{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/mex/080711",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/080711",
    "exporter": "https://www.yugalinks.com/trade/exporter/mex/080711",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "080711",
    "exporter_iso3": "MEX",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 60,
    "current_lane_count": 15,
    "active_market_count": 15,
    "exports_latest_observed_lanes_usd": 375418072.739329,
    "exports_current_2024_usd": 374681687.32256055,
    "exports_avg_3y_usd": 364695271.76728517,
    "exports_avg_5y_usd": 347010522.5001771,
    "exports_avg_10y_usd": 323741600.6258367,
    "exports_cagr_3y_pct": 3.9168507058870983,
    "exports_cagr_5y_pct": 2.326112419436277,
    "exports_cagr_10y_pct": 2.65569303303248,
    "exports_all_year_lane_avg_usd": 210528338.8973527,
    "exports_historical_lane_peak_usd": 380279614.1676901,
    "historical_peak_year": 2024,
    "positive_growth_year_share_pct": 65.51724137931035,
    "trend_acceleration_pct": 1.261157672854618,
    "trend_label": "Growing",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 333473464.73096675,
    "top_market_share_pct": 88.82722728229272,
    "destination_hhi": 8008.8188191822965,
    "weighted_share_latest_pct": 73.70172435503557,
    "weighted_share_change_1y_pp": 1.3088685751652978,
    "weighted_volatility_cv": 0.550606267568979,
    "weighted_max_drawdown_pct": 51.030562478769525,
    "limited_history_lane_share_pct": 65,
    "data_freshness_years": 0,
    "coverage_score": 77.5,
    "confidence_label": "Medium",
    "refreshed_at": "2026-07-20 09:29:23",
    "source": "api",
    "product": {
      "hs_code": 80711,
      "hs_description": "Fruit, edible: watermelons, fresh",
      "hs_chapter": 8,
      "hs_heading": 807,
      "substitution_elasticity": -13.409042,
      "price_range_label": "Medium price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Fruit, edible: watermelons, fresh",
    "hs_chapter": 8,
    "hs_heading": 807,
    "destinations": [
      {
        "hs_code": 80711,
        "corridor_rank": 1,
        "exporter_iso3": "MEX",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 333473464.73096675,
        "exports_all_year_avg_usd": 191333960.5360393,
        "exports_avg_3y_usd": 324353717.5946469,
        "exports_avg_5y_usd": 307706482.3579649,
        "exports_avg_10y_usd": 287870296.9001282,
        "exports_cagr_3y_pct": 4.81727547045443,
        "exports_cagr_5y_pct": 2.125274040996561,
        "exports_cagr_10y_pct": 2.262595584795646,
        "exports_historical_peak_usd": 333473464.73096675,
        "buyer_imports_latest_observed_usd": 417735676.3032447,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 65.51724137931035,
        "trend_acceleration_pct": 2.554679885658784,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": -0.4927,
        "buyer_yoy_all_avg_pct": 6.672,
        "buyer_trend_consistency_pct": 68.9655,
        "market_share_latest_pct": 79.82882086635331,
        "market_share_change_1y_pp": 1.5546321175670386,
        "peer_best_share_pct": 79.82882086635331,
        "peer_top_exporter": "MEX",
        "supplier_count_latest": 20,
        "buyer_market_hhi": 6592.46,
        "distance_km": 3369.052734375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.03143133432052091,
        "tariff_advantage_pp": 0.03835359202106465,
        "volatility_cv": 0.5248881670553751,
        "max_drawdown_pct": 54.213716618480746,
        "attention_level": "High attention",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 80711,
        "corridor_rank": 10,
        "exporter_iso3": "MEX",
        "importer_iso3": "CAN",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 40872842.26538625,
        "exports_all_year_avg_usd": 17924945.125344437,
        "exports_avg_3y_usd": 39920954.22775632,
        "exports_avg_5y_usd": 38914409.32572721,
        "exports_avg_10y_usd": 35508326.406443134,
        "exports_cagr_3y_pct": -2.212065103595595,
        "exports_cagr_5y_pct": 3.960784002518336,
        "exports_cagr_10y_pct": 6.614214677156016,
        "exports_historical_peak_usd": 43709819.70575672,
        "buyer_imports_latest_observed_usd": 162059529.03216735,
        "historical_peak_year": 2021,
        "positive_growth_year_share_pct": 62.06896551724138,
        "trend_acceleration_pct": -8.826279780751612,
        "trend_label": "Stable",
        "buyer_yoy_latest_pct": -3.336,
        "buyer_yoy_all_avg_pct": 4.921,
