{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/ken/721070",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/721070",
    "exporter": "https://www.yugalinks.com/trade/exporter/ken/721070",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "721070",
    "exporter_iso3": "KEN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 47,
    "current_lane_count": 10,
    "active_market_count": 10,
    "exports_latest_observed_lanes_usd": 77995854.20974517,
    "exports_current_2024_usd": 76086448.68871981,
    "exports_avg_3y_usd": 78723120.76863371,
    "exports_avg_5y_usd": 71227385.55769692,
    "exports_avg_10y_usd": 52923812.04711992,
    "exports_cagr_3y_pct": 1.8569855573998595,
    "exports_cagr_5y_pct": 6.715291897269293,
    "exports_cagr_10y_pct": 11.623069553408616,
    "exports_all_year_lane_avg_usd": 29694359.61356664,
    "exports_historical_lane_peak_usd": 105049796.71934128,
    "historical_peak_year": 2022,
    "positive_growth_year_share_pct": 65.51724137931035,
    "trend_acceleration_pct": -9.766083996008756,
    "trend_label": "Stable",
    "top_market_iso3": "UGA",
    "top_market_exports_usd": 45529352.54848577,
    "top_market_share_pct": 58.37406745498163,
    "destination_hhi": 4156.9270425268,
    "weighted_share_latest_pct": 65.2364653810434,
    "weighted_share_change_1y_pp": -0.4918747652002543,
    "weighted_volatility_cv": 1.1192189509508872,
    "weighted_max_drawdown_pct": 70.96324102873459,
    "limited_history_lane_share_pct": 61.702127659574465,
    "data_freshness_years": 0,
    "coverage_score": 75,
    "confidence_label": "Medium",
    "refreshed_at": "2026-07-20 09:29:08",
    "source": "api",
    "product": {
      "hs_code": 721070,
      "hs_description": "Iron or non-alloy steel: flat-rolled, width 600mm or more, painted, varnished or coated with plastics",
      "hs_chapter": 72,
      "hs_heading": 7210,
      "substitution_elasticity": -8.4467363,
      "price_range_label": "Low price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Iron or non-alloy steel: flat-rolled, width 600mm or more, painted, varnished or coated with plastics",
    "hs_chapter": 72,
    "hs_heading": 7210,
    "destinations": [
      {
        "hs_code": 721070,
        "corridor_rank": 74,
        "exporter_iso3": "KEN",
        "importer_iso3": "UGA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 45529352.54848577,
        "exports_all_year_avg_usd": 12490107.325108295,
        "exports_avg_3y_usd": 46244684.68856028,
        "exports_avg_5y_usd": 41365895.87677504,
        "exports_avg_10y_usd": 29781611.266274847,
        "exports_cagr_3y_pct": 2.6154760632839835,
        "exports_cagr_5y_pct": 11.884562743720606,
        "exports_cagr_10y_pct": 18.608368875363922,
        "exports_historical_peak_usd": 51079566.55441709,
        "buyer_imports_latest_observed_usd": 47942097.196040906,
        "historical_peak_year": 2022,
        "positive_growth_year_share_pct": 68.96551724137932,
        "trend_acceleration_pct": -15.992892812079939,
        "trend_label": "Stable",
        "buyer_yoy_latest_pct": 8.6447,
        "buyer_yoy_all_avg_pct": 22.3469,
        "buyer_trend_consistency_pct": 72.4138,
        "market_share_latest_pct": 94.96737775636068,
        "market_share_change_1y_pp": -0.49515196343774903,
        "peer_best_share_pct": 94.96737775636068,
        "peer_top_exporter": "KEN",
        "supplier_count_latest": 5,
        "buyer_market_hhi": 9037.16,
        "distance_km": 506.0585632324219,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.1218771077709495,
        "tariff_advantage_pp": 0.12883293531838388,
        "volatility_cv": 1.1783852757856348,
        "max_drawdown_pct": 61.353736073021246,
        "attention_level": "High attention",
        "primary_risk_reason": "Trade has varied substantially across reported years",
