{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/vnm/391890",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/391890",
    "exporter": "https://www.yugalinks.com/trade/exporter/vnm/391890",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "391890",
    "exporter_iso3": "VNM",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 132,
    "current_lane_count": 88,
    "active_market_count": 88,
    "exports_latest_observed_lanes_usd": 32943335.685712066,
    "exports_current_2024_usd": 32598968.632492226,
    "exports_avg_3y_usd": 39886441.44762152,
    "exports_avg_5y_usd": 39349032.35712384,
    "exports_avg_10y_usd": 23805219.247937698,
    "exports_cagr_3y_pct": -9.520869032010493,
    "exports_cagr_5y_pct": 8.131089049888796,
    "exports_cagr_10y_pct": 24.878452606312294,
    "exports_all_year_lane_avg_usd": 13220515.10685353,
    "exports_historical_lane_peak_usd": 67921825.014747,
    "historical_peak_year": 2022,
    "positive_growth_year_share_pct": 68.96551724137932,
    "trend_acceleration_pct": -34.39932163832279,
    "trend_label": "Declining",
    "top_market_iso3": "JPN",
    "top_market_exports_usd": 10441532.660000738,
    "top_market_share_pct": 31.695432301135675,
    "destination_hhi": 2068.802417082226,
    "weighted_share_latest_pct": 6.4818879754368215,
    "weighted_share_change_1y_pp": 0.4948672425929174,
    "weighted_volatility_cv": 1.5914019953357408,
    "weighted_max_drawdown_pct": 91.81283424473061,
    "limited_history_lane_share_pct": 34.09090909090909,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:30:18",
    "source": "api",
    "product": {
      "hs_code": 391890,
      "hs_description": "Floor, wall or ceiling coverings: of plastics (excluding polymers of vinyl chloride), whether or not self-adhesive, in rolls or in the form of tiles",
      "hs_chapter": 39,
      "hs_heading": 3918,
      "substitution_elasticity": -1.7181008,
      "price_range_label": "Medium price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Floor, wall or ceiling coverings: of plastics (excluding polymers of vinyl chloride), whether or not self-adhesive, in rolls or in the form of tiles",
    "hs_chapter": 39,
    "hs_heading": 3918,
    "destinations": [
      {
        "hs_code": 391890,
        "corridor_rank": 38,
        "exporter_iso3": "VNM",
        "importer_iso3": "JPN",
        "latest_data_year": 2024,
        "lane_data_years": 22,
        "exports_latest_observed_usd": 10441532.660000738,
        "exports_all_year_avg_usd": 2723248.0461283387,
        "exports_avg_3y_usd": 8822784.651517462,
        "exports_avg_5y_usd": 9262864.694365399,
        "exports_avg_10y_usd": 5983036.737461945,
        "exports_cagr_3y_pct": 8.150203504456076,
        "exports_cagr_5y_pct": 7.325575837049114,
        "exports_cagr_10y_pct": 81.24394208306246,
        "exports_historical_peak_usd": 11591631.900526242,
        "buyer_imports_latest_observed_usd": 67815427.0732174,
        "historical_peak_year": 2020,
        "positive_growth_year_share_pct": 66.66666666666667,
        "trend_acceleration_pct": -73.09373857860639,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 4.7321,
        "buyer_yoy_all_avg_pct": 11.1783,
        "buyer_trend_consistency_pct": 82.7586,
        "market_share_latest_pct": 15.396987250006497,
        "market_share_change_1y_pp": 2.9141234594746095,
        "peer_best_share_pct": 77.35399750549965,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 33,
        "buyer_market_hhi": 6229.16,
        "distance_km": 3672.563720703125,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.018189837726142268,
        "tariff_advantage_pp": 0.02298418651466015,
        "volatility_cv": 1.4725573184252831,
        "max_drawdown_pct": 84.42800361572667,
        "attention_level": "High attention",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility','concentrated_buyer_market','dominant_supplier','buyer_macro_weakness']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 391890,
        "corridor_rank": 39,
        "exporter_iso3": "VNM",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 25,
        "exports_latest_observed_usd": 10262145.698476506,
        "exports_all_year_avg_usd": 3603169.876412905,
        "exports_avg_3y_usd": 17490238.133327793,
        "exports_avg_5y_usd": 16705332.048778469,
        "exports_avg_10y_usd": 8901898.443230102,
