{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/ken/940410", "links": { "product": "https://www.yugalinks.com/trade/product/940410", "exporter": "https://www.yugalinks.com/trade/exporter/ken/940410", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "940410", "exporter_iso3": "KEN", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 67, "current_lane_count": 18, "active_market_count": 18, "exports_latest_observed_lanes_usd": 350008.1705228295, "exports_current_2024_usd": 330914.0502879427, "exports_avg_3y_usd": 156415.4477969982, "exports_avg_5y_usd": 123563.00923349995, "exports_avg_10y_usd": 135102.7105628802, "exports_cagr_3y_pct": 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9404, "substitution_elasticity": -8.7372875, "price_range_label": "Medium price range", "trade_type_label": "One-way trade" }, "hs_description": "Mattress supports", "hs_chapter": 94, "hs_heading": 9404, "destinations": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 940410, "num_markets": 37, "highest_price_importer_iso3": "DJI", "highest_price_usd_per_ton": 1527000, "lowest_price_importer_iso3": "BDI", "lowest_price_usd_per_ton": 56.33802816901409, "median_price_across_markets": 3967.741935483871, "price_spread_pct": 38483.945952135575, "avg_quantity_metric_tons": 3.0005454545454544, "total_trade_value_usd": 426344 }, "history": [ { "year": 2010, "export_value_usd": 167104.85365325175, "active_destinations": 14, "yoy_growth_pct": -33.697374126787025 }, { "year": 2011, "export_value_usd": 404438.459963615, "active_destinations": 22, "yoy_growth_pct": 142.02675812327902 }, { "year": 2012, "export_value_usd": 352403.7793912231, "active_destinations": 24, "yoy_growth_pct": 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}, { "year": 2021, "export_value_usd": 55177.73365910096, "active_destinations": 15, "yoy_growth_pct": -40.91748465557133 }, { "year": 2022, "export_value_usd": 49600.3974649014, "active_destinations": 23, "yoy_growth_pct": -10.107947217726368 }, { "year": 2023, "export_value_usd": 88731.89563815045, "active_destinations": 22, "yoy_growth_pct": 78.89351733711322 }, { "year": 2024, "export_value_usd": 330914.0502879427, "active_destinations": 18, "yoy_growth_pct": 272.9369781948686 } ], "economy": { "year": 2024, "country_iso3": "KEN", "exports_usd": 8833447937.269407, "imports_usd": 24313329830.086903, "trade_balance_usd": -15479881892.817495, "yoy_exports_growth_pct": 11.066567927876857, "yoy_imports_growth_pct": -1.1831142309630671, "exports_cagr_3y_pct": 6.625356627243595, "imports_cagr_3y_pct": 3.021165935551262, "export_partner_hhi": 567.961201990412, "export_product_hhi": 442.0530171105367, "momentum_score": 9.734204537686878, "risk_score": 5.050071095504743, "gdp_million_usd": 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"avg_preferential_tariff_pct": 0.04051194870678045, "tariff_advantage_pp": 0.09586972212424538, "avg_distance_all_partners_km": 7548.744249191214, "num_border_partners": 145, "num_colonial_partners": 25, "avg_substitution_elasticity": -9.62642491263809, "pct_products_high_elasticity": 72.57926306769494, "pct_products_low_elasticity": 3.1990859754355903, "real_market_potential": 107488.45006895319, "foreign_market_potential": 13472.656069725052 }, "countryMap": {} }, "product": { "hs_code": "940410", "hs_description": "Mattress supports", "hs_chapter": 94, "hs_heading": 9404 }, "destinations": [], "prices": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 940410, "num_markets": 37, "highest_price_importer_iso3": "DJI", "highest_price_usd_per_ton": 1527000, "lowest_price_importer_iso3": "BDI", "lowest_price_usd_per_ton": 56.33802816901409, "median_price_across_markets": 3967.741935483871, "price_spread_pct": 38483.945952135575, "avg_quantity_metric_tons": 3.0005454545454544, 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