{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/nzl/210320",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/210320",
    "exporter": "https://www.yugalinks.com/trade/exporter/nzl/210320",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "210320",
    "exporter_iso3": "NZL",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 73,
    "current_lane_count": 37,
    "active_market_count": 37,
    "exports_latest_observed_lanes_usd": 11033043.235911159,
    "exports_current_2024_usd": 10918801.094357755,
    "exports_avg_3y_usd": 9626058.880145805,
    "exports_avg_5y_usd": 8756965.357664619,
    "exports_avg_10y_usd": 8166734.168383172,
    "exports_cagr_3y_pct": 10.086096535717125,
    "exports_cagr_5y_pct": 7.896782293557281,
    "exports_cagr_10y_pct": 1.5194194411886297,
    "exports_all_year_lane_avg_usd": 4484679.657666371,
    "exports_historical_lane_peak_usd": 12886257.761705004,
    "historical_peak_year": 2023,
    "positive_growth_year_share_pct": 51.724137931034484,
    "trend_acceleration_pct": 8.566677094528496,
    "trend_label": "Rapid growth",
    "top_market_iso3": "AUS",
    "top_market_exports_usd": 9956590.543014586,
    "top_market_share_pct": 90.24337465303448,
    "destination_hhi": 8159.6267667140655,
    "weighted_share_latest_pct": 16.619730478758203,
    "weighted_share_change_1y_pp": -2.9631902755165362,
    "weighted_volatility_cv": 0.9866955106315417,
    "weighted_max_drawdown_pct": 78.28088635050528,
    "limited_history_lane_share_pct": 45.205479452054796,
    "data_freshness_years": 0,
    "coverage_score": 98.5,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:37",
    "source": "api",
    "product": {
      "hs_code": 210320,
      "hs_description": "Sauces: tomato ketchup and other tomato sauces",
      "hs_chapter": 21,
      "hs_heading": 2103,
      "substitution_elasticity": -11.294141,
      "price_range_label": "Low price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Sauces: tomato ketchup and other tomato sauces",
    "hs_chapter": 21,
    "hs_heading": 2103,
    "destinations": [
      {
        "hs_code": 210320,
        "corridor_rank": 56,
        "exporter_iso3": "NZL",
        "importer_iso3": "AUS",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 9956590.543014586,
        "exports_all_year_avg_usd": 3431132.28417886,
        "exports_avg_3y_usd": 8599484.509061532,
        "exports_avg_5y_usd": 7732049.914112854,
        "exports_avg_10y_usd": 7194709.029221753,
        "exports_cagr_3y_pct": 12.110911144494052,
        "exports_cagr_5y_pct": 9.355291786752895,
        "exports_cagr_10y_pct": 1.5617839198147632,
        "exports_historical_peak_usd": 9956590.543014586,
        "buyer_imports_latest_observed_usd": 62294927.153834686,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 51.724137931034484,
        "trend_acceleration_pct": 10.549127224679289,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": 18.9651,
        "buyer_yoy_all_avg_pct": 11.1812,
        "buyer_trend_consistency_pct": 72.4138,
        "market_share_latest_pct": 15.982987697260176,
        "market_share_change_1y_pp": -2.920837051606055,
        "peer_best_share_pct": 40.94353291651597,
        "peer_top_exporter": "ITA",
        "supplier_count_latest": 53,
        "buyer_market_hhi": 2329.26,
        "distance_km": 2333.460693359375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.002088482254939394,
        "tariff_advantage_pp": 0.0733326307401818,
        "volatility_cv": 1.0280880418736966,
        "max_drawdown_pct": 80.67158197293371,
        "attention_level": "Watch",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "NZL",
      "hs_code": 210320,
      "num_markets": 55,
      "highest_price_importer_iso3": "HKG",