        "exports_cagr_3y_pct": -20.17352675038292,
        "exports_cagr_5y_pct": 17.01711724403918,
        "exports_cagr_10y_pct": 156.62100465540672,
        "exports_historical_peak_usd": 27288877.64659081,
        "buyer_imports_latest_observed_usd": 331882448.459096,
        "historical_peak_year": 2022,
        "positive_growth_year_share_pct": 54.166666666666664,
        "trend_acceleration_pct": -176.79453140578966,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": 5.384,
        "buyer_yoy_all_avg_pct": 9.9322,
        "buyer_trend_consistency_pct": 72.4138,
        "market_share_latest_pct": 3.092102564062318,
        "market_share_change_1y_pp": -1.645410569697018,
        "peer_best_share_pct": 68.18522881177273,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 66,
        "buyer_market_hhi": 4851.35,
        "distance_km": 13159.259765625,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.045268132218115945,
        "tariff_advantage_pp": null,
        "volatility_cv": 1.9983651867233336,
        "max_drawdown_pct": 99.9997921986358,
        "attention_level": "Critical attention",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','dominant_supplier','long_distance_without_fta']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 391890,
        "corridor_rank": 97,
        "exporter_iso3": "VNM",
        "importer_iso3": "GBR",
        "latest_data_year": 2024,
        "lane_data_years": 22,
        "exports_latest_observed_usd": 2340316.5269897855,
        "exports_all_year_avg_usd": 846605.8822191373,
        "exports_avg_3y_usd": 2898646.216672232,
        "exports_avg_5y_usd": 2800781.977753408,
        "exports_avg_10y_usd": 1813225.8851275085,
        "exports_cagr_3y_pct": -12.289000912119008,
        "exports_cagr_5y_pct": -5.289250044462934,
        "exports_cagr_10y_pct": 45.42209938301844,
        "exports_historical_peak_usd": 3681476.4350263886,
        "buyer_imports_latest_observed_usd": 110960935.22470875,
        "historical_peak_year": 2022,
        "positive_growth_year_share_pct": 66.66666666666667,
        "trend_acceleration_pct": -57.71110029513745,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": 6.4402,
        "buyer_yoy_all_avg_pct": 8.4283,
        "buyer_trend_consistency_pct": 72.4138,
        "market_share_latest_pct": 2.109135545992265,
        "market_share_change_1y_pp": -0.45606206635624913,
        "peer_best_share_pct": 70.12430782990373,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 55,
        "buyer_market_hhi": 4997.67,
        "distance_km": 9248.712890625,
        "has_reported_fta": 1,
        "applied_tariff_pct": null,
        "tariff_advantage_pp": null,
        "volatility_cv": 1.508204120482312,
        "max_drawdown_pct": 98.7109130970543,
        "attention_level": "High attention",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility','concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "VNM",
      "hs_code": 391890,
      "num_markets": 97,
      "highest_price_importer_iso3": "ECU",
      "highest_price_usd_per_ton": 1336222.2222222222,
      "lowest_price_importer_iso3": "PHL",
      "lowest_price_usd_per_ton": 231.9202530223827,
      "median_price_across_markets": 3122.2559126743486,
      "price_spread_pct": 42789.26325500545,
      "avg_quantity_metric_tons": 279.59265051903117,
      "total_trade_value_usd": 217548911
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 1136807.3772787685,
        "active_destinations": 29,
        "yoy_growth_pct": 120.64455062543243
      },
      {
        "year": 2011,
        "export_value_usd": 1649031.4949927125,
        "active_destinations": 35,
        "yoy_growth_pct": 45.058127520255894
      },
      {
        "year": 2012,
        "export_value_usd": 2216307.586185263,
        "active_destinations": 41,
        "yoy_growth_pct": 34.40056135465487
      },
      {
        "year": 2013,
        "export_value_usd": 2290672.273255996,
        "active_destinations": 42,
        "yoy_growth_pct": 3.3553414487350284
      },
      {
        "year": 2014,
        "export_value_usd": 3534506.4088640804,
        "active_destinations": 41,
        "yoy_growth_pct": 54.29996032737062
      },
      {
        "year": 2015,
        "export_value_usd": 2872640.9231423135,
        "active_destinations": 54,
        "yoy_growth_pct": -18.725825027842493
      },
      {
        "year": 2016,
