{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/mex/120770",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/120770",
    "exporter": "https://www.yugalinks.com/trade/exporter/mex/120770",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "120770",
    "exporter_iso3": "MEX",
    "first_data_year": 2002,
    "latest_data_year": 2024,
    "observed_lane_count": 63,
    "current_lane_count": 19,
    "active_market_count": 19,
    "exports_latest_observed_lanes_usd": 848207.3669528455,
    "exports_current_2024_usd": 721685.46706003,
    "exports_avg_3y_usd": 396684.9005992347,
    "exports_avg_5y_usd": 364175.73341046245,
    "exports_avg_10y_usd": 274862.6155715405,
    "exports_cagr_3y_pct": 26.667366389031642,
    "exports_cagr_5y_pct": 48.95967669930717,
    "exports_cagr_10y_pct": -6.177177467873629,
    "exports_all_year_lane_avg_usd": 615163.2098769892,
    "exports_historical_lane_peak_usd": 2539470.1917155036,
    "historical_peak_year": 2014,
    "positive_growth_year_share_pct": 54.54545454545455,
    "trend_acceleration_pct": 32.84454385690527,
    "trend_label": "Rapid growth",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 602554.8520735282,
    "top_market_share_pct": 71.03862516994928,
    "destination_hhi": 5180.644331393391,
    "weighted_share_latest_pct": 2.324228352465243,
    "weighted_share_change_1y_pp": 0.7922773470159824,
    "weighted_volatility_cv": 1.3185875732713144,
    "weighted_max_drawdown_pct": 80.46279421460544,
    "limited_history_lane_share_pct": 66.66666666666667,
    "data_freshness_years": 0,
    "coverage_score": 79.5,
    "confidence_label": "Medium",
    "refreshed_at": "2026-07-20 09:29:23",
    "source": "api",
    "product": {
      "hs_code": 120770,
      "hs_description": "Oil seeds: melon seeds, whether or not broken",
      "hs_chapter": 12,
      "hs_heading": 1207,
      "substitution_elasticity": null,
      "price_range_label": null,
      "trade_type_label": null
    },
    "hs_description": "Oil seeds: melon seeds, whether or not broken",
    "hs_chapter": 12,
    "hs_heading": 1207,
    "destinations": [
      {
        "hs_code": 120770,
        "corridor_rank": 69,
        "exporter_iso3": "MEX",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 23,
        "exports_latest_observed_usd": 602554.8520735282,
        "exports_all_year_avg_usd": 127497.84735069233,
        "exports_avg_3y_usd": 302559.7159695078,
        "exports_avg_5y_usd": 218586.93439783884,
        "exports_avg_10y_usd": 130815.40841005743,
        "exports_cagr_3y_pct": 69.42441657239937,
        "exports_cagr_5y_pct": 89.21485923620025,
        "exports_cagr_10y_pct": 6.217909274874489,
        "exports_historical_peak_usd": 775216.671321563,
        "buyer_imports_latest_observed_usd": 29827058.641631447,
        "historical_peak_year": 2013,
        "positive_growth_year_share_pct": 59.09090909090909,
        "trend_acceleration_pct": 63.20650729752488,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": 21.4966,
        "buyer_yoy_all_avg_pct": 151.2416,
        "buyer_trend_consistency_pct": 79.3103,
        "market_share_latest_pct": 2.02016182458067,
        "market_share_change_1y_pp": 0.9448037184063713,
        "peer_best_share_pct": 28.911279410921072,
        "peer_top_exporter": "PER",
        "supplier_count_latest": 31,
        "buyer_market_hhi": 1599.57,
        "distance_km": 3369.052734375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.03143133432052091,
        "tariff_advantage_pp": 0.03835359202106465,
        "volatility_cv": 1.6306232808844574,
        "max_drawdown_pct": 97.52558146681089,
        "attention_level": "Watch",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "MEX",
      "hs_code": 120770,
      "num_markets": 18,
      "highest_price_importer_iso3": "CHL",
