{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/ken/482369",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/482369",
    "exporter": "https://www.yugalinks.com/trade/exporter/ken/482369",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "482369",
    "exporter_iso3": "KEN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 54,
    "current_lane_count": 15,
    "active_market_count": 15,
    "exports_latest_observed_lanes_usd": 419664.04047351546,
    "exports_current_2024_usd": 207874.90128237617,
    "exports_avg_3y_usd": 167815.09973455255,
    "exports_avg_5y_usd": 126929.65923720459,
    "exports_avg_10y_usd": 138504.44826801796,
    "exports_cagr_3y_pct": 34.23813166352054,
    "exports_cagr_5y_pct": 16.82515692427897,
    "exports_cagr_10y_pct": 4.0666129490150915,
    "exports_all_year_lane_avg_usd": 213778.43967271846,
    "exports_historical_lane_peak_usd": 661503.3072738051,
    "historical_peak_year": 2018,
    "positive_growth_year_share_pct": 58.62068965517241,
    "trend_acceleration_pct": 30.17151871450545,
    "trend_label": "Rapid growth",
    "top_market_iso3": "AGO",
    "top_market_exports_usd": 188938.27423414876,
    "top_market_share_pct": 45.02131610346359,
    "destination_hhi": 2646.1998582312635,
    "weighted_share_latest_pct": 12.057484296640617,
    "weighted_share_change_1y_pp": 4.760232080151093,
    "weighted_volatility_cv": 1.0241959394172295,
    "weighted_max_drawdown_pct": 49.171652681933466,
    "limited_history_lane_share_pct": 64.81481481481481,
    "data_freshness_years": 0,
    "coverage_score": 77.5,
    "confidence_label": "Medium",
    "refreshed_at": "2026-07-20 09:29:08",
    "source": "api",
    "product": {
      "hs_code": 482369,
      "hs_description": "Paper and paperboard: trays, dishes, plates, cups and the like, of paper or paperboard other than of bamboo",
      "hs_chapter": 48,
      "hs_heading": 4823,
      "substitution_elasticity": -7.2415094,
      "price_range_label": null,
      "trade_type_label": null
    },
    "hs_description": "Paper and paperboard: trays, dishes, plates, cups and the like, of paper or paperboard other than of bamboo",
    "hs_chapter": 48,
    "hs_heading": 4823,
    "destinations": [],
    "priceSummary": {
      "exporter_iso3": "KEN",
      "hs_code": 482369,
      "num_markets": 27,
      "highest_price_importer_iso3": "ZAF",
      "highest_price_usd_per_ton": 56555.55555555556,
      "lowest_price_importer_iso3": "SSD",
      "lowest_price_usd_per_ton": 88,
      "median_price_across_markets": 4085.8640636297905,
      "price_spread_pct": 1382.0223746110398,
      "avg_quantity_metric_tons": 5.139709090909091,
      "total_trade_value_usd": 504383
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 75704.36942531355,
        "active_destinations": 11,
        "yoy_growth_pct": -27.789621450517128
      },
      {
        "year": 2011,
        "export_value_usd": 118178.12055948262,
        "active_destinations": 13,
        "yoy_growth_pct": 56.10475518995204
      },
      {
        "year": 2012,
        "export_value_usd": 138174.91836141283,
        "active_destinations": 15,
        "yoy_growth_pct": 16.9208967846677
      },
      {
        "year": 2013,
        "export_value_usd": 140268.29631245194,
        "active_destinations": 10,
        "yoy_growth_pct": 1.515020219200449
      },
      {
        "year": 2014,
        "export_value_usd": 139536.51038719565,
        "active_destinations": 16,
        "yoy_growth_pct": -0.5217044367789401
      },
      {
        "year": 2015,
        "export_value_usd": 161809.81374734992,
        "active_destinations": 9,
        "yoy_growth_pct": 15.962347989317458
      },
      {
        "year": 2016,
        "export_value_usd": 67416.73795542662,
        "active_destinations": 14,
        "yoy_growth_pct": -58.335816354939254
      },
      {
        "year": 2017,
        "export_value_usd": 160948.31438471828,
        "active_destinations": 10,
        "yoy_growth_pct": 138.73643143507059
