{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/mex/190532",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/190532",
    "exporter": "https://www.yugalinks.com/trade/exporter/mex/190532",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "190532",
    "exporter_iso3": "MEX",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 100,
    "current_lane_count": 46,
    "active_market_count": 46,
    "exports_latest_observed_lanes_usd": 35800438.791408546,
    "exports_current_2024_usd": 35570957.76125885,
    "exports_avg_3y_usd": 33343405.66450279,
    "exports_avg_5y_usd": 29602681.584408082,
    "exports_avg_10y_usd": 22956014.399146836,
    "exports_cagr_3y_pct": 11.715242602612141,
    "exports_cagr_5y_pct": 10.868591467961263,
    "exports_cagr_10y_pct": 10.987527954092236,
    "exports_all_year_lane_avg_usd": 12722895.800581763,
    "exports_historical_lane_peak_usd": 43079934.89406864,
    "historical_peak_year": 2024,
    "positive_growth_year_share_pct": 75.86206896551724,
    "trend_acceleration_pct": 0.7277146485199051,
    "trend_label": "Rapid growth",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 22886223.987705726,
    "top_market_share_pct": 63.927216426179676,
    "destination_hhi": 4305.5309235710865,
    "weighted_share_latest_pct": 6.8516458723683975,
    "weighted_share_change_1y_pp": 0.26361503976218065,
    "weighted_volatility_cv": 1.1156495729789306,
    "weighted_max_drawdown_pct": 81.76151167343401,
    "limited_history_lane_share_pct": 47,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:23",
    "source": "api",
    "product": {
      "hs_code": 190532,
      "hs_description": "Food preparations: waffles and wafers, whether or not containing cocoa",
      "hs_chapter": 19,
      "hs_heading": 1905,
      "substitution_elasticity": -9.3685608,
      "price_range_label": null,
      "trade_type_label": null
    },
    "hs_description": "Food preparations: waffles and wafers, whether or not containing cocoa",
    "hs_chapter": 19,
    "hs_heading": 1905,
    "destinations": [
      {
        "hs_code": 190532,
        "corridor_rank": 65,
        "exporter_iso3": "MEX",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 22886223.987705726,
        "exports_all_year_avg_usd": 9078170.55359798,
        "exports_avg_3y_usd": 22332269.150503572,
        "exports_avg_5y_usd": 20587434.561593406,
        "exports_avg_10y_usd": 16428747.058246981,
        "exports_cagr_3y_pct": 6.129922674712351,
        "exports_cagr_5y_pct": 9.268692437969616,
        "exports_cagr_10y_pct": 9.880189615907176,
        "exports_historical_peak_usd": 24186999.878720883,
        "buyer_imports_latest_observed_usd": 1021802567.944046,
        "historical_peak_year": 2022,
        "positive_growth_year_share_pct": 65.51724137931035,
        "trend_acceleration_pct": -3.750266941194824,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 5.941,
        "buyer_yoy_all_avg_pct": 11.2308,
        "buyer_trend_consistency_pct": 82.7586,
        "market_share_latest_pct": 2.2397892416491736,
        "market_share_change_1y_pp": 0.17410297032753208,
        "peer_best_share_pct": 49.61383167381205,
        "peer_top_exporter": "CAN",
        "supplier_count_latest": 91,
        "buyer_market_hhi": 2782.05,
        "distance_km": 3369.052734375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.03143133432052091,
        "tariff_advantage_pp": 0.03835359202106465,
        "volatility_cv": 0.8071660448599964,
        "max_drawdown_pct": 73.73282543489371,
        "attention_level": "Watch",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "MEX",
      "hs_code": 190532,
      "num_markets": 59,
      "highest_price_importer_iso3": "CHL",
      "highest_price_usd_per_ton": 959000,