        "buyer_trend_consistency_pct": 75.8621,
        "market_share_latest_pct": 25.22088180157142,
        "market_share_change_1y_pp": -0.39186275104363233,
        "peer_best_share_pct": 68.65272239327567,
        "peer_top_exporter": "USA",
        "supplier_count_latest": 26,
        "buyer_market_hhi": 5371.75,
        "distance_km": 3267.289794921875,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.045298442939404035,
        "tariff_advantage_pp": 0.03854534948441619,
        "volatility_cv": 0.7452805936226745,
        "max_drawdown_pct": 24.3332401613705,
        "attention_level": "High attention",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "MEX",
      "hs_code": 80711,
      "num_markets": 21,
      "highest_price_importer_iso3": "CHE",
      "highest_price_usd_per_ton": 9777.77777777778,
      "lowest_price_importer_iso3": "BRB",
      "lowest_price_usd_per_ton": 442.17687074829934,
      "median_price_across_markets": 1266.6666666666667,
      "price_spread_pct": 737.0211242391695,
      "avg_quantity_metric_tons": 75132.8305319149,
      "total_trade_value_usd": 1808108554
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 271928750.40993154,
        "active_destinations": 11,
        "yoy_growth_pct": 2.7508558984352898
      },
      {
        "year": 2011,
        "export_value_usd": 231438379.29866755,
        "active_destinations": 8,
        "yoy_growth_pct": -14.890066258247764
      },
      {
        "year": 2012,
        "export_value_usd": 260536635.4488001,
        "active_destinations": 9,
        "yoy_growth_pct": 12.572787727908214
      },
      {
        "year": 2013,
        "export_value_usd": 308859316.78619343,
        "active_destinations": 14,
        "yoy_growth_pct": 18.5473652310558
      },
      {
        "year": 2014,
        "export_value_usd": 288291657.13055766,
        "active_destinations": 11,
        "yoy_growth_pct": -6.659232387628977
      },
      {
        "year": 2015,
        "export_value_usd": 319546851.77987295,
        "active_destinations": 13,
        "yoy_growth_pct": 10.841518953550871
      },
      {
        "year": 2016,
        "export_value_usd": 303227774.95903116,
        "active_destinations": 16,
        "yoy_growth_pct": -5.106943388722087
      },
      {
        "year": 2017,
        "export_value_usd": 264264804.12675062,
        "active_destinations": 15,
        "yoy_growth_pct": -12.84940696397116
      },
      {
        "year": 2018,
        "export_value_usd": 281336554.4879663,
        "active_destinations": 16,
        "yoy_growth_pct": 6.4600923371647605
      },
      {
        "year": 2019,
        "export_value_usd": 333987408.40385985,
        "active_destinations": 17,
        "yoy_growth_pct": 18.714544226831215
      },
      {
        "year": 2020,
        "export_value_usd": 307075931.92269236,
        "active_destinations": 14,
        "yoy_growth_pct": -8.057632055585149
      },
      {
        "year": 2021,
        "export_value_usd": 333890865.2763376,
        "active_destinations": 15,
        "yoy_growth_pct": 8.732346161338373
      },
      {
        "year": 2022,
        "export_value_usd": 347642327.83211553,
        "active_destinations": 14,
        "yoy_growth_pct": 4.118550097019517
      },
      {
        "year": 2023,
        "export_value_usd": 371761800.1471795,
        "active_destinations": 12,
        "yoy_growth_pct": 6.938013695130876
      },
      {
        "year": 2024,
        "export_value_usd": 374681687.32256055,
        "active_destinations": 15,
        "yoy_growth_pct": 0.7854188284608824
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "MEX",
      "exports_usd": 632129518119.5029,
      "imports_usd": 605745397152.1208,
      "trade_balance_usd": 26384120967.38208,
      "yoy_exports_growth_pct": 4.974965604007986,
      "yoy_imports_growth_pct": 4.539966330487455,
      "exports_cagr_3y_pct": 8.1357749655393,
      "imports_cagr_3y_pct": 7.392984167755712,
      "export_partner_hhi": 6163.151440183427,
      "export_product_hhi": 140.4151075634282,
      "momentum_score": 5.92320841246738,
      "risk_score": 31.517832738734278,
      "gdp_million_usd": 1856365.616165938,
      "gdp_per_capita_usd": 14185.781224852855,
      "population": 130861007,
      "labor_force": 61258.39,
      "investment_rate_pct": 23.54,
      "savings_rate_pct": 22.5,
      "secondary_education_pct": 77.44,
      "tertiary_education_pct": 22.98,
      "total_factor_productivity": 945.72,
