{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/vnm/482020", "links": { "product": "https://www.yugalinks.com/trade/product/482020", "exporter": "https://www.yugalinks.com/trade/exporter/vnm/482020", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "482020", "exporter_iso3": "VNM", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 104, "current_lane_count": 47, "active_market_count": 47, "exports_latest_observed_lanes_usd": 6049041.438446118, "exports_current_2024_usd": 5555491.5740631195, "exports_avg_3y_usd": 5030765.802955172, "exports_avg_5y_usd": 3854747.827144268, "exports_avg_10y_usd": 2721359.844349404, "exports_cagr_3y_pct": 43.11577799562103, "exports_cagr_5y_pct": 17.003742603608885, "exports_cagr_10y_pct": 22.105498051082684, "exports_all_year_lane_avg_usd": 3091677.8510169988, "exports_historical_lane_peak_usd": 12909593.046189137, "historical_peak_year": 2024, "positive_growth_year_share_pct": 58.62068965517241, "trend_acceleration_pct": 21.010279944538347, "trend_label": "Rapid growth", "top_market_iso3": "JPN", "top_market_exports_usd": 2677635.7266816115, "top_market_share_pct": 44.26545517878688, "destination_hhi": 2306.6751972801007, "weighted_share_latest_pct": 23.47077856154354, "weighted_share_change_1y_pp": 4.931669424619874, "weighted_volatility_cv": 1.6252846711751365, "weighted_max_drawdown_pct": 92.08028069489495, "limited_history_lane_share_pct": 49.03846153846154, "data_freshness_years": 0, "coverage_score": 100, "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:18", "source": "api", "product": { "hs_code": 482020, "hs_description": "Paper and paperboard: exercise books", "hs_chapter": 48, "hs_heading": 4820, "substitution_elasticity": -9.7181854, "price_range_label": "High price range", "trade_type_label": "One-way trade" }, "hs_description": "Paper and paperboard: exercise books", "hs_chapter": 48, "hs_heading": 4820, "destinations": [ { "hs_code": 482020, "corridor_rank": 61, "exporter_iso3": "VNM", "importer_iso3": "MEX", "latest_data_year": 2024, "lane_data_years": 19, "exports_latest_observed_usd": 649894.7988497802, "exports_all_year_avg_usd": 305527.51211265416, "exports_avg_3y_usd": 598772.9042466708, "exports_avg_5y_usd": 579339.2550636253, "exports_avg_10y_usd": 497900.3482574248, "exports_cagr_3y_pct": 73.66380462166016, "exports_cagr_5y_pct": -5.45504016011773, "exports_cagr_10y_pct": 15.464690584552333, "exports_historical_peak_usd": 976293.750480205, "buyer_imports_latest_observed_usd": 40664508.75666178, "historical_peak_year": 2020, "positive_growth_year_share_pct": 66.66666666666667, "trend_acceleration_pct": 58.19911403710783, "trend_label": "Rapid growth", "buyer_yoy_latest_pct": 39.6423, "buyer_yoy_all_avg_pct": 16.305, "buyer_trend_consistency_pct": 51.7241, "market_share_latest_pct": 1.5981867695458456, "market_share_change_1y_pp": -1.2018459462631468, "peer_best_share_pct": 58.71842806710209, "peer_top_exporter": "CHN", "supplier_count_latest": 49, "buyer_market_hhi": 3779.05, "distance_km": 14772.001953125, "has_reported_fta": 1, "applied_tariff_pct": 0.13474113763526568, "tariff_advantage_pp": null, "volatility_cv": 0.9984198779908332, "max_drawdown_pct": 87.29031994347231, "attention_level": "Watch", "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers", "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']", "signal_flag": "Growing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 482020, "corridor_rank": 73, "exporter_iso3": "VNM", "importer_iso3": "USA", "latest_data_year": 2024, "lane_data_years": 18, "exports_latest_observed_usd": 373443.4588026135, "exports_all_year_avg_usd": 282637.7009323299, "exports_avg_3y_usd": 132025.33714675752, "exports_avg_5y_usd": 129825.31154880622, "exports_avg_10y_usd": 116837.85477104124, "exports_cagr_3y_pct": 44.713284572814516, "exports_cagr_5y_pct": 63.557832883555456, "exports_cagr_10y_pct": 