{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/usa/852380", "links": { "product": "https://www.yugalinks.com/trade/product/852380", "exporter": "https://www.yugalinks.com/trade/exporter/usa/852380", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "852380", "exporter_iso3": "USA", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 197, "current_lane_count": 160, "active_market_count": 160, "exports_latest_observed_lanes_usd": 272835578.3141188, "exports_current_2024_usd": 269663511.4789074, "exports_avg_3y_usd": 243466281.7384343, "exports_avg_5y_usd": 218570012.34685078, "exports_avg_10y_usd": 244664075.73292923, "exports_cagr_3y_pct": 13.321602301704916, "exports_cagr_5y_pct": -6.241890160342011, "exports_cagr_10y_pct": 5.36823545484737, "exports_all_year_lane_avg_usd": 219009578.77515972, "exports_historical_lane_peak_usd": 885749325.8623861, "historical_peak_year": 2019, "positive_growth_year_share_pct": 41.37931034482759, "trend_acceleration_pct": 7.953366846857546, "trend_label": "Rapid growth", "top_market_iso3": "IND", "top_market_exports_usd": 93308350.4451452, "top_market_share_pct": 34.199480515593976, "destination_hhi": 1574.2989360088886, "weighted_share_latest_pct": 37.41277827877086, "weighted_share_change_1y_pp": 6.510979319956314, "weighted_volatility_cv": 0.8010119193906863, "weighted_max_drawdown_pct": 89.85093211174993, "limited_history_lane_share_pct": 5.583756345177665, "data_freshness_years": 0, "coverage_score": 100, "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:14", "source": "api", "product": { "hs_code": 852380, "hs_description": "Media n.e.c. in heading 8523, whether or not recorded, excluding products of Chapter 37", "hs_chapter": 85, "hs_heading": 8523, "substitution_elasticity": -10.293899, "price_range_label": null, "trade_type_label": null }, "hs_description": "Media n.e.c. in heading 8523, whether or not recorded, excluding products of Chapter 37", "hs_chapter": 85, "hs_heading": 8523, "destinations": [ { "hs_code": 852380, "corridor_rank": 1, "exporter_iso3": "USA", "importer_iso3": "IND", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 93308350.4451452, "exports_all_year_avg_usd": 54478781.77999644, "exports_avg_3y_usd": 64673308.05716902, "exports_avg_5y_usd": 51698224.46331007, "exports_avg_10y_usd": 96029912.95365342, "exports_cagr_3y_pct": 65.66882941834587, "exports_cagr_5y_pct": -16.834187174371586, "exports_cagr_10y_pct": 20.69777085989788, "exports_historical_peak_usd": 234528879.91314936, "buyer_imports_latest_observed_usd": 212637672.06601894, "historical_peak_year": 2019, "positive_growth_year_share_pct": 48.275862068965516, "trend_acceleration_pct": 44.971058558447986, "trend_label": "Rapid growth", "buyer_yoy_latest_pct": 47.0802, "buyer_yoy_all_avg_pct": 70.6895, "buyer_trend_consistency_pct": 58.6207, "market_share_latest_pct": 43.8813826066414, "market_share_change_1y_pp": 10.391791547828582, "peer_best_share_pct": 43.881382606641395, "peer_top_exporter": "USA", "supplier_count_latest": 64, "buyer_market_hhi": 2431.84, "distance_km": 11761.806640625, "has_reported_fta": 0, "applied_tariff_pct": 0.5323102001373736, "tariff_advantage_pp": null, "volatility_cv": 0.9349494871223187, "max_drawdown_pct": 94.02635056171772, "attention_level": "High attention", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['unrecovered_drawdown','long_distance_without_fta']", "signal_flag": "Growing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 852380, "corridor_rank": 5, "exporter_iso3": "USA", "importer_iso3": "CAN", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 44100757.64481413, "exports_all_year_avg_usd": 20103303.05443331, "exports_avg_3y_usd": 37848755.046580635, "exports_avg_5y_usd": 32861451.79348854, "exports_avg_10y_usd": 25356805.897869617, "exports_cagr_3y_pct": 12.406996618029197, "exports_cagr_5y_pct": 16.898741309442332, "exports_cagr_10y_pct": 20.191789084779987, "exports_historical_peak_usd": 45837270.23862629, "buyer_imports_latest_observed_usd": 