{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/nzl/200989",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/200989",
    "exporter": "https://www.yugalinks.com/trade/exporter/nzl/200989",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "200989",
    "exporter_iso3": "NZL",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 95,
    "current_lane_count": 36,
    "active_market_count": 36,
    "exports_latest_observed_lanes_usd": 25233180.674226586,
    "exports_current_2024_usd": 24179798.905906778,
    "exports_avg_3y_usd": 25463123.82004993,
    "exports_avg_5y_usd": 27093114.021861605,
    "exports_avg_10y_usd": 28770627.581328034,
    "exports_cagr_3y_pct": -6.941068416462826,
    "exports_cagr_5y_pct": -2.3458707923747157,
    "exports_cagr_10y_pct": -4.575284699305082,
    "exports_all_year_lane_avg_usd": 20817506.67163989,
    "exports_historical_lane_peak_usd": 54695770.4133107,
    "historical_peak_year": 2013,
    "positive_growth_year_share_pct": 62.06896551724138,
    "trend_acceleration_pct": -2.3657837171577434,
    "trend_label": "Declining",
    "top_market_iso3": "JPN",
    "top_market_exports_usd": 15759089.964698587,
    "top_market_share_pct": 62.45383872987155,
    "destination_hhi": 4152.262701782959,
    "weighted_share_latest_pct": 8.697700952050038,
    "weighted_share_change_1y_pp": -0.35996155575673955,
    "weighted_volatility_cv": 0.7902380884234333,
    "weighted_max_drawdown_pct": 74.31691438490299,
    "limited_history_lane_share_pct": 43.1578947368421,
    "data_freshness_years": 0,
    "coverage_score": 98,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:37",
    "source": "api",
    "product": {
      "hs_code": 200989,
      "hs_description": "Juice: of any single fruit or vegetable n.e.c. in heading no. 2009, unfermented, not containing added spirit, whether or not containing added sugar or other sweetening matter",
      "hs_chapter": 20,
      "hs_heading": 2009,
      "substitution_elasticity": null,
      "price_range_label": null,
      "trade_type_label": null
    },
    "hs_description": "Juice: of any single fruit or vegetable n.e.c. in heading no. 2009, unfermented, not containing added spirit, whether or not containing added sugar or other sweetening matter",
    "hs_chapter": 20,
    "hs_heading": 2009,
    "destinations": [
      {
        "hs_code": 200989,
        "corridor_rank": 43,
        "exporter_iso3": "NZL",
        "importer_iso3": "JPN",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 15759089.964698587,
        "exports_all_year_avg_usd": 11536689.420427132,
        "exports_avg_3y_usd": 15940379.42072547,
        "exports_avg_5y_usd": 15692336.201887092,
        "exports_avg_10y_usd": 16928278.441164967,
        "exports_cagr_3y_pct": -1.7678009648004367,
        "exports_cagr_5y_pct": 1.056192545319301,
        "exports_cagr_10y_pct": -4.730591823408858,
        "exports_historical_peak_usd": 26227169.34840316,
        "buyer_imports_latest_observed_usd": 145644454.78184196,
        "historical_peak_year": 2013,
        "positive_growth_year_share_pct": 55.172413793103445,
        "trend_acceleration_pct": 2.9627908586084213,
        "trend_label": "Stable",
        "buyer_yoy_latest_pct": 3.7864,
        "buyer_yoy_all_avg_pct": 4.5351,
        "buyer_trend_consistency_pct": 55.1724,
        "market_share_latest_pct": 10.820247147963048,
        "market_share_change_1y_pp": -0.8860719591996578,
        "peer_best_share_pct": 15.317064285228673,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 56,
        "buyer_market_hhi": 772.13,
        "distance_km": 9575.732421875,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.040461058601090914,
        "tariff_advantage_pp": -0.03546053984244695,
        "volatility_cv": 0.7042987519790102,
        "max_drawdown_pct": 65.55995593575035,
        "attention_level": "High attention",
        "primary_risk_reason": "The buyer macroeconomic trend has weakened",