36.711302938834756, "exports_historical_peak_usd": 1619586.4683064031, "buyer_imports_latest_observed_usd": 41005673.51091404, "historical_peak_year": 2008, "positive_growth_year_share_pct": 58.8235294117647, "trend_acceleration_pct": 8.00198163397976, "trend_label": "Rapid growth", "buyer_yoy_latest_pct": 7.983, "buyer_yoy_all_avg_pct": 10.2161, "buyer_trend_consistency_pct": 62.069, "market_share_latest_pct": 0.9107116816486818, "market_share_change_1y_pp": 0.8511137650962153, "peer_best_share_pct": 28.23727001968223, "peer_top_exporter": "MEX", "supplier_count_latest": 68, "buyer_market_hhi": 1713.85, "distance_km": 13159.259765625, "has_reported_fta": 0, "applied_tariff_pct": 0.045268132218115945, "tariff_advantage_pp": null, "volatility_cv": 1.3941591423963149, "max_drawdown_pct": 100, "attention_level": "Watch", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['high_volatility','unrecovered_drawdown','long_distance_without_fta']", "signal_flag": "Accelerating", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 482020, "corridor_rank": 79, "exporter_iso3": "VNM", "importer_iso3": "NLD", "latest_data_year": 2024, "lane_data_years": 8, "exports_latest_observed_usd": 326474.09766934166, "exports_all_year_avg_usd": 692228.3278161464, "exports_avg_3y_usd": 1341375.0409750787, "exports_avg_5y_usd": 1312470.731252253, "exports_avg_10y_usd": 922857.2300516907, "exports_cagr_3y_pct": -35.65995583885563, "exports_cagr_5y_pct": 2.630672250546384, "exports_cagr_10y_pct": 157.13062989783663, "exports_historical_peak_usd": 2707245.9698672974, "buyer_imports_latest_observed_usd": 13626161.367507616, "historical_peak_year": 2022, "positive_growth_year_share_pct": 57.142857142857146, "trend_acceleration_pct": -192.79058573669226, "trend_label": "Rapid decline", "buyer_yoy_latest_pct": -19.569, "buyer_yoy_all_avg_pct": 7.0232, "buyer_trend_consistency_pct": 55.1724, "market_share_latest_pct": 2.395935941635319, "market_share_change_1y_pp": -3.450119814178304, "peer_best_share_pct": 57.986853849514084, "peer_top_exporter": "CHN", "supplier_count_latest": 63, "buyer_market_hhi": 3911.39, "distance_km": 8892.0625, "has_reported_fta": 1, "applied_tariff_pct": 0.020689264350217396, "tariff_advantage_pp": 0.03964388180283633, "volatility_cv": 1.2684549178515727, "max_drawdown_pct": 96.0692073246145, "attention_level": "Watch", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']", "signal_flag": "Growing", "confidence_label": "Medium", "refreshed_at": "2026-07-20 09:30:25" } ], "priceSummary": { "exporter_iso3": "VNM", "hs_code": 482020, "num_markets": 71, "highest_price_importer_iso3": "KWT", "highest_price_usd_per_ton": 267000, "lowest_price_importer_iso3": "LAO", "lowest_price_usd_per_ton": 166.66666666666669, "median_price_across_markets": 6000, "price_spread_pct": 4447.222222222222, "avg_quantity_metric_tons": 32.884326424870466, "total_trade_value_usd": 15357508 }, "history": [ { "year": 2010, "export_value_usd": 1216873.9272646026, "active_destinations": 18, "yoy_growth_pct": 33.57159248211288 }, { "year": 2011, "export_value_usd": 1854232.0607038902, "active_destinations": 24, "yoy_growth_pct": 52.37667758006762 }, { "year": 2012, "export_value_usd": 1517159.2240255196, "active_destinations": 28, "yoy_growth_pct": -18.178568034812937 }, { "year": 2013, "export_value_usd": 885724.9734030305, "active_destinations": 25, "yoy_growth_pct": -41.619511032407495 }, { "year": 2014, "export_value_usd": 753998.1831255609, "active_destinations": 27, "yoy_growth_pct": -14.872200088404888 }, { "year": 2015, "export_value_usd": 1186944.5691279625, "active_destinations": 26, "yoy_growth_pct": 57.42008345533433 }, { "year": 2016, "export_value_usd": 1346594.8117616284, "active_destinations": 32, "yoy_growth_pct": 13.450522188324221 }, { "year": 2017, "export_value_usd": 746636.4066367021, "active_destinations": 