        "export_value_usd": 2183678.206978924,
        "active_destinations": 46,
        "yoy_growth_pct": -23.983600268764167
      },
      {
        "year": 2017,
        "export_value_usd": 4351248.809871511,
        "active_destinations": 44,
        "yoy_growth_pct": 99.26236365619904
      },
      {
        "year": 2018,
        "export_value_usd": 9847310.87777315,
        "active_destinations": 51,
        "yoy_growth_pct": 126.30999301701469
      },
      {
        "year": 2019,
        "export_value_usd": 22052151.875991866,
        "active_destinations": 57,
        "yoy_growth_pct": 123.94085197174856
      },
      {
        "year": 2020,
        "export_value_usd": 33075104.81332819,
        "active_destinations": 66,
        "yoy_growth_pct": 49.98583811377153
      },
      {
        "year": 2021,
        "export_value_usd": 44010732.62942648,
        "active_destinations": 68,
        "yoy_growth_pct": 33.063017873465924
      },
      {
        "year": 2022,
        "export_value_usd": 53833164.60550317,
        "active_destinations": 68,
        "yoy_growth_pct": 22.318265089523216
      },
      {
        "year": 2023,
        "export_value_usd": 33227191.10486915,
        "active_destinations": 78,
        "yoy_growth_pct": -38.27747012763866
      },
      {
        "year": 2024,
        "export_value_usd": 32598968.632492226,
        "active_destinations": 88,
        "yoy_growth_pct": -1.89068787185223
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "VNM",
      "exports_usd": 450915295703.1746,
      "imports_usd": 381218902647.6394,
      "trade_balance_usd": 69696393055.53522,
      "yoy_exports_growth_pct": 13.725488700787292,
      "yoy_imports_growth_pct": 15.67277111361529,
      "exports_cagr_3y_pct": 7.295174087342682,
      "imports_cagr_3y_pct": 4.2484023972689355,
      "export_partner_hhi": 1231.7927856205781,
      "export_product_hhi": 230.3834187225243,
      "momentum_score": 11.796394316753908,
      "risk_score": 7.310881021715512,
      "gdp_million_usd": 476388.23030717525,
      "gdp_per_capita_usd": 4717.290287324488,
      "population": 100987686,
      "labor_force": 59201.53,
      "investment_rate_pct": 32.47,
      "savings_rate_pct": 24.53,
      "secondary_education_pct": 71.58,
      "tertiary_education_pct": 6.59,
      "total_factor_productivity": 287.3,
      "trade_openness_pct": 301.85354924188175,
      "exports_gdp_pct": 163.56782678227825,
      "num_active_partners": 1080,
      "num_fta_partners": 102,
      "num_wto_partners": 676,
      "num_eu_partners": 112,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 0,
      "avg_partner_distance_km": 9643.152263374486,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.77418617021274,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 9.444444444444445,
      "pct_partners_shared_language": 0,
      "pct_partners_shared_border": 0.5555555555555556,
      "avg_applied_tariff_pct": 0.12663785666716132,
      "avg_mfn_tariff_pct": 0.1317541361222806,
      "avg_preferential_tariff_pct": 0.04155171411555329,
      "tariff_advantage_pp": 0.0902024220067273,
      "avg_distance_all_partners_km": 9401.718034254704,
      "num_border_partners": 105,
      "num_colonial_partners": 35,
      "avg_substitution_elasticity": -10.51408978907655,
      "pct_products_high_elasticity": 75.1926782273603,
      "pct_products_low_elasticity": 2.7697495183044314,
      "real_market_potential": 74425.93892458122,
      "foreign_market_potential": 10045.70242824143
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "391890",
    "hs_description": "Floor, wall or ceiling coverings: of plastics (excluding polymers of vinyl chloride), whether or not self-adhesive, in rolls or in the form of tiles",
    "hs_chapter": 39,
    "hs_heading": 3918
  },
  "destinations": [
    {
      "hs_code": 391890,
      "corridor_rank": 38,
      "exporter_iso3": "VNM",
      "importer_iso3": "JPN",
      "latest_data_year": 2024,
      "lane_data_years": 22,
      "exports_latest_observed_usd": 10441532.660000738,
      "exports_all_year_avg_usd": 2723248.0461283387,
      "exports_avg_3y_usd": 8822784.651517462,
      "exports_avg_5y_usd": 9262864.694365399,
      "exports_avg_10y_usd": 5983036.737461945,
      "exports_cagr_3y_pct": 8.150203504456076,
      "exports_cagr_5y_pct": 7.325575837049114,
      "exports_cagr_10y_pct": 81.24394208306246,