        "risk_driver_labels": "['long_distance_without_fta','buyer_macro_weakness']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "NZL",
      "hs_code": 200989,
      "num_markets": 53,
      "highest_price_importer_iso3": "KWT",
      "highest_price_usd_per_ton": 150101.8119068162,
      "lowest_price_importer_iso3": "NRU",
      "lowest_price_usd_per_ton": 507.27650727650723,
      "median_price_across_markets": 3183.8175400488735,
      "price_spread_pct": 4698.590089344232,
      "avg_quantity_metric_tons": 256.27092021276593,
      "total_trade_value_usd": 139746487
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 20714287.09187984,
        "active_destinations": 44,
        "yoy_growth_pct": 10.73913468508881
      },
      {
        "year": 2011,
        "export_value_usd": 38760879.82468677,
        "active_destinations": 48,
        "yoy_growth_pct": 87.12147636440423
      },
      {
        "year": 2012,
        "export_value_usd": 40990473.753621586,
        "active_destinations": 46,
        "yoy_growth_pct": 5.752175747865213
      },
      {
        "year": 2013,
        "export_value_usd": 42328747.89599568,
        "active_destinations": 40,
        "yoy_growth_pct": 3.2648418518360054
      },
      {
        "year": 2014,
        "export_value_usd": 38622817.82161625,
        "active_destinations": 39,
        "yoy_growth_pct": -8.755113861352871
      },
      {
        "year": 2015,
        "export_value_usd": 29191969.58670578,
        "active_destinations": 35,
        "yoy_growth_pct": -24.417815081405713
      },
      {
        "year": 2016,
        "export_value_usd": 30333044.25692103,
        "active_destinations": 38,
        "yoy_growth_pct": 3.90886495968022
      },
      {
        "year": 2017,
        "export_value_usd": 33567954.47885725,
        "active_destinations": 37,
        "yoy_growth_pct": 10.664640827133978
      },
      {
        "year": 2018,
        "export_value_usd": 31920747.743309792,
        "active_destinations": 41,
        "yoy_growth_pct": -4.907081057277258
      },
      {
        "year": 2019,
        "export_value_usd": 27226989.638178464,
        "active_destinations": 35,
        "yoy_growth_pct": -14.70441150964292
      },
      {
        "year": 2020,
        "export_value_usd": 29072244.12808529,
        "active_destinations": 39,
        "yoy_growth_pct": 6.7772989758638476
      },
      {
        "year": 2021,
        "export_value_usd": 30003954.52107295,
        "active_destinations": 39,
        "yoy_growth_pct": 3.2048107083951622
      },
      {
        "year": 2022,
        "export_value_usd": 27139562.631472435,
        "active_destinations": 35,
        "yoy_growth_pct": -9.54671454254052
      },
      {
        "year": 2023,
        "export_value_usd": 25070009.92277059,
        "active_destinations": 35,
        "yoy_growth_pct": -7.625593443801063
      },
      {
        "year": 2024,
        "export_value_usd": 24179798.905906778,
        "active_destinations": 36,
        "yoy_growth_pct": -3.550900137679048
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "NZL",
      "exports_usd": 43169481455.288086,
      "imports_usd": 44028407153.41255,
      "trade_balance_usd": -858925698.124466,
      "yoy_exports_growth_pct": 0.32871307334612077,
      "yoy_imports_growth_pct": -3.9246148637891887,
      "exports_cagr_3y_pct": -0.8524126529053322,
      "imports_cagr_3y_pct": -1.9617068925080972,
      "export_partner_hhi": 1070.2180201824397,
      "export_product_hhi": 263.2735073828176,
      "momentum_score": -0.02562464452931515,
      "risk_score": 6.667457637826286,
      "gdp_million_usd": 260172.3850976165,
      "gdp_per_capita_usd": 49205.17921467924,
      "population": 5287500,
      "labor_force": 2795.13,
      "investment_rate_pct": 23.36,
      "savings_rate_pct": 23.66,
      "secondary_education_pct": 63.29,