34, "yoy_growth_pct": -44.55374399817082 }, { "year": 2018, "export_value_usd": 2126167.0939730722, "active_destinations": 38, "yoy_growth_pct": 184.76606217885933 }, { "year": 2019, "export_value_usd": 2533516.4262733343, "active_destinations": 44, "yoy_growth_pct": 19.158857902323508 }, { "year": 2020, "export_value_usd": 2286220.3518810426, "active_destinations": 41, "yoy_growth_pct": -9.760981686471672 }, { "year": 2021, "export_value_usd": 1895221.37497478, "active_destinations": 44, "yoy_growth_pct": -17.102418696629954 }, { "year": 2022, "export_value_usd": 4233221.751742306, "active_destinations": 49, "yoy_growth_pct": 123.3629172633534 }, { "year": 2023, "export_value_usd": 5303584.083060089, "active_destinations": 55, "yoy_growth_pct": 25.284816012230955 }, { "year": 2024, "export_value_usd": 5555491.5740631195, "active_destinations": 47, "yoy_growth_pct": 4.749759541055189 } ], "economy": { "year": 2024, "country_iso3": "VNM", "exports_usd": 450915295703.1746, "imports_usd": 381218902647.6394, "trade_balance_usd": 69696393055.53522, "yoy_exports_growth_pct": 13.725488700787292, "yoy_imports_growth_pct": 15.67277111361529, "exports_cagr_3y_pct": 7.295174087342682, "imports_cagr_3y_pct": 4.2484023972689355, "export_partner_hhi": 1231.7927856205781, "export_product_hhi": 230.3834187225243, "momentum_score": 11.796394316753908, "risk_score": 7.310881021715512, "gdp_million_usd": 476388.23030717525, "gdp_per_capita_usd": 4717.290287324488, "population": 100987686, "labor_force": 59201.53, "investment_rate_pct": 32.47, "savings_rate_pct": 24.53, "secondary_education_pct": 71.58, "tertiary_education_pct": 6.59, "total_factor_productivity": 287.3, "trade_openness_pct": 301.85354924188175, "exports_gdp_pct": 163.56782678227825, "num_active_partners": 1080, "num_fta_partners": 102, "num_wto_partners": 676, "num_eu_partners": 112, "num_shared_border_partners": 6, "num_shared_language_partners": 0, "avg_partner_distance_km": 9643.152263374486, "avg_partner_gdp_million_usd": 533678518.3258193, "avg_partner_gdp_per_capita_usd": 15.77418617021274, "avg_buyer_biz_entry_days": null, "avg_buyer_biz_entry_cost_pct": null, "pct_partners_with_fta": 9.444444444444445, "pct_partners_shared_language": 0, "pct_partners_shared_border": 0.5555555555555556, "avg_applied_tariff_pct": 0.12663785666716132, "avg_mfn_tariff_pct": 0.1317541361222806, "avg_preferential_tariff_pct": 0.04155171411555329, "tariff_advantage_pp": 0.0902024220067273, "avg_distance_all_partners_km": 9401.718034254704, "num_border_partners": 105, "num_colonial_partners": 35, "avg_substitution_elasticity": -10.51408978907655, "pct_products_high_elasticity": 75.1926782273603, "pct_products_low_elasticity": 2.7697495183044314, "real_market_potential": 74425.93892458122, "foreign_market_potential": 10045.70242824143 }, "countryMap": {} }, "product": { "hs_code": "482020", "hs_description": "Paper and paperboard: exercise books", "hs_chapter": 48, "hs_heading": 4820 }, "destinations": [ { "hs_code": 482020, "corridor_rank": 61, "exporter_iso3": "VNM", "importer_iso3": "MEX", "latest_data_year": 2024, "lane_data_years": 19, "exports_latest_observed_usd": 649894.7988497802, "exports_all_year_avg_usd": 305527.51211265416, "exports_avg_3y_usd": 598772.9042466708, "exports_avg_5y_usd": 579339.2550636253, "exports_avg_10y_usd": 497900.3482574248, "exports_cagr_3y_pct": 73.66380462166016, "exports_cagr_5y_pct": -5.45504016011773, "exports_cagr_10y_pct": 15.464690584552333, "exports_historical_peak_usd": 976293.750480205, "buyer_imports_latest_observed_usd": 40664508.75666178, "historical_peak_year": 2020, "positive_growth_year_share_pct": 66.66666666666667, "trend_acceleration_pct": 58.19911403710783, "trend_label": "Rapid growth", "buyer_yoy_latest_pct": 39.6423, "buyer_yoy_all_avg_pct": 16.305, "buyer_trend_consistency_pct": 51.7241, "market_share_latest_pct": 