{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/tur/252020",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/252020",
    "exporter": "https://www.yugalinks.com/trade/exporter/tur/252020",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "252020",
    "exporter_iso3": "TUR",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 171,
    "current_lane_count": 134,
    "active_market_count": 134,
    "exports_latest_observed_lanes_usd": 52159341.38831166,
    "exports_current_2024_usd": 52032418.839690305,
    "exports_avg_3y_usd": 80730840.36420394,
    "exports_avg_5y_usd": 82541644.38038684,
    "exports_avg_10y_usd": 67161376.71463996,
    "exports_cagr_3y_pct": -17.986208202661945,
    "exports_cagr_5y_pct": -3.6635593431302516,
    "exports_cagr_10y_pct": -3.7119170262083556,
    "exports_all_year_lane_avg_usd": 51300565.95810967,
    "exports_historical_lane_peak_usd": 188015178.711448,
    "historical_peak_year": 2022,
    "positive_growth_year_share_pct": 72.41379310344827,
    "trend_acceleration_pct": -14.27429117645359,
    "trend_label": "Rapid decline",
    "top_market_iso3": "RUS",
    "top_market_exports_usd": 7411907,
    "top_market_share_pct": 14.210123829632801,
    "destination_hhi": 775.5505167844535,
    "weighted_share_latest_pct": 44.475491651930376,
    "weighted_share_change_1y_pp": -3.9509893377960874,
    "weighted_volatility_cv": 0.9725407396250444,
    "weighted_max_drawdown_pct": 77.78015772092199,
    "limited_history_lane_share_pct": 19.29824561403509,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:30:08",
    "source": "api",
    "product": {
      "hs_code": 252020,
      "hs_description": "Plasters: (consisting of calcined gypsum or calcium sulphate), whether or not coloured, with or without small quantities of accelerators or retarders",
      "hs_chapter": 25,
      "hs_heading": 2520,
      "substitution_elasticity": -8.7290869,
      "price_range_label": "High price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Plasters: (consisting of calcined gypsum or calcium sulphate), whether or not coloured, with or without small quantities of accelerators or retarders",
    "hs_chapter": 25,
    "hs_heading": 2520,
    "destinations": [
      {
        "hs_code": 252020,
        "corridor_rank": 17,
        "exporter_iso3": "TUR",
        "importer_iso3": "RUS",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 7411907,
        "exports_all_year_avg_usd": 7111759.385187457,
        "exports_avg_3y_usd": 6867145.333333333,
        "exports_avg_5y_usd": 6311905.373634519,
        "exports_avg_10y_usd": 6600101.50955792,
        "exports_cagr_3y_pct": 13.40096849844603,
        "exports_cagr_5y_pct": 4.423285608752758,
        "exports_cagr_10y_pct": -9.477965773458141,
        "exports_historical_peak_usd": 23401250.651121132,
        "buyer_imports_latest_observed_usd": 11423102.129603166,
        "historical_peak_year": 2013,
        "positive_growth_year_share_pct": 72.41379310344827,
        "trend_acceleration_pct": 22.87893427190417,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": 0.6411,
        "buyer_yoy_all_avg_pct": 12.758,
        "buyer_trend_consistency_pct": 58.6207,
        "market_share_latest_pct": 64.88523796694345,
        "market_share_change_1y_pp": 3.70751477696016,
        "peer_best_share_pct": 64.88523796694345,
        "peer_top_exporter": "TUR",
        "supplier_count_latest": 17,
        "buyer_market_hhi": 4503.87,
        "distance_km": 1757.7095947265625,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.08969909843678162,
        "tariff_advantage_pp": 0.013839591919540234,
        "volatility_cv": 0.8405342002329149,
        "max_drawdown_pct": 78.28096115341062,
        "attention_level": "High attention",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 252020,
        "corridor_rank": 18,
        "exporter_iso3": "TUR",
        "importer_iso3": "GEO",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 6617761.778469567,
        "exports_all_year_avg_usd": 3460813.725206371,
        "exports_avg_3y_usd": 6868388.700455751,
        "exports_avg_5y_usd": 6237369.975175276,
        "exports_avg_10y_usd": 6105657.511807448,
