{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/mys/090122",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/090122",
    "exporter": "https://www.yugalinks.com/trade/exporter/mys/090122",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "090122",
    "exporter_iso3": "MYS",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 108,
    "current_lane_count": 37,
    "active_market_count": 37,
    "exports_latest_observed_lanes_usd": 5826397.578901263,
    "exports_current_2024_usd": 5535701.821888768,
    "exports_avg_3y_usd": 5923134.169977143,
    "exports_avg_5y_usd": 4533899.503974296,
    "exports_avg_10y_usd": 2871928.540583399,
    "exports_cagr_3y_pct": 29.911927863767907,
    "exports_cagr_5y_pct": 20.185243950338073,
    "exports_cagr_10y_pct": 29.02224136700258,
    "exports_all_year_lane_avg_usd": 2030804.24820446,
    "exports_historical_lane_peak_usd": 10776997.972842732,
    "historical_peak_year": 2023,
    "positive_growth_year_share_pct": 65.51724137931035,
    "trend_acceleration_pct": 0.8896864967653286,
    "trend_label": "Rapid growth",
    "top_market_iso3": "CHN",
    "top_market_exports_usd": 2000540.048942991,
    "top_market_share_pct": 34.33579706588185,
    "destination_hhi": 2321.2882969822695,
    "weighted_share_latest_pct": 36.10313510970347,
    "weighted_share_change_1y_pp": -9.46239192721147,
    "weighted_volatility_cv": 1.9033879390934696,
    "weighted_max_drawdown_pct": 93.12968182760316,
    "limited_history_lane_share_pct": 51.851851851851855,
    "data_freshness_years": 0,
    "coverage_score": 88.5,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:30",
    "source": "api",
    "product": {
      "hs_code": 90122,
      "hs_description": "Coffee: roasted, decaffeinated",
      "hs_chapter": 9,
      "hs_heading": 901,
      "substitution_elasticity": -5.7658949,
      "price_range_label": "High price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Coffee: roasted, decaffeinated",
    "hs_chapter": 9,
    "hs_heading": 901,
    "destinations": [
      {
        "hs_code": 90122,
        "corridor_rank": 91,
        "exporter_iso3": "MYS",
        "importer_iso3": "KOR",
        "latest_data_year": 2024,
        "lane_data_years": 17,
        "exports_latest_observed_usd": 428363.6894180368,
        "exports_all_year_avg_usd": 132156.06365681413,
        "exports_avg_3y_usd": 518599.59191836807,
        "exports_avg_5y_usd": 437393.2602642992,
        "exports_avg_10y_usd": 223224.9417364126,
        "exports_cagr_3y_pct": 6.528788853443079,
        "exports_cagr_5y_pct": 57.54493602085735,
        "exports_cagr_10y_pct": 109.25149137662599,
        "exports_historical_peak_usd": 722404.8608146678,
        "buyer_imports_latest_observed_usd": 34257623.44051489,
        "historical_peak_year": 2022,
        "positive_growth_year_share_pct": 68.75,
        "trend_acceleration_pct": -102.72270252318292,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 18.4359,
        "buyer_yoy_all_avg_pct": 40.8695,
        "buyer_trend_consistency_pct": 72.4138,
        "market_share_latest_pct": 1.250418582485296,
        "market_share_change_1y_pp": -0.14985725039591347,
        "peer_best_share_pct": 39.74235806426705,
        "peer_top_exporter": "CHE",
        "supplier_count_latest": 37,
        "buyer_market_hhi": 2938.99,
        "distance_km": 4614.0673828125,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.1354860626866667,
        "tariff_advantage_pp": -0.012728461152767628,
        "volatility_cv": 1.6175103372369322,
        "max_drawdown_pct": 99.92800511892534,
        "attention_level": "Watch",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility','concentrated_buyer_market']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "MYS",
      "hs_code": 90122,
      "num_markets": 56,
      "highest_price_importer_iso3": "MUS",
      "highest_price_usd_per_ton": 505125.00000000006,
