{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/vnm/940560",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/940560",
    "exporter": "https://www.yugalinks.com/trade/exporter/vnm/940560",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "940560",
    "exporter_iso3": "VNM",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 117,
    "current_lane_count": 66,
    "active_market_count": 66,
    "exports_latest_observed_lanes_usd": 26102226.579217784,
    "exports_current_2024_usd": 25981583.74646348,
    "exports_avg_3y_usd": 24290930.53164013,
    "exports_avg_5y_usd": 22091672.6806704,
    "exports_avg_10y_usd": 16935831.543639638,
    "exports_cagr_3y_pct": 8.175218659644834,
    "exports_cagr_5y_pct": 6.827130278908711,
    "exports_cagr_10y_pct": 21.618308568249446,
    "exports_all_year_lane_avg_usd": 8046171.896664349,
    "exports_historical_lane_peak_usd": 41140012.79952915,
    "historical_peak_year": 2024,
    "positive_growth_year_share_pct": 79.3103448275862,
    "trend_acceleration_pct": -13.443089908604613,
    "trend_label": "Growing",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 18380757.51542258,
    "top_market_share_pct": 70.4183509389083,
    "destination_hhi": 5383.727450104809,
    "weighted_share_latest_pct": 9.807105480421296,
    "weighted_share_change_1y_pp": 0.1818649775692442,
    "weighted_volatility_cv": 1.7934229138300577,
    "weighted_max_drawdown_pct": 96.61887556042359,
    "limited_history_lane_share_pct": 49.572649572649574,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:30:18",
    "source": "api",
    "product": {
      "hs_code": 940560,
      "hs_description": "Illuminated signs, name plates and the like",
      "hs_chapter": 94,
      "hs_heading": 9405,
      "substitution_elasticity": -7.3822289,
      "price_range_label": "Low price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Illuminated signs, name plates and the like",
    "hs_chapter": 94,
    "hs_heading": 9405,
    "destinations": [
      {
        "hs_code": 940560,
        "corridor_rank": 8,
        "exporter_iso3": "VNM",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 26,
        "exports_latest_observed_usd": 18380757.51542258,
        "exports_all_year_avg_usd": 2866506.4403239787,
        "exports_avg_3y_usd": 16739814.939179033,
        "exports_avg_5y_usd": 14526765.880595466,
        "exports_avg_10y_usd": 7413065.699847545,
        "exports_cagr_3y_pct": 8.816944830590145,
        "exports_cagr_5y_pct": 87.92566178097827,
        "exports_cagr_10y_pct": 92.33612367956636,
        "exports_historical_peak_usd": 18380757.51542258,
        "buyer_imports_latest_observed_usd": 214413549.7273621,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 64,
        "trend_acceleration_pct": -83.51917884897621,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 1.5725,
        "buyer_yoy_all_avg_pct": 8.6091,
        "buyer_trend_consistency_pct": 79.3103,
        "market_share_latest_pct": 8.572572740293076,
        "market_share_change_1y_pp": 0.12456260725580215,
        "peer_best_share_pct": 45.94438316687796,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 82,
        "buyer_market_hhi": 2617.54,
        "distance_km": 13159.259765625,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.045268132218115945,
        "tariff_advantage_pp": null,
        "volatility_cv": 2.062880467219702,
        "max_drawdown_pct": 99.50247047702754,
        "attention_level": "High attention",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility','concentrated_buyer_market','long_distance_without_fta']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 940560,
        "corridor_rank": 36,
        "exporter_iso3": "VNM",
        "importer_iso3": "JPN",
        "latest_data_year": 2024,
