{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/mex/961900",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/961900",
    "exporter": "https://www.yugalinks.com/trade/exporter/mex/961900",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "961900",
    "exporter_iso3": "MEX",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 144,
    "current_lane_count": 65,
    "active_market_count": 65,
    "exports_latest_observed_lanes_usd": 641498227.6183999,
    "exports_current_2024_usd": 640106840.6000992,
    "exports_avg_3y_usd": 622010868.6222152,
    "exports_avg_5y_usd": 560763009.247934,
    "exports_avg_10y_usd": 549422554.687669,
    "exports_cagr_3y_pct": 7.555633839217157,
    "exports_cagr_5y_pct": 4.904621746741844,
    "exports_cagr_10y_pct": 2.133464041735955,
    "exports_all_year_lane_avg_usd": 379849847.04368633,
    "exports_historical_lane_peak_usd": 879381884.4963119,
    "historical_peak_year": 2024,
    "positive_growth_year_share_pct": 75.86206896551724,
    "trend_acceleration_pct": 5.422169797481202,
    "trend_label": "Growing",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 381220384.6493754,
    "top_market_share_pct": 59.426568653927326,
    "destination_hhi": 3724.2123774420497,
    "weighted_share_latest_pct": 27.64763688505179,
    "weighted_share_change_1y_pp": -0.48809231398813224,
    "weighted_volatility_cv": 0.5883479768965156,
    "weighted_max_drawdown_pct": 41.43847936120239,
    "limited_history_lane_share_pct": 28.47222222222222,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:23",
    "source": "api",
    "product": {
      "hs_code": 961900,
      "hs_description": "Sanitary towels (pads) and tampons, napkins and napkin liners for babies and similar articles, of any material",
      "hs_chapter": 96,
      "hs_heading": 9619,
      "substitution_elasticity": null,
      "price_range_label": null,
      "trade_type_label": null
    },
    "hs_description": "Sanitary towels (pads) and tampons, napkins and napkin liners for babies and similar articles, of any material",
    "hs_chapter": 96,
    "hs_heading": 9619,
    "destinations": [
      {
        "hs_code": 961900,
        "corridor_rank": 4,
        "exporter_iso3": "MEX",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 381220384.6493754,
        "exports_all_year_avg_usd": 215087029.71092284,
        "exports_avg_3y_usd": 361702297.35677797,
        "exports_avg_5y_usd": 312775687.1121279,
        "exports_avg_10y_usd": 313133044.6332795,
        "exports_cagr_3y_pct": 11.809862609677557,
        "exports_cagr_5y_pct": 7.454170463638943,
        "exports_cagr_10y_pct": 4.785241803420215,
        "exports_historical_peak_usd": 381220384.6493754,
        "buyer_imports_latest_observed_usd": 1884113338.3727098,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 68.96551724137932,
        "trend_acceleration_pct": 7.024620806257342,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": 8.7588,
        "buyer_yoy_all_avg_pct": 9.7627,
        "buyer_trend_consistency_pct": 79.3103,
        "market_share_latest_pct": 20.233410426287403,
        "market_share_change_1y_pp": 0.475757985082506,
        "peer_best_share_pct": 42.936341038642496,
        "peer_top_exporter": "CAN",
        "supplier_count_latest": 74,
        "buyer_market_hhi": 2805.79,
        "distance_km": 3369.052734375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.03143133432052091,
        "tariff_advantage_pp": 0.03835359202106465,
        "volatility_cv": 0.46768086960034355,
        "max_drawdown_pct": 45.216730834493966,
        "attention_level": "Watch",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 961900,
        "corridor_rank": 57,
        "exporter_iso3": "MEX",
        "importer_iso3": "GTM",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 56451903.6490212,
        "exports_all_year_avg_usd": 22703380.278008465,
        "exports_avg_3y_usd": 56781491.31961728,
        "exports_avg_5y_usd": 52748685.46623038,
        "exports_avg_10y_usd": 44230176.40757026,
        "exports_cagr_3y_pct": 5.865279236478371,
        "exports_cagr_5y_pct": 6.062336551825509,
        "exports_cagr_10y_pct": 6.126513213655715,
        "exports_historical_peak_usd": 60520751.42274793,
        "buyer_imports_latest_observed_usd": 111961383.4134181,
        "historical_peak_year": 2023,
        "positive_growth_year_share_pct": 82.75862068965517,
        "trend_acceleration_pct": -0.2612339771773442,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 1.5157,
        "buyer_yoy_all_avg_pct": 13.5643,