      "lowest_price_importer_iso3": "ZAF",
      "lowest_price_usd_per_ton": 637.2795969773299,
      "median_price_across_markets": 4910.706903679206,
      "price_spread_pct": 19515.779279862883,
      "avg_quantity_metric_tons": 250.16703846153845,
      "total_trade_value_usd": 111096397
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 8269164.14291694,
        "active_destinations": 23,
        "yoy_growth_pct": 6.292651192532807
      },
      {
        "year": 2011,
        "export_value_usd": 8790689.38401298,
        "active_destinations": 26,
        "yoy_growth_pct": 6.3068676843567015
      },
      {
        "year": 2012,
        "export_value_usd": 12088008.88452377,
        "active_destinations": 25,
        "yoy_growth_pct": 37.50922545969371
      },
      {
        "year": 2013,
        "export_value_usd": 12616380.548557073,
        "active_destinations": 23,
        "yoy_growth_pct": 4.371039673124125
      },
      {
        "year": 2014,
        "export_value_usd": 12541623.961361898,
        "active_destinations": 26,
        "yoy_growth_pct": -0.5925359250813391
      },
      {
        "year": 2015,
        "export_value_usd": 10699804.686070802,
        "active_destinations": 31,
        "yoy_growth_pct": -14.68565220074652
      },
      {
        "year": 2016,
        "export_value_usd": 11186893.966360513,
        "active_destinations": 27,
        "yoy_growth_pct": 4.552319360780603
      },
      {
        "year": 2017,
        "export_value_usd": 16302039.152088316,
        "active_destinations": 31,
        "yoy_growth_pct": 45.724445061419836
      },
      {
        "year": 2018,
        "export_value_usd": 22122966.8129625,
        "active_destinations": 29,
        "yoy_growth_pct": 35.70674568112857
      },
      {
        "year": 2019,
        "export_value_usd": 21235031.451945852,
        "active_destinations": 38,
        "yoy_growth_pct": -4.013636003360899
      },
      {
        "year": 2020,
        "export_value_usd": 22470382.973620202,
        "active_destinations": 40,
        "yoy_growth_pct": 5.817516797514089
      },
      {
        "year": 2021,
        "export_value_usd": 25512807.954911817,
        "active_destinations": 41,
        "yoy_growth_pct": 13.539711294032516
      },
      {
        "year": 2022,
        "export_value_usd": 31310263.734039247,
        "active_destinations": 43,
        "yoy_growth_pct": 22.723707203743064
      },
      {
        "year": 2023,
        "export_value_usd": 33148995.49821028,
        "active_destinations": 44,
        "yoy_growth_pct": 5.872616659475914
      },
      {
        "year": 2024,
        "export_value_usd": 35570957.76125885,
        "active_destinations": 46,
        "yoy_growth_pct": 7.306291568259825
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "MEX",
      "exports_usd": 632129518119.5029,
      "imports_usd": 605745397152.1208,
      "trade_balance_usd": 26384120967.38208,
      "yoy_exports_growth_pct": 4.974965604007986,
      "yoy_imports_growth_pct": 4.539966330487455,
      "exports_cagr_3y_pct": 8.1357749655393,
      "imports_cagr_3y_pct": 7.392984167755712,
      "export_partner_hhi": 6163.151440183427,
      "export_product_hhi": 140.4151075634282,
      "momentum_score": 5.92320841246738,
      "risk_score": 31.517832738734278,
      "gdp_million_usd": 1856365.616165938,
      "gdp_per_capita_usd": 14185.781224852855,
      "population": 130861007,
      "labor_force": 61258.39,
      "investment_rate_pct": 23.54,
      "savings_rate_pct": 22.5,
      "secondary_education_pct": 77.44,
      "tertiary_education_pct": 22.98,
      "total_factor_productivity": 945.72,
      "trade_openness_pct": 75.71753931884469,
      "exports_gdp_pct": 38.665693158757705,