        "lane_data_years": 26,
        "exports_latest_observed_usd": 5346212.6945752585,
        "exports_all_year_avg_usd": 2269670.0154209062,
        "exports_avg_3y_usd": 5298423.001020301,
        "exports_avg_5y_usd": 5185618.76347396,
        "exports_avg_10y_usd": 5014661.531628037,
        "exports_cagr_3y_pct": 3.759299464791388,
        "exports_cagr_5y_pct": -5.763911230165175,
        "exports_cagr_10y_pct": 5.38716940980557,
        "exports_historical_peak_usd": 7193826.67314611,
        "buyer_imports_latest_observed_usd": 30504863.015989628,
        "historical_peak_year": 2019,
        "positive_growth_year_share_pct": 72,
        "trend_acceleration_pct": -1.627869945014182,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 2.3479,
        "buyer_yoy_all_avg_pct": 5.2259,
        "buyer_trend_consistency_pct": 58.6207,
        "market_share_latest_pct": 17.52577184750167,
        "market_share_change_1y_pp": 0.32587858071104137,
        "peer_best_share_pct": 65.02176183399855,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 34,
        "buyer_market_hhi": 4611.7,
        "distance_km": 3672.563720703125,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.018189837726142268,
        "tariff_advantage_pp": 0.02298418651466015,
        "volatility_cv": 1.0461108961426904,
        "max_drawdown_pct": 89.25641930057867,
        "attention_level": "High attention",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility','concentrated_buyer_market','dominant_supplier','buyer_macro_weakness']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "VNM",
      "hs_code": 940560,
      "num_markets": 86,
      "highest_price_importer_iso3": "MLT",
      "highest_price_usd_per_ton": 1754000,
      "lowest_price_importer_iso3": "MOZ",
      "lowest_price_usd_per_ton": 796.133567662566,
      "median_price_across_markets": 29056.07476635514,
      "price_spread_pct": 6033.863419371505,
      "avg_quantity_metric_tons": 15.886808333333336,
      "total_trade_value_usd": 97695078
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 764280.454963599,
        "active_destinations": 22,
        "yoy_growth_pct": 55.9659104994054
      },
      {
        "year": 2011,
        "export_value_usd": 1560077.7508864359,
        "active_destinations": 25,
        "yoy_growth_pct": 104.12372719393157
      },
      {
        "year": 2012,
        "export_value_usd": 2225708.2009985675,
        "active_destinations": 34,
        "yoy_growth_pct": 42.666492085661794
      },
      {
        "year": 2013,
        "export_value_usd": 2902054.598526473,
        "active_destinations": 35,
        "yoy_growth_pct": 30.38791865099215
      },
      {
        "year": 2014,
        "export_value_usd": 3670084.2149733696,
        "active_destinations": 37,
        "yoy_growth_pct": 26.465029873554613
      },
      {
        "year": 2015,
        "export_value_usd": 3997322.3157422827,
        "active_destinations": 31,
        "yoy_growth_pct": 8.91636490066993
      },
      {
        "year": 2016,
        "export_value_usd": 6338353.298992886,
        "active_destinations": 43,
        "yoy_growth_pct": 58.564979211987456
      },
      {
        "year": 2017,
        "export_value_usd": 12931772.289210286,
        "active_destinations": 44,
        "yoy_growth_pct": 104.02416336219443
      },
      {
        "year": 2018,
        "export_value_usd": 16957624.52551732,
        "active_destinations": 41,
        "yoy_growth_pct": 31.131481024190556
      },
      {
        "year": 2019,
        "export_value_usd": 18674879.60358162,
        "active_destinations": 52,
        "yoy_growth_pct": 10.12674313834598
      },
      {
        "year": 2020,
        "export_value_usd": 17060613.88774792,