      },
      {
        "year": 2018,
        "export_value_usd": 264695.62879438914,
        "active_destinations": 12,
        "yoy_growth_pct": 64.46001923429989
      },
      {
        "year": 2019,
        "export_value_usd": 95525.69161227281,
        "active_destinations": 14,
        "yoy_growth_pct": -63.911118575186045
      },
      {
        "year": 2020,
        "export_value_usd": 45267.15053227157,
        "active_destinations": 11,
        "yoy_growth_pct": -52.612590635820325
      },
      {
        "year": 2021,
        "export_value_usd": 85935.84645009365,
        "active_destinations": 17,
        "yoy_growth_pct": 89.84151960002168
      },
      {
        "year": 2022,
        "export_value_usd": 156786.1741933556,
        "active_destinations": 18,
        "yoy_growth_pct": 82.44560409887572
      },
      {
        "year": 2023,
        "export_value_usd": 138784.22372792594,
        "active_destinations": 14,
        "yoy_growth_pct": -11.481848165533311
      },
      {
        "year": 2024,
        "export_value_usd": 207874.90128237617,
        "active_destinations": 15,
        "yoy_growth_pct": 49.782803620313736
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "KEN",
      "exports_usd": 8833447937.269407,
      "imports_usd": 24313329830.086903,
      "trade_balance_usd": -15479881892.817495,
      "yoy_exports_growth_pct": 11.066567927876857,
      "yoy_imports_growth_pct": -1.1831142309630671,
      "exports_cagr_3y_pct": 6.625356627243595,
      "imports_cagr_3y_pct": 3.021165935551262,
      "export_partner_hhi": 567.961201990412,
      "export_product_hhi": 442.0530171105367,
      "momentum_score": 9.734204537686878,
      "risk_score": 5.050071095504743,
      "gdp_million_usd": 120339.55790593175,
      "gdp_per_capita_usd": 2132.4345209764665,
      "population": 56432944,
      "labor_force": 28323.65,
      "investment_rate_pct": 19.72,
      "savings_rate_pct": 6.42,
      "secondary_education_pct": 37.46,
      "tertiary_education_pct": 7.41,
      "total_factor_productivity": 214.67,
      "trade_openness_pct": 43.97718982898615,
      "exports_gdp_pct": 11.719697748851383,
      "num_active_partners": 270,
      "num_fta_partners": 11,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 7448.510288065843,
      "avg_partner_gdp_million_usd": 533678518.32581943,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 4.074074074074074,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 2.2222222222222223,
      "avg_applied_tariff_pct": 0.12783846511101915,
      "avg_mfn_tariff_pct": 0.13638167083102584,
      "avg_preferential_tariff_pct": 0.04051194870678045,
      "tariff_advantage_pp": 0.09586972212424538,
      "avg_distance_all_partners_km": 7548.744249191214,
      "num_border_partners": 145,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.62642491263809,
      "pct_products_high_elasticity": 72.57926306769494,
      "pct_products_low_elasticity": 3.1990859754355903,
      "real_market_potential": 107488.45006895319,
      "foreign_market_potential": 13472.656069725052
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "482369",
    "hs_description": "Paper and paperboard: trays, dishes, plates, cups and the like, of paper or paperboard other than of bamboo",
    "hs_chapter": 48,
    "hs_heading": 4823
  },
  "destinations": [],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "KEN",
    "hs_code": 482369,
    "num_markets": 27,
    "highest_price_importer_iso3": "ZAF",
    "highest_price_usd_per_ton": 56555.55555555556,
    "lowest_price_importer_iso3": "SSD",
    "lowest_price_usd_per_ton": 88,
    "median_price_across_markets": 4085.8640636297905,
    "price_spread_pct": 1382.0223746110398,
    "avg_quantity_metric_tons": 5.139709090909091,
    "total_trade_value_usd": 504383
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 75704.36942531355,
      "active_destinations": 11,
      "yoy_growth_pct": -27.789621450517128
    },
    {
      "year": 2011,
