# New Zealand HS 852321 exports | Yugalinks

Explore reported HS 852321 exports from New Zealand: destinations, growth, concentration, prices, and history.

## Exporter position

| Measure | Value |
| --- | --- |
| Exporter | New Zealand |
| HS6 | 852321 |
| Latest exports | $527.0K |
| Active destinations | 18 |
| Three-year growth | -46.4% |
| Destination HHI | 1,083 |
| Weighted share | 12.2% |

## Destination markets

- Philippines: $16.6K; share 0.4%; growth -47.2%
- Czechia: $3.0K; share 0.2%; growth +6.3%

## Price intelligence

- Highest reported market price: Belgium at $3.6M / ton.
- Lowest reported market price: Maldives at $1.5K / ton.
- Median reported price: $60.1K / ton.
- Price spread: 6,070%.

## Export history

- 2010: $6.9M
- 2011: $5.3M
- 2012: $3.8M
- 2013: $3.0M
- 2014: $3.0M
- 2015: $1.7M
- 2016: $1.6M
- 2017: $2.8M
- 2018: $600.4K
- 2019: $427.9K
- 2020: $296.7K
- 2021: $469.7K
- 2022: $441.3K
- 2023: $277.4K
- 2024: $72.4K

## Methods

Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.

Missing values are shown as Not reported and are not imputed.

