{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/mex/490900",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/490900",
    "exporter": "https://www.yugalinks.com/trade/exporter/mex/490900",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "490900",
    "exporter_iso3": "MEX",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 106,
    "current_lane_count": 45,
    "active_market_count": 45,
    "exports_latest_observed_lanes_usd": 6110635.196632117,
    "exports_current_2024_usd": 6071590.811253063,
    "exports_avg_3y_usd": 6185253.484592267,
    "exports_avg_5y_usd": 5134445.949826291,
    "exports_avg_10y_usd": 5769576.7344224425,
    "exports_cagr_3y_pct": 13.513296413437391,
    "exports_cagr_5y_pct": 5.0883679286085615,
    "exports_cagr_10y_pct": 0.33814214916270124,
    "exports_all_year_lane_avg_usd": 23179566.761628862,
    "exports_historical_lane_peak_usd": 82268990.50959912,
    "historical_peak_year": 2007,
    "positive_growth_year_share_pct": 51.724137931034484,
    "trend_acceleration_pct": 13.17515426427469,
    "trend_label": "Rapid growth",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 5925210.983964261,
    "top_market_share_pct": 96.96554929723095,
    "destination_hhi": 9403.220919853935,
    "weighted_share_latest_pct": 1.741039848051964,
    "weighted_share_change_1y_pp": -0.22498740664700032,
    "weighted_volatility_cv": 0.9145747602374195,
    "weighted_max_drawdown_pct": 96.37069971623907,
    "limited_history_lane_share_pct": 44.339622641509436,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:23",
    "source": "api",
    "product": {
      "hs_code": 490900,
      "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings",
      "hs_chapter": 49,
      "hs_heading": 4909,
      "substitution_elasticity": -13.977795,
      "price_range_label": "Medium price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings",
    "hs_chapter": 49,
    "hs_heading": 4909,
    "destinations": [
      {
        "hs_code": 490900,
        "corridor_rank": 21,
        "exporter_iso3": "MEX",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 5925210.983964261,
        "exports_all_year_avg_usd": 22534055.376219656,
        "exports_avg_3y_usd": 6061897.843115087,
        "exports_avg_5y_usd": 5010754.507800992,
        "exports_avg_10y_usd": 5574718.297351276,
        "exports_cagr_3y_pct": 13.96885902101095,
        "exports_cagr_5y_pct": 5.369626425677243,
        "exports_cagr_10y_pct": 0.5448716083947813,
        "exports_historical_peak_usd": 79537511.5099705,
        "buyer_imports_latest_observed_usd": 343507030.232134,
        "historical_peak_year": 2007,
        "positive_growth_year_share_pct": 51.724137931034484,
        "trend_acceleration_pct": 13.423987412616167,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": 18.1139,
        "buyer_yoy_all_avg_pct": 4.7764,
        "buyer_trend_consistency_pct": 75.8621,
        "market_share_latest_pct": 1.7249169485585618,
        "market_share_change_1y_pp": -0.2571506690980463,
        "peer_best_share_pct": 69.8217481831721,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 86,
        "buyer_market_hhi": 5240.39,
        "distance_km": 3369.052734375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.03143133432052091,
        "tariff_advantage_pp": 0.03835359202106465,
        "volatility_cv": 0.8989334959867276,
        "max_drawdown_pct": 96.39735885848705,
        "attention_level": "High attention",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Slowing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "MEX",
      "hs_code": 490900,
      "num_markets": 62,
      "highest_price_importer_iso3": "GBR",
      "highest_price_usd_per_ton": 7463000,
      "lowest_price_importer_iso3": "BOL",
      "lowest_price_usd_per_ton": 40.64912557113597,
      "median_price_across_markets": 15230.769230769232,
      "price_spread_pct": 48999.22806129675,
      "avg_quantity_metric_tons": 5.635034285714284,
      "total_trade_value_usd": 10670892
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 33031858.692408606,
        "active_destinations": 50,
        "yoy_growth_pct": -21.306243220513526
      },
      {
        "year": 2011,
        "export_value_usd": 16060372.12700101,
        "active_destinations": 49,
        "yoy_growth_pct": -51.37914497469072
      },
      {
        "year": 2012,
        "export_value_usd": 8841794.98625381,
        "active_destinations": 46,
        "yoy_growth_pct": -44.94651234519771
      },
      {
        "year": 2013,
        "export_value_usd": 8799596.063957872,
        "active_destinations": 47,
        "yoy_growth_pct": -0.4772664641234418
      },
      {
        "year": 2014,
        "export_value_usd": 5870051.897605656,
        "active_destinations": 43,
        "yoy_growth_pct": -33.29180277207598
      },
      {
        "year": 2015,
        "export_value_usd": 5728904.491374403,
        "active_destinations": 39,
