% | 1 | +0.0% |
| HS 180690 - Chocolate and other food preparations containing cocoa: n.e.c. in chapter 18 | $1.9B | $405.6 | $1.0B | +21.7% | 1 | +0.0% |
| HS 200912 - Juice: orange, not frozen, of a Brix value not exceeding 20, unfermented, not containing added spirit, whether or not containing added sugar or other sweetening matter | $790.6M | $160.5 | $985.5M | +17.1% | 1 | +0.0% |
| HS 080132 - Nuts, edible: cashew nuts, shelled, fresh or dried | $955.6M | $82.8K | $970.5M | -8.8% | 1 | +0.0% |
| HS 070200 - Vegetables: tomatoes, fresh or chilled | $1.7B | $352.7 | $927.8M | +4.7% | 1 | +0.0% |
| HS 080430 - Fruit, edible: pineapples, fresh or dried | $774.0M | $169.0K | $915.1M | +25.9% | 1 | +0.0% |
| HS 200410 - Vegetable preparations: potatoes, prepared or preserved otherwise than by vinegar or acetic acid, frozen | $1.3B | $1.9 | $897.6M | -29.2% | 1 | +0.0% |
| HS 070993 - Vegetables: pumpkins, squash and gourds (Cucurbita spp.), fresh or chilled | $522.0M | $4.4K | $897.4M | +21.2% | 1 | +0.0% |
| HS 120740 - Oil seeds: sesamum seeds, whether or not broken | $1.8B | $44.3K | $889.9M | -10.1% | 1 | +0.0% |
| HS 030632 - Crustaceans: live, fresh or chilled, lobsters (Homarus spp.), whether in shell or not | $627.4M | $20.8 | $887.5M | -20.5% | 1 | +0.0% |
| HS 080450 - Fruit, edible: guavas, mangoes and mangosteens, fresh or dried | $658.0M | $1.1K | $816.4M | -2.8% | 1 | +0.0% |
| HS 200899 - Fruit, nuts and other edible parts of plants: prepared or preserved, whether or not containing added sugar, other sweetening matter or spirit, n.e.s. in heading no. 2008 | $1.9B | $5.3K | $815.7M | +4.7% | 1 | +0.0% |
| HS 020714 - Meat and edible offal: of fowls of the species Gallus domesticus, cuts and offal, frozen | $700.7M | $309.6 | $811.5M | -10.5% | 1 | +0.0% |
| HS 071310 - Vegetables, leguminous: peas (pisum sativum), shelled, whether or not skinned or split, dried | $1.2B | $56.7K | $808.8M | -13.1% | 1 | +0.0% |
| HS 220210 - Waters: including mineral and aerated, containing added sugar or other sweetening matter or flavoured | $1.7B | $10.5K | $804.4M | +14.6% | 1 | +0.0% |
| HS 080232 - Nuts, edible: walnuts, fresh or dried, shelled | $503.7M | $107.9 | $803.3M | +2.9% | 1 | +0.0% |
| HS 080390 - Fruit, edible: bananas, other than plantains, fresh or dried | $2.1B | $9.5K | $792.2M | +123.0% | 1 | +0.0% |

## Best markets

- USA, Puerto Rico and US Virgin Islands (USA): $63.4B calculated opportunity across 34 products.
- China (CHN): $34.8B calculated opportunity across 17 products.
- Germany (DEU): $10.9B calculated opportunity across 8 products.
- Mexico (MEX): $8.9B calculated opportunity across 2 products.
- Canada (CAN): $3.7B calculated opportunity across 2 products.
- United Arab Emirates (ARE): $3.1B calculated opportunity across 3 products.
- Viet Nam (VNM): $2.7B calculated opportunity across 2 products.
- India (IND): $2.1B calculated opportunity across 2 products.
- United Kingdom (GBR): $2.0B calculated opportunity across 2 products.
- France (FRA): $2.0B calculated opportunity across 2 products.
- Saudi Arabia (SAU): $1.7B calculated opportunity across 1 products.
- Netherlands (NLD): $1.4B calculated opportunity across 1 products.

## Growth stars

- HS 080390: +123.0% average CAGR, $792.2M calculated opportunity.
- HS 030633: +119.8% average CAGR, $2.1B calculated opportunity.
- HS 030441: +65.6% average CAGR, $2.2B calculated opportunity.
- HS 190590: +36.5% average CAGR, $7.2B calculated opportunity.
- HS 040510: +36.3% average CAGR, $2.0B calculated opportunity.
- HS 100630: +35.9% average CAGR, $2.7B calculated opportunity.
- HS 180620: +35.9% average CAGR, $1.4B calculated opportunity.
- HS 180400: +30.8% average CAGR, $1.2B calculated opportunity.
- HS 080430: +25.9% average CAGR, $915.1M calculated opportunity.
- HS 081190: +24.7% average CAGR, $1.2B calculated opportunity.

## Diversification opportunities

- HS 210690: 4 buyer markets, $8.7B calculated opportunity.
- HS 090111: 4 buyer markets, $6.0B calculated opportunity.
- HS 220421: 4 buyer markets, $5.0B calculated opportunity.
- HS 151190: 3 buyer markets, $5.2B calculated opportunity.
- HS 020230: 2 buyer markets, $12.5B calculated opportunity.
- HS 100590: 2 buyer markets, $8.5B calculated opportunity.
- HS 220300: 2 buyer markets, $8.5B calculated opportunity.
- HS 190590: 2 buyer markets, $7.2B calculated opportunity.
- HS 030617: 2 buyer markets, $6.2B calculated opportunity.
- HS 100630: 2 buyer markets, $2.7B calculated opportunity.

## Method

Reported trade observations and calculated indicators are shown separately. Validate buyers, standards, logistics, pricing, and competition before acting. [Read the Yugalinks methodology](https://www.yugalinks.com/methodology).

## Data sources

- Primary trade series: OECD (2025), Balanced international merchandise trade statistics (BIMTS) - HS2017-6D, OECD Data Explorer (accessed on 2026-08-30). [OECD Data Explorer](https://data-explorer.oecd.org/) - [OECD Terms & Conditions](https://www.oecd.org/termsandconditions/)
- CEPII BACI bilateral trade flows (202601): [dataset page](https://www.cepii.fr/CEPII/en/bdd_modele/bdd_modele_item.asp?id=37) - [BACI documentation](https://www.cepii.fr/DATA_DOWNLOAD/baci/doc/baci_webpage.html) - [Etalab 2.0 Open Licence](https://www.etalab.gouv.fr/wp-content/uploads/2018/11/open-licence.pdf)

This page presents derived Yugalinks views of reported observations and calculated indicators.