{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/nzl/490199",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/490199",
    "exporter": "https://www.yugalinks.com/trade/exporter/nzl/490199",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "490199",
    "exporter_iso3": "NZL",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 173,
    "current_lane_count": 92,
    "active_market_count": 92,
    "exports_latest_observed_lanes_usd": 4835956.061764089,
    "exports_current_2024_usd": 4794847.986113337,
    "exports_avg_3y_usd": 6297318.885614433,
    "exports_avg_5y_usd": 7231527.28799334,
    "exports_avg_10y_usd": 9792426.685214682,
    "exports_cagr_3y_pct": -18.363970932319884,
    "exports_cagr_5y_pct": -15.32102991310893,
    "exports_cagr_10y_pct": -9.599443048594125,
    "exports_all_year_lane_avg_usd": 12813409.813202305,
    "exports_historical_lane_peak_usd": 37812033.04536314,
    "historical_peak_year": 1997,
    "positive_growth_year_share_pct": 48.275862068965516,
    "trend_acceleration_pct": -8.764527883725759,
    "trend_label": "Rapid decline",
    "top_market_iso3": "AUS",
    "top_market_exports_usd": 1592431.6304278849,
    "top_market_share_pct": 32.9289929455436,
    "destination_hhi": 1614.3331026824624,
    "weighted_share_latest_pct": 7.205224048531965,
    "weighted_share_change_1y_pp": 0.6531490618883067,
    "weighted_volatility_cv": 0.7144968343842328,
    "weighted_max_drawdown_pct": 85.60566682890018,
    "limited_history_lane_share_pct": 21.965317919075144,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:37",
    "source": "api",
    "product": {
      "hs_code": 490199,
      "hs_description": "Printed matter: books, brochures, leaflets and similar printed matter n.e.c. in item no. 4901.10 or 4901.91",
      "hs_chapter": 49,
      "hs_heading": 4901,
      "substitution_elasticity": -16.298405,
      "price_range_label": "Medium price range",
      "trade_type_label": "Two-way vertical trade"
    },
    "hs_description": "Printed matter: books, brochures, leaflets and similar printed matter n.e.c. in item no. 4901.10 or 4901.91",
    "hs_chapter": 49,
    "hs_heading": 4901,
    "destinations": [],
    "priceSummary": {
      "exporter_iso3": "NZL",
      "hs_code": 490199,
      "num_markets": 131,
      "highest_price_importer_iso3": "LVA",
      "highest_price_usd_per_ton": 272000,
      "lowest_price_importer_iso3": "TZA",
      "lowest_price_usd_per_ton": 12.141816415735793,
      "median_price_across_markets": 12166.288376538047,
      "price_spread_pct": 2235.5861522080677,
      "avg_quantity_metric_tons": 8.241968468468468,
      "total_trade_value_usd": 42916028
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 13849233.226747325,
        "active_destinations": 104,
        "yoy_growth_pct": -8.787425449912407
      },
      {
        "year": 2011,
        "export_value_usd": 14101495.95510913,
        "active_destinations": 105,
        "yoy_growth_pct": 1.8214923832361019
      },
      {
        "year": 2012,
        "export_value_usd": 16739360.290800959,
        "active_destinations": 108,
        "yoy_growth_pct": 18.706273037195746
      },
      {
        "year": 2013,
        "export_value_usd": 15331625.441445485,
        "active_destinations": 93,
        "yoy_growth_pct": -8.409729075065602
      },
      {
        "year": 2014,
        "export_value_usd": 13154180.03728166,
        "active_destinations": 98,
        "yoy_growth_pct": -14.202312810731776
      },
      {
        "year": 2015,
        "export_value_usd": 13853660.282109195,
        "active_destinations": 102,
        "yoy_growth_pct": 5.3175510966480894
      },
      {
        "year": 2016,
        "export_value_usd": 13298215.19915421,
        "active_destinations": 106,
        "yoy_growth_pct": -4.009374213342703
      },
      {
        "year": 2017,
        "export_value_usd": 11106947.930951718,
        "active_destinations": 100,
        "yoy_growth_pct": -16.47790500744686
      },
      {
        "year": 2018,