1.5981867695458456, "market_share_change_1y_pp": -1.2018459462631468, "peer_best_share_pct": 58.71842806710209, "peer_top_exporter": "CHN", "supplier_count_latest": 49, "buyer_market_hhi": 3779.05, "distance_km": 14772.001953125, "has_reported_fta": 1, "applied_tariff_pct": 0.13474113763526568, "tariff_advantage_pp": null, "volatility_cv": 0.9984198779908332, "max_drawdown_pct": 87.29031994347231, "attention_level": "Watch", "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers", "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']", "signal_flag": "Growing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 482020, "corridor_rank": 73, "exporter_iso3": "VNM", "importer_iso3": "USA", "latest_data_year": 2024, "lane_data_years": 18, "exports_latest_observed_usd": 373443.4588026135, "exports_all_year_avg_usd": 282637.7009323299, "exports_avg_3y_usd": 132025.33714675752, "exports_avg_5y_usd": 129825.31154880622, "exports_avg_10y_usd": 116837.85477104124, "exports_cagr_3y_pct": 44.713284572814516, "exports_cagr_5y_pct": 63.557832883555456, "exports_cagr_10y_pct": 36.711302938834756, "exports_historical_peak_usd": 1619586.4683064031, "buyer_imports_latest_observed_usd": 41005673.51091404, "historical_peak_year": 2008, "positive_growth_year_share_pct": 58.8235294117647, "trend_acceleration_pct": 8.00198163397976, "trend_label": "Rapid growth", "buyer_yoy_latest_pct": 7.983, "buyer_yoy_all_avg_pct": 10.2161, "buyer_trend_consistency_pct": 62.069, "market_share_latest_pct": 0.9107116816486818, "market_share_change_1y_pp": 0.8511137650962153, "peer_best_share_pct": 28.23727001968223, "peer_top_exporter": "MEX", "supplier_count_latest": 68, "buyer_market_hhi": 1713.85, "distance_km": 13159.259765625, "has_reported_fta": 0, "applied_tariff_pct": 0.045268132218115945, "tariff_advantage_pp": null, "volatility_cv": 1.3941591423963149, "max_drawdown_pct": 100, "attention_level": "Watch", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['high_volatility','unrecovered_drawdown','long_distance_without_fta']", "signal_flag": "Accelerating", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 482020, "corridor_rank": 79, "exporter_iso3": "VNM", "importer_iso3": "NLD", "latest_data_year": 2024, "lane_data_years": 8, "exports_latest_observed_usd": 326474.09766934166, "exports_all_year_avg_usd": 692228.3278161464, "exports_avg_3y_usd": 1341375.0409750787, "exports_avg_5y_usd": 1312470.731252253, "exports_avg_10y_usd": 922857.2300516907, "exports_cagr_3y_pct": -35.65995583885563, "exports_cagr_5y_pct": 2.630672250546384, "exports_cagr_10y_pct": 157.13062989783663, "exports_historical_peak_usd": 2707245.9698672974, "buyer_imports_latest_observed_usd": 13626161.367507616, "historical_peak_year": 2022, "positive_growth_year_share_pct": 57.142857142857146, "trend_acceleration_pct": -192.79058573669226, "trend_label": "Rapid decline", "buyer_yoy_latest_pct": -19.569, "buyer_yoy_all_avg_pct": 7.0232, "buyer_trend_consistency_pct": 55.1724, "market_share_latest_pct": 2.395935941635319, "market_share_change_1y_pp": -3.450119814178304, "peer_best_share_pct": 57.986853849514084, "peer_top_exporter": "CHN", "supplier_count_latest": 63, "buyer_market_hhi": 3911.39, "distance_km": 8892.0625, "has_reported_fta": 1, "applied_tariff_pct": 0.020689264350217396, "tariff_advantage_pp": 0.03964388180283633, "volatility_cv": 1.2684549178515727, "max_drawdown_pct": 96.0692073246145, "attention_level": "Watch", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']", "signal_flag": "Growing", "confidence_label": "Medium", "refreshed_at": "2026-07-20 09:30:25" } ], "prices": [], "priceSummary": { "exporter_iso3": "VNM", "hs_code": 482020, "num_markets": 71, "highest_price_importer_iso3": "KWT", "highest_price_usd_per_ton": 267000, "lowest_price_importer_iso3": "LAO", "lowest_price_usd_per_ton": 166.66666666666669, "median_price_across_markets": 6000, "price_spread_pct": 