      "trade_openness_pct": 75.71753931884469,
      "exports_gdp_pct": 38.665693158757705,
      "num_active_partners": 270,
      "num_fta_partners": 55,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 3,
      "num_shared_language_partners": 24,
      "avg_partner_distance_km": 10366.189300411523,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 20.37037037037037,
      "pct_partners_shared_language": 8.88888888888889,
      "pct_partners_shared_border": 1.1111111111111112,
      "avg_applied_tariff_pct": 0.13207400190101434,
      "avg_mfn_tariff_pct": 0.13737134159937767,
      "avg_preferential_tariff_pct": 0.04741661578598202,
      "tariff_advantage_pp": 0.08995472581339564,
      "avg_distance_all_partners_km": 10170.651370893407,
      "num_border_partners": 80,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -10.815204304112626,
      "pct_products_high_elasticity": 75.78972182932579,
      "pct_products_low_elasticity": 2.710985384252711,
      "real_market_potential": 109151.3950451757,
      "foreign_market_potential": 10079.648494044446
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "080711",
    "hs_description": "Fruit, edible: watermelons, fresh",
    "hs_chapter": 8,
    "hs_heading": 807
  },
  "destinations": [
    {
      "hs_code": 80711,
      "corridor_rank": 1,
      "exporter_iso3": "MEX",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 333473464.73096675,
      "exports_all_year_avg_usd": 191333960.5360393,
      "exports_avg_3y_usd": 324353717.5946469,
      "exports_avg_5y_usd": 307706482.3579649,
      "exports_avg_10y_usd": 287870296.9001282,
      "exports_cagr_3y_pct": 4.81727547045443,
      "exports_cagr_5y_pct": 2.125274040996561,
      "exports_cagr_10y_pct": 2.262595584795646,
      "exports_historical_peak_usd": 333473464.73096675,
      "buyer_imports_latest_observed_usd": 417735676.3032447,
      "historical_peak_year": 2024,
      "positive_growth_year_share_pct": 65.51724137931035,
      "trend_acceleration_pct": 2.554679885658784,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": -0.4927,
      "buyer_yoy_all_avg_pct": 6.672,
      "buyer_trend_consistency_pct": 68.9655,
      "market_share_latest_pct": 79.82882086635331,
      "market_share_change_1y_pp": 1.5546321175670386,
      "peer_best_share_pct": 79.82882086635331,
      "peer_top_exporter": "MEX",
      "supplier_count_latest": 20,
      "buyer_market_hhi": 6592.46,
      "distance_km": 3369.052734375,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.03143133432052091,
      "tariff_advantage_pp": 0.03835359202106465,
      "volatility_cv": 0.5248881670553751,
      "max_drawdown_pct": 54.213716618480746,
      "attention_level": "High attention",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 80711,
      "corridor_rank": 10,
      "exporter_iso3": "MEX",
      "importer_iso3": "CAN",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 40872842.26538625,
      "exports_all_year_avg_usd": 17924945.125344437,
      "exports_avg_3y_usd": 39920954.22775632,
      "exports_avg_5y_usd": 38914409.32572721,
      "exports_avg_10y_usd": 35508326.406443134,
      "exports_cagr_3y_pct": -2.212065103595595,
      "exports_cagr_5y_pct": 3.960784002518336,
      "exports_cagr_10y_pct": 6.614214677156016,
      "exports_historical_peak_usd": 43709819.70575672,
      "buyer_imports_latest_observed_usd": 162059529.03216735,
      "historical_peak_year": 2021,
      "positive_growth_year_share_pct": 62.06896551724138,
      "trend_acceleration_pct": -8.826279780751612,
      "trend_label": "Stable",
      "buyer_yoy_latest_pct": -3.336,
      "buyer_yoy_all_avg_pct": 4.921,
      "buyer_trend_consistency_pct": 75.8621,
      "market_share_latest_pct": 25.22088180157142,
      "market_share_change_1y_pp": -0.39186275104363233,
      "peer_best_share_pct": 68.65272239327567,
      "peer_top_exporter": "USA",
      "supplier_count_latest": 26,
      "buyer_market_hhi": 5371.75,
      "distance_km": 3267.289794921875,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.045298442939404035,
      "tariff_advantage_pp": 0.03854534948441619,
      "volatility_cv": 0.7452805936226745,
      "max_drawdown_pct": 24.3332401613705,
      "attention_level": "High attention",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "MEX",
    "hs_code": 80711,
    "num_markets": 21,
    "highest_price_importer_iso3": "CHE",
    "highest_price_usd_per_ton": 9777.77777777778,
    "lowest_price_importer_iso3": "BRB",