        "export_value_usd": 12495025.902008211,
        "active_destinations": 89,
        "yoy_growth_pct": 12.497384337134937
      },
      {
        "year": 2019,
        "export_value_usd": 11012781.097956778,
        "active_destinations": 93,
        "yoy_growth_pct": -11.862678922603955
      },
      {
        "year": 2020,
        "export_value_usd": 8452569.025487598,
        "active_destinations": 97,
        "yoy_growth_pct": -23.24764334909173
      },
      {
        "year": 2021,
        "export_value_usd": 8813110.757635802,
        "active_destinations": 99,
        "yoy_growth_pct": 4.26546924445146
      },
      {
        "year": 2022,
        "export_value_usd": 6899417.945326185,
        "active_destinations": 91,
        "yoy_growth_pct": -21.714158200628162
      },
      {
        "year": 2023,
        "export_value_usd": 7197690.725403777,
        "active_destinations": 89,
        "yoy_growth_pct": 4.323158597453122
      },
      {
        "year": 2024,
        "export_value_usd": 4794847.986113337,
        "active_destinations": 92,
        "yoy_growth_pct": -33.38352300703564
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "NZL",
      "exports_usd": 43169481455.288086,
      "imports_usd": 44028407153.41255,
      "trade_balance_usd": -858925698.124466,
      "yoy_exports_growth_pct": 0.32871307334612077,
      "yoy_imports_growth_pct": -3.9246148637891887,
      "exports_cagr_3y_pct": -0.8524126529053322,
      "imports_cagr_3y_pct": -1.9617068925080972,
      "export_partner_hhi": 1070.2180201824397,
      "export_product_hhi": 263.2735073828176,
      "momentum_score": -0.02562464452931515,
      "risk_score": 6.667457637826286,
      "gdp_million_usd": 260172.3850976165,
      "gdp_per_capita_usd": 49205.17921467924,
      "population": 5287500,
      "labor_force": 2795.13,
      "investment_rate_pct": 23.36,
      "savings_rate_pct": 23.66,
      "secondary_education_pct": 63.29,
      "tertiary_education_pct": 39.32,
      "total_factor_productivity": 2108.64,
      "trade_openness_pct": 36.83959824123019,
      "exports_gdp_pct": 18.2383585023682,
      "num_active_partners": 270,
      "num_fta_partners": 31,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 0,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 13215.444444444445,
      "avg_partner_gdp_million_usd": 533678518.3258192,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 11.481481481481481,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 0,
      "avg_applied_tariff_pct": 0.13691119591456238,
      "avg_mfn_tariff_pct": 0.1378845194609429,
      "avg_preferential_tariff_pct": 0.03351240742664182,
      "tariff_advantage_pp": 0.10437211203430108,
      "avg_distance_all_partners_km": 13303.087362575443,
      "num_border_partners": 0,
      "num_colonial_partners": 115,
      "avg_substitution_elasticity": -10.208715542231905,
      "pct_products_high_elasticity": 74.16073245167854,
      "pct_products_low_elasticity": 2.822990844354018,
      "real_market_potential": 248326.5405417353,
      "foreign_market_potential": 10022.747506047606
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "490199",
    "hs_description": "Printed matter: books, brochures, leaflets and similar printed matter n.e.c. in item no. 4901.10 or 4901.91",
    "hs_chapter": 49,
    "hs_heading": 4901
  },
  "destinations": [],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "NZL",
    "hs_code": 490199,
    "num_markets": 131,
    "highest_price_importer_iso3": "LVA",
    "highest_price_usd_per_ton": 272000,
    "lowest_price_importer_iso3": "TZA",
    "lowest_price_usd_per_ton": 12.141816415735793,
    "median_price_across_markets": 12166.288376538047,
    "price_spread_pct": 2235.5861522080677,
    "avg_quantity_metric_tons": 8.241968468468468,
    "total_trade_value_usd": 42916028
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 13849233.226747325,
      "active_destinations": 104,
      "yoy_growth_pct": -8.787425449912407
    },
    {
      "year": 2011,