## Complete structured values

```json
{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/nzl/852321",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/852321",
    "exporter": "https://www.yugalinks.com/trade/exporter/nzl/852321",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "852321",
    "exporter_iso3": "NZL",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 113,
    "current_lane_count": 18,
    "active_market_count": 18,
    "exports_latest_observed_lanes_usd": 526990.6336944809,
    "exports_current_2024_usd": 72400.50505281058,
    "exports_avg_3y_usd": 263682.56158210215,
    "exports_avg_5y_usd": 311500.2576811917,
    "exports_avg_10y_usd": 868207.2054979248,
    "exports_cagr_3y_pct": -46.38301170224288,
    "exports_cagr_5y_pct": -29.905320994473982,
    "exports_cagr_10y_pct": -31.029250429193013,
    "exports_all_year_lane_avg_usd": 3540172.543331665,
    "exports_historical_lane_peak_usd": 13096063.605567388,
    "historical_peak_year": 2007,
    "positive_growth_year_share_pct": 41.37931034482759,
    "trend_acceleration_pct": -15.35376127304987,
    "trend_label": "Rapid decline",
    "top_market_iso3": "UKR",
    "top_market_exports_usd": 151976.29387455032,
    "top_market_share_pct": 28.838518971222836,
    "destination_hhi": 1083.0766298811518,
    "weighted_share_latest_pct": 12.20864098639192,
    "weighted_share_change_1y_pp": -0.5647934173996955,
    "weighted_volatility_cv": 0.9531514954322715,
    "weighted_max_drawdown_pct": 64.15707408307624,
    "limited_history_lane_share_pct": 47.78761061946903,
    "data_freshness_years": 0,
    "coverage_score": 89,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:37",
    "source": "api",
    "product": {
      "hs_code": 852321,
      "hs_description": "Magnetic media: cards incorporating a magnetic stripe, whether or not recorded, excluding products of Chapter 37",
      "hs_chapter": 85,
      "hs_heading": 8523,
      "substitution_elasticity": -7.3802586,
      "price_range_label": null,
      "trade_type_label": null
    },
    "hs_description": "Magnetic media: cards incorporating a magnetic stripe, whether or not recorded, excluding products of Chapter 37",
    "hs_chapter": 85,
    "hs_heading": 8523,
    "destinations": [
      {
        "hs_code": 852321,
        "corridor_rank": 86,
        "exporter_iso3": "NZL",
        "importer_iso3": "PHL",
        "latest_data_year": 2013,
        "lane_data_years": 17,
        "exports_latest_observed_usd": 16630.998977192474,
        "exports_all_year_avg_usd": 71560.56288455044,
        "exports_avg_3y_usd": 59455.2616797596,
        "exports_avg_5y_usd": 80887.67435687614,
        "exports_avg_10y_usd": 92981.90345938792,
        "exports_cagr_3y_pct": -47.20564975792135,
        "exports_cagr_5y_pct": -27.5089070278121,
        "exports_cagr_10y_pct": -14.188426342732118,
        "exports_historical_peak_usd": 204092.5917588111,
        "buyer_imports_latest_observed_usd": 16438186.441186428,
        "historical_peak_year": 2007,
        "positive_growth_year_share_pct": 43.75,
        "trend_acceleration_pct": -33.017223415189235,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": 809.091,
        "buyer_yoy_all_avg_pct": 89.5389,
        "buyer_trend_consistency_pct": 48.2759,
        "market_share_latest_pct": 0.3959514659334062,
        "market_share_change_1y_pp": -0.0797379047653522,
        "peer_best_share_pct": 95.10476420155705,
        "peer_top_exporter": "JPN",
        "supplier_count_latest": 21,
        "buyer_market_hhi": 9057.02,
        "distance_km": 8518.80078125,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.1907405390919192,
        "tariff_advantage_pp": 0.19226108537731315,
        "volatility_cv": 0.7373414475494794,
        "max_drawdown_pct": 94.99772193546505,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Growing",
        "confidence_label": "Medium",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 852321,
        "corridor_rank": 97,
        "exporter_iso3": "NZL",
        "importer_iso3": "CZE",
        "latest_data_year": 2010,
        "lane_data_years": 4,
        "exports_latest_observed_usd": 2988.7618931256607,
        "exports_all_year_avg_usd": 16223.276838143718,
        "exports_avg_3y_usd": 20800.559094430642,
        "exports_avg_5y_usd": 16223.276838143718,
        "exports_avg_10y_usd": 16223.276838143718,
        "exports_cagr_3y_pct": 6.2545505371123244,
        "exports_cagr_5y_pct": null,
        "exports_cagr_10y_pct": null,
        "exports_historical_peak_usd": 43063.13519314115,
        "buyer_imports_latest_observed_usd": 14108748.498591155,
        "historical_peak_year": 2008,
        "positive_growth_year_share_pct": 33.333333333333336,