      "tertiary_education_pct": 39.32,
      "total_factor_productivity": 2108.64,
      "trade_openness_pct": 36.83959824123019,
      "exports_gdp_pct": 18.2383585023682,
      "num_active_partners": 270,
      "num_fta_partners": 31,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 0,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 13215.444444444445,
      "avg_partner_gdp_million_usd": 533678518.3258192,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 11.481481481481481,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 0,
      "avg_applied_tariff_pct": 0.13691119591456238,
      "avg_mfn_tariff_pct": 0.1378845194609429,
      "avg_preferential_tariff_pct": 0.03351240742664182,
      "tariff_advantage_pp": 0.10437211203430108,
      "avg_distance_all_partners_km": 13303.087362575443,
      "num_border_partners": 0,
      "num_colonial_partners": 115,
      "avg_substitution_elasticity": -10.208715542231905,
      "pct_products_high_elasticity": 74.16073245167854,
      "pct_products_low_elasticity": 2.822990844354018,
      "real_market_potential": 248326.5405417353,
      "foreign_market_potential": 10022.747506047606
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "200989",
    "hs_description": "Juice: of any single fruit or vegetable n.e.c. in heading no. 2009, unfermented, not containing added spirit, whether or not containing added sugar or other sweetening matter",
    "hs_chapter": 20,
    "hs_heading": 2009
  },
  "destinations": [
    {
      "hs_code": 200989,
      "corridor_rank": 43,
      "exporter_iso3": "NZL",
      "importer_iso3": "JPN",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 15759089.964698587,
      "exports_all_year_avg_usd": 11536689.420427132,
      "exports_avg_3y_usd": 15940379.42072547,
      "exports_avg_5y_usd": 15692336.201887092,
      "exports_avg_10y_usd": 16928278.441164967,
      "exports_cagr_3y_pct": -1.7678009648004367,
      "exports_cagr_5y_pct": 1.056192545319301,
      "exports_cagr_10y_pct": -4.730591823408858,
      "exports_historical_peak_usd": 26227169.34840316,
      "buyer_imports_latest_observed_usd": 145644454.78184196,
      "historical_peak_year": 2013,
      "positive_growth_year_share_pct": 55.172413793103445,
      "trend_acceleration_pct": 2.9627908586084213,
      "trend_label": "Stable",
      "buyer_yoy_latest_pct": 3.7864,
      "buyer_yoy_all_avg_pct": 4.5351,
      "buyer_trend_consistency_pct": 55.1724,
      "market_share_latest_pct": 10.820247147963048,
      "market_share_change_1y_pp": -0.8860719591996578,
      "peer_best_share_pct": 15.317064285228673,
      "peer_top_exporter": "CHN",
      "supplier_count_latest": 56,
      "buyer_market_hhi": 772.13,
      "distance_km": 9575.732421875,
      "has_reported_fta": 0,
      "applied_tariff_pct": 0.040461058601090914,
      "tariff_advantage_pp": -0.03546053984244695,
      "volatility_cv": 0.7042987519790102,
      "max_drawdown_pct": 65.55995593575035,
      "attention_level": "High attention",
      "primary_risk_reason": "The buyer macroeconomic trend has weakened",
      "risk_driver_labels": "['long_distance_without_fta','buyer_macro_weakness']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "NZL",
    "hs_code": 200989,
    "num_markets": 53,
    "highest_price_importer_iso3": "KWT",
    "highest_price_usd_per_ton": 150101.8119068162,
    "lowest_price_importer_iso3": "NRU",
    "lowest_price_usd_per_ton": 507.27650727650723,
    "median_price_across_markets": 3183.8175400488735,
    "price_spread_pct": 4698.590089344232,
    "avg_quantity_metric_tons": 256.27092021276593,
    "total_trade_value_usd": 139746487
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 20714287.09187984,
      "active_destinations": 44,
      "yoy_growth_pct": 10.73913468508881
    },
    {
      "year": 2011,
      "export_value_usd": 38760879.82468677,
      "active_destinations": 48,
      "yoy_growth_pct": 87.12147636440423