      "highest_price_usd_per_ton": 65796.875,
      "lowest_price_importer_iso3": "KHM",
      "lowest_price_usd_per_ton": 486.91588785046724,
      "median_price_across_markets": 3522.1238938053098,
      "price_spread_pct": 1854.2777335861551,
      "avg_quantity_metric_tons": 166.6363372093023,
      "total_trade_value_usd": 42142236
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 968151.2693119105,
        "active_destinations": 22,
        "yoy_growth_pct": -24.475521042536254
      },
      {
        "year": 2011,
        "export_value_usd": 1327001.133649082,
        "active_destinations": 28,
        "yoy_growth_pct": 37.06547475708161
      },
      {
        "year": 2012,
        "export_value_usd": 6899237.4986842405,
        "active_destinations": 34,
        "yoy_growth_pct": 419.91195212563446
      },
      {
        "year": 2013,
        "export_value_usd": 9487646.257756487,
        "active_destinations": 29,
        "yoy_growth_pct": 37.517316363813876
      },
      {
        "year": 2014,
        "export_value_usd": 9390391.512967352,
        "active_destinations": 29,
        "yoy_growth_pct": -1.0250671467607209
      },
      {
        "year": 2015,
        "export_value_usd": 7172718.022049334,
        "active_destinations": 33,
        "yoy_growth_pct": -23.616411390894562
      },
      {
        "year": 2016,
        "export_value_usd": 7204389.858506247,
        "active_destinations": 31,
        "yoy_growth_pct": 0.4415597596274176
      },
      {
        "year": 2017,
        "export_value_usd": 8038569.85884217,
        "active_destinations": 28,
        "yoy_growth_pct": 11.578773729894744
      },
      {
        "year": 2018,
        "export_value_usd": 8000072.070678734,
        "active_destinations": 32,
        "yoy_growth_pct": -0.4789133992670265
      },
      {
        "year": 2019,
        "export_value_usd": 7466765.085432141,
        "active_destinations": 26,
        "yoy_growth_pct": -6.666277260191568
      },
      {
        "year": 2020,
        "export_value_usd": 6722425.596835423,
        "active_destinations": 38,
        "yoy_growth_pct": -9.968701038270831
      },
      {
        "year": 2021,
        "export_value_usd": 8184224.551050258,
        "active_destinations": 35,
        "yoy_growth_pct": 21.74511168859906
      },
      {
        "year": 2022,
        "export_value_usd": 6904579.882426887,
        "active_destinations": 35,
        "yoy_growth_pct": -15.635502919566862
      },
      {
        "year": 2023,
        "export_value_usd": 11054795.663652776,
        "active_destinations": 33,
        "yoy_growth_pct": 60.10815794584061
      },
      {
        "year": 2024,
        "export_value_usd": 10918801.094357755,
        "active_destinations": 37,
        "yoy_growth_pct": -1.2301861873590236
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "NZL",
      "exports_usd": 43169481455.288086,
      "imports_usd": 44028407153.41255,
      "trade_balance_usd": -858925698.124466,
      "yoy_exports_growth_pct": 0.32871307334612077,
      "yoy_imports_growth_pct": -3.9246148637891887,
      "exports_cagr_3y_pct": -0.8524126529053322,
      "imports_cagr_3y_pct": -1.9617068925080972,
      "export_partner_hhi": 1070.2180201824397,
      "export_product_hhi": 263.2735073828176,
      "momentum_score": -0.02562464452931515,
      "risk_score": 6.667457637826286,
      "gdp_million_usd": 260172.3850976165,
      "gdp_per_capita_usd": 49205.17921467924,
      "population": 5287500,
      "labor_force": 2795.13,
      "investment_rate_pct": 23.36,
      "savings_rate_pct": 23.66,
      "secondary_education_pct": 63.29,
      "tertiary_education_pct": 39.32,
      "total_factor_productivity": 2108.64,
      "trade_openness_pct": 36.83959824123019,