        "risk_driver_labels": "['high_volatility','concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "KEN",
      "hs_code": 721070,
      "num_markets": 13,
      "highest_price_importer_iso3": "CHN",
      "highest_price_usd_per_ton": 28000,
      "lowest_price_importer_iso3": "ETH",
      "lowest_price_usd_per_ton": 764.521482574221,
      "median_price_across_markets": 1389.9323211788887,
      "price_spread_pct": 1959.4823505021927,
      "avg_quantity_metric_tons": 5252.806108108108,
      "total_trade_value_usd": 277374711
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 21538273.3961641,
        "active_destinations": 15,
        "yoy_growth_pct": 28.5799990726302
      },
      {
        "year": 2011,
        "export_value_usd": 22922867.709696874,
        "active_destinations": 19,
        "yoy_growth_pct": 6.428529752897302
      },
      {
        "year": 2012,
        "export_value_usd": 23779387.62051394,
        "active_destinations": 23,
        "yoy_growth_pct": 3.736530357651271
      },
      {
        "year": 2013,
        "export_value_usd": 26180300.102536477,
        "active_destinations": 9,
        "yoy_growth_pct": 10.096611907496415
      },
      {
        "year": 2014,
        "export_value_usd": 25337729.92783503,
        "active_destinations": 20,
        "yoy_growth_pct": -3.2183365790364493
      },
      {
        "year": 2015,
        "export_value_usd": 24044426.34864357,
        "active_destinations": 9,
        "yoy_growth_pct": -5.104259864143098
      },
      {
        "year": 2016,
        "export_value_usd": 22762997.57629494,
        "active_destinations": 10,
        "yoy_growth_pct": -5.329421271141788
      },
      {
        "year": 2017,
        "export_value_usd": 25790375.21058055,
        "active_destinations": 8,
        "yoy_growth_pct": 13.299556106961404
      },
      {
        "year": 2018,
        "export_value_usd": 45527280.50423596,
        "active_destinations": 9,
        "yoy_growth_pct": 76.5281820543592
      },
      {
        "year": 2019,
        "export_value_usd": 54976113.0429596,
        "active_destinations": 9,
        "yoy_growth_pct": 20.75422128023768
      },
      {
        "year": 2020,
        "export_value_usd": 47967174.203574345,
        "active_destinations": 10,
        "yoy_growth_pct": -12.749062186168583
      },
      {
        "year": 2021,
        "export_value_usd": 72000391.2790092,
        "active_destinations": 9,
        "yoy_growth_pct": 50.10346653617127
      },
      {
        "year": 2022,
        "export_value_usd": 86664844.29511702,
        "active_destinations": 8,
        "yoy_growth_pct": 20.36718517164929
      },
      {
        "year": 2023,
        "export_value_usd": 73418069.32206428,
        "active_destinations": 13,
        "yoy_growth_pct": -15.285061758080268
      },
      {
        "year": 2024,
        "export_value_usd": 76086448.68871981,
        "active_destinations": 10,
        "yoy_growth_pct": 3.634499505768946
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "KEN",
      "exports_usd": 8833447937.269407,
      "imports_usd": 24313329830.086903,
      "trade_balance_usd": -15479881892.817495,
      "yoy_exports_growth_pct": 11.066567927876857,
      "yoy_imports_growth_pct": -1.1831142309630671,
      "exports_cagr_3y_pct": 6.625356627243595,
      "imports_cagr_3y_pct": 3.021165935551262,
      "export_partner_hhi": 567.961201990412,
      "export_product_hhi": 442.0530171105367,
      "momentum_score": 9.734204537686878,
      "risk_score": 5.050071095504743,
      "gdp_million_usd": 120339.55790593175,
      "gdp_per_capita_usd": 2132.4345209764665,
      "population": 56432944,
      "labor_force": 28323.65,
      "investment_rate_pct": 19.72,
      "savings_rate_pct": 6.42,
      "secondary_education_pct": 37.46,
      "tertiary_education_pct": 7.41,