      "lowest_price_importer_iso3": "PNG",
      "lowest_price_usd_per_ton": 48.257372654155496,
      "median_price_across_markets": 11933.333333333334,
      "price_spread_pct": 4232.486670061558,
      "avg_quantity_metric_tons": 20.462352112676058,
      "total_trade_value_usd": 24850575
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 308282.007144006,
        "active_destinations": 22,
        "yoy_growth_pct": 50.510625681800434
      },
      {
        "year": 2011,
        "export_value_usd": 353733.1459006486,
        "active_destinations": 23,
        "yoy_growth_pct": 14.743364096306552
      },
      {
        "year": 2012,
        "export_value_usd": 440422.1994570069,
        "active_destinations": 23,
        "yoy_growth_pct": 24.506907130695133
      },
      {
        "year": 2013,
        "export_value_usd": 422203.2265919248,
        "active_destinations": 33,
        "yoy_growth_pct": -4.136706298534479
      },
      {
        "year": 2014,
        "export_value_usd": 433038.85660604265,
        "active_destinations": 30,
        "yoy_growth_pct": 2.56644888803536
      },
      {
        "year": 2015,
        "export_value_usd": 507258.98377512523,
        "active_destinations": 30,
        "yoy_growth_pct": 17.13936891270808
      },
      {
        "year": 2016,
        "export_value_usd": 675787.364653413,
        "active_destinations": 32,
        "yoy_growth_pct": 33.223340792126535
      },
      {
        "year": 2017,
        "export_value_usd": 583306.7205468811,
        "active_destinations": 34,
        "yoy_growth_pct": -13.6848732225057
      },
      {
        "year": 2018,
        "export_value_usd": 2075852.3184944775,
        "active_destinations": 34,
        "yoy_growth_pct": 255.8766332313565
      },
      {
        "year": 2019,
        "export_value_usd": 2207582.4984926144,
        "active_destinations": 34,
        "yoy_growth_pct": 6.345835820039203
      },
      {
        "year": 2020,
        "export_value_usd": 2375303.0064017344,
        "active_destinations": 36,
        "yoy_growth_pct": 7.597474070556516
      },
      {
        "year": 2021,
        "export_value_usd": 2524792.003538314,
        "active_destinations": 37,
        "yoy_growth_pct": 6.293470632323038
      },
      {
        "year": 2022,
        "export_value_usd": 5269207.881471133,
        "active_destinations": 38,
        "yoy_growth_pct": 108.69869177685601
      },
      {
        "year": 2023,
        "export_value_usd": 6964492.806571529,
        "active_destinations": 35,
        "yoy_growth_pct": 32.17343029987047
      },
      {
        "year": 2024,
        "export_value_usd": 5535701.821888768,
        "active_destinations": 37,
        "yoy_growth_pct": -20.515363061823944
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "MYS",
      "exports_usd": 378132462873.86395,
      "imports_usd": 318315101200.59686,
      "trade_balance_usd": 59817361673.26709,
      "yoy_exports_growth_pct": 6.415350356748739,
      "yoy_imports_growth_pct": 12.48562159829618,
      "exports_cagr_3y_pct": 2.9520392290228292,
      "imports_cagr_3y_pct": 8.709179672317902,
      "export_partner_hhi": 977.0817977140791,
      "export_product_hhi": 320.44971227919353,
      "momentum_score": 5.376357018430966,
      "risk_score": 6.487657549966364,
      "gdp_million_usd": 422227.0054286881,
      "gdp_per_capita_usd": 11874.427368424476,
      "population": 35557673,
      "labor_force": 16960.75,
      "investment_rate_pct": 23.72,
      "savings_rate_pct": 32.17,
      "secondary_education_pct": 87.31,
      "tertiary_education_pct": 29.54,
      "total_factor_productivity": 1068.53,
      "trade_openness_pct": 136.11540235731727,
      "exports_gdp_pct": 73.9031263564538,
      "num_active_partners": 1080,
      "num_fta_partners": 48,
      "num_wto_partners": 676,
      "num_eu_partners": 112,