      "highest_price_usd_per_ton": 1767363.6363636365,
      "lowest_price_importer_iso3": "CAN",
      "lowest_price_usd_per_ton": 4994.501178318932,
      "median_price_across_markets": 391269.0355329949,
      "price_spread_pct": 450.42387082447794,
      "avg_quantity_metric_tons": 0.11252380952380953,
      "total_trade_value_usd": 1220696
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 20155.54723735024,
        "active_destinations": 12,
        "yoy_growth_pct": -61.636749950781066
      },
      {
        "year": 2011,
        "export_value_usd": 116329.98821045275,
        "active_destinations": 21,
        "yoy_growth_pct": 477.1611499333626
      },
      {
        "year": 2012,
        "export_value_usd": 731115.6701309313,
        "active_destinations": 10,
        "yoy_growth_pct": 528.4842639270872
      },
      {
        "year": 2013,
        "export_value_usd": 1267770.8100592406,
        "active_destinations": 14,
        "yoy_growth_pct": 73.40222099633054
      },
      {
        "year": 2014,
        "export_value_usd": 1365409.8141744584,
        "active_destinations": 12,
        "yoy_growth_pct": 7.701628980608517
      },
      {
        "year": 2015,
        "export_value_usd": 392531.82967527956,
        "active_destinations": 13,
        "yoy_growth_pct": -71.2517205017595
      },
      {
        "year": 2016,
        "export_value_usd": 199493.0945662302,
        "active_destinations": 11,
        "yoy_growth_pct": -49.17785527577214
      },
      {
        "year": 2017,
        "export_value_usd": 139054.67345557618,
        "active_destinations": 12,
        "yoy_growth_pct": -30.29599658177086
      },
      {
        "year": 2018,
        "export_value_usd": 98265.79374813898,
        "active_destinations": 8,
        "yoy_growth_pct": -29.33298011049447
      },
      {
        "year": 2019,
        "export_value_usd": 98402.0972178676,
        "active_destinations": 14,
        "yoy_growth_pct": 0.13870896934692664
      },
      {
        "year": 2020,
        "export_value_usd": 275721.45954839,
        "active_destinations": 13,
        "yoy_growth_pct": 180.19876338400357
      },
      {
        "year": 2021,
        "export_value_usd": 355102.50570621836,
        "active_destinations": 17,
        "yoy_growth_pct": 28.790303913176817
      },
      {
        "year": 2022,
        "export_value_usd": 119902.36813731061,
        "active_destinations": 15,
        "yoy_growth_pct": -66.23443478697736
      },
      {
        "year": 2023,
        "export_value_usd": 348466.8666003635,
        "active_destinations": 16,
        "yoy_growth_pct": 190.625508081128
      },
      {
        "year": 2024,
        "export_value_usd": 721685.46706003,
        "active_destinations": 19,
        "yoy_growth_pct": 107.10303797338909
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "MEX",
      "exports_usd": 632129518119.5029,
      "imports_usd": 605745397152.1208,
      "trade_balance_usd": 26384120967.38208,
      "yoy_exports_growth_pct": 4.974965604007986,
      "yoy_imports_growth_pct": 4.539966330487455,
      "exports_cagr_3y_pct": 8.1357749655393,
      "imports_cagr_3y_pct": 7.392984167755712,
      "export_partner_hhi": 6163.151440183427,
      "export_product_hhi": 140.4151075634282,
      "momentum_score": 5.92320841246738,
      "risk_score": 31.517832738734278,
      "gdp_million_usd": 1856365.616165938,
      "gdp_per_capita_usd": 14185.781224852855,
      "population": 130861007,
      "labor_force": 61258.39,
      "investment_rate_pct": 23.54,
      "savings_rate_pct": 22.5,
      "secondary_education_pct": 77.44,
      "tertiary_education_pct": 22.98,
      "total_factor_productivity": 945.72,
      "trade_openness_pct": 75.71753931884469,
      "exports_gdp_pct": 38.665693158757705,