      "total_factor_productivity": 214.67,
      "trade_openness_pct": 43.97718982898615,
      "exports_gdp_pct": 11.719697748851383,
      "num_active_partners": 270,
      "num_fta_partners": 11,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 7448.510288065843,
      "avg_partner_gdp_million_usd": 533678518.32581943,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 4.074074074074074,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 2.2222222222222223,
      "avg_applied_tariff_pct": 0.12783846511101915,
      "avg_mfn_tariff_pct": 0.13638167083102584,
      "avg_preferential_tariff_pct": 0.04051194870678045,
      "tariff_advantage_pp": 0.09586972212424538,
      "avg_distance_all_partners_km": 7548.744249191214,
      "num_border_partners": 145,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.62642491263809,
      "pct_products_high_elasticity": 72.57926306769494,
      "pct_products_low_elasticity": 3.1990859754355903,
      "real_market_potential": 107488.45006895319,
      "foreign_market_potential": 13472.656069725052
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "721070",
    "hs_description": "Iron or non-alloy steel: flat-rolled, width 600mm or more, painted, varnished or coated with plastics",
    "hs_chapter": 72,
    "hs_heading": 7210
  },
  "destinations": [
    {
      "hs_code": 721070,
      "corridor_rank": 74,
      "exporter_iso3": "KEN",
      "importer_iso3": "UGA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 45529352.54848577,
      "exports_all_year_avg_usd": 12490107.325108295,
      "exports_avg_3y_usd": 46244684.68856028,
      "exports_avg_5y_usd": 41365895.87677504,
      "exports_avg_10y_usd": 29781611.266274847,
      "exports_cagr_3y_pct": 2.6154760632839835,
      "exports_cagr_5y_pct": 11.884562743720606,
      "exports_cagr_10y_pct": 18.608368875363922,
      "exports_historical_peak_usd": 51079566.55441709,
      "buyer_imports_latest_observed_usd": 47942097.196040906,
      "historical_peak_year": 2022,
      "positive_growth_year_share_pct": 68.96551724137932,
      "trend_acceleration_pct": -15.992892812079939,
      "trend_label": "Stable",
      "buyer_yoy_latest_pct": 8.6447,
      "buyer_yoy_all_avg_pct": 22.3469,
      "buyer_trend_consistency_pct": 72.4138,
      "market_share_latest_pct": 94.96737775636068,
      "market_share_change_1y_pp": -0.49515196343774903,
      "peer_best_share_pct": 94.96737775636068,
      "peer_top_exporter": "KEN",
      "supplier_count_latest": 5,
      "buyer_market_hhi": 9037.16,
      "distance_km": 506.0585632324219,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.1218771077709495,
      "tariff_advantage_pp": 0.12883293531838388,
      "volatility_cv": 1.1783852757856348,
      "max_drawdown_pct": 61.353736073021246,
      "attention_level": "High attention",
      "primary_risk_reason": "Trade has varied substantially across reported years",
      "risk_driver_labels": "['high_volatility','concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Accelerating",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "KEN",
    "hs_code": 721070,
    "num_markets": 13,
    "highest_price_importer_iso3": "CHN",
    "highest_price_usd_per_ton": 28000,
    "lowest_price_importer_iso3": "ETH",
    "lowest_price_usd_per_ton": 764.521482574221,
    "median_price_across_markets": 1389.9323211788887,
    "price_spread_pct": 1959.4823505021927,
    "avg_quantity_metric_tons": 5252.806108108108,
    "total_trade_value_usd": 277374711
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 21538273.3961641,
      "active_destinations": 15,
      "yoy_growth_pct": 28.5799990726302
    },
    {
      "year": 2011,
      "export_value_usd": 22922867.709696874,
      "active_destinations": 19,
      "yoy_growth_pct": 6.428529752897302
    },
    {
      "year": 2012,