      "exports_gdp_pct": 18.2383585023682,
      "num_active_partners": 270,
      "num_fta_partners": 31,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 0,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 13215.444444444445,
      "avg_partner_gdp_million_usd": 533678518.3258192,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 11.481481481481481,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 0,
      "avg_applied_tariff_pct": 0.13691119591456238,
      "avg_mfn_tariff_pct": 0.1378845194609429,
      "avg_preferential_tariff_pct": 0.03351240742664182,
      "tariff_advantage_pp": 0.10437211203430108,
      "avg_distance_all_partners_km": 13303.087362575443,
      "num_border_partners": 0,
      "num_colonial_partners": 115,
      "avg_substitution_elasticity": -10.208715542231905,
      "pct_products_high_elasticity": 74.16073245167854,
      "pct_products_low_elasticity": 2.822990844354018,
      "real_market_potential": 248326.5405417353,
      "foreign_market_potential": 10022.747506047606
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "210320",
    "hs_description": "Sauces: tomato ketchup and other tomato sauces",
    "hs_chapter": 21,
    "hs_heading": 2103
  },
  "destinations": [
    {
      "hs_code": 210320,
      "corridor_rank": 56,
      "exporter_iso3": "NZL",
      "importer_iso3": "AUS",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 9956590.543014586,
      "exports_all_year_avg_usd": 3431132.28417886,
      "exports_avg_3y_usd": 8599484.509061532,
      "exports_avg_5y_usd": 7732049.914112854,
      "exports_avg_10y_usd": 7194709.029221753,
      "exports_cagr_3y_pct": 12.110911144494052,
      "exports_cagr_5y_pct": 9.355291786752895,
      "exports_cagr_10y_pct": 1.5617839198147632,
      "exports_historical_peak_usd": 9956590.543014586,
      "buyer_imports_latest_observed_usd": 62294927.153834686,
      "historical_peak_year": 2024,
      "positive_growth_year_share_pct": 51.724137931034484,
      "trend_acceleration_pct": 10.549127224679289,
      "trend_label": "Rapid growth",
      "buyer_yoy_latest_pct": 18.9651,
      "buyer_yoy_all_avg_pct": 11.1812,
      "buyer_trend_consistency_pct": 72.4138,
      "market_share_latest_pct": 15.982987697260176,
      "market_share_change_1y_pp": -2.920837051606055,
      "peer_best_share_pct": 40.94353291651597,
      "peer_top_exporter": "ITA",
      "supplier_count_latest": 53,
      "buyer_market_hhi": 2329.26,
      "distance_km": 2333.460693359375,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.002088482254939394,
      "tariff_advantage_pp": 0.0733326307401818,
      "volatility_cv": 1.0280880418736966,
      "max_drawdown_pct": 80.67158197293371,
      "attention_level": "Watch",
      "primary_risk_reason": "Trade has varied substantially across reported years",
      "risk_driver_labels": "['high_volatility']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "NZL",
    "hs_code": 210320,
    "num_markets": 55,
    "highest_price_importer_iso3": "HKG",
    "highest_price_usd_per_ton": 65796.875,
    "lowest_price_importer_iso3": "KHM",
    "lowest_price_usd_per_ton": 486.91588785046724,
    "median_price_across_markets": 3522.1238938053098,
    "price_spread_pct": 1854.2777335861551,
    "avg_quantity_metric_tons": 166.6363372093023,
    "total_trade_value_usd": 42142236
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 968151.2693119105,
      "active_destinations": 22,
      "yoy_growth_pct": -24.475521042536254
    },
    {
      "year": 2011,
      "export_value_usd": 1327001.133649082,
      "active_destinations": 28,
      "yoy_growth_pct": 37.06547475708161
    },
    {
      "year": 2012,
      "export_value_usd": 6899237.4986842405,
      "active_destinations": 34,
      "yoy_growth_pct": 419.91195212563446