      "num_active_partners": 270,
      "num_fta_partners": 55,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 3,
      "num_shared_language_partners": 24,
      "avg_partner_distance_km": 10366.189300411523,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 20.37037037037037,
      "pct_partners_shared_language": 8.88888888888889,
      "pct_partners_shared_border": 1.1111111111111112,
      "avg_applied_tariff_pct": 0.13207400190101434,
      "avg_mfn_tariff_pct": 0.13737134159937767,
      "avg_preferential_tariff_pct": 0.04741661578598202,
      "tariff_advantage_pp": 0.08995472581339564,
      "avg_distance_all_partners_km": 10170.651370893407,
      "num_border_partners": 80,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -10.815204304112626,
      "pct_products_high_elasticity": 75.78972182932579,
      "pct_products_low_elasticity": 2.710985384252711,
      "real_market_potential": 109151.3950451757,
      "foreign_market_potential": 10079.648494044446
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "120770",
    "hs_description": "Oil seeds: melon seeds, whether or not broken",
    "hs_chapter": 12,
    "hs_heading": 1207
  },
  "destinations": [
    {
      "hs_code": 120770,
      "corridor_rank": 69,
      "exporter_iso3": "MEX",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 23,
      "exports_latest_observed_usd": 602554.8520735282,
      "exports_all_year_avg_usd": 127497.84735069233,
      "exports_avg_3y_usd": 302559.7159695078,
      "exports_avg_5y_usd": 218586.93439783884,
      "exports_avg_10y_usd": 130815.40841005743,
      "exports_cagr_3y_pct": 69.42441657239937,
      "exports_cagr_5y_pct": 89.21485923620025,
      "exports_cagr_10y_pct": 6.217909274874489,
      "exports_historical_peak_usd": 775216.671321563,
      "buyer_imports_latest_observed_usd": 29827058.641631447,
      "historical_peak_year": 2013,
      "positive_growth_year_share_pct": 59.09090909090909,
      "trend_acceleration_pct": 63.20650729752488,
      "trend_label": "Rapid growth",
      "buyer_yoy_latest_pct": 21.4966,
      "buyer_yoy_all_avg_pct": 151.2416,
      "buyer_trend_consistency_pct": 79.3103,
      "market_share_latest_pct": 2.02016182458067,
      "market_share_change_1y_pp": 0.9448037184063713,
      "peer_best_share_pct": 28.911279410921072,
      "peer_top_exporter": "PER",
      "supplier_count_latest": 31,
      "buyer_market_hhi": 1599.57,
      "distance_km": 3369.052734375,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.03143133432052091,
      "tariff_advantage_pp": 0.03835359202106465,
      "volatility_cv": 1.6306232808844574,
      "max_drawdown_pct": 97.52558146681089,
      "attention_level": "Watch",
      "primary_risk_reason": "Trade has varied substantially across reported years",
      "risk_driver_labels": "['high_volatility']",
      "signal_flag": "Accelerating",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "MEX",
    "hs_code": 120770,
    "num_markets": 18,
    "highest_price_importer_iso3": "CHL",
    "highest_price_usd_per_ton": 1767363.6363636365,
    "lowest_price_importer_iso3": "CAN",
    "lowest_price_usd_per_ton": 4994.501178318932,
    "median_price_across_markets": 391269.0355329949,
    "price_spread_pct": 450.42387082447794,
    "avg_quantity_metric_tons": 0.11252380952380953,
    "total_trade_value_usd": 1220696
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 20155.54723735024,
      "active_destinations": 12,
      "yoy_growth_pct": -61.636749950781066
    },
    {
      "year": 2011,
      "export_value_usd": 116329.98821045275,
      "active_destinations": 21,
      "yoy_growth_pct": 477.1611499333626
    },
    {
      "year": 2012,
      "export_value_usd": 731115.6701309313,
      "active_destinations": 10,
      "yoy_growth_pct": 528.4842639270872