        "active_destinations": 57,
        "yoy_growth_pct": -8.644048851185635
      },
      {
        "year": 2021,
        "export_value_usd": 20524957.92068366,
        "active_destinations": 44,
        "yoy_growth_pct": 20.306092475509672
      },
      {
        "year": 2022,
        "export_value_usd": 21834380.3276568,
        "active_destinations": 59,
        "yoy_growth_pct": 6.379659398247024
      },
      {
        "year": 2023,
        "export_value_usd": 25056827.52080012,
        "active_destinations": 72,
        "yoy_growth_pct": 14.758592388635664
      },
      {
        "year": 2024,
        "export_value_usd": 25981583.74646348,
        "active_destinations": 66,
        "yoy_growth_pct": 3.6906357155378253
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "VNM",
      "exports_usd": 450915295703.1746,
      "imports_usd": 381218902647.6394,
      "trade_balance_usd": 69696393055.53522,
      "yoy_exports_growth_pct": 13.725488700787292,
      "yoy_imports_growth_pct": 15.67277111361529,
      "exports_cagr_3y_pct": 7.295174087342682,
      "imports_cagr_3y_pct": 4.2484023972689355,
      "export_partner_hhi": 1231.7927856205781,
      "export_product_hhi": 230.3834187225243,
      "momentum_score": 11.796394316753908,
      "risk_score": 7.310881021715512,
      "gdp_million_usd": 476388.23030717525,
      "gdp_per_capita_usd": 4717.290287324488,
      "population": 100987686,
      "labor_force": 59201.53,
      "investment_rate_pct": 32.47,
      "savings_rate_pct": 24.53,
      "secondary_education_pct": 71.58,
      "tertiary_education_pct": 6.59,
      "total_factor_productivity": 287.3,
      "trade_openness_pct": 301.85354924188175,
      "exports_gdp_pct": 163.56782678227825,
      "num_active_partners": 1080,
      "num_fta_partners": 102,
      "num_wto_partners": 676,
      "num_eu_partners": 112,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 0,
      "avg_partner_distance_km": 9643.152263374486,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.77418617021274,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 9.444444444444445,
      "pct_partners_shared_language": 0,
      "pct_partners_shared_border": 0.5555555555555556,
      "avg_applied_tariff_pct": 0.12663785666716132,
      "avg_mfn_tariff_pct": 0.1317541361222806,
      "avg_preferential_tariff_pct": 0.04155171411555329,
      "tariff_advantage_pp": 0.0902024220067273,
      "avg_distance_all_partners_km": 9401.718034254704,
      "num_border_partners": 105,
      "num_colonial_partners": 35,
      "avg_substitution_elasticity": -10.51408978907655,
      "pct_products_high_elasticity": 75.1926782273603,
      "pct_products_low_elasticity": 2.7697495183044314,
      "real_market_potential": 74425.93892458122,
      "foreign_market_potential": 10045.70242824143
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "940560",
    "hs_description": "Illuminated signs, name plates and the like",
    "hs_chapter": 94,
    "hs_heading": 9405
  },
  "destinations": [
    {
      "hs_code": 940560,
      "corridor_rank": 8,
      "exporter_iso3": "VNM",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 26,
      "exports_latest_observed_usd": 18380757.51542258,
      "exports_all_year_avg_usd": 2866506.4403239787,
      "exports_avg_3y_usd": 16739814.939179033,
      "exports_avg_5y_usd": 14526765.880595466,
      "exports_avg_10y_usd": 7413065.699847545,
      "exports_cagr_3y_pct": 8.816944830590145,
      "exports_cagr_5y_pct": 87.92566178097827,
      "exports_cagr_10y_pct": 92.33612367956636,
      "exports_historical_peak_usd": 18380757.51542258,
      "buyer_imports_latest_observed_usd": 214413549.7273621,
      "historical_peak_year": 2024,
      "positive_growth_year_share_pct": 64,