4447.222222222222, "avg_quantity_metric_tons": 32.884326424870466, "total_trade_value_usd": 15357508 }, "history": [ { "year": 2010, "export_value_usd": 1216873.9272646026, "active_destinations": 18, "yoy_growth_pct": 33.57159248211288 }, { "year": 2011, "export_value_usd": 1854232.0607038902, "active_destinations": 24, "yoy_growth_pct": 52.37667758006762 }, { "year": 2012, "export_value_usd": 1517159.2240255196, "active_destinations": 28, "yoy_growth_pct": -18.178568034812937 }, { "year": 2013, "export_value_usd": 885724.9734030305, "active_destinations": 25, "yoy_growth_pct": -41.619511032407495 }, { "year": 2014, "export_value_usd": 753998.1831255609, "active_destinations": 27, "yoy_growth_pct": -14.872200088404888 }, { "year": 2015, "export_value_usd": 1186944.5691279625, "active_destinations": 26, "yoy_growth_pct": 57.42008345533433 }, { "year": 2016, "export_value_usd": 1346594.8117616284, "active_destinations": 32, "yoy_growth_pct": 13.450522188324221 }, { "year": 2017, "export_value_usd": 746636.4066367021, "active_destinations": 34, "yoy_growth_pct": -44.55374399817082 }, { "year": 2018, "export_value_usd": 2126167.0939730722, "active_destinations": 38, "yoy_growth_pct": 184.76606217885933 }, { "year": 2019, "export_value_usd": 2533516.4262733343, "active_destinations": 44, "yoy_growth_pct": 19.158857902323508 }, { "year": 2020, "export_value_usd": 2286220.3518810426, "active_destinations": 41, "yoy_growth_pct": -9.760981686471672 }, { "year": 2021, "export_value_usd": 1895221.37497478, "active_destinations": 44, "yoy_growth_pct": -17.102418696629954 }, { "year": 2022, "export_value_usd": 4233221.751742306, "active_destinations": 49, "yoy_growth_pct": 123.3629172633534 }, { "year": 2023, "export_value_usd": 5303584.083060089, "active_destinations": 55, "yoy_growth_pct": 25.284816012230955 }, { "year": 2024, "export_value_usd": 5555491.5740631195, "active_destinations": 47, "yoy_growth_pct": 4.749759541055189 } ], "economy": { "year": 2024, "country_iso3": "VNM", "exports_usd": 450915295703.1746, "imports_usd": 381218902647.6394, "trade_balance_usd": 69696393055.53522, "yoy_exports_growth_pct": 13.725488700787292, "yoy_imports_growth_pct": 15.67277111361529, "exports_cagr_3y_pct": 7.295174087342682, "imports_cagr_3y_pct": 4.2484023972689355, "export_partner_hhi": 1231.7927856205781, "export_product_hhi": 230.3834187225243, "momentum_score": 11.796394316753908, "risk_score": 7.310881021715512, "gdp_million_usd": 476388.23030717525, "gdp_per_capita_usd": 4717.290287324488, "population": 100987686, "labor_force": 59201.53, "investment_rate_pct": 32.47, "savings_rate_pct": 24.53, "secondary_education_pct": 71.58, "tertiary_education_pct": 6.59, "total_factor_productivity": 287.3, "trade_openness_pct": 301.85354924188175, "exports_gdp_pct": 163.56782678227825, "num_active_partners": 1080, "num_fta_partners": 102, "num_wto_partners": 676, "num_eu_partners": 112, "num_shared_border_partners": 6, "num_shared_language_partners": 0, "avg_partner_distance_km": 9643.152263374486, "avg_partner_gdp_million_usd": 533678518.3258193, "avg_partner_gdp_per_capita_usd": 15.77418617021274, "avg_buyer_biz_entry_days": null, "avg_buyer_biz_entry_cost_pct": null, "pct_partners_with_fta": 9.444444444444445, "pct_partners_shared_language": 0, "pct_partners_shared_border": 0.5555555555555556, "avg_applied_tariff_pct": 0.12663785666716132, "avg_mfn_tariff_pct": 0.1317541361222806, "avg_preferential_tariff_pct": 0.04155171411555329, "tariff_advantage_pp": 0.0902024220067273, "avg_distance_all_partners_km": 9401.718034254704, "num_border_partners": 105, "num_colonial_partners": 35, "avg_substitution_elasticity": -10.51408978907655, "pct_products_high_elasticity": 75.1926782273603, "pct_products_low_elasticity": 2.7697495183044314, "real_market_potential": 74425.93892458122, "foreign_market_potential": 10045.70242824143 } }