        "yoy_growth_pct": -2.404534213553126
      },
      {
        "year": 2016,
        "export_value_usd": 7296147.944328906,
        "active_destinations": 46,
        "yoy_growth_pct": 27.35677397509747
      },
      {
        "year": 2017,
        "export_value_usd": 7606896.083009942,
        "active_destinations": 39,
        "yoy_growth_pct": 4.259071239400681
      },
      {
        "year": 2018,
        "export_value_usd": 6654306.853083486,
        "active_destinations": 42,
        "yoy_growth_pct": -12.522705970100889
      },
      {
        "year": 2019,
        "export_value_usd": 4737282.22329623,
        "active_destinations": 41,
        "yoy_growth_pct": -28.808780119584377
      },
      {
        "year": 2020,
        "export_value_usd": 2965377.9722110224,
        "active_destinations": 40,
        "yoy_growth_pct": -37.40339223134369
      },
      {
        "year": 2021,
        "export_value_usd": 4151091.323143626,
        "active_destinations": 44,
        "yoy_growth_pct": 39.98523500356756
      },
      {
        "year": 2022,
        "export_value_usd": 6617219.021692804,
        "active_destinations": 50,
        "yoy_growth_pct": 59.4091410323774
      },
      {
        "year": 2023,
        "export_value_usd": 5866950.6208309345,
        "active_destinations": 50,
        "yoy_growth_pct": -11.338122531569725
      },
      {
        "year": 2024,
        "export_value_usd": 6071590.811253063,
        "active_destinations": 45,
        "yoy_growth_pct": 3.48801623956988
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "MEX",
      "exports_usd": 632129518119.5029,
      "imports_usd": 605745397152.1208,
      "trade_balance_usd": 26384120967.38208,
      "yoy_exports_growth_pct": 4.974965604007986,
      "yoy_imports_growth_pct": 4.539966330487455,
      "exports_cagr_3y_pct": 8.1357749655393,
      "imports_cagr_3y_pct": 7.392984167755712,
      "export_partner_hhi": 6163.151440183427,
      "export_product_hhi": 140.4151075634282,
      "momentum_score": 5.92320841246738,
      "risk_score": 31.517832738734278,
      "gdp_million_usd": 1856365.616165938,
      "gdp_per_capita_usd": 14185.781224852855,
      "population": 130861007,
      "labor_force": 61258.39,
      "investment_rate_pct": 23.54,
      "savings_rate_pct": 22.5,
      "secondary_education_pct": 77.44,
      "tertiary_education_pct": 22.98,
      "total_factor_productivity": 945.72,
      "trade_openness_pct": 75.71753931884469,
      "exports_gdp_pct": 38.665693158757705,
      "num_active_partners": 270,
      "num_fta_partners": 55,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 3,
      "num_shared_language_partners": 24,
      "avg_partner_distance_km": 10366.189300411523,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 20.37037037037037,
      "pct_partners_shared_language": 8.88888888888889,
      "pct_partners_shared_border": 1.1111111111111112,
      "avg_applied_tariff_pct": 0.13207400190101434,
      "avg_mfn_tariff_pct": 0.13737134159937767,
      "avg_preferential_tariff_pct": 0.04741661578598202,
      "tariff_advantage_pp": 0.08995472581339564,
      "avg_distance_all_partners_km": 10170.651370893407,
      "num_border_partners": 80,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -10.815204304112626,
      "pct_products_high_elasticity": 75.78972182932579,
      "pct_products_low_elasticity": 2.710985384252711,
      "real_market_potential": 109151.3950451757,
      "foreign_market_potential": 10079.648494044446
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "490900",
    "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings",
    "hs_chapter": 49,
    "hs_heading": 4909
  },
  "destinations": [
    {
      "hs_code": 490900,
      "corridor_rank": 21,
      "exporter_iso3": "MEX",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 5925210.983964261,
      "exports_all_year_avg_usd": 22534055.376219656,
      "exports_avg_3y_usd": 6061897.843115087,
      "exports_avg_5y_usd": 5010754.507800992,
      "exports_avg_10y_usd": 5574718.297351276,
      "exports_cagr_3y_pct": 13.96885902101095,
      "exports_cagr_5y_pct": 5.369626425677243,
      "exports_cagr_10y_pct": 0.5448716083947813,
      "exports_historical_peak_usd": 79537511.5099705,
      "buyer_imports_latest_observed_usd": 343507030.232134,
      "historical_peak_year": 2007,
      "positive_growth_year_share_pct": 51.724137931034484,
      "trend_acceleration_pct": 13.423987412616167,
      "trend_label": "Rapid growth",
      "buyer_yoy_latest_pct": 18.1139,
      "buyer_yoy_all_avg_pct": 4.7764,
      "buyer_trend_consistency_pct": 75.8621,
      "market_share_latest_pct": 1.7249169485585618,
      "market_share_change_1y_pp": -0.2571506690980463,
      "peer_best_share_pct": 69.8217481831721,
      "peer_top_exporter": "CHN",
      "supplier_count_latest": 86,
      "buyer_market_hhi": 5240.39,
      "distance_km": 3369.052734375,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.03143133432052091,