    },
    {
      "year": 2012,
      "export_value_usd": 40990473.753621586,
      "active_destinations": 46,
      "yoy_growth_pct": 5.752175747865213
    },
    {
      "year": 2013,
      "export_value_usd": 42328747.89599568,
      "active_destinations": 40,
      "yoy_growth_pct": 3.2648418518360054
    },
    {
      "year": 2014,
      "export_value_usd": 38622817.82161625,
      "active_destinations": 39,
      "yoy_growth_pct": -8.755113861352871
    },
    {
      "year": 2015,
      "export_value_usd": 29191969.58670578,
      "active_destinations": 35,
      "yoy_growth_pct": -24.417815081405713
    },
    {
      "year": 2016,
      "export_value_usd": 30333044.25692103,
      "active_destinations": 38,
      "yoy_growth_pct": 3.90886495968022
    },
    {
      "year": 2017,
      "export_value_usd": 33567954.47885725,
      "active_destinations": 37,
      "yoy_growth_pct": 10.664640827133978
    },
    {
      "year": 2018,
      "export_value_usd": 31920747.743309792,
      "active_destinations": 41,
      "yoy_growth_pct": -4.907081057277258
    },
    {
      "year": 2019,
      "export_value_usd": 27226989.638178464,
      "active_destinations": 35,
      "yoy_growth_pct": -14.70441150964292
    },
    {
      "year": 2020,
      "export_value_usd": 29072244.12808529,
      "active_destinations": 39,
      "yoy_growth_pct": 6.7772989758638476
    },
    {
      "year": 2021,
      "export_value_usd": 30003954.52107295,
      "active_destinations": 39,
      "yoy_growth_pct": 3.2048107083951622
    },
    {
      "year": 2022,
      "export_value_usd": 27139562.631472435,
      "active_destinations": 35,
      "yoy_growth_pct": -9.54671454254052
    },
    {
      "year": 2023,
      "export_value_usd": 25070009.92277059,
      "active_destinations": 35,
      "yoy_growth_pct": -7.625593443801063
    },
    {
      "year": 2024,
      "export_value_usd": 24179798.905906778,
      "active_destinations": 36,
      "yoy_growth_pct": -3.550900137679048
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "NZL",
    "exports_usd": 43169481455.288086,
    "imports_usd": 44028407153.41255,
    "trade_balance_usd": -858925698.124466,
    "yoy_exports_growth_pct": 0.32871307334612077,
    "yoy_imports_growth_pct": -3.9246148637891887,
    "exports_cagr_3y_pct": -0.8524126529053322,
    "imports_cagr_3y_pct": -1.9617068925080972,
    "export_partner_hhi": 1070.2180201824397,
    "export_product_hhi": 263.2735073828176,
    "momentum_score": -0.02562464452931515,
    "risk_score": 6.667457637826286,
    "gdp_million_usd": 260172.3850976165,
    "gdp_per_capita_usd": 49205.17921467924,
    "population": 5287500,
    "labor_force": 2795.13,
    "investment_rate_pct": 23.36,
    "savings_rate_pct": 23.66,
    "secondary_education_pct": 63.29,
    "tertiary_education_pct": 39.32,
    "total_factor_productivity": 2108.64,
    "trade_openness_pct": 36.83959824123019,
    "exports_gdp_pct": 18.2383585023682,
    "num_active_partners": 270,
    "num_fta_partners": 31,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 0,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 13215.444444444445,
    "avg_partner_gdp_million_usd": 533678518.3258192,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 11.481481481481481,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 0,
    "avg_applied_tariff_pct": 0.13691119591456238,
    "avg_mfn_tariff_pct": 0.1378845194609429,
    "avg_preferential_tariff_pct": 0.03351240742664182,
    "tariff_advantage_pp": 0.10437211203430108,
    "avg_distance_all_partners_km": 13303.087362575443,
    "num_border_partners": 0,
    "num_colonial_partners": 115,
    "avg_substitution_elasticity": -10.208715542231905,
    "pct_products_high_elasticity": 74.16073245167854,
    "pct_products_low_elasticity": 2.822990844354018,
    "real_market_potential": 248326.5405417353,
    "foreign_market_potential": 10022.747506047606
  }
}