      "export_value_usd": 23779387.62051394,
      "active_destinations": 23,
      "yoy_growth_pct": 3.736530357651271
    },
    {
      "year": 2013,
      "export_value_usd": 26180300.102536477,
      "active_destinations": 9,
      "yoy_growth_pct": 10.096611907496415
    },
    {
      "year": 2014,
      "export_value_usd": 25337729.92783503,
      "active_destinations": 20,
      "yoy_growth_pct": -3.2183365790364493
    },
    {
      "year": 2015,
      "export_value_usd": 24044426.34864357,
      "active_destinations": 9,
      "yoy_growth_pct": -5.104259864143098
    },
    {
      "year": 2016,
      "export_value_usd": 22762997.57629494,
      "active_destinations": 10,
      "yoy_growth_pct": -5.329421271141788
    },
    {
      "year": 2017,
      "export_value_usd": 25790375.21058055,
      "active_destinations": 8,
      "yoy_growth_pct": 13.299556106961404
    },
    {
      "year": 2018,
      "export_value_usd": 45527280.50423596,
      "active_destinations": 9,
      "yoy_growth_pct": 76.5281820543592
    },
    {
      "year": 2019,
      "export_value_usd": 54976113.0429596,
      "active_destinations": 9,
      "yoy_growth_pct": 20.75422128023768
    },
    {
      "year": 2020,
      "export_value_usd": 47967174.203574345,
      "active_destinations": 10,
      "yoy_growth_pct": -12.749062186168583
    },
    {
      "year": 2021,
      "export_value_usd": 72000391.2790092,
      "active_destinations": 9,
      "yoy_growth_pct": 50.10346653617127
    },
    {
      "year": 2022,
      "export_value_usd": 86664844.29511702,
      "active_destinations": 8,
      "yoy_growth_pct": 20.36718517164929
    },
    {
      "year": 2023,
      "export_value_usd": 73418069.32206428,
      "active_destinations": 13,
      "yoy_growth_pct": -15.285061758080268
    },
    {
      "year": 2024,
      "export_value_usd": 76086448.68871981,
      "active_destinations": 10,
      "yoy_growth_pct": 3.634499505768946
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "KEN",
    "exports_usd": 8833447937.269407,
    "imports_usd": 24313329830.086903,
    "trade_balance_usd": -15479881892.817495,
    "yoy_exports_growth_pct": 11.066567927876857,
    "yoy_imports_growth_pct": -1.1831142309630671,
    "exports_cagr_3y_pct": 6.625356627243595,
    "imports_cagr_3y_pct": 3.021165935551262,
    "export_partner_hhi": 567.961201990412,
    "export_product_hhi": 442.0530171105367,
    "momentum_score": 9.734204537686878,
    "risk_score": 5.050071095504743,
    "gdp_million_usd": 120339.55790593175,
    "gdp_per_capita_usd": 2132.4345209764665,
    "population": 56432944,
    "labor_force": 28323.65,
    "investment_rate_pct": 19.72,
    "savings_rate_pct": 6.42,
    "secondary_education_pct": 37.46,
    "tertiary_education_pct": 7.41,
    "total_factor_productivity": 214.67,
    "trade_openness_pct": 43.97718982898615,
    "exports_gdp_pct": 11.719697748851383,
    "num_active_partners": 270,
    "num_fta_partners": 11,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 6,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 7448.510288065843,
    "avg_partner_gdp_million_usd": 533678518.32581943,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 4.074074074074074,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 2.2222222222222223,
    "avg_applied_tariff_pct": 0.12783846511101915,
    "avg_mfn_tariff_pct": 0.13638167083102584,
    "avg_preferential_tariff_pct": 0.04051194870678045,
    "tariff_advantage_pp": 0.09586972212424538,
    "avg_distance_all_partners_km": 7548.744249191214,
    "num_border_partners": 145,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.62642491263809,
    "pct_products_high_elasticity": 72.57926306769494,
    "pct_products_low_elasticity": 3.1990859754355903,
    "real_market_potential": 107488.45006895319,
    "foreign_market_potential": 13472.656069725052
  }
}