    },
    {
      "year": 2013,
      "export_value_usd": 1267770.8100592406,
      "active_destinations": 14,
      "yoy_growth_pct": 73.40222099633054
    },
    {
      "year": 2014,
      "export_value_usd": 1365409.8141744584,
      "active_destinations": 12,
      "yoy_growth_pct": 7.701628980608517
    },
    {
      "year": 2015,
      "export_value_usd": 392531.82967527956,
      "active_destinations": 13,
      "yoy_growth_pct": -71.2517205017595
    },
    {
      "year": 2016,
      "export_value_usd": 199493.0945662302,
      "active_destinations": 11,
      "yoy_growth_pct": -49.17785527577214
    },
    {
      "year": 2017,
      "export_value_usd": 139054.67345557618,
      "active_destinations": 12,
      "yoy_growth_pct": -30.29599658177086
    },
    {
      "year": 2018,
      "export_value_usd": 98265.79374813898,
      "active_destinations": 8,
      "yoy_growth_pct": -29.33298011049447
    },
    {
      "year": 2019,
      "export_value_usd": 98402.0972178676,
      "active_destinations": 14,
      "yoy_growth_pct": 0.13870896934692664
    },
    {
      "year": 2020,
      "export_value_usd": 275721.45954839,
      "active_destinations": 13,
      "yoy_growth_pct": 180.19876338400357
    },
    {
      "year": 2021,
      "export_value_usd": 355102.50570621836,
      "active_destinations": 17,
      "yoy_growth_pct": 28.790303913176817
    },
    {
      "year": 2022,
      "export_value_usd": 119902.36813731061,
      "active_destinations": 15,
      "yoy_growth_pct": -66.23443478697736
    },
    {
      "year": 2023,
      "export_value_usd": 348466.8666003635,
      "active_destinations": 16,
      "yoy_growth_pct": 190.625508081128
    },
    {
      "year": 2024,
      "export_value_usd": 721685.46706003,
      "active_destinations": 19,
      "yoy_growth_pct": 107.10303797338909
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "MEX",
    "exports_usd": 632129518119.5029,
    "imports_usd": 605745397152.1208,
    "trade_balance_usd": 26384120967.38208,
    "yoy_exports_growth_pct": 4.974965604007986,
    "yoy_imports_growth_pct": 4.539966330487455,
    "exports_cagr_3y_pct": 8.1357749655393,
    "imports_cagr_3y_pct": 7.392984167755712,
    "export_partner_hhi": 6163.151440183427,
    "export_product_hhi": 140.4151075634282,
    "momentum_score": 5.92320841246738,
    "risk_score": 31.517832738734278,
    "gdp_million_usd": 1856365.616165938,
    "gdp_per_capita_usd": 14185.781224852855,
    "population": 130861007,
    "labor_force": 61258.39,
    "investment_rate_pct": 23.54,
    "savings_rate_pct": 22.5,
    "secondary_education_pct": 77.44,
    "tertiary_education_pct": 22.98,
    "total_factor_productivity": 945.72,
    "trade_openness_pct": 75.71753931884469,
    "exports_gdp_pct": 38.665693158757705,
    "num_active_partners": 270,
    "num_fta_partners": 55,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 3,
    "num_shared_language_partners": 24,
    "avg_partner_distance_km": 10366.189300411523,
    "avg_partner_gdp_million_usd": 533678518.3258193,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 20.37037037037037,
    "pct_partners_shared_language": 8.88888888888889,
    "pct_partners_shared_border": 1.1111111111111112,
    "avg_applied_tariff_pct": 0.13207400190101434,
    "avg_mfn_tariff_pct": 0.13737134159937767,
    "avg_preferential_tariff_pct": 0.04741661578598202,
    "tariff_advantage_pp": 0.08995472581339564,
    "avg_distance_all_partners_km": 10170.651370893407,
    "num_border_partners": 80,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -10.815204304112626,
    "pct_products_high_elasticity": 75.78972182932579,
    "pct_products_low_elasticity": 2.710985384252711,
    "real_market_potential": 109151.3950451757,
    "foreign_market_potential": 10079.648494044446
  }
}