{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/ken/721041", "links": { "product": "https://www.yugalinks.com/trade/product/721041", "exporter": "https://www.yugalinks.com/trade/exporter/ken/721041", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "721041", "exporter_iso3": "KEN", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 48, "current_lane_count": 9, "active_market_count": 9, "exports_latest_observed_lanes_usd": 6800032.806585702, "exports_current_2024_usd": 3610097.7541427114, "exports_avg_3y_usd": 2743012.1544752955, "exports_avg_5y_usd": 2453137.2232163027, "exports_avg_10y_usd": 2191896.239934654, "exports_cagr_3y_pct": 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flat-rolled, width 600mm or more, corrugated, plated or coated with zinc (not electrolytically)", "hs_chapter": 72, "hs_heading": 7210, "substitution_elasticity": -11.46808, "price_range_label": "Medium price range", "trade_type_label": "One-way trade" }, "hs_description": "Iron or non-alloy steel: flat-rolled, width 600mm or more, corrugated, plated or coated with zinc (not electrolytically)", "hs_chapter": 72, "hs_heading": 7210, "destinations": [ { "hs_code": 721041, "corridor_rank": 30, "exporter_iso3": "KEN", "importer_iso3": "COD", "latest_data_year": 2024, "lane_data_years": 28, "exports_latest_observed_usd": 1323331.597979031, "exports_all_year_avg_usd": 2830178.5741507737, "exports_avg_3y_usd": 855863.1676690805, "exports_avg_5y_usd": 933538.2720166754, "exports_avg_10y_usd": 1142340.437077603, "exports_cagr_3y_pct": 42.710089701253736, "exports_cagr_5y_pct": 1.7790004091116973, "exports_cagr_10y_pct": -9.33188840336301, "exports_historical_peak_usd": 9061916, 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721041, "corridor_rank": 41, "exporter_iso3": "KEN", "importer_iso3": "TZA", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 743499.7178676376, "exports_all_year_avg_usd": 2656556.9333126014, "exports_avg_3y_usd": 805296.2809756178, "exports_avg_5y_usd": 638566.419401608, "exports_avg_10y_usd": 495750.40487451723, "exports_cagr_3y_pct": 5.398678358513775, "exports_cagr_5y_pct": 584.1443359913933, "exports_cagr_10y_pct": -17.722884824708075, "exports_historical_peak_usd": 12809926.499811962, "buyer_imports_latest_observed_usd": 38079440.91856374, "historical_peak_year": 1997, "positive_growth_year_share_pct": 65.51724137931035, "trend_acceleration_pct": 23.121563183221852, "trend_label": "Growing", "buyer_yoy_latest_pct": -14.2301, "buyer_yoy_all_avg_pct": 17.7968, "buyer_trend_consistency_pct": 65.5172, "market_share_latest_pct": 1.9524964125856723, "market_share_change_1y_pp": -0.15652938736026645, "peer_best_share_pct": 80.54858989572242, "peer_top_exporter": "UGA", "supplier_count_latest": 13, "buyer_market_hhi": 6747.64, "distance_km": 677.3429565429688, "has_reported_fta": 1, "applied_tariff_pct": 0.1393037962290505, "tariff_advantage_pp": 0.17098995581230306, "volatility_cv": 1.0557562202486883, "max_drawdown_pct": 99.99961274637556, "attention_level": "Watch", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']", "signal_flag": "Slowing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" } ], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 721041, "num_markets": 9, "highest_price_importer_iso3": "SSD", "highest_price_usd_per_ton": 2262.5280628608084, "lowest_price_importer_iso3": "NGA", "lowest_price_usd_per_ton": 35.43478260869565, "median_price_across_markets": 1259.421560035057, "price_spread_pct": 176.83461605898825, "avg_quantity_metric_tons": 594.231925925926, "total_trade_value_usd": 9026060 }, "history": [ { "year": 2010, "export_value_usd": 18297281.46599601, "active_destinations": 12, "yoy_growth_pct": -6.328095030073564 }, { "year": 2011, "export_value_usd": 15789611.475002367, "active_destinations": 19, "yoy_growth_pct": -13.705150656691483 }, { "year": 2012, "export_value_usd": 15155781.208645474, "active_destinations": 20, "yoy_growth_pct": -4.014223322469674 }, { "year": 2013, "export_value_usd": 4982694.187491885, "active_destinations": 10, "yoy_growth_pct": -67.12347506937118 }, { "year": 2014, "export_value_usd": 13923901.967048232, "active_destinations": 17, "yoy_growth_pct": 179.44524474332707 }, { "year": 2015, "export_value_usd": 1316815.6217004382, "active_destinations": 7, "yoy_growth_pct": -90.54276865194281 }, { "year": 2016, "export_value_usd": 1936442.837092761, "active_destinations": 7, "yoy_growth_pct": 47.054971491922466 }, { "year": 2017, "export_value_usd": 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600mm or more, corrugated, plated or coated with zinc (not electrolytically)", "hs_chapter": 72, "hs_heading": 7210 }, "destinations": [ { "hs_code": 721041, "corridor_rank": 30, "exporter_iso3": "KEN", "importer_iso3": "COD", "latest_data_year": 2024, "lane_data_years": 28, "exports_latest_observed_usd": 1323331.597979031, "exports_all_year_avg_usd": 2830178.5741507737, "exports_avg_3y_usd": 855863.1676690805, "exports_avg_5y_usd": 933538.2720166754, "exports_avg_10y_usd": 1142340.437077603, "exports_cagr_3y_pct": 42.710089701253736, "exports_cagr_5y_pct": 1.7790004091116973, "exports_cagr_10y_pct": -9.33188840336301, "exports_historical_peak_usd": 9061916, "buyer_imports_latest_observed_usd": 27700071.353937335, "historical_peak_year": 2006, "positive_growth_year_share_pct": 48.148148148148145, "trend_acceleration_pct": 52.041978104616746, "trend_label": "Rapid growth", "buyer_yoy_latest_pct": 47.0387, "buyer_yoy_all_avg_pct": 28.1366, "buyer_trend_consistency_pct": 58.6207, 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"attention_level": "Watch", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']", "signal_flag": "Slowing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" } ], "prices": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 721041, "num_markets": 9, "highest_price_importer_iso3": "SSD", "highest_price_usd_per_ton": 2262.5280628608084, "lowest_price_importer_iso3": "NGA", "lowest_price_usd_per_ton": 35.43478260869565, "median_price_across_markets": 1259.421560035057, "price_spread_pct": 176.83461605898825, "avg_quantity_metric_tons": 594.231925925926, "total_trade_value_usd": 9026060 }, "history": [ { "year": 2010, "export_value_usd": 18297281.46599601, "active_destinations": 12, "yoy_growth_pct": -6.328095030073564 }, { "year": 2011, "export_value_usd": 15789611.475002367, "active_destinations": 19, "yoy_growth_pct": 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