71083177.02082503, "historical_peak_year": 1995, "positive_growth_year_share_pct": 37.93103448275862, "trend_acceleration_pct": -7.78479246675079, "trend_label": "Rapid growth", "buyer_yoy_latest_pct": -5.2428, "buyer_yoy_all_avg_pct": 6.9599, "buyer_trend_consistency_pct": 37.931, "market_share_latest_pct": 62.041061602936054, "market_share_change_1y_pp": 11.826084312321441, "peer_best_share_pct": 62.04106160293604, "peer_top_exporter": "USA", "supplier_count_latest": 81, "buyer_market_hhi": 4138.35, "distance_km": 548.3945922851562, "has_reported_fta": 1, "applied_tariff_pct": 0.045807528214990095, "tariff_advantage_pp": 0.031168520881953585, "volatility_cv": 0.5145878020577944, "max_drawdown_pct": 88.0469828537906, "attention_level": "High attention", "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers", "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']", "signal_flag": "Stable", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 852380, "corridor_rank": 18, "exporter_iso3": "USA", "importer_iso3": "GBR", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 20906234.353704613, "exports_all_year_avg_usd": 14782121.624367768, "exports_avg_3y_usd": 16766494.921672901, "exports_avg_5y_usd": 14613005.516745921, "exports_avg_10y_usd": 12638245.32686589, "exports_cagr_3y_pct": 21.090709603550284, "exports_cagr_5y_pct": 13.291693442544773, "exports_cagr_10y_pct": 5.5990907232067455, "exports_historical_peak_usd": 35003002.21423976, "buyer_imports_latest_observed_usd": 149461112.9281089, "historical_peak_year": 1995, "positive_growth_year_share_pct": 48.275862068965516, "trend_acceleration_pct": 15.491618880343538, "trend_label": "Rapid growth", "buyer_yoy_latest_pct": -5.4302, "buyer_yoy_all_avg_pct": 23.1056, "buyer_trend_consistency_pct": 41.3793, "market_share_latest_pct": 13.98774165676162, "market_share_change_1y_pp": 4.271752728629465, "peer_best_share_pct": 23.105436794825003, "peer_top_exporter": "DEU", "supplier_count_latest": 82, "buyer_market_hhi": 1256.62, "distance_km": 5570.1611328125, "has_reported_fta": 0, "applied_tariff_pct": null, "tariff_advantage_pp": null, "volatility_cv": 0.5085538432204021, "max_drawdown_pct": 91.6510120015947, "attention_level": "Stable", "primary_risk_reason": "No material risk condition is currently identified", "risk_driver_labels": "[]", "signal_flag": "Stable", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 852380, "corridor_rank": 28, "exporter_iso3": "USA", "importer_iso3": "DEU", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 14103376.792572638, "exports_all_year_avg_usd": 11269078.67242843, "exports_avg_3y_usd": 16222313.726716315, "exports_avg_5y_usd": 14244677.618206307, "exports_avg_10y_usd": 11207162.952758143, "exports_cagr_3y_pct": 0.25958507159526967, "exports_cagr_5y_pct": 9.384674819241013, "exports_cagr_10y_pct": 5.0748461769794195, "exports_historical_peak_usd": 27681259.03846484, "buyer_imports_latest_observed_usd": 136522053.0849801, "historical_peak_year": 1995, "positive_growth_year_share_pct": 41.37931034482759, "trend_acceleration_pct": -4.81526110538415, "trend_label": "Stable", "buyer_yoy_latest_pct": -21.1723, "buyer_yoy_all_avg_pct": 18.3825, "buyer_trend_consistency_pct": 41.3793, "market_share_latest_pct": 10.330475167842517, "market_share_change_1y_pp": -2.095114046787172, "peer_best_share_pct": 18.425416634837028, "peer_top_exporter": "CZE", "supplier_count_latest": 77, "buyer_market_hhi": 1107.75, "distance_km": 6035.33447265625, "has_reported_fta": 0, "applied_tariff_pct": 0.058782636827160506, "tariff_advantage_pp": null, "volatility_cv": 0.4651969085081241, "max_drawdown_pct": 78.6720668133538, "attention_level": "Stable", "primary_risk_reason": "No material risk condition is currently identified", "risk_driver_labels": "[]", "signal_flag": "Stable", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 852380, "corridor_rank": 39, "exporter_iso3": "USA", "importer_iso3": "CHN", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 8762673.8572756, "exports_all_year_avg_usd": 