        "trend_acceleration_pct": null,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 26.2208,
        "buyer_yoy_all_avg_pct": 60.1197,
        "buyer_trend_consistency_pct": 65.5172,
        "market_share_latest_pct": 0.15663696044623607,
        "market_share_change_1y_pp": -0.8383006065157996,
        "peer_best_share_pct": 44.76852715828012,
        "peer_top_exporter": "GBR",
        "supplier_count_latest": 30,
        "buyer_market_hhi": 3725.65,
        "distance_km": 18419.02734375,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.06127062713095238,
        "tariff_advantage_pp": null,
        "volatility_cv": 1.0147711240956792,
        "max_drawdown_pct": 93.05958128751924,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','long_distance_without_fta','limited_history']",
        "signal_flag": "Growing",
        "confidence_label": "Low",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "NZL",
      "hs_code": 852321,
      "num_markets": 37,
      "highest_price_importer_iso3": "BEL",
      "highest_price_usd_per_ton": 3647000,
      "lowest_price_importer_iso3": "MDV",
      "lowest_price_usd_per_ton": 1493.9475484606614,
      "median_price_across_markets": 60057.8545071165,
      "price_spread_pct": 6069.990482293317,
      "avg_quantity_metric_tons": 2.44512,
      "total_trade_value_usd": 4792430
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 6855676.256728049,
        "active_destinations": 34,
        "yoy_growth_pct": -2.501574335697492
      },
      {
        "year": 2011,
        "export_value_usd": 5303871.40086439,
        "active_destinations": 47,
        "yoy_growth_pct": -22.635328707955594
      },
      {
        "year": 2012,
        "export_value_usd": 3791872.923505535,
        "active_destinations": 35,
        "yoy_growth_pct": -28.50744980567288
      },
      {
        "year": 2013,
        "export_value_usd": 3040500.7566732643,
        "active_destinations": 35,
        "yoy_growth_pct": -19.815330892936075
      },
      {
        "year": 2014,
        "export_value_usd": 2972296.545302938,
        "active_destinations": 35,
        "yoy_growth_pct": -2.2431900804705314
      },
      {
        "year": 2015,
        "export_value_usd": 1673438.2460595218,
        "active_destinations": 36,
        "yoy_growth_pct": -43.69881266712693
      },
      {
        "year": 2016,
        "export_value_usd": 1622773.4677775698,
        "active_destinations": 33,
        "yoy_growth_pct": -3.027585774452889
      },
      {
        "year": 2017,
        "export_value_usd": 2800083.9743201192,
        "active_destinations": 26,
        "yoy_growth_pct": 72.54928244266323
      },
      {
        "year": 2018,
        "export_value_usd": 600400.6426215209,
        "active_destinations": 23,
        "yoy_growth_pct": -78.55776297682992
      },
      {
        "year": 2019,
        "export_value_usd": 427874.43579455715,
        "active_destinations": 19,
        "yoy_growth_pct": -28.735180241257734
      },
      {
        "year": 2020,
        "export_value_usd": 296738.6909058349,
        "active_destinations": 24,
        "yoy_growth_pct": -30.64818412093373
      },
      {
        "year": 2021,
        "export_value_usd": 469714.9127538173,
        "active_destinations": 22,
        "yoy_growth_pct": 58.29243949279048
      },
      {
        "year": 2022,
        "export_value_usd": 441279.91010571114,
        "active_destinations": 16,
        "yoy_growth_pct": -6.053672531152792
      },
      {
        "year": 2023,
        "export_value_usd": 277367.2695877848,
        "active_destinations": 11,
        "yoy_growth_pct": -37.14482276763068
      },
      {
        "year": 2024,
        "export_value_usd": 72400.50505281058,
        "active_destinations": 18,
        "yoy_growth_pct": -73.89724275672103
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    ],
    "economy": {
      "year": 2024,
      "country_iso3": "NZL",
      "exports_usd": 43169481455.288086,
      "imports_usd": 44028407153.41255,
      "trade_balance_usd": -858925698.124466,
      "yoy_exports_growth_pct": 0.32871307334612077,
      "yoy_imports_growth_pct": -3.9246148637891887,
      "exports_cagr_3y_pct": -0.8524126529053322,
      "imports_cagr_3y_pct": -1.9617068925080972,
      "export_partner_hhi": 1070.2180201824397,
      "export_product_hhi": 263.2735073828176,
      "momentum_score": -0.02562464452931515,
      "risk_score": 6.667457637826286,
      "gdp_million_usd": 260172.3850976165,
      "gdp_per_capita_usd": 49205.17921467924,
      "population": 5287500,
      "labor_force": 2795.13,
      "investment_rate_pct": 23.36,
      "savings_rate_pct": 23.66,
      "secondary_education_pct": 63.29,