      "num_active_partners": 270,
      "num_fta_partners": 55,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 3,
      "num_shared_language_partners": 24,
      "avg_partner_distance_km": 10366.189300411523,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 20.37037037037037,
      "pct_partners_shared_language": 8.88888888888889,
      "pct_partners_shared_border": 1.1111111111111112,
      "avg_applied_tariff_pct": 0.13207400190101434,
      "avg_mfn_tariff_pct": 0.13737134159937767,
      "avg_preferential_tariff_pct": 0.04741661578598202,
      "tariff_advantage_pp": 0.08995472581339564,
      "avg_distance_all_partners_km": 10170.651370893407,
      "num_border_partners": 80,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -10.815204304112626,
      "pct_products_high_elasticity": 75.78972182932579,
      "pct_products_low_elasticity": 2.710985384252711,
      "real_market_potential": 109151.3950451757,
      "foreign_market_potential": 10079.648494044446
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "190532",
    "hs_description": "Food preparations: waffles and wafers, whether or not containing cocoa",
    "hs_chapter": 19,
    "hs_heading": 1905
  },
  "destinations": [
    {
      "hs_code": 190532,
      "corridor_rank": 65,
      "exporter_iso3": "MEX",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 22886223.987705726,
      "exports_all_year_avg_usd": 9078170.55359798,
      "exports_avg_3y_usd": 22332269.150503572,
      "exports_avg_5y_usd": 20587434.561593406,
      "exports_avg_10y_usd": 16428747.058246981,
      "exports_cagr_3y_pct": 6.129922674712351,
      "exports_cagr_5y_pct": 9.268692437969616,
      "exports_cagr_10y_pct": 9.880189615907176,
      "exports_historical_peak_usd": 24186999.878720883,
      "buyer_imports_latest_observed_usd": 1021802567.944046,
      "historical_peak_year": 2022,
      "positive_growth_year_share_pct": 65.51724137931035,
      "trend_acceleration_pct": -3.750266941194824,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": 5.941,
      "buyer_yoy_all_avg_pct": 11.2308,
      "buyer_trend_consistency_pct": 82.7586,
      "market_share_latest_pct": 2.2397892416491736,
      "market_share_change_1y_pp": 0.17410297032753208,
      "peer_best_share_pct": 49.61383167381205,
      "peer_top_exporter": "CAN",
      "supplier_count_latest": 91,
      "buyer_market_hhi": 2782.05,
      "distance_km": 3369.052734375,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.03143133432052091,
      "tariff_advantage_pp": 0.03835359202106465,
      "volatility_cv": 0.8071660448599964,
      "max_drawdown_pct": 73.73282543489371,
      "attention_level": "Watch",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market']",
      "signal_flag": "Accelerating",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "MEX",
    "hs_code": 190532,
    "num_markets": 59,
    "highest_price_importer_iso3": "CHL",
    "highest_price_usd_per_ton": 959000,
    "lowest_price_importer_iso3": "ZAF",
    "lowest_price_usd_per_ton": 637.2795969773299,
    "median_price_across_markets": 4910.706903679206,
    "price_spread_pct": 19515.779279862883,
    "avg_quantity_metric_tons": 250.16703846153845,
    "total_trade_value_usd": 111096397
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 8269164.14291694,
      "active_destinations": 23,
      "yoy_growth_pct": 6.292651192532807
    },
    {
      "year": 2011,
      "export_value_usd": 8790689.38401298,
      "active_destinations": 26,
      "yoy_growth_pct": 6.3068676843567015
    },
    {
      "year": 2012,
      "export_value_usd": 12088008.88452377,
      "active_destinations": 25,
      "yoy_growth_pct": 37.50922545969371
    },
    {
      "year": 2013,
