{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/ken/960321", "links": { "product": "https://www.yugalinks.com/trade/product/960321", "exporter": "https://www.yugalinks.com/trade/exporter/ken/960321", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "960321", "exporter_iso3": "KEN", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 58, "current_lane_count": 14, "active_market_count": 14, "exports_latest_observed_lanes_usd": 122799.9187785889, "exports_current_2024_usd": 60640.31141327834, "exports_avg_3y_usd": 120503.93060597526, "exports_avg_5y_usd": 108441.12903485117, "exports_avg_10y_usd": 114264.30572914907, "exports_cagr_3y_pct": 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"hs_heading": 9603, "substitution_elasticity": -3.994637, "price_range_label": "Low price range", "trade_type_label": "One-way trade" }, "hs_description": "Brushes: toothbrushes", "hs_chapter": 96, "hs_heading": 9603, "destinations": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 960321, "num_markets": 29, "highest_price_importer_iso3": "DJI", "highest_price_usd_per_ton": 51525.745257452574, "lowest_price_importer_iso3": "TZA", "lowest_price_usd_per_ton": 379.81233008857316, "median_price_across_markets": 12661.290322580646, "price_spread_pct": 403.9551390441488, "avg_quantity_metric_tons": 1.1483035714285712, "total_trade_value_usd": 743939 }, "history": [ { "year": 2010, "export_value_usd": 132219.33575591876, "active_destinations": 12, "yoy_growth_pct": 46.4228217940564 }, { "year": 2011, "export_value_usd": 179954.08560797336, "active_destinations": 18, "yoy_growth_pct": 36.10269978982085 }, { "year": 2012, "export_value_usd": 150729.97234247858, "active_destinations": 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