{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/nzl/481820",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/481820",
    "exporter": "https://www.yugalinks.com/trade/exporter/nzl/481820",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "481820",
    "exporter_iso3": "NZL",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 90,
    "current_lane_count": 29,
    "active_market_count": 29,
    "exports_latest_observed_lanes_usd": 15273185.144052753,
    "exports_current_2024_usd": 15245317.937993096,
    "exports_avg_3y_usd": 15297807.787307367,
    "exports_avg_5y_usd": 16380239.223601788,
    "exports_avg_10y_usd": 17764639.746491693,
    "exports_cagr_3y_pct": -8.33781196333213,
    "exports_cagr_5y_pct": -3.42528504190327,
    "exports_cagr_10y_pct": -3.048757485463216,
    "exports_all_year_lane_avg_usd": 15890250.71613512,
    "exports_historical_lane_peak_usd": 27794085.519199733,
    "historical_peak_year": 2013,
    "positive_growth_year_share_pct": 51.724137931034484,
    "trend_acceleration_pct": -5.289054477868914,
    "trend_label": "Declining",
    "top_market_iso3": "AUS",
    "top_market_exports_usd": 13656722.92337067,
    "top_market_share_pct": 89.41633846878678,
    "destination_hhi": 8068.199255914208,
    "weighted_share_latest_pct": 15.106936910184327,
    "weighted_share_change_1y_pp": -0.6433625055533271,
    "weighted_volatility_cv": 0.517233509547433,
    "weighted_max_drawdown_pct": 78.93718658882294,
    "limited_history_lane_share_pct": 60,
    "data_freshness_years": 0,
    "coverage_score": 84.5,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:37",
    "source": "api",
    "product": {
      "hs_code": 481820,
      "hs_description": "Paper articles: handkerchiefs, cleansing or facial tissues and towels",
      "hs_chapter": 48,
      "hs_heading": 4818,
      "substitution_elasticity": -12.423242,
      "price_range_label": "High price range",
      "trade_type_label": "Two-way horizontal trade"
    },
    "hs_description": "Paper articles: handkerchiefs, cleansing or facial tissues and towels",
    "hs_chapter": 48,
    "hs_heading": 4818,
    "destinations": [
      {
        "hs_code": 481820,
        "corridor_rank": 75,
        "exporter_iso3": "NZL",
        "importer_iso3": "AUS",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 13656722.92337067,
        "exports_all_year_avg_usd": 14865513.824899675,
        "exports_avg_3y_usd": 13914992.58539701,
        "exports_avg_5y_usd": 14629452.337025672,
        "exports_avg_10y_usd": 16044279.43114159,
        "exports_cagr_3y_pct": -8.026558463665822,
        "exports_cagr_5y_pct": -3.821347955765053,
        "exports_cagr_10y_pct": -2.999495046089329,
        "exports_historical_peak_usd": 24122223.593289502,
        "buyer_imports_latest_observed_usd": 125990375.5693011,
        "historical_peak_year": 2013,
        "positive_growth_year_share_pct": 51.724137931034484,
        "trend_acceleration_pct": -5.0270634175764926,
        "trend_label": "Declining",
        "buyer_yoy_latest_pct": 9.3544,
        "buyer_yoy_all_avg_pct": 13.5451,
        "buyer_trend_consistency_pct": 68.9655,
        "market_share_latest_pct": 10.83949695495493,
        "market_share_change_1y_pp": -1.1334619116576707,
        "peer_best_share_pct": 48.929094785236856,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 44,
        "buyer_market_hhi": 2710.69,
        "distance_km": 2333.460693359375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.002088482254939394,
        "tariff_advantage_pp": 0.0733326307401818,
        "volatility_cv": 0.45443795032289896,
        "max_drawdown_pct": 78.13711384797742,
        "attention_level": "Watch",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "NZL",
      "hs_code": 481820,