      "export_value_usd": 12616380.548557073,
      "active_destinations": 23,
      "yoy_growth_pct": 4.371039673124125
    },
    {
      "year": 2014,
      "export_value_usd": 12541623.961361898,
      "active_destinations": 26,
      "yoy_growth_pct": -0.5925359250813391
    },
    {
      "year": 2015,
      "export_value_usd": 10699804.686070802,
      "active_destinations": 31,
      "yoy_growth_pct": -14.68565220074652
    },
    {
      "year": 2016,
      "export_value_usd": 11186893.966360513,
      "active_destinations": 27,
      "yoy_growth_pct": 4.552319360780603
    },
    {
      "year": 2017,
      "export_value_usd": 16302039.152088316,
      "active_destinations": 31,
      "yoy_growth_pct": 45.724445061419836
    },
    {
      "year": 2018,
      "export_value_usd": 22122966.8129625,
      "active_destinations": 29,
      "yoy_growth_pct": 35.70674568112857
    },
    {
      "year": 2019,
      "export_value_usd": 21235031.451945852,
      "active_destinations": 38,
      "yoy_growth_pct": -4.013636003360899
    },
    {
      "year": 2020,
      "export_value_usd": 22470382.973620202,
      "active_destinations": 40,
      "yoy_growth_pct": 5.817516797514089
    },
    {
      "year": 2021,
      "export_value_usd": 25512807.954911817,
      "active_destinations": 41,
      "yoy_growth_pct": 13.539711294032516
    },
    {
      "year": 2022,
      "export_value_usd": 31310263.734039247,
      "active_destinations": 43,
      "yoy_growth_pct": 22.723707203743064
    },
    {
      "year": 2023,
      "export_value_usd": 33148995.49821028,
      "active_destinations": 44,
      "yoy_growth_pct": 5.872616659475914
    },
    {
      "year": 2024,
      "export_value_usd": 35570957.76125885,
      "active_destinations": 46,
      "yoy_growth_pct": 7.306291568259825
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "MEX",
    "exports_usd": 632129518119.5029,
    "imports_usd": 605745397152.1208,
    "trade_balance_usd": 26384120967.38208,
    "yoy_exports_growth_pct": 4.974965604007986,
    "yoy_imports_growth_pct": 4.539966330487455,
    "exports_cagr_3y_pct": 8.1357749655393,
    "imports_cagr_3y_pct": 7.392984167755712,
    "export_partner_hhi": 6163.151440183427,
    "export_product_hhi": 140.4151075634282,
    "momentum_score": 5.92320841246738,
    "risk_score": 31.517832738734278,
    "gdp_million_usd": 1856365.616165938,
    "gdp_per_capita_usd": 14185.781224852855,
    "population": 130861007,
    "labor_force": 61258.39,
    "investment_rate_pct": 23.54,
    "savings_rate_pct": 22.5,
    "secondary_education_pct": 77.44,
    "tertiary_education_pct": 22.98,
    "total_factor_productivity": 945.72,
    "trade_openness_pct": 75.71753931884469,
    "exports_gdp_pct": 38.665693158757705,
    "num_active_partners": 270,
    "num_fta_partners": 55,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 3,
    "num_shared_language_partners": 24,
    "avg_partner_distance_km": 10366.189300411523,
    "avg_partner_gdp_million_usd": 533678518.3258193,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 20.37037037037037,
    "pct_partners_shared_language": 8.88888888888889,
    "pct_partners_shared_border": 1.1111111111111112,
    "avg_applied_tariff_pct": 0.13207400190101434,
    "avg_mfn_tariff_pct": 0.13737134159937767,
    "avg_preferential_tariff_pct": 0.04741661578598202,
    "tariff_advantage_pp": 0.08995472581339564,
    "avg_distance_all_partners_km": 10170.651370893407,
    "num_border_partners": 80,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -10.815204304112626,
    "pct_products_high_elasticity": 75.78972182932579,
    "pct_products_low_elasticity": 2.710985384252711,
    "real_market_potential": 109151.3950451757,
    "foreign_market_potential": 10079.648494044446
  }
}