        "exports_cagr_3y_pct": 7.9874620699602605,
        "exports_cagr_5y_pct": 3.2450966620222843,
        "exports_cagr_10y_pct": -0.9061947602028164,
        "exports_historical_peak_usd": 7390379.229361332,
        "buyer_imports_latest_observed_usd": 12112509.629559493,
        "historical_peak_year": 2023,
        "positive_growth_year_share_pct": 65.51724137931035,
        "trend_acceleration_pct": 8.893656830163078,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 30.5013,
        "buyer_yoy_all_avg_pct": 43.0746,
        "buyer_trend_consistency_pct": 65.5172,
        "market_share_latest_pct": 54.635760720631446,
        "market_share_change_1y_pp": -24.988853922559947,
        "peer_best_share_pct": 54.63576072063145,
        "peer_top_exporter": "TUR",
        "supplier_count_latest": 15,
        "buyer_market_hhi": 4863.45,
        "distance_km": 1325.4661865234375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.054484525549731794,
        "tariff_advantage_pp": 0.060144184935555546,
        "volatility_cv": 0.8057601061703598,
        "max_drawdown_pct": 27.498823404378165,
        "attention_level": "High attention",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 252020,
        "corridor_rank": 19,
        "exporter_iso3": "TUR",
        "importer_iso3": "NGA",
        "latest_data_year": 2024,
        "lane_data_years": 25,
        "exports_latest_observed_usd": 6432520.641067678,
        "exports_all_year_avg_usd": 13734919.096062178,
        "exports_avg_3y_usd": 33006307.55779016,
        "exports_avg_5y_usd": 36464136.50726913,
        "exports_avg_10y_usd": 28146625.482887708,
        "exports_cagr_3y_pct": -48.76779441039491,
        "exports_cagr_5y_pct": -24.734834330585333,
        "exports_cagr_10y_pct": -10.128192375147316,
        "exports_historical_peak_usd": 49090405.43535685,
        "buyer_imports_latest_observed_usd": 71555832.53885557,
        "historical_peak_year": 2022,
        "positive_growth_year_share_pct": 87.5,
        "trend_acceleration_pct": -38.6396020352476,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": -26.0381,
        "buyer_yoy_all_avg_pct": 29.04,
        "buyer_trend_consistency_pct": 75.8621,
        "market_share_latest_pct": 8.989512682386515,
        "market_share_change_1y_pp": -35.96905649894477,
        "peer_best_share_pct": 71.05216297852867,
        "peer_top_exporter": "EGY",
        "supplier_count_latest": 17,
        "buyer_market_hhi": 5307.63,
        "distance_km": 4605.212890625,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.27203475916565656,
        "tariff_advantage_pp": null,
        "volatility_cv": 1.1211417825844665,
        "max_drawdown_pct": 86.89658277616358,
        "attention_level": "High attention",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','dominant_supplier','buyer_macro_weakness']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 252020,
        "corridor_rank": 42,
        "exporter_iso3": "TUR",
        "importer_iso3": "IND",
        "latest_data_year": 2024,
        "lane_data_years": 18,
        "exports_latest_observed_usd": 2140833.3005937627,
        "exports_all_year_avg_usd": 563956.8088411076,
        "exports_avg_3y_usd": 1683194.567124,
        "exports_avg_5y_usd": 1276700.5128414398,
        "exports_avg_10y_usd": 891213.6654987696,
        "exports_cagr_3y_pct": 31.437878849193467,
        "exports_cagr_5y_pct": 29.750003518700495,
        "exports_cagr_10y_pct": 17.30329851550898,
        "exports_historical_peak_usd": 2140833.3005937627,
        "buyer_imports_latest_observed_usd": 41358694.746559866,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 70.58823529411765,
        "trend_acceleration_pct": 14.134580333684486,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": 17.5646,
        "buyer_yoy_all_avg_pct": 24.7873,
        "buyer_trend_consistency_pct": 75.8621,
        "market_share_latest_pct": 5.176259342110483,
        "market_share_change_1y_pp": 0.992427938629092,
        "peer_best_share_pct": 47.49713531573276,
        "peer_top_exporter": "IRN",
        "supplier_count_latest": 22,
        "buyer_market_hhi": 2646.24,