        "buyer_trend_consistency_pct": 82.7586,
        "market_share_latest_pct": 50.42087006068172,
        "market_share_change_1y_pp": -4.453473102027239,
        "peer_best_share_pct": 50.42087006068172,
        "peer_top_exporter": "MEX",
        "supplier_count_latest": 33,
        "buyer_market_hhi": 3544.57,
        "distance_km": 1063.04638671875,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.08802894923472727,
        "tariff_advantage_pp": 0.08826028298080808,
        "volatility_cv": 0.7822921085273044,
        "max_drawdown_pct": 6.723062219279343,
        "attention_level": "High attention",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "MEX",
      "hs_code": 961900,
      "num_markets": 94,
      "highest_price_importer_iso3": "PHL",
      "highest_price_usd_per_ton": 912000,
      "lowest_price_importer_iso3": "MLI",
      "lowest_price_usd_per_ton": 533.0195131764232,
      "median_price_across_markets": 5341.77874186551,
      "price_spread_pct": 17062.986404571897,
      "avg_quantity_metric_tons": 1969.1973798701297,
      "total_trade_value_usd": 2797327700
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 398092547.33470845,
        "active_destinations": 66,
        "yoy_growth_pct": 11.53491184349653
      },
      {
        "year": 2011,
        "export_value_usd": 437465823.37064636,
        "active_destinations": 68,
        "yoy_growth_pct": 9.890483079763266
      },
      {
        "year": 2012,
        "export_value_usd": 334280603.52170956,
        "active_destinations": 70,
        "yoy_growth_pct": -23.587035680616427
      },
      {
        "year": 2013,
        "export_value_usd": 489827212.77301747,
        "active_destinations": 71,
        "yoy_growth_pct": 46.531748361285366
      },
      {
        "year": 2014,
        "export_value_usd": 518288828.5519889,
        "active_destinations": 79,
        "yoy_growth_pct": 5.810541970064115
      },
      {
        "year": 2015,
        "export_value_usd": 564255229.5044165,
        "active_destinations": 77,
        "yoy_growth_pct": 8.868877432849535
      },
      {
        "year": 2016,
        "export_value_usd": 538979568.1452557,
        "active_destinations": 84,
        "yoy_growth_pct": -4.479473124486646
      },
      {
        "year": 2017,
        "export_value_usd": 542108380.3710763,
        "active_destinations": 77,
        "yoy_growth_pct": 0.5805066482552529
      },
      {
        "year": 2018,
        "export_value_usd": 541242735.6991549,
        "active_destinations": 80,
        "yoy_growth_pct": -0.1596811086611413
      },
      {
        "year": 2019,
        "export_value_usd": 503824586.91711724,
        "active_destinations": 83,
        "yoy_growth_pct": -6.913376626422968
      },
      {
        "year": 2020,
        "export_value_usd": 423320825.6848391,
        "active_destinations": 83,
        "yoy_growth_pct": -15.978529695201548
      },
      {
        "year": 2021,
        "export_value_usd": 514461614.68818545,
        "active_destinations": 77,
        "yoy_growth_pct": 21.52995635305699
      },
      {
        "year": 2022,
        "export_value_usd": 609900194.1197183,
        "active_destinations": 76,
        "yoy_growth_pct": 18.551156530770147
      },
      {
        "year": 2023,
        "export_value_usd": 616025571.146828,
        "active_destinations": 71,
        "yoy_growth_pct": 1.0043244921327867
      },
      {
        "year": 2024,
        "export_value_usd": 640106840.6000992,
        "active_destinations": 65,
        "yoy_growth_pct": 3.9091347147229776
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "MEX",
      "exports_usd": 632129518119.5029,
      "imports_usd": 605745397152.1208,
      "trade_balance_usd": 26384120967.38208,
      "yoy_exports_growth_pct": 4.974965604007986,
      "yoy_imports_growth_pct": 4.539966330487455,
      "exports_cagr_3y_pct": 8.1357749655393,
      "imports_cagr_3y_pct": 7.392984167755712,
      "export_partner_hhi": 6163.151440183427,
      "export_product_hhi": 140.4151075634282,
      "momentum_score": 5.92320841246738,
      "risk_score": 31.517832738734278,
      "gdp_million_usd": 1856365.616165938,
      "gdp_per_capita_usd": 14185.781224852855,
      "population": 130861007,
      "labor_force": 61258.39,
      "investment_rate_pct": 23.54,
      "savings_rate_pct": 22.5,
      "secondary_education_pct": 77.44,
      "tertiary_education_pct": 22.98,
      "total_factor_productivity": 945.72,
      "trade_openness_pct": 75.71753931884469,