      "tariff_advantage_pp": 0.03835359202106465,
      "volatility_cv": 0.8989334959867276,
      "max_drawdown_pct": 96.39735885848705,
      "attention_level": "High attention",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Slowing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "MEX",
    "hs_code": 490900,
    "num_markets": 62,
    "highest_price_importer_iso3": "GBR",
    "highest_price_usd_per_ton": 7463000,
    "lowest_price_importer_iso3": "BOL",
    "lowest_price_usd_per_ton": 40.64912557113597,
    "median_price_across_markets": 15230.769230769232,
    "price_spread_pct": 48999.22806129675,
    "avg_quantity_metric_tons": 5.635034285714284,
    "total_trade_value_usd": 10670892
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 33031858.692408606,
      "active_destinations": 50,
      "yoy_growth_pct": -21.306243220513526
    },
    {
      "year": 2011,
      "export_value_usd": 16060372.12700101,
      "active_destinations": 49,
      "yoy_growth_pct": -51.37914497469072
    },
    {
      "year": 2012,
      "export_value_usd": 8841794.98625381,
      "active_destinations": 46,
      "yoy_growth_pct": -44.94651234519771
    },
    {
      "year": 2013,
      "export_value_usd": 8799596.063957872,
      "active_destinations": 47,
      "yoy_growth_pct": -0.4772664641234418
    },
    {
      "year": 2014,
      "export_value_usd": 5870051.897605656,
      "active_destinations": 43,
      "yoy_growth_pct": -33.29180277207598
    },
    {
      "year": 2015,
      "export_value_usd": 5728904.491374403,
      "active_destinations": 39,
      "yoy_growth_pct": -2.404534213553126
    },
    {
      "year": 2016,
      "export_value_usd": 7296147.944328906,
      "active_destinations": 46,
      "yoy_growth_pct": 27.35677397509747
    },
    {
      "year": 2017,
      "export_value_usd": 7606896.083009942,
      "active_destinations": 39,
      "yoy_growth_pct": 4.259071239400681
    },
    {
      "year": 2018,
      "export_value_usd": 6654306.853083486,
      "active_destinations": 42,
      "yoy_growth_pct": -12.522705970100889
    },
    {
      "year": 2019,
      "export_value_usd": 4737282.22329623,
      "active_destinations": 41,
      "yoy_growth_pct": -28.808780119584377
    },
    {
      "year": 2020,
      "export_value_usd": 2965377.9722110224,
      "active_destinations": 40,
      "yoy_growth_pct": -37.40339223134369
    },
    {
      "year": 2021,
      "export_value_usd": 4151091.323143626,
      "active_destinations": 44,
      "yoy_growth_pct": 39.98523500356756
    },
    {
      "year": 2022,
      "export_value_usd": 6617219.021692804,
      "active_destinations": 50,
      "yoy_growth_pct": 59.4091410323774
    },
    {
      "year": 2023,
      "export_value_usd": 5866950.6208309345,
      "active_destinations": 50,
      "yoy_growth_pct": -11.338122531569725
    },
    {
      "year": 2024,
      "export_value_usd": 6071590.811253063,
      "active_destinations": 45,
      "yoy_growth_pct": 3.48801623956988
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "MEX",
    "exports_usd": 632129518119.5029,
    "imports_usd": 605745397152.1208,
    "trade_balance_usd": 26384120967.38208,
    "yoy_exports_growth_pct": 4.974965604007986,
    "yoy_imports_growth_pct": 4.539966330487455,
    "exports_cagr_3y_pct": 8.1357749655393,
    "imports_cagr_3y_pct": 7.392984167755712,
    "export_partner_hhi": 6163.151440183427,
    "export_product_hhi": 140.4151075634282,
    "momentum_score": 5.92320841246738,
    "risk_score": 31.517832738734278,
    "gdp_million_usd": 1856365.616165938,
    "gdp_per_capita_usd": 14185.781224852855,
    "population": 130861007,
    "labor_force": 61258.39,
    "investment_rate_pct": 23.54,
    "savings_rate_pct": 22.5,
    "secondary_education_pct": 77.44,
    "tertiary_education_pct": 22.98,
    "total_factor_productivity": 945.72,
    "trade_openness_pct": 75.71753931884469,
    "exports_gdp_pct": 38.665693158757705,
    "num_active_partners": 270,
    "num_fta_partners": 55,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 3,
    "num_shared_language_partners": 24,
    "avg_partner_distance_km": 10366.189300411523,
    "avg_partner_gdp_million_usd": 533678518.3258193,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 20.37037037037037,
    "pct_partners_shared_language": 8.88888888888889,
    "pct_partners_shared_border": 1.1111111111111112,
    "avg_applied_tariff_pct": 0.13207400190101434,
    "avg_mfn_tariff_pct": 0.13737134159937767,
    "avg_preferential_tariff_pct": 0.04741661578598202,
    "tariff_advantage_pp": 0.08995472581339564,
    "avg_distance_all_partners_km": 10170.651370893407,
    "num_border_partners": 80,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -10.815204304112626,
    "pct_products_high_elasticity": 75.78972182932579,
    "pct_products_low_elasticity": 2.710985384252711,
    "real_market_potential": 109151.3950451757,
    "foreign_market_potential": 10079.648494044446
  }
}