5358986.283286091, "exports_avg_3y_usd": 8541144.81471057, "exports_avg_5y_usd": 9887735.44925055, "exports_avg_10y_usd": 9418211.760100966, "exports_cagr_3y_pct": -6.42560979428638, "exports_cagr_5y_pct": -4.978811582381559, "exports_cagr_10y_pct": 0.8588263526623674, "exports_historical_peak_usd": 15080208.891547998, "buyer_imports_latest_observed_usd": 42298710.783704646, "historical_peak_year": 2007, "positive_growth_year_share_pct": 58.62068965517241, "trend_acceleration_pct": -7.284436146948748, "trend_label": "Declining", "buyer_yoy_latest_pct": 11.2324, "buyer_yoy_all_avg_pct": 91.9999, "buyer_trend_consistency_pct": 48.2759, "market_share_latest_pct": 20.716172419730988, "market_share_change_1y_pp": 4.563470630695619, "peer_best_share_pct": 20.716172419730988, "peer_top_exporter": "USA", "supplier_count_latest": 44, "buyer_market_hhi": 1003.79, "distance_km": 10993.6845703125, "has_reported_fta": 0, "applied_tariff_pct": 0.30189875567878777, "tariff_advantage_pp": null, "volatility_cv": 0.8053567337581506, "max_drawdown_pct": 81.81254046600095, "attention_level": "Watch", "primary_risk_reason": "No material risk condition is currently identified", "risk_driver_labels": "['long_distance_without_fta']", "signal_flag": "Growing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 852380, "corridor_rank": 48, "exporter_iso3": "USA", "importer_iso3": "JPN", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 7733223.182532109, "exports_all_year_avg_usd": 15245968.953462463, "exports_avg_3y_usd": 7287171.681404923, "exports_avg_5y_usd": 6675164.8324603615, "exports_avg_10y_usd": 5985327.75803833, "exports_cagr_3y_pct": 5.0790120160141505, "exports_cagr_5y_pct": 3.321482386393626, "exports_cagr_10y_pct": -4.003519681333156, "exports_historical_peak_usd": 53081471.231557816, "buyer_imports_latest_observed_usd": 32986457.04451197, "historical_peak_year": 1995, "positive_growth_year_share_pct": 44.827586206896555, "trend_acceleration_pct": 9.082531697347306, "trend_label": "Growing", "buyer_yoy_latest_pct": 10.1464, "buyer_yoy_all_avg_pct": 11.2078, "buyer_trend_consistency_pct": 34.4828, "market_share_latest_pct": 23.443630736386414, "market_share_change_1y_pp": -1.0280699862026097, "peer_best_share_pct": 23.44363073638641, "peer_top_exporter": "USA", "supplier_count_latest": 49, "buyer_market_hhi": 1474.38, "distance_km": 10855.5869140625, "has_reported_fta": 0, "applied_tariff_pct": 0.04055785931159596, "tariff_advantage_pp": 0.011864807382303031, "volatility_cv": 0.8131363074934472, "max_drawdown_pct": 94.36718330874963, "attention_level": "High attention", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['unrecovered_drawdown','long_distance_without_fta','buyer_macro_weakness']", "signal_flag": "Slowing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 852380, "corridor_rank": 54, "exporter_iso3": "USA", "importer_iso3": "NLD", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 7296428.813002223, 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"USA", "supplier_count_latest": 61, "buyer_market_hhi": 1134.98, "distance_km": 11065.7021484375, "has_reported_fta": 1, "applied_tariff_pct": 0.13638997290262628, "tariff_advantage_pp": 0.11546142325642833, "volatility_cv": 0.39138040470981006, "max_drawdown_pct": 71.52432141757642, "attention_level": "Stable", "primary_risk_reason": "No material risk condition is currently identified", "risk_driver_labels": "[]", "signal_flag": "Stable", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 852380, "corridor_rank": 59, "exporter_iso3": "USA", "importer_iso3": "FRA", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 6427114.8968676925, "exports_all_year_avg_usd": 6990233.732239649, "exports_avg_3y_usd": 4857712.461242779, "exports_avg_5y_usd": 3818219.7802810045, "exports_avg_10y_usd": 3506969.9202115894, "exports_cagr_3y_pct": 57.345841165621046, "exports_cagr_5y_pct": 13.000225007796784, "exports_cagr_10y_pct": 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