      "num_markets": 56,
      "highest_price_importer_iso3": "ARE",
      "highest_price_usd_per_ton": 63375,
      "lowest_price_importer_iso3": "LKA",
      "lowest_price_usd_per_ton": 176.47058823529412,
      "median_price_across_markets": 2348.3146067415732,
      "price_spread_pct": 2691.2292428933292,
      "avg_quantity_metric_tons": 267.7148104575163,
      "total_trade_value_usd": 87577121
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 20383721.440200504,
        "active_destinations": 24,
        "yoy_growth_pct": -0.6684606819468665
      },
      {
        "year": 2011,
        "export_value_usd": 22890089.621843442,
        "active_destinations": 24,
        "yoy_growth_pct": 12.295930303972426
      },
      {
        "year": 2012,
        "export_value_usd": 21424326.340552274,
        "active_destinations": 27,
        "yoy_growth_pct": -6.403484239277188
      },
      {
        "year": 2013,
        "export_value_usd": 25538864.392083436,
        "active_destinations": 27,
        "yoy_growth_pct": 19.204982159663547
      },
      {
        "year": 2014,
        "export_value_usd": 20777949.80615893,
        "active_destinations": 26,
        "yoy_growth_pct": -18.641841363159042
      },
      {
        "year": 2015,
        "export_value_usd": 17429289.99237742,
        "active_destinations": 23,
        "yoy_growth_pct": -16.116411123434865
      },
      {
        "year": 2016,
        "export_value_usd": 18572579.56628978,
        "active_destinations": 25,
        "yoy_growth_pct": 6.55958776526393
      },
      {
        "year": 2017,
        "export_value_usd": 22827815.687671293,
        "active_destinations": 25,
        "yoy_growth_pct": 22.911389913251437
      },
      {
        "year": 2018,
        "export_value_usd": 18767911.38886373,
        "active_destinations": 28,
        "yoy_growth_pct": -17.78490046684672
      },
      {
        "year": 2019,
        "export_value_usd": 18147604.711705808,
        "active_destinations": 32,
        "yoy_growth_pct": -3.3051449588897426
      },
      {
        "year": 2020,
        "export_value_usd": 16212302.366060562,
        "active_destinations": 32,
        "yoy_growth_pct": -10.664230218751188
      },
      {
        "year": 2021,
        "export_value_usd": 19795470.390026275,
        "active_destinations": 36,
        "yoy_growth_pct": 22.10153711089703
      },
      {
        "year": 2022,
        "export_value_usd": 15447771.436430342,
        "active_destinations": 32,
        "yoy_growth_pct": -21.963099981632524
      },
      {
        "year": 2023,
        "export_value_usd": 15200333.987498658,
        "active_destinations": 25,
        "yoy_growth_pct": -1.6017679310567425
      },
      {
        "year": 2024,
        "export_value_usd": 15245317.937993096,
        "active_destinations": 29,
        "yoy_growth_pct": 0.2959405400659943
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "NZL",
      "exports_usd": 43169481455.288086,
      "imports_usd": 44028407153.41255,
      "trade_balance_usd": -858925698.124466,
      "yoy_exports_growth_pct": 0.32871307334612077,
      "yoy_imports_growth_pct": -3.9246148637891887,
      "exports_cagr_3y_pct": -0.8524126529053322,
      "imports_cagr_3y_pct": -1.9617068925080972,
      "export_partner_hhi": 1070.2180201824397,
      "export_product_hhi": 263.2735073828176,
      "momentum_score": -0.02562464452931515,
      "risk_score": 6.667457637826286,
      "gdp_million_usd": 260172.3850976165,
      "gdp_per_capita_usd": 49205.17921467924,
      "population": 5287500,
      "labor_force": 2795.13,
      "investment_rate_pct": 23.36,
      "savings_rate_pct": 23.66,
      "secondary_education_pct": 63.29,
      "tertiary_education_pct": 39.32,