      "export_value_usd": 118178.12055948262,
      "active_destinations": 13,
      "yoy_growth_pct": 56.10475518995204
    },
    {
      "year": 2012,
      "export_value_usd": 138174.91836141283,
      "active_destinations": 15,
      "yoy_growth_pct": 16.9208967846677
    },
    {
      "year": 2013,
      "export_value_usd": 140268.29631245194,
      "active_destinations": 10,
      "yoy_growth_pct": 1.515020219200449
    },
    {
      "year": 2014,
      "export_value_usd": 139536.51038719565,
      "active_destinations": 16,
      "yoy_growth_pct": -0.5217044367789401
    },
    {
      "year": 2015,
      "export_value_usd": 161809.81374734992,
      "active_destinations": 9,
      "yoy_growth_pct": 15.962347989317458
    },
    {
      "year": 2016,
      "export_value_usd": 67416.73795542662,
      "active_destinations": 14,
      "yoy_growth_pct": -58.335816354939254
    },
    {
      "year": 2017,
      "export_value_usd": 160948.31438471828,
      "active_destinations": 10,
      "yoy_growth_pct": 138.73643143507059
    },
    {
      "year": 2018,
      "export_value_usd": 264695.62879438914,
      "active_destinations": 12,
      "yoy_growth_pct": 64.46001923429989
    },
    {
      "year": 2019,
      "export_value_usd": 95525.69161227281,
      "active_destinations": 14,
      "yoy_growth_pct": -63.911118575186045
    },
    {
      "year": 2020,
      "export_value_usd": 45267.15053227157,
      "active_destinations": 11,
      "yoy_growth_pct": -52.612590635820325
    },
    {
      "year": 2021,
      "export_value_usd": 85935.84645009365,
      "active_destinations": 17,
      "yoy_growth_pct": 89.84151960002168
    },
    {
      "year": 2022,
      "export_value_usd": 156786.1741933556,
      "active_destinations": 18,
      "yoy_growth_pct": 82.44560409887572
    },
    {
      "year": 2023,
      "export_value_usd": 138784.22372792594,
      "active_destinations": 14,
      "yoy_growth_pct": -11.481848165533311
    },
    {
      "year": 2024,
      "export_value_usd": 207874.90128237617,
      "active_destinations": 15,
      "yoy_growth_pct": 49.782803620313736
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "KEN",
    "exports_usd": 8833447937.269407,
    "imports_usd": 24313329830.086903,
    "trade_balance_usd": -15479881892.817495,
    "yoy_exports_growth_pct": 11.066567927876857,
    "yoy_imports_growth_pct": -1.1831142309630671,
    "exports_cagr_3y_pct": 6.625356627243595,
    "imports_cagr_3y_pct": 3.021165935551262,
    "export_partner_hhi": 567.961201990412,
    "export_product_hhi": 442.0530171105367,
    "momentum_score": 9.734204537686878,
    "risk_score": 5.050071095504743,
    "gdp_million_usd": 120339.55790593175,
    "gdp_per_capita_usd": 2132.4345209764665,
    "population": 56432944,
    "labor_force": 28323.65,
    "investment_rate_pct": 19.72,
    "savings_rate_pct": 6.42,
    "secondary_education_pct": 37.46,
    "tertiary_education_pct": 7.41,
    "total_factor_productivity": 214.67,
    "trade_openness_pct": 43.97718982898615,
    "exports_gdp_pct": 11.719697748851383,
    "num_active_partners": 270,
    "num_fta_partners": 11,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 6,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 7448.510288065843,
    "avg_partner_gdp_million_usd": 533678518.32581943,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 4.074074074074074,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 2.2222222222222223,
    "avg_applied_tariff_pct": 0.12783846511101915,
    "avg_mfn_tariff_pct": 0.13638167083102584,
    "avg_preferential_tariff_pct": 0.04051194870678045,
    "tariff_advantage_pp": 0.09586972212424538,
    "avg_distance_all_partners_km": 7548.744249191214,
    "num_border_partners": 145,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.62642491263809,
    "pct_products_high_elasticity": 72.57926306769494,
    "pct_products_low_elasticity": 3.1990859754355903,
    "real_market_potential": 107488.45006895319,
    "foreign_market_potential": 13472.656069725052
  }
}