      "trend_acceleration_pct": -83.51917884897621,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": 1.5725,
      "buyer_yoy_all_avg_pct": 8.6091,
      "buyer_trend_consistency_pct": 79.3103,
      "market_share_latest_pct": 8.572572740293076,
      "market_share_change_1y_pp": 0.12456260725580215,
      "peer_best_share_pct": 45.94438316687796,
      "peer_top_exporter": "CHN",
      "supplier_count_latest": 82,
      "buyer_market_hhi": 2617.54,
      "distance_km": 13159.259765625,
      "has_reported_fta": 0,
      "applied_tariff_pct": 0.045268132218115945,
      "tariff_advantage_pp": null,
      "volatility_cv": 2.062880467219702,
      "max_drawdown_pct": 99.50247047702754,
      "attention_level": "High attention",
      "primary_risk_reason": "Trade has varied substantially across reported years",
      "risk_driver_labels": "['high_volatility','concentrated_buyer_market','long_distance_without_fta']",
      "signal_flag": "Accelerating",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 940560,
      "corridor_rank": 36,
      "exporter_iso3": "VNM",
      "importer_iso3": "JPN",
      "latest_data_year": 2024,
      "lane_data_years": 26,
      "exports_latest_observed_usd": 5346212.6945752585,
      "exports_all_year_avg_usd": 2269670.0154209062,
      "exports_avg_3y_usd": 5298423.001020301,
      "exports_avg_5y_usd": 5185618.76347396,
      "exports_avg_10y_usd": 5014661.531628037,
      "exports_cagr_3y_pct": 3.759299464791388,
      "exports_cagr_5y_pct": -5.763911230165175,
      "exports_cagr_10y_pct": 5.38716940980557,
      "exports_historical_peak_usd": 7193826.67314611,
      "buyer_imports_latest_observed_usd": 30504863.015989628,
      "historical_peak_year": 2019,
      "positive_growth_year_share_pct": 72,
      "trend_acceleration_pct": -1.627869945014182,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": 2.3479,
      "buyer_yoy_all_avg_pct": 5.2259,
      "buyer_trend_consistency_pct": 58.6207,
      "market_share_latest_pct": 17.52577184750167,
      "market_share_change_1y_pp": 0.32587858071104137,
      "peer_best_share_pct": 65.02176183399855,
      "peer_top_exporter": "CHN",
      "supplier_count_latest": 34,
      "buyer_market_hhi": 4611.7,
      "distance_km": 3672.563720703125,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.018189837726142268,
      "tariff_advantage_pp": 0.02298418651466015,
      "volatility_cv": 1.0461108961426904,
      "max_drawdown_pct": 89.25641930057867,
      "attention_level": "High attention",
      "primary_risk_reason": "Trade has varied substantially across reported years",
      "risk_driver_labels": "['high_volatility','concentrated_buyer_market','dominant_supplier','buyer_macro_weakness']",
      "signal_flag": "Accelerating",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "VNM",
    "hs_code": 940560,
    "num_markets": 86,
    "highest_price_importer_iso3": "MLT",
    "highest_price_usd_per_ton": 1754000,
    "lowest_price_importer_iso3": "MOZ",
    "lowest_price_usd_per_ton": 796.133567662566,
    "median_price_across_markets": 29056.07476635514,
    "price_spread_pct": 6033.863419371505,
    "avg_quantity_metric_tons": 15.886808333333336,
    "total_trade_value_usd": 97695078
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 764280.454963599,
      "active_destinations": 22,
      "yoy_growth_pct": 55.9659104994054
    },
    {
      "year": 2011,
      "export_value_usd": 1560077.7508864359,
      "active_destinations": 25,
      "yoy_growth_pct": 104.12372719393157
    },
    {
      "year": 2012,
      "export_value_usd": 2225708.2009985675,
      "active_destinations": 34,
      "yoy_growth_pct": 42.666492085661794
    },
    {
      "year": 2013,
      "export_value_usd": 2902054.598526473,
      "active_destinations": 35,