        "distance_km": 4558.3134765625,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.5323102001373737,
        "tariff_advantage_pp": null,
        "volatility_cv": 1.0189685689173942,
        "max_drawdown_pct": 98.58410319375079,
        "attention_level": "High attention",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility','concentrated_buyer_market']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 252020,
        "corridor_rank": 69,
        "exporter_iso3": "TUR",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 22,
        "exports_latest_observed_usd": 706184.7625648514,
        "exports_all_year_avg_usd": 386326.5188695058,
        "exports_avg_3y_usd": 1051747.753543733,
        "exports_avg_5y_usd": 1159964.2030991274,
        "exports_avg_10y_usd": 821055.2489400172,
        "exports_cagr_3y_pct": -21.124626417852234,
        "exports_cagr_5y_pct": -5.21448796073174,
        "exports_cagr_10y_pct": 47.04265914267787,
        "exports_historical_peak_usd": 1439110.21145168,
        "buyer_imports_latest_observed_usd": 16643849.09348749,
        "historical_peak_year": 2021,
        "positive_growth_year_share_pct": 61.904761904761905,
        "trend_acceleration_pct": -68.1672855605301,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": 20.3643,
        "buyer_yoy_all_avg_pct": 15.5479,
        "buyer_trend_consistency_pct": 68.9655,
        "market_share_latest_pct": 4.24291736003045,
        "market_share_change_1y_pp": -3.5006273456792094,
        "peer_best_share_pct": 73.88270105356463,
        "peer_top_exporter": "MEX",
        "supplier_count_latest": 34,
        "buyer_market_hhi": 5536.85,
        "distance_km": 8070.75048828125,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.023629547201353532,
        "tariff_advantage_pp": 0.03698680747026264,
        "volatility_cv": 1.3435005473865362,
        "max_drawdown_pct": 88.63742725883603,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','dominant_supplier','long_distance_without_fta']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 252020,
        "corridor_rank": 82,
        "exporter_iso3": "TUR",
        "importer_iso3": "NLD",
        "latest_data_year": 2024,
        "lane_data_years": 26,
        "exports_latest_observed_usd": 518310.77254149725,
        "exports_all_year_avg_usd": 49524.90171563052,
        "exports_avg_3y_usd": 212997.10115878016,
        "exports_avg_5y_usd": 144164.15382740786,
        "exports_avg_10y_usd": 78203.34939713342,
        "exports_cagr_3y_pct": 155.83083316427064,
        "exports_cagr_5y_pct": 90.35180291931735,
        "exports_cagr_10y_pct": 39.168422976476315,
        "exports_historical_peak_usd": 518310.77254149725,
        "buyer_imports_latest_observed_usd": 22719252.236758348,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 48,
        "trend_acceleration_pct": 116.66241018779434,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": 0.9154,
        "buyer_yoy_all_avg_pct": 14.0777,
        "buyer_trend_consistency_pct": 51.7241,
        "market_share_latest_pct": 2.2813724991481124,
        "market_share_change_1y_pp": 1.907095787563586,
        "peer_best_share_pct": 51.213350016426126,
        "peer_top_exporter": "DEU",
        "supplier_count_latest": 36,
        "buyer_market_hhi": 3536.46,
        "distance_km": 2209.788818359375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.041587624425541425,
        "tariff_advantage_pp": 0.05178782842248142,
        "volatility_cv": 2.007644900722758,
        "max_drawdown_pct": 99.57100422237866,
        "attention_level": "Watch",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility','concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 252020,
        "corridor_rank": 91,
        "exporter_iso3": "TUR",
        "importer_iso3": "GBR",
        "latest_data_year": 2024,
        "lane_data_years": 26,
        "exports_latest_observed_usd": 385157.5959069209,
        "exports_all_year_avg_usd": 503227.7242805794,
        "exports_avg_3y_usd": 543461.1104062725,
        "exports_avg_5y_usd": 1762586.8928529427,
        "exports_avg_10y_usd": 1278734.597065284,