      "num_shared_border_partners": 8,
      "num_shared_language_partners": 14,
      "avg_partner_distance_km": 9723.0329218107,
      "avg_partner_gdp_million_usd": 533678518.3258196,
      "avg_partner_gdp_per_capita_usd": 15.774186170212737,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 4.444444444444445,
      "pct_partners_shared_language": 1.2962962962962963,
      "pct_partners_shared_border": 0.7407407407407408,
      "avg_applied_tariff_pct": 0.13214999915852535,
      "avg_mfn_tariff_pct": 0.13738602641697065,
      "avg_preferential_tariff_pct": 0.040228014208270844,
      "tariff_advantage_pp": 0.0971580122086998,
      "avg_distance_all_partners_km": 9931.286379732555,
      "num_border_partners": 126,
      "num_colonial_partners": 30,
      "avg_substitution_elasticity": -10.579872463773903,
      "pct_products_high_elasticity": 75.377969762419,
      "pct_products_low_elasticity": 2.759779217662587,
      "real_market_potential": 479678.3552777015,
      "foreign_market_potential": 16351.148899260625
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "090122",
    "hs_description": "Coffee: roasted, decaffeinated",
    "hs_chapter": 9,
    "hs_heading": 901
  },
  "destinations": [
    {
      "hs_code": 90122,
      "corridor_rank": 91,
      "exporter_iso3": "MYS",
      "importer_iso3": "KOR",
      "latest_data_year": 2024,
      "lane_data_years": 17,
      "exports_latest_observed_usd": 428363.6894180368,
      "exports_all_year_avg_usd": 132156.06365681413,
      "exports_avg_3y_usd": 518599.59191836807,
      "exports_avg_5y_usd": 437393.2602642992,
      "exports_avg_10y_usd": 223224.9417364126,
      "exports_cagr_3y_pct": 6.528788853443079,
      "exports_cagr_5y_pct": 57.54493602085735,
      "exports_cagr_10y_pct": 109.25149137662599,
      "exports_historical_peak_usd": 722404.8608146678,
      "buyer_imports_latest_observed_usd": 34257623.44051489,
      "historical_peak_year": 2022,
      "positive_growth_year_share_pct": 68.75,
      "trend_acceleration_pct": -102.72270252318292,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": 18.4359,
      "buyer_yoy_all_avg_pct": 40.8695,
      "buyer_trend_consistency_pct": 72.4138,
      "market_share_latest_pct": 1.250418582485296,
      "market_share_change_1y_pp": -0.14985725039591347,
      "peer_best_share_pct": 39.74235806426705,
      "peer_top_exporter": "CHE",
      "supplier_count_latest": 37,
      "buyer_market_hhi": 2938.99,
      "distance_km": 4614.0673828125,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.1354860626866667,
      "tariff_advantage_pp": -0.012728461152767628,
      "volatility_cv": 1.6175103372369322,
      "max_drawdown_pct": 99.92800511892534,
      "attention_level": "Watch",
      "primary_risk_reason": "Trade has varied substantially across reported years",
      "risk_driver_labels": "['high_volatility','concentrated_buyer_market']",
      "signal_flag": "Accelerating",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "MYS",
    "hs_code": 90122,
    "num_markets": 56,
    "highest_price_importer_iso3": "MUS",
    "highest_price_usd_per_ton": 505125.00000000006,
    "lowest_price_importer_iso3": "PNG",
    "lowest_price_usd_per_ton": 48.257372654155496,
    "median_price_across_markets": 11933.333333333334,
    "price_spread_pct": 4232.486670061558,
    "avg_quantity_metric_tons": 20.462352112676058,
    "total_trade_value_usd": 24850575
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 308282.007144006,
      "active_destinations": 22,
      "yoy_growth_pct": 50.510625681800434
    },
    {
      "year": 2011,
      "export_value_usd": 353733.1459006486,
      "active_destinations": 23,
      "yoy_growth_pct": 14.743364096306552
    },
    {
      "year": 2012,
      "export_value_usd": 440422.1994570069,
      "active_destinations": 23,
      "yoy_growth_pct": 24.506907130695133
    },
    {