      "exports_gdp_pct": 38.665693158757705,
      "num_active_partners": 270,
      "num_fta_partners": 55,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 3,
      "num_shared_language_partners": 24,
      "avg_partner_distance_km": 10366.189300411523,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 20.37037037037037,
      "pct_partners_shared_language": 8.88888888888889,
      "pct_partners_shared_border": 1.1111111111111112,
      "avg_applied_tariff_pct": 0.13207400190101434,
      "avg_mfn_tariff_pct": 0.13737134159937767,
      "avg_preferential_tariff_pct": 0.04741661578598202,
      "tariff_advantage_pp": 0.08995472581339564,
      "avg_distance_all_partners_km": 10170.651370893407,
      "num_border_partners": 80,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -10.815204304112626,
      "pct_products_high_elasticity": 75.78972182932579,
      "pct_products_low_elasticity": 2.710985384252711,
      "real_market_potential": 109151.3950451757,
      "foreign_market_potential": 10079.648494044446
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "961900",
    "hs_description": "Sanitary towels (pads) and tampons, napkins and napkin liners for babies and similar articles, of any material",
    "hs_chapter": 96,
    "hs_heading": 9619
  },
  "destinations": [
    {
      "hs_code": 961900,
      "corridor_rank": 4,
      "exporter_iso3": "MEX",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 381220384.6493754,
      "exports_all_year_avg_usd": 215087029.71092284,
      "exports_avg_3y_usd": 361702297.35677797,
      "exports_avg_5y_usd": 312775687.1121279,
      "exports_avg_10y_usd": 313133044.6332795,
      "exports_cagr_3y_pct": 11.809862609677557,
      "exports_cagr_5y_pct": 7.454170463638943,
      "exports_cagr_10y_pct": 4.785241803420215,
      "exports_historical_peak_usd": 381220384.6493754,
      "buyer_imports_latest_observed_usd": 1884113338.3727098,
      "historical_peak_year": 2024,
      "positive_growth_year_share_pct": 68.96551724137932,
      "trend_acceleration_pct": 7.024620806257342,
      "trend_label": "Rapid growth",
      "buyer_yoy_latest_pct": 8.7588,
      "buyer_yoy_all_avg_pct": 9.7627,
      "buyer_trend_consistency_pct": 79.3103,
      "market_share_latest_pct": 20.233410426287403,
      "market_share_change_1y_pp": 0.475757985082506,
      "peer_best_share_pct": 42.936341038642496,
      "peer_top_exporter": "CAN",
      "supplier_count_latest": 74,
      "buyer_market_hhi": 2805.79,
      "distance_km": 3369.052734375,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.03143133432052091,
      "tariff_advantage_pp": 0.03835359202106465,
      "volatility_cv": 0.46768086960034355,
      "max_drawdown_pct": 45.216730834493966,
      "attention_level": "Watch",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market']",
      "signal_flag": "Accelerating",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 961900,
      "corridor_rank": 57,
      "exporter_iso3": "MEX",
      "importer_iso3": "GTM",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 56451903.6490212,
      "exports_all_year_avg_usd": 22703380.278008465,
      "exports_avg_3y_usd": 56781491.31961728,
      "exports_avg_5y_usd": 52748685.46623038,
      "exports_avg_10y_usd": 44230176.40757026,
      "exports_cagr_3y_pct": 5.865279236478371,
      "exports_cagr_5y_pct": 6.062336551825509,
      "exports_cagr_10y_pct": 6.126513213655715,
      "exports_historical_peak_usd": 60520751.42274793,
      "buyer_imports_latest_observed_usd": 111961383.4134181,
      "historical_peak_year": 2023,
      "positive_growth_year_share_pct": 82.75862068965517,
      "trend_acceleration_pct": -0.2612339771773442,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": 1.5157,
      "buyer_yoy_all_avg_pct": 13.5643,
      "buyer_trend_consistency_pct": 82.7586,
      "market_share_latest_pct": 50.42087006068172,
      "market_share_change_1y_pp": -4.453473102027239,
      "peer_best_share_pct": 50.42087006068172,
      "peer_top_exporter": "MEX",
      "supplier_count_latest": 33,
      "buyer_market_hhi": 3544.57,
      "distance_km": 1063.04638671875,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.08802894923472727,
      "tariff_advantage_pp": 0.08826028298080808,
      "volatility_cv": 0.7822921085273044,
      "max_drawdown_pct": 6.723062219279343,
      "attention_level": "High attention",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "MEX",
    "hs_code": 961900,
    "num_markets": 94,
    "highest_price_importer_iso3": "PHL",
    "highest_price_usd_per_ton": 912000,