      "export_value_usd": 14101495.95510913,
      "active_destinations": 105,
      "yoy_growth_pct": 1.8214923832361019
    },
    {
      "year": 2012,
      "export_value_usd": 16739360.290800959,
      "active_destinations": 108,
      "yoy_growth_pct": 18.706273037195746
    },
    {
      "year": 2013,
      "export_value_usd": 15331625.441445485,
      "active_destinations": 93,
      "yoy_growth_pct": -8.409729075065602
    },
    {
      "year": 2014,
      "export_value_usd": 13154180.03728166,
      "active_destinations": 98,
      "yoy_growth_pct": -14.202312810731776
    },
    {
      "year": 2015,
      "export_value_usd": 13853660.282109195,
      "active_destinations": 102,
      "yoy_growth_pct": 5.3175510966480894
    },
    {
      "year": 2016,
      "export_value_usd": 13298215.19915421,
      "active_destinations": 106,
      "yoy_growth_pct": -4.009374213342703
    },
    {
      "year": 2017,
      "export_value_usd": 11106947.930951718,
      "active_destinations": 100,
      "yoy_growth_pct": -16.47790500744686
    },
    {
      "year": 2018,
      "export_value_usd": 12495025.902008211,
      "active_destinations": 89,
      "yoy_growth_pct": 12.497384337134937
    },
    {
      "year": 2019,
      "export_value_usd": 11012781.097956778,
      "active_destinations": 93,
      "yoy_growth_pct": -11.862678922603955
    },
    {
      "year": 2020,
      "export_value_usd": 8452569.025487598,
      "active_destinations": 97,
      "yoy_growth_pct": -23.24764334909173
    },
    {
      "year": 2021,
      "export_value_usd": 8813110.757635802,
      "active_destinations": 99,
      "yoy_growth_pct": 4.26546924445146
    },
    {
      "year": 2022,
      "export_value_usd": 6899417.945326185,
      "active_destinations": 91,
      "yoy_growth_pct": -21.714158200628162
    },
    {
      "year": 2023,
      "export_value_usd": 7197690.725403777,
      "active_destinations": 89,
      "yoy_growth_pct": 4.323158597453122
    },
    {
      "year": 2024,
      "export_value_usd": 4794847.986113337,
      "active_destinations": 92,
      "yoy_growth_pct": -33.38352300703564
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "NZL",
    "exports_usd": 43169481455.288086,
    "imports_usd": 44028407153.41255,
    "trade_balance_usd": -858925698.124466,
    "yoy_exports_growth_pct": 0.32871307334612077,
    "yoy_imports_growth_pct": -3.9246148637891887,
    "exports_cagr_3y_pct": -0.8524126529053322,
    "imports_cagr_3y_pct": -1.9617068925080972,
    "export_partner_hhi": 1070.2180201824397,
    "export_product_hhi": 263.2735073828176,
    "momentum_score": -0.02562464452931515,
    "risk_score": 6.667457637826286,
    "gdp_million_usd": 260172.3850976165,
    "gdp_per_capita_usd": 49205.17921467924,
    "population": 5287500,
    "labor_force": 2795.13,
    "investment_rate_pct": 23.36,
    "savings_rate_pct": 23.66,
    "secondary_education_pct": 63.29,
    "tertiary_education_pct": 39.32,
    "total_factor_productivity": 2108.64,
    "trade_openness_pct": 36.83959824123019,
    "exports_gdp_pct": 18.2383585023682,
    "num_active_partners": 270,
    "num_fta_partners": 31,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 0,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 13215.444444444445,
    "avg_partner_gdp_million_usd": 533678518.3258192,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 11.481481481481481,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 0,
    "avg_applied_tariff_pct": 0.13691119591456238,
    "avg_mfn_tariff_pct": 0.1378845194609429,
    "avg_preferential_tariff_pct": 0.03351240742664182,
    "tariff_advantage_pp": 0.10437211203430108,
    "avg_distance_all_partners_km": 13303.087362575443,
    "num_border_partners": 0,
    "num_colonial_partners": 115,
    "avg_substitution_elasticity": -10.208715542231905,
    "pct_products_high_elasticity": 74.16073245167854,
    "pct_products_low_elasticity": 2.822990844354018,
    "real_market_potential": 248326.5405417353,
    "foreign_market_potential": 10022.747506047606
  }
}