      "year": 2013,
      "export_value_usd": 422203.2265919248,
      "active_destinations": 33,
      "yoy_growth_pct": -4.136706298534479
    },
    {
      "year": 2014,
      "export_value_usd": 433038.85660604265,
      "active_destinations": 30,
      "yoy_growth_pct": 2.56644888803536
    },
    {
      "year": 2015,
      "export_value_usd": 507258.98377512523,
      "active_destinations": 30,
      "yoy_growth_pct": 17.13936891270808
    },
    {
      "year": 2016,
      "export_value_usd": 675787.364653413,
      "active_destinations": 32,
      "yoy_growth_pct": 33.223340792126535
    },
    {
      "year": 2017,
      "export_value_usd": 583306.7205468811,
      "active_destinations": 34,
      "yoy_growth_pct": -13.6848732225057
    },
    {
      "year": 2018,
      "export_value_usd": 2075852.3184944775,
      "active_destinations": 34,
      "yoy_growth_pct": 255.8766332313565
    },
    {
      "year": 2019,
      "export_value_usd": 2207582.4984926144,
      "active_destinations": 34,
      "yoy_growth_pct": 6.345835820039203
    },
    {
      "year": 2020,
      "export_value_usd": 2375303.0064017344,
      "active_destinations": 36,
      "yoy_growth_pct": 7.597474070556516
    },
    {
      "year": 2021,
      "export_value_usd": 2524792.003538314,
      "active_destinations": 37,
      "yoy_growth_pct": 6.293470632323038
    },
    {
      "year": 2022,
      "export_value_usd": 5269207.881471133,
      "active_destinations": 38,
      "yoy_growth_pct": 108.69869177685601
    },
    {
      "year": 2023,
      "export_value_usd": 6964492.806571529,
      "active_destinations": 35,
      "yoy_growth_pct": 32.17343029987047
    },
    {
      "year": 2024,
      "export_value_usd": 5535701.821888768,
      "active_destinations": 37,
      "yoy_growth_pct": -20.515363061823944
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "MYS",
    "exports_usd": 378132462873.86395,
    "imports_usd": 318315101200.59686,
    "trade_balance_usd": 59817361673.26709,
    "yoy_exports_growth_pct": 6.415350356748739,
    "yoy_imports_growth_pct": 12.48562159829618,
    "exports_cagr_3y_pct": 2.9520392290228292,
    "imports_cagr_3y_pct": 8.709179672317902,
    "export_partner_hhi": 977.0817977140791,
    "export_product_hhi": 320.44971227919353,
    "momentum_score": 5.376357018430966,
    "risk_score": 6.487657549966364,
    "gdp_million_usd": 422227.0054286881,
    "gdp_per_capita_usd": 11874.427368424476,
    "population": 35557673,
    "labor_force": 16960.75,
    "investment_rate_pct": 23.72,
    "savings_rate_pct": 32.17,
    "secondary_education_pct": 87.31,
    "tertiary_education_pct": 29.54,
    "total_factor_productivity": 1068.53,
    "trade_openness_pct": 136.11540235731727,
    "exports_gdp_pct": 73.9031263564538,
    "num_active_partners": 1080,
    "num_fta_partners": 48,
    "num_wto_partners": 676,
    "num_eu_partners": 112,
    "num_shared_border_partners": 8,
    "num_shared_language_partners": 14,
    "avg_partner_distance_km": 9723.0329218107,
    "avg_partner_gdp_million_usd": 533678518.3258196,
    "avg_partner_gdp_per_capita_usd": 15.774186170212737,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 4.444444444444445,
    "pct_partners_shared_language": 1.2962962962962963,
    "pct_partners_shared_border": 0.7407407407407408,
    "avg_applied_tariff_pct": 0.13214999915852535,
    "avg_mfn_tariff_pct": 0.13738602641697065,
    "avg_preferential_tariff_pct": 0.040228014208270844,
    "tariff_advantage_pp": 0.0971580122086998,
    "avg_distance_all_partners_km": 9931.286379732555,
    "num_border_partners": 126,
    "num_colonial_partners": 30,
    "avg_substitution_elasticity": -10.579872463773903,
    "pct_products_high_elasticity": 75.377969762419,
    "pct_products_low_elasticity": 2.759779217662587,
    "real_market_potential": 479678.3552777015,
    "foreign_market_potential": 16351.148899260625
  }
}