    },
    {
      "year": 2013,
      "export_value_usd": 9487646.257756487,
      "active_destinations": 29,
      "yoy_growth_pct": 37.517316363813876
    },
    {
      "year": 2014,
      "export_value_usd": 9390391.512967352,
      "active_destinations": 29,
      "yoy_growth_pct": -1.0250671467607209
    },
    {
      "year": 2015,
      "export_value_usd": 7172718.022049334,
      "active_destinations": 33,
      "yoy_growth_pct": -23.616411390894562
    },
    {
      "year": 2016,
      "export_value_usd": 7204389.858506247,
      "active_destinations": 31,
      "yoy_growth_pct": 0.4415597596274176
    },
    {
      "year": 2017,
      "export_value_usd": 8038569.85884217,
      "active_destinations": 28,
      "yoy_growth_pct": 11.578773729894744
    },
    {
      "year": 2018,
      "export_value_usd": 8000072.070678734,
      "active_destinations": 32,
      "yoy_growth_pct": -0.4789133992670265
    },
    {
      "year": 2019,
      "export_value_usd": 7466765.085432141,
      "active_destinations": 26,
      "yoy_growth_pct": -6.666277260191568
    },
    {
      "year": 2020,
      "export_value_usd": 6722425.596835423,
      "active_destinations": 38,
      "yoy_growth_pct": -9.968701038270831
    },
    {
      "year": 2021,
      "export_value_usd": 8184224.551050258,
      "active_destinations": 35,
      "yoy_growth_pct": 21.74511168859906
    },
    {
      "year": 2022,
      "export_value_usd": 6904579.882426887,
      "active_destinations": 35,
      "yoy_growth_pct": -15.635502919566862
    },
    {
      "year": 2023,
      "export_value_usd": 11054795.663652776,
      "active_destinations": 33,
      "yoy_growth_pct": 60.10815794584061
    },
    {
      "year": 2024,
      "export_value_usd": 10918801.094357755,
      "active_destinations": 37,
      "yoy_growth_pct": -1.2301861873590236
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "NZL",
    "exports_usd": 43169481455.288086,
    "imports_usd": 44028407153.41255,
    "trade_balance_usd": -858925698.124466,
    "yoy_exports_growth_pct": 0.32871307334612077,
    "yoy_imports_growth_pct": -3.9246148637891887,
    "exports_cagr_3y_pct": -0.8524126529053322,
    "imports_cagr_3y_pct": -1.9617068925080972,
    "export_partner_hhi": 1070.2180201824397,
    "export_product_hhi": 263.2735073828176,
    "momentum_score": -0.02562464452931515,
    "risk_score": 6.667457637826286,
    "gdp_million_usd": 260172.3850976165,
    "gdp_per_capita_usd": 49205.17921467924,
    "population": 5287500,
    "labor_force": 2795.13,
    "investment_rate_pct": 23.36,
    "savings_rate_pct": 23.66,
    "secondary_education_pct": 63.29,
    "tertiary_education_pct": 39.32,
    "total_factor_productivity": 2108.64,
    "trade_openness_pct": 36.83959824123019,
    "exports_gdp_pct": 18.2383585023682,
    "num_active_partners": 270,
    "num_fta_partners": 31,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 0,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 13215.444444444445,
    "avg_partner_gdp_million_usd": 533678518.3258192,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 11.481481481481481,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 0,
    "avg_applied_tariff_pct": 0.13691119591456238,
    "avg_mfn_tariff_pct": 0.1378845194609429,
    "avg_preferential_tariff_pct": 0.03351240742664182,
    "tariff_advantage_pp": 0.10437211203430108,
    "avg_distance_all_partners_km": 13303.087362575443,
    "num_border_partners": 0,
    "num_colonial_partners": 115,
    "avg_substitution_elasticity": -10.208715542231905,
    "pct_products_high_elasticity": 74.16073245167854,
    "pct_products_low_elasticity": 2.822990844354018,
    "real_market_potential": 248326.5405417353,
    "foreign_market_potential": 10022.747506047606
  }
}