      "yoy_growth_pct": 30.38791865099215
    },
    {
      "year": 2014,
      "export_value_usd": 3670084.2149733696,
      "active_destinations": 37,
      "yoy_growth_pct": 26.465029873554613
    },
    {
      "year": 2015,
      "export_value_usd": 3997322.3157422827,
      "active_destinations": 31,
      "yoy_growth_pct": 8.91636490066993
    },
    {
      "year": 2016,
      "export_value_usd": 6338353.298992886,
      "active_destinations": 43,
      "yoy_growth_pct": 58.564979211987456
    },
    {
      "year": 2017,
      "export_value_usd": 12931772.289210286,
      "active_destinations": 44,
      "yoy_growth_pct": 104.02416336219443
    },
    {
      "year": 2018,
      "export_value_usd": 16957624.52551732,
      "active_destinations": 41,
      "yoy_growth_pct": 31.131481024190556
    },
    {
      "year": 2019,
      "export_value_usd": 18674879.60358162,
      "active_destinations": 52,
      "yoy_growth_pct": 10.12674313834598
    },
    {
      "year": 2020,
      "export_value_usd": 17060613.88774792,
      "active_destinations": 57,
      "yoy_growth_pct": -8.644048851185635
    },
    {
      "year": 2021,
      "export_value_usd": 20524957.92068366,
      "active_destinations": 44,
      "yoy_growth_pct": 20.306092475509672
    },
    {
      "year": 2022,
      "export_value_usd": 21834380.3276568,
      "active_destinations": 59,
      "yoy_growth_pct": 6.379659398247024
    },
    {
      "year": 2023,
      "export_value_usd": 25056827.52080012,
      "active_destinations": 72,
      "yoy_growth_pct": 14.758592388635664
    },
    {
      "year": 2024,
      "export_value_usd": 25981583.74646348,
      "active_destinations": 66,
      "yoy_growth_pct": 3.6906357155378253
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "VNM",
    "exports_usd": 450915295703.1746,
    "imports_usd": 381218902647.6394,
    "trade_balance_usd": 69696393055.53522,
    "yoy_exports_growth_pct": 13.725488700787292,
    "yoy_imports_growth_pct": 15.67277111361529,
    "exports_cagr_3y_pct": 7.295174087342682,
    "imports_cagr_3y_pct": 4.2484023972689355,
    "export_partner_hhi": 1231.7927856205781,
    "export_product_hhi": 230.3834187225243,
    "momentum_score": 11.796394316753908,
    "risk_score": 7.310881021715512,
    "gdp_million_usd": 476388.23030717525,
    "gdp_per_capita_usd": 4717.290287324488,
    "population": 100987686,
    "labor_force": 59201.53,
    "investment_rate_pct": 32.47,
    "savings_rate_pct": 24.53,
    "secondary_education_pct": 71.58,
    "tertiary_education_pct": 6.59,
    "total_factor_productivity": 287.3,
    "trade_openness_pct": 301.85354924188175,
    "exports_gdp_pct": 163.56782678227825,
    "num_active_partners": 1080,
    "num_fta_partners": 102,
    "num_wto_partners": 676,
    "num_eu_partners": 112,
    "num_shared_border_partners": 6,
    "num_shared_language_partners": 0,
    "avg_partner_distance_km": 9643.152263374486,
    "avg_partner_gdp_million_usd": 533678518.3258193,
    "avg_partner_gdp_per_capita_usd": 15.77418617021274,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 9.444444444444445,
    "pct_partners_shared_language": 0,
    "pct_partners_shared_border": 0.5555555555555556,
    "avg_applied_tariff_pct": 0.12663785666716132,
    "avg_mfn_tariff_pct": 0.1317541361222806,
    "avg_preferential_tariff_pct": 0.04155171411555329,
    "tariff_advantage_pp": 0.0902024220067273,
    "avg_distance_all_partners_km": 9401.718034254704,
    "num_border_partners": 105,
    "num_colonial_partners": 35,
    "avg_substitution_elasticity": -10.51408978907655,
    "pct_products_high_elasticity": 75.1926782273603,
    "pct_products_low_elasticity": 2.7697495183044314,
    "real_market_potential": 74425.93892458122,
    "foreign_market_potential": 10045.70242824143
  }
}