      "tertiary_education_pct": 39.32,
      "total_factor_productivity": 2108.64,
      "trade_openness_pct": 36.83959824123019,
      "exports_gdp_pct": 18.2383585023682,
      "num_active_partners": 270,
      "num_fta_partners": 31,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 0,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 13215.444444444445,
      "avg_partner_gdp_million_usd": 533678518.3258192,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 11.481481481481481,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 0,
      "avg_applied_tariff_pct": 0.13691119591456238,
      "avg_mfn_tariff_pct": 0.1378845194609429,
      "avg_preferential_tariff_pct": 0.03351240742664182,
      "tariff_advantage_pp": 0.10437211203430108,
      "avg_distance_all_partners_km": 13303.087362575443,
      "num_border_partners": 0,
      "num_colonial_partners": 115,
      "avg_substitution_elasticity": -10.208715542231905,
      "pct_products_high_elasticity": 74.16073245167854,
      "pct_products_low_elasticity": 2.822990844354018,
      "real_market_potential": 248326.5405417353,
      "foreign_market_potential": 10022.747506047606
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "852321",
    "hs_description": "Magnetic media: cards incorporating a magnetic stripe, whether or not recorded, excluding products of Chapter 37",
    "hs_chapter": 85,
    "hs_heading": 8523
  },
  "destinations": [
    {
      "hs_code": 852321,
      "corridor_rank": 86,
      "exporter_iso3": "NZL",
      "importer_iso3": "PHL",
      "latest_data_year": 2013,
      "lane_data_years": 17,
      "exports_latest_observed_usd": 16630.998977192474,
      "exports_all_year_avg_usd": 71560.56288455044,
      "exports_avg_3y_usd": 59455.2616797596,
      "exports_avg_5y_usd": 80887.67435687614,
      "exports_avg_10y_usd": 92981.90345938792,
      "exports_cagr_3y_pct": -47.20564975792135,
      "exports_cagr_5y_pct": -27.5089070278121,
      "exports_cagr_10y_pct": -14.188426342732118,
      "exports_historical_peak_usd": 204092.5917588111,
      "buyer_imports_latest_observed_usd": 16438186.441186428,
      "historical_peak_year": 2007,
      "positive_growth_year_share_pct": 43.75,
      "trend_acceleration_pct": -33.017223415189235,
      "trend_label": "Rapid decline",
      "buyer_yoy_latest_pct": 809.091,
      "buyer_yoy_all_avg_pct": 89.5389,
      "buyer_trend_consistency_pct": 48.2759,
      "market_share_latest_pct": 0.3959514659334062,
      "market_share_change_1y_pp": -0.0797379047653522,
      "peer_best_share_pct": 95.10476420155705,
      "peer_top_exporter": "JPN",
      "supplier_count_latest": 21,
      "buyer_market_hhi": 9057.02,
      "distance_km": 8518.80078125,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.1907405390919192,
      "tariff_advantage_pp": 0.19226108537731315,
      "volatility_cv": 0.7373414475494794,
      "max_drawdown_pct": 94.99772193546505,
      "attention_level": "Watch",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Growing",
      "confidence_label": "Medium",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 852321,
      "corridor_rank": 97,
      "exporter_iso3": "NZL",
      "importer_iso3": "CZE",
      "latest_data_year": 2010,
      "lane_data_years": 4,
      "exports_latest_observed_usd": 2988.7618931256607,
      "exports_all_year_avg_usd": 16223.276838143718,
      "exports_avg_3y_usd": 20800.559094430642,
      "exports_avg_5y_usd": 16223.276838143718,
      "exports_avg_10y_usd": 16223.276838143718,
      "exports_cagr_3y_pct": 6.2545505371123244,
      "exports_cagr_5y_pct": null,
      "exports_cagr_10y_pct": null,
      "exports_historical_peak_usd": 43063.13519314115,
      "buyer_imports_latest_observed_usd": 14108748.498591155,
      "historical_peak_year": 2008,
      "positive_growth_year_share_pct": 33.333333333333336,
      "trend_acceleration_pct": null,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": 26.2208,
      "buyer_yoy_all_avg_pct": 60.1197,
      "buyer_trend_consistency_pct": 65.5172,
      "market_share_latest_pct": 0.15663696044623607,
      "market_share_change_1y_pp": -0.8383006065157996,
      "peer_best_share_pct": 44.76852715828012,
      "peer_top_exporter": "GBR",
      "supplier_count_latest": 30,
      "buyer_market_hhi": 3725.65,
      "distance_km": 18419.02734375,
      "has_reported_fta": 0,
      "applied_tariff_pct": 0.06127062713095238,
      "tariff_advantage_pp": null,
      "volatility_cv": 1.0147711240956792,
      "max_drawdown_pct": 93.05958128751924,
      "attention_level": "Watch",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','long_distance_without_fta','limited_history']",
      "signal_flag": "Growing",