        "exports_cagr_3y_pct": -41.57793921541438,
        "exports_cagr_5y_pct": -18.46815385938302,
        "exports_cagr_10y_pct": 37.86237070999447,
        "exports_historical_peak_usd": 5250992.701554911,
        "buyer_imports_latest_observed_usd": 38131750.95071597,
        "historical_peak_year": 2020,
        "positive_growth_year_share_pct": 48,
        "trend_acceleration_pct": -79.44030992540885,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": -10.3213,
        "buyer_yoy_all_avg_pct": 8.0945,
        "buyer_trend_consistency_pct": 62.069,
        "market_share_latest_pct": 1.0100705745317713,
        "market_share_change_1y_pp": 0.2820250979622685,
        "peer_best_share_pct": 31.460910090954,
        "peer_top_exporter": "IRL",
        "supplier_count_latest": 36,
        "buyer_market_hhi": 1933.4,
        "distance_km": 2501.8857421875,
        "has_reported_fta": 1,
        "applied_tariff_pct": null,
        "tariff_advantage_pp": null,
        "volatility_cv": 2.1256234664615956,
        "max_drawdown_pct": 99.93509575486627,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['high_volatility','unrecovered_drawdown']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 252020,
        "corridor_rank": 100,
        "exporter_iso3": "TUR",
        "importer_iso3": "ESP",
        "latest_data_year": 2024,
        "lane_data_years": 18,
        "exports_latest_observed_usd": 312205.7859372178,
        "exports_all_year_avg_usd": 78646.61091411285,
        "exports_avg_3y_usd": 186436.8640723239,
        "exports_avg_5y_usd": 132483.5291040483,
        "exports_avg_10y_usd": 83943.7185181925,
        "exports_cagr_3y_pct": 62.8119520159121,
        "exports_cagr_5y_pct": 43.45048542341132,
        "exports_cagr_10y_pct": 99.969315240405,
        "exports_historical_peak_usd": 312205.7859372178,
        "buyer_imports_latest_observed_usd": 12927275.265552623,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 64.70588235294117,
        "trend_acceleration_pct": -37.1573632244929,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": -3.5719,
        "buyer_yoy_all_avg_pct": 9.3576,
        "buyer_trend_consistency_pct": 65.5172,
        "market_share_latest_pct": 2.4150935098377158,
        "market_share_change_1y_pp": 1.451630286325857,
        "peer_best_share_pct": 63.644565449353166,
        "peer_top_exporter": "FRA",
        "supplier_count_latest": 33,
        "buyer_market_hhi": 4362.26,
        "distance_km": 2740.029052734375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.041587624425541425,
        "tariff_advantage_pp": 0.05178782842248142,
        "volatility_cv": 1.104091740234645,
        "max_drawdown_pct": 99.9637995775711,
        "attention_level": "Watch",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility','concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "TUR",
      "hs_code": 252020,
      "num_markets": 152,
      "highest_price_importer_iso3": "MDG",
      "highest_price_usd_per_ton": 14212.765957446809,
      "lowest_price_importer_iso3": "NLD",
      "lowest_price_usd_per_ton": 1.5467481859331709,
      "median_price_across_markets": 235.9123029534336,
      "price_spread_pct": 6023.9415373203365,
      "avg_quantity_metric_tons": 7476.963387520524,
      "total_trade_value_usd": 391435955
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 52935757.74464059,
        "active_destinations": 71,
        "yoy_growth_pct": 12.626564423107414
      },
      {
        "year": 2011,
        "export_value_usd": 59868064.914352395,
        "active_destinations": 124,
        "yoy_growth_pct": 13.095698380578405
      },
      {
        "year": 2012,
        "export_value_usd": 65207743.73595171,
        "active_destinations": 84,
        "yoy_growth_pct": 8.919077022513235
      },
      {
        "year": 2013,
        "export_value_usd": 79890242.14269291,
        "active_destinations": 80,
        "yoy_growth_pct": 22.516495074872736
      },
      {
        "year": 2014,
        "export_value_usd": 75953643.6112039,
        "active_destinations": 94,
        "yoy_growth_pct": -4.927508574148279
      },
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