      "total_factor_productivity": 2108.64,
      "trade_openness_pct": 36.83959824123019,
      "exports_gdp_pct": 18.2383585023682,
      "num_active_partners": 270,
      "num_fta_partners": 31,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 0,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 13215.444444444445,
      "avg_partner_gdp_million_usd": 533678518.3258192,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 11.481481481481481,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 0,
      "avg_applied_tariff_pct": 0.13691119591456238,
      "avg_mfn_tariff_pct": 0.1378845194609429,
      "avg_preferential_tariff_pct": 0.03351240742664182,
      "tariff_advantage_pp": 0.10437211203430108,
      "avg_distance_all_partners_km": 13303.087362575443,
      "num_border_partners": 0,
      "num_colonial_partners": 115,
      "avg_substitution_elasticity": -10.208715542231905,
      "pct_products_high_elasticity": 74.16073245167854,
      "pct_products_low_elasticity": 2.822990844354018,
      "real_market_potential": 248326.5405417353,
      "foreign_market_potential": 10022.747506047606
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "481820",
    "hs_description": "Paper articles: handkerchiefs, cleansing or facial tissues and towels",
    "hs_chapter": 48,
    "hs_heading": 4818
  },
  "destinations": [
    {
      "hs_code": 481820,
      "corridor_rank": 75,
      "exporter_iso3": "NZL",
      "importer_iso3": "AUS",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 13656722.92337067,
      "exports_all_year_avg_usd": 14865513.824899675,
      "exports_avg_3y_usd": 13914992.58539701,
      "exports_avg_5y_usd": 14629452.337025672,
      "exports_avg_10y_usd": 16044279.43114159,
      "exports_cagr_3y_pct": -8.026558463665822,
      "exports_cagr_5y_pct": -3.821347955765053,
      "exports_cagr_10y_pct": -2.999495046089329,
      "exports_historical_peak_usd": 24122223.593289502,
      "buyer_imports_latest_observed_usd": 125990375.5693011,
      "historical_peak_year": 2013,
      "positive_growth_year_share_pct": 51.724137931034484,
      "trend_acceleration_pct": -5.0270634175764926,
      "trend_label": "Declining",
      "buyer_yoy_latest_pct": 9.3544,
      "buyer_yoy_all_avg_pct": 13.5451,
      "buyer_trend_consistency_pct": 68.9655,
      "market_share_latest_pct": 10.83949695495493,
      "market_share_change_1y_pp": -1.1334619116576707,
      "peer_best_share_pct": 48.929094785236856,
      "peer_top_exporter": "CHN",
      "supplier_count_latest": 44,
      "buyer_market_hhi": 2710.69,
      "distance_km": 2333.460693359375,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.002088482254939394,
      "tariff_advantage_pp": 0.0733326307401818,
      "volatility_cv": 0.45443795032289896,
      "max_drawdown_pct": 78.13711384797742,
      "attention_level": "Watch",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "NZL",
    "hs_code": 481820,
    "num_markets": 56,
    "highest_price_importer_iso3": "ARE",
    "highest_price_usd_per_ton": 63375,
    "lowest_price_importer_iso3": "LKA",
    "lowest_price_usd_per_ton": 176.47058823529412,
    "median_price_across_markets": 2348.3146067415732,
    "price_spread_pct": 2691.2292428933292,
    "avg_quantity_metric_tons": 267.7148104575163,
    "total_trade_value_usd": 87577121
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 20383721.440200504,
      "active_destinations": 24,
      "yoy_growth_pct": -0.6684606819468665
    },
    {
      "year": 2011,
      "export_value_usd": 22890089.621843442,
      "active_destinations": 24,
      "yoy_growth_pct": 12.295930303972426
    },
    {
      "year": 2012,
      "export_value_usd": 21424326.340552274,
      "active_destinations": 27,
      "yoy_growth_pct": -6.403484239277188