      "exports_historical_peak_usd": 11591631.900526242,
      "buyer_imports_latest_observed_usd": 67815427.0732174,
      "historical_peak_year": 2020,
      "positive_growth_year_share_pct": 66.66666666666667,
      "trend_acceleration_pct": -73.09373857860639,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": 4.7321,
      "buyer_yoy_all_avg_pct": 11.1783,
      "buyer_trend_consistency_pct": 82.7586,
      "market_share_latest_pct": 15.396987250006497,
      "market_share_change_1y_pp": 2.9141234594746095,
      "peer_best_share_pct": 77.35399750549965,
      "peer_top_exporter": "CHN",
      "supplier_count_latest": 33,
      "buyer_market_hhi": 6229.16,
      "distance_km": 3672.563720703125,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.018189837726142268,
      "tariff_advantage_pp": 0.02298418651466015,
      "volatility_cv": 1.4725573184252831,
      "max_drawdown_pct": 84.42800361572667,
      "attention_level": "High attention",
      "primary_risk_reason": "Trade has varied substantially across reported years",
      "risk_driver_labels": "['high_volatility','concentrated_buyer_market','dominant_supplier','buyer_macro_weakness']",
      "signal_flag": "Accelerating",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 391890,
      "corridor_rank": 39,
      "exporter_iso3": "VNM",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 25,
      "exports_latest_observed_usd": 10262145.698476506,
      "exports_all_year_avg_usd": 3603169.876412905,
      "exports_avg_3y_usd": 17490238.133327793,
      "exports_avg_5y_usd": 16705332.048778469,
      "exports_avg_10y_usd": 8901898.443230102,
      "exports_cagr_3y_pct": -20.17352675038292,
      "exports_cagr_5y_pct": 17.01711724403918,
      "exports_cagr_10y_pct": 156.62100465540672,
      "exports_historical_peak_usd": 27288877.64659081,
      "buyer_imports_latest_observed_usd": 331882448.459096,
      "historical_peak_year": 2022,
      "positive_growth_year_share_pct": 54.166666666666664,
      "trend_acceleration_pct": -176.79453140578966,
      "trend_label": "Rapid decline",
      "buyer_yoy_latest_pct": 5.384,
      "buyer_yoy_all_avg_pct": 9.9322,
      "buyer_trend_consistency_pct": 72.4138,
      "market_share_latest_pct": 3.092102564062318,
      "market_share_change_1y_pp": -1.645410569697018,
      "peer_best_share_pct": 68.18522881177273,
      "peer_top_exporter": "CHN",
      "supplier_count_latest": 66,
      "buyer_market_hhi": 4851.35,
      "distance_km": 13159.259765625,
      "has_reported_fta": 0,
      "applied_tariff_pct": 0.045268132218115945,
      "tariff_advantage_pp": null,
      "volatility_cv": 1.9983651867233336,
      "max_drawdown_pct": 99.9997921986358,
      "attention_level": "Critical attention",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','dominant_supplier','long_distance_without_fta']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 391890,
      "corridor_rank": 97,
      "exporter_iso3": "VNM",
      "importer_iso3": "GBR",
      "latest_data_year": 2024,
      "lane_data_years": 22,
      "exports_latest_observed_usd": 2340316.5269897855,
      "exports_all_year_avg_usd": 846605.8822191373,
      "exports_avg_3y_usd": 2898646.216672232,
      "exports_avg_5y_usd": 2800781.977753408,
      "exports_avg_10y_usd": 1813225.8851275085,
      "exports_cagr_3y_pct": -12.289000912119008,
      "exports_cagr_5y_pct": -5.289250044462934,
      "exports_cagr_10y_pct": 45.42209938301844,
      "exports_historical_peak_usd": 3681476.4350263886,
      "buyer_imports_latest_observed_usd": 110960935.22470875,
      "historical_peak_year": 2022,
      "positive_growth_year_share_pct": 66.66666666666667,
      "trend_acceleration_pct": -57.71110029513745,
      "trend_label": "Rapid decline",
      "buyer_yoy_latest_pct": 6.4402,
      "buyer_yoy_all_avg_pct": 8.4283,
      "buyer_trend_consistency_pct": 72.4138,
      "market_share_latest_pct": 2.109135545992265,
      "market_share_change_1y_pp": -0.45606206635624913,
      "peer_best_share_pct": 70.12430782990373,
      "peer_top_exporter": "CHN",
      "supplier_count_latest": 55,
      "buyer_market_hhi": 4997.67,
      "distance_km": 9248.712890625,
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      "risk_driver_labels": "['high_volatility','concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
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}