# Fiji Export Playbook for Middle East

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> Yugalinks regional export playbook

Compare buyer markets, access conditions, and calculated product opportunities in Middle East. Use this guide to prioritize research, not to treat calculated indicators as guaranteed sales.

## Navigation

- [Yugalinks home](https://www.yugalinks.com/)
- [Trade data](https://www.yugalinks.com/trade/)
- [Open country workspace](https://www.yugalinks.com/app/countries)
- [Data sources](https://www.yugalinks.com/data-sources)
- [Methodology](https://www.yugalinks.com/methodology)

## Overview

- Exporter: Fiji (FJI)
- Region: Middle East
- Latest trade year: 2024
- Buyer markets: 8
- Calculated three-year opportunity: $71.6B
- Reported FTA markets: 0
- Average reported distance: 15,430 km
- Average business entry indicator: 13 days

## Market comparison

| Market | ISO3 | Opportunity | Products | FTA | Distance | Entry days | Top product |
| --- | --- | ---: | ---: | --- | ---: | ---: | --- |
| United Arab Emirates | ARE | $56.9B | 9 | Not reported | 14,222 km | 4 | Telephones for cellular networks or for other wireless networks |
| Saudi Arabia | SAU | $7.9B | 4 | Not reported | 14,996 km | 10 | Product not reported |
| Kuwait | KWT | $2.8B | 4 | Not reported | 14,869 km | 19 | Telephones for cellular networks or for other wireless networks |
| Turkey | TUR | $1.1B | 1 | Not reported | 16,168 km | 7 | Product not reported |
| Lebanon | LBN | $1.1B | 1 | Not reported | 15,962 km | 15 | Product not reported |
| Israel | ISR | $693.6M | 1 | Not reported | 16,080 km | 11 | Communication apparatus (excluding telephone sets or base stations): machines for the reception, conversion and transmission or regeneration of voice, images or other data, including switching and routing apparatus |
| Iraq | IRQ | $590.4M | 1 | Not reported | 15,165 km | 27 | Commodities not specified according to kind |
| Jordan | JOR | $470.0M | 1 | Not reported | 15,976 km | 13 | Commodities not specified according to kind |

## Product and market opportunities

| Rank | Market | Product | Opportunity | Buyer growth | Current share |
| ---: | --- | --- | ---: | ---: | ---: |
| 1 | United Arab Emirates (ARE) | HS 851712 - Telephones for cellular networks or for other wireless networks | $27.3B | +20.6% | +0.0% |
| 2 | United Arab Emirates (ARE) | HS 710812 - Metals: gold, non-monetary, unwrought (but not powder) | $20.3B | +43.7% | +0.0% |
| 3 | United Arab Emirates (ARE) | HS 271012 - Product description unavailable | $6.2B | +16.6% | +0.0% |
| 4 | Saudi Arabia (SAU) | HS 271012 - Product description unavailable | $5.6B | +23.7% | +0.0% |
| 5 | Saudi Arabia (SAU) | HS 870323 - Vehicles: spark-ignition internal combustion reciprocating piston engine, cylinder capacity exceeding 1500cc but not exceeding 3000cc | $1.2B | +8.1% | +0.0% |
| 6 | Kuwait (KWT) | HS 851712 - Telephones for cellular networks or for other wireless networks | $1.2B | +13.8% | +0.0% |
| 7 | Turkey (TUR) | HS 271012 - Product description unavailable | $1.1B | +11.7% | +0.0% |
| 8 | Lebanon (LBN) | HS 271012 - Product description unavailable | $1.1B | +7.7% | +0.0% |
| 9 | Kuwait (KWT) | HS 870324 - Vehicles: spark-ignition internal combustion reciprocating piston engine, cylinder capacity exceeding 3000cc | $776.9M | +7.3% | +0.0% |
| 10 | United Arab Emirates (ARE) | HS 870899 - Vehicle parts and accessories: n.e.c. in heading no. 8708 | $763.6M | +9.5% | +0.0% |
| 11 | Israel (ISR) | HS 851762 - Communication apparatus (excluding telephone sets or base stations): machines for the reception, conversion and transmission or regeneration of voice, images or other data, including switching and routing apparatus | $693.6M | +13.8% | +0.0% |
| 12 | United Arab Emirates (ARE) | HS 850440 - Electrical static converters | $644.3M | +14.6% | +0.0% |
| 13 | Saudi Arabia (SAU) | HS 300490 - Medicaments: consisting of mixed or unmixed products n.e.s. in heading no. 3004, for therapeutic or prophylactic uses, packaged for retail sale | $636.8M | +9.4% | +0.0% |
| 14 | Iraq (IRQ) | HS 999999 - Commodities not specified according to kind | $590.4M | +18.0% | +0.0% |
| 15 | United Arab Emirates (ARE) | HS 848180 - Taps, cocks, valves and similar appliances: for pipes, boiler shells, tanks, vats or the like, including thermostatically controlled valves | $571.8M | +7.7% | +0.0% |
| 16 | Kuwait (KWT) | HS 870323 - Vehicles: spark-ignition internal combustion reciprocating piston engine, cylinder capacity exceeding 1500cc but not exceeding 3000cc | $526.9M | +4.9% | +0.0% |
| 17 | United Arab Emirates (ARE) | HS 950300 - Tricycles, scooters, pedal cars and similar wheeled toys: dolls' carriages: dolls: other toys: reduced-size (scale) models and similar recreational models, working or not: puzzles of all kinds | $497.1M | +5.4% | +0.0% |
| 18 | Jordan (JOR) | HS 999999 - Commodities not specified according to kind | $470.0M | +32.7% | +0.0% |
| 19 | Saudi Arabia (SAU) | HS 940540 - Lamps and light fittings: electric, n.e.s. in heading no. 9405 | $410.2M | +11.3% | +0.0% |
| 20 | United Arab Emirates (ARE) | HS 870829 - Vehicles: parts and accessories, of bodies, other than safety seat belts | $372.1M | +10.9% | +0.0% |