    },
    {
      "year": 2013,
      "export_value_usd": 25538864.392083436,
      "active_destinations": 27,
      "yoy_growth_pct": 19.204982159663547
    },
    {
      "year": 2014,
      "export_value_usd": 20777949.80615893,
      "active_destinations": 26,
      "yoy_growth_pct": -18.641841363159042
    },
    {
      "year": 2015,
      "export_value_usd": 17429289.99237742,
      "active_destinations": 23,
      "yoy_growth_pct": -16.116411123434865
    },
    {
      "year": 2016,
      "export_value_usd": 18572579.56628978,
      "active_destinations": 25,
      "yoy_growth_pct": 6.55958776526393
    },
    {
      "year": 2017,
      "export_value_usd": 22827815.687671293,
      "active_destinations": 25,
      "yoy_growth_pct": 22.911389913251437
    },
    {
      "year": 2018,
      "export_value_usd": 18767911.38886373,
      "active_destinations": 28,
      "yoy_growth_pct": -17.78490046684672
    },
    {
      "year": 2019,
      "export_value_usd": 18147604.711705808,
      "active_destinations": 32,
      "yoy_growth_pct": -3.3051449588897426
    },
    {
      "year": 2020,
      "export_value_usd": 16212302.366060562,
      "active_destinations": 32,
      "yoy_growth_pct": -10.664230218751188
    },
    {
      "year": 2021,
      "export_value_usd": 19795470.390026275,
      "active_destinations": 36,
      "yoy_growth_pct": 22.10153711089703
    },
    {
      "year": 2022,
      "export_value_usd": 15447771.436430342,
      "active_destinations": 32,
      "yoy_growth_pct": -21.963099981632524
    },
    {
      "year": 2023,
      "export_value_usd": 15200333.987498658,
      "active_destinations": 25,
      "yoy_growth_pct": -1.6017679310567425
    },
    {
      "year": 2024,
      "export_value_usd": 15245317.937993096,
      "active_destinations": 29,
      "yoy_growth_pct": 0.2959405400659943
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "NZL",
    "exports_usd": 43169481455.288086,
    "imports_usd": 44028407153.41255,
    "trade_balance_usd": -858925698.124466,
    "yoy_exports_growth_pct": 0.32871307334612077,
    "yoy_imports_growth_pct": -3.9246148637891887,
    "exports_cagr_3y_pct": -0.8524126529053322,
    "imports_cagr_3y_pct": -1.9617068925080972,
    "export_partner_hhi": 1070.2180201824397,
    "export_product_hhi": 263.2735073828176,
    "momentum_score": -0.02562464452931515,
    "risk_score": 6.667457637826286,
    "gdp_million_usd": 260172.3850976165,
    "gdp_per_capita_usd": 49205.17921467924,
    "population": 5287500,
    "labor_force": 2795.13,
    "investment_rate_pct": 23.36,
    "savings_rate_pct": 23.66,
    "secondary_education_pct": 63.29,
    "tertiary_education_pct": 39.32,
    "total_factor_productivity": 2108.64,
    "trade_openness_pct": 36.83959824123019,
    "exports_gdp_pct": 18.2383585023682,
    "num_active_partners": 270,
    "num_fta_partners": 31,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 0,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 13215.444444444445,
    "avg_partner_gdp_million_usd": 533678518.3258192,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 11.481481481481481,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 0,
    "avg_applied_tariff_pct": 0.13691119591456238,
    "avg_mfn_tariff_pct": 0.1378845194609429,
    "avg_preferential_tariff_pct": 0.03351240742664182,
    "tariff_advantage_pp": 0.10437211203430108,
    "avg_distance_all_partners_km": 13303.087362575443,
    "num_border_partners": 0,
    "num_colonial_partners": 115,
    "avg_substitution_elasticity": -10.208715542231905,
    "pct_products_high_elasticity": 74.16073245167854,
    "pct_products_low_elasticity": 2.822990844354018,
    "real_market_potential": 248326.5405417353,
    "foreign_market_potential": 10022.747506047606
  }
}