    "lowest_price_importer_iso3": "MLI",
    "lowest_price_usd_per_ton": 533.0195131764232,
    "median_price_across_markets": 5341.77874186551,
    "price_spread_pct": 17062.986404571897,
    "avg_quantity_metric_tons": 1969.1973798701297,
    "total_trade_value_usd": 2797327700
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 398092547.33470845,
      "active_destinations": 66,
      "yoy_growth_pct": 11.53491184349653
    },
    {
      "year": 2011,
      "export_value_usd": 437465823.37064636,
      "active_destinations": 68,
      "yoy_growth_pct": 9.890483079763266
    },
    {
      "year": 2012,
      "export_value_usd": 334280603.52170956,
      "active_destinations": 70,
      "yoy_growth_pct": -23.587035680616427
    },
    {
      "year": 2013,
      "export_value_usd": 489827212.77301747,
      "active_destinations": 71,
      "yoy_growth_pct": 46.531748361285366
    },
    {
      "year": 2014,
      "export_value_usd": 518288828.5519889,
      "active_destinations": 79,
      "yoy_growth_pct": 5.810541970064115
    },
    {
      "year": 2015,
      "export_value_usd": 564255229.5044165,
      "active_destinations": 77,
      "yoy_growth_pct": 8.868877432849535
    },
    {
      "year": 2016,
      "export_value_usd": 538979568.1452557,
      "active_destinations": 84,
      "yoy_growth_pct": -4.479473124486646
    },
    {
      "year": 2017,
      "export_value_usd": 542108380.3710763,
      "active_destinations": 77,
      "yoy_growth_pct": 0.5805066482552529
    },
    {
      "year": 2018,
      "export_value_usd": 541242735.6991549,
      "active_destinations": 80,
      "yoy_growth_pct": -0.1596811086611413
    },
    {
      "year": 2019,
      "export_value_usd": 503824586.91711724,
      "active_destinations": 83,
      "yoy_growth_pct": -6.913376626422968
    },
    {
      "year": 2020,
      "export_value_usd": 423320825.6848391,
      "active_destinations": 83,
      "yoy_growth_pct": -15.978529695201548
    },
    {
      "year": 2021,
      "export_value_usd": 514461614.68818545,
      "active_destinations": 77,
      "yoy_growth_pct": 21.52995635305699
    },
    {
      "year": 2022,
      "export_value_usd": 609900194.1197183,
      "active_destinations": 76,
      "yoy_growth_pct": 18.551156530770147
    },
    {
      "year": 2023,
      "export_value_usd": 616025571.146828,
      "active_destinations": 71,
      "yoy_growth_pct": 1.0043244921327867
    },
    {
      "year": 2024,
      "export_value_usd": 640106840.6000992,
      "active_destinations": 65,
      "yoy_growth_pct": 3.9091347147229776
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "MEX",
    "exports_usd": 632129518119.5029,
    "imports_usd": 605745397152.1208,
    "trade_balance_usd": 26384120967.38208,
    "yoy_exports_growth_pct": 4.974965604007986,
    "yoy_imports_growth_pct": 4.539966330487455,
    "exports_cagr_3y_pct": 8.1357749655393,
    "imports_cagr_3y_pct": 7.392984167755712,
    "export_partner_hhi": 6163.151440183427,
    "export_product_hhi": 140.4151075634282,
    "momentum_score": 5.92320841246738,
    "risk_score": 31.517832738734278,
    "gdp_million_usd": 1856365.616165938,
    "gdp_per_capita_usd": 14185.781224852855,
    "population": 130861007,
    "labor_force": 61258.39,
    "investment_rate_pct": 23.54,
    "savings_rate_pct": 22.5,
    "secondary_education_pct": 77.44,
    "tertiary_education_pct": 22.98,
    "total_factor_productivity": 945.72,
    "trade_openness_pct": 75.71753931884469,
    "exports_gdp_pct": 38.665693158757705,
    "num_active_partners": 270,
    "num_fta_partners": 55,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 3,
    "num_shared_language_partners": 24,
    "avg_partner_distance_km": 10366.189300411523,
    "avg_partner_gdp_million_usd": 533678518.3258193,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 20.37037037037037,
    "pct_partners_shared_language": 8.88888888888889,
    "pct_partners_shared_border": 1.1111111111111112,
    "avg_applied_tariff_pct": 0.13207400190101434,
    "avg_mfn_tariff_pct": 0.13737134159937767,
    "avg_preferential_tariff_pct": 0.04741661578598202,
    "tariff_advantage_pp": 0.08995472581339564,
    "avg_distance_all_partners_km": 10170.651370893407,
    "num_border_partners": 80,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -10.815204304112626,
    "pct_products_high_elasticity": 75.78972182932579,
    "pct_products_low_elasticity": 2.710985384252711,
    "real_market_potential": 109151.3950451757,
    "foreign_market_potential": 10079.648494044446
  }
}