## Sector opportunities

| Sector | Products | Reported buyer imports | Opportunity | Average growth |
| --- | ---: | ---: | ---: | ---: |
| HS2 85 - HS2 sector 85 | 4 | $30.4B | $29.8B | +15.7% |
| HS2 71 - HS2 sector 71 | 1 | $80.0B | $20.3B | +43.7% |
| HS2 00 - HS2 sector 00 | 4 | $27.5B | $13.9B | +14.9% |
| HS2 87 - HS2 sector 87 | 6 | $10.2B | $4.0B | +8.4% |
| HS2 99 - HS2 sector 99 | 2 | $662.8M | $1.1B | +25.4% |
| HS2 30 - HS2 sector 30 | 1 | $3.6B | $636.8M | +9.4% |
| HS2 84 - HS2 sector 84 | 1 | $1.2B | $571.8M | +7.7% |
| HS2 95 - HS2 sector 95 | 1 | $522.0M | $497.1M | +5.4% |

## Frequently asked questions

### Should Fiji focus on Middle East?

Use the market ranking as a starting point, then check product fit, buyer requirements, route costs, tariffs, standards, and competitive conditions.

### What does calculated opportunity mean?

It is a screening indicator built from demand and exporter-position signals. It is not a confirmed order, sales forecast, or guarantee of market entry.

### How should exporters use this page?

Prioritize one market and product combination, then validate buyers, compliance, logistics, pricing, and continuity before making a commercial decision.

## Method

Reported trade observations and calculated indicators are shown separately. Validate buyers, tariffs, standards, logistics, pricing, and competition before acting.

Yugalinks presents derived views for research and planning. [Read the full methodology](https://www.yugalinks.com/methodology).

## Data sources

- Primary trade series: OECD (2025), Balanced international merchandise trade statistics (BIMTS) - HS2017-6D, OECD Data Explorer (accessed on 2026-08-30). [OECD Data Explorer](https://data-explorer.oecd.org/) - [OECD Terms & Conditions](https://www.oecd.org/termsandconditions/)
- CEPII BACI bilateral trade flows (202601): [dataset page](https://www.cepii.fr/CEPII/en/bdd_modele/bdd_modele_item.asp?id=37) - [BACI documentation](https://www.cepii.fr/DATA_DOWNLOAD/baci/doc/baci_webpage.html) - [Etalab 2.0 Open Licence](https://www.etalab.gouv.fr/wp-content/uploads/2018/11/open-licence.pdf)

This page presents derived Yugalinks views of reported observations and calculated indicators.