    "lowest_price_usd_per_ton": 442.17687074829934,
    "median_price_across_markets": 1266.6666666666667,
    "price_spread_pct": 737.0211242391695,
    "avg_quantity_metric_tons": 75132.8305319149,
    "total_trade_value_usd": 1808108554
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 271928750.40993154,
      "active_destinations": 11,
      "yoy_growth_pct": 2.7508558984352898
    },
    {
      "year": 2011,
      "export_value_usd": 231438379.29866755,
      "active_destinations": 8,
      "yoy_growth_pct": -14.890066258247764
    },
    {
      "year": 2012,
      "export_value_usd": 260536635.4488001,
      "active_destinations": 9,
      "yoy_growth_pct": 12.572787727908214
    },
    {
      "year": 2013,
      "export_value_usd": 308859316.78619343,
      "active_destinations": 14,
      "yoy_growth_pct": 18.5473652310558
    },
    {
      "year": 2014,
      "export_value_usd": 288291657.13055766,
      "active_destinations": 11,
      "yoy_growth_pct": -6.659232387628977
    },
    {
      "year": 2015,
      "export_value_usd": 319546851.77987295,
      "active_destinations": 13,
      "yoy_growth_pct": 10.841518953550871
    },
    {
      "year": 2016,
      "export_value_usd": 303227774.95903116,
      "active_destinations": 16,
      "yoy_growth_pct": -5.106943388722087
    },
    {
      "year": 2017,
      "export_value_usd": 264264804.12675062,
      "active_destinations": 15,
      "yoy_growth_pct": -12.84940696397116
    },
    {
      "year": 2018,
      "export_value_usd": 281336554.4879663,
      "active_destinations": 16,
      "yoy_growth_pct": 6.4600923371647605
    },
    {
      "year": 2019,
      "export_value_usd": 333987408.40385985,
      "active_destinations": 17,
      "yoy_growth_pct": 18.714544226831215
    },
    {
      "year": 2020,
      "export_value_usd": 307075931.92269236,
      "active_destinations": 14,
      "yoy_growth_pct": -8.057632055585149
    },
    {
      "year": 2021,
      "export_value_usd": 333890865.2763376,
      "active_destinations": 15,
      "yoy_growth_pct": 8.732346161338373
    },
    {
      "year": 2022,
      "export_value_usd": 347642327.83211553,
      "active_destinations": 14,
      "yoy_growth_pct": 4.118550097019517
    },
    {
      "year": 2023,
      "export_value_usd": 371761800.1471795,
      "active_destinations": 12,
      "yoy_growth_pct": 6.938013695130876
    },
    {
      "year": 2024,
      "export_value_usd": 374681687.32256055,
      "active_destinations": 15,
      "yoy_growth_pct": 0.7854188284608824
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "MEX",
    "exports_usd": 632129518119.5029,
    "imports_usd": 605745397152.1208,
    "trade_balance_usd": 26384120967.38208,
    "yoy_exports_growth_pct": 4.974965604007986,
    "yoy_imports_growth_pct": 4.539966330487455,
    "exports_cagr_3y_pct": 8.1357749655393,
    "imports_cagr_3y_pct": 7.392984167755712,
    "export_partner_hhi": 6163.151440183427,
    "export_product_hhi": 140.4151075634282,
    "momentum_score": 5.92320841246738,
    "risk_score": 31.517832738734278,
    "gdp_million_usd": 1856365.616165938,
    "gdp_per_capita_usd": 14185.781224852855,
    "population": 130861007,
    "labor_force": 61258.39,
    "investment_rate_pct": 23.54,
    "savings_rate_pct": 22.5,
    "secondary_education_pct": 77.44,
    "tertiary_education_pct": 22.98,
    "total_factor_productivity": 945.72,
    "trade_openness_pct": 75.71753931884469,
    "exports_gdp_pct": 38.665693158757705,
    "num_active_partners": 270,
    "num_fta_partners": 55,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 3,
    "num_shared_language_partners": 24,
    "avg_partner_distance_km": 10366.189300411523,
    "avg_partner_gdp_million_usd": 533678518.3258193,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 20.37037037037037,
    "pct_partners_shared_language": 8.88888888888889,
    "pct_partners_shared_border": 1.1111111111111112,
    "avg_applied_tariff_pct": 0.13207400190101434,
    "avg_mfn_tariff_pct": 0.13737134159937767,
    "avg_preferential_tariff_pct": 0.04741661578598202,
    "tariff_advantage_pp": 0.08995472581339564,
    "avg_distance_all_partners_km": 10170.651370893407,
    "num_border_partners": 80,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -10.815204304112626,
    "pct_products_high_elasticity": 75.78972182932579,
    "pct_products_low_elasticity": 2.710985384252711,
    "real_market_potential": 109151.3950451757,
    "foreign_market_potential": 10079.648494044446
  }
}