      "confidence_label": "Low",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "NZL",
    "hs_code": 852321,
    "num_markets": 37,
    "highest_price_importer_iso3": "BEL",
    "highest_price_usd_per_ton": 3647000,
    "lowest_price_importer_iso3": "MDV",
    "lowest_price_usd_per_ton": 1493.9475484606614,
    "median_price_across_markets": 60057.8545071165,
    "price_spread_pct": 6069.990482293317,
    "avg_quantity_metric_tons": 2.44512,
    "total_trade_value_usd": 4792430
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 6855676.256728049,
      "active_destinations": 34,
      "yoy_growth_pct": -2.501574335697492
    },
    {
      "year": 2011,
      "export_value_usd": 5303871.40086439,
      "active_destinations": 47,
      "yoy_growth_pct": -22.635328707955594
    },
    {
      "year": 2012,
      "export_value_usd": 3791872.923505535,
      "active_destinations": 35,
      "yoy_growth_pct": -28.50744980567288
    },
    {
      "year": 2013,
      "export_value_usd": 3040500.7566732643,
      "active_destinations": 35,
      "yoy_growth_pct": -19.815330892936075
    },
    {
      "year": 2014,
      "export_value_usd": 2972296.545302938,
      "active_destinations": 35,
      "yoy_growth_pct": -2.2431900804705314
    },
    {
      "year": 2015,
      "export_value_usd": 1673438.2460595218,
      "active_destinations": 36,
      "yoy_growth_pct": -43.69881266712693
    },
    {
      "year": 2016,
      "export_value_usd": 1622773.4677775698,
      "active_destinations": 33,
      "yoy_growth_pct": -3.027585774452889
    },
    {
      "year": 2017,
      "export_value_usd": 2800083.9743201192,
      "active_destinations": 26,
      "yoy_growth_pct": 72.54928244266323
    },
    {
      "year": 2018,
      "export_value_usd": 600400.6426215209,
      "active_destinations": 23,
      "yoy_growth_pct": -78.55776297682992
    },
    {
      "year": 2019,
      "export_value_usd": 427874.43579455715,
      "active_destinations": 19,
      "yoy_growth_pct": -28.735180241257734
    },
    {
      "year": 2020,
      "export_value_usd": 296738.6909058349,
      "active_destinations": 24,
      "yoy_growth_pct": -30.64818412093373
    },
    {
      "year": 2021,
      "export_value_usd": 469714.9127538173,
      "active_destinations": 22,
      "yoy_growth_pct": 58.29243949279048
    },
    {
      "year": 2022,
      "export_value_usd": 441279.91010571114,
      "active_destinations": 16,
      "yoy_growth_pct": -6.053672531152792
    },
    {
      "year": 2023,
      "export_value_usd": 277367.2695877848,
      "active_destinations": 11,
      "yoy_growth_pct": -37.14482276763068
    },
    {
      "year": 2024,
      "export_value_usd": 72400.50505281058,
      "active_destinations": 18,
      "yoy_growth_pct": -73.89724275672103
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "NZL",
    "exports_usd": 43169481455.288086,
    "imports_usd": 44028407153.41255,
    "trade_balance_usd": -858925698.124466,
    "yoy_exports_growth_pct": 0.32871307334612077,
    "yoy_imports_growth_pct": -3.9246148637891887,
    "exports_cagr_3y_pct": -0.8524126529053322,
    "imports_cagr_3y_pct": -1.9617068925080972,
    "export_partner_hhi": 1070.2180201824397,
    "export_product_hhi": 263.2735073828176,
    "momentum_score": -0.02562464452931515,
    "risk_score": 6.667457637826286,
    "gdp_million_usd": 260172.3850976165,
    "gdp_per_capita_usd": 49205.17921467924,
    "population": 5287500,
    "labor_force": 2795.13,
    "investment_rate_pct": 23.36,
    "savings_rate_pct": 23.66,
    "secondary_education_pct": 63.29,
    "tertiary_education_pct": 39.32,
    "total_factor_productivity": 2108.64,
    "trade_openness_pct": 36.83959824123019,
    "exports_gdp_pct": 18.2383585023682,
    "num_active_partners": 270,
    "num_fta_partners": 31,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 0,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 13215.444444444445,
    "avg_partner_gdp_million_usd": 533678518.3258192,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 11.481481481481481,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 0,
    "avg_applied_tariff_pct": 0.13691119591456238,
    "avg_mfn_tariff_pct": 0.1378845194609429,
    "avg_preferential_tariff_pct": 0.03351240742664182,
    "tariff_advantage_pp": 0.10437211203430108,
    "avg_distance_all_partners_km": 13303.087362575443,
    "num_border_partners": 0,
    "num_colonial_partners": 115,
    "avg_substitution_elasticity": -10.208715542231905,
    "pct_products_high_elasticity": 74.16073245167854,
    "pct_products_low_elasticity": 2.822990844354018,
    "real_market_potential": 248326.5405417353,
    "foreign_market_potential": 10022.747506047606
  }
}
```
