{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/ken/481930",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/481930",
    "exporter": "https://www.yugalinks.com/trade/exporter/ken/481930",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "481930",
    "exporter_iso3": "KEN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 75,
    "current_lane_count": 16,
    "active_market_count": 16,
    "exports_latest_observed_lanes_usd": 405509.207465768,
    "exports_current_2024_usd": 141660.19362987447,
    "exports_avg_3y_usd": 144615.26703553725,
    "exports_avg_5y_usd": 99382.59649907339,
    "exports_avg_10y_usd": 288983.1565336498,
    "exports_cagr_3y_pct": 62.49373893514076,
    "exports_cagr_5y_pct": 0.49274279712925306,
    "exports_cagr_10y_pct": -19.68274724352257,
    "exports_all_year_lane_avg_usd": 1371820.6577075322,
    "exports_historical_lane_peak_usd": 5214251.320188198,
    "historical_peak_year": 2004,
    "positive_growth_year_share_pct": 48.275862068965516,
    "trend_acceleration_pct": 82.17648617866334,
    "trend_label": "Rapid growth",
    "top_market_iso3": "MUS",
    "top_market_exports_usd": 97711.32020210665,
    "top_market_share_pct": 24.095955998817903,
    "destination_hhi": 1250.4861770266964,
    "weighted_share_latest_pct": 17.167977995228743,
    "weighted_share_change_1y_pp": 5.857436848874848,
    "weighted_volatility_cv": 0.5723434644920027,
    "weighted_max_drawdown_pct": 42.21078197416023,
    "limited_history_lane_share_pct": 68,
    "data_freshness_years": 0,
    "coverage_score": 78,
    "confidence_label": "Medium",
    "refreshed_at": "2026-07-20 09:29:08",
    "source": "api",
    "product": {
      "hs_code": 481930,
      "hs_description": "Paper and paperboard: sacks and bags of paper, paperboard, cellulose wadding or fibres, having a base of a width of 40cm or more",
      "hs_chapter": 48,
      "hs_heading": 4819,
      "substitution_elasticity": -11.218549,
      "price_range_label": "Medium price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Paper and paperboard: sacks and bags of paper, paperboard, cellulose wadding or fibres, having a base of a width of 40cm or more",
    "hs_chapter": 48,
    "hs_heading": 4819,
    "destinations": [],
    "priceSummary": {
      "exporter_iso3": "KEN",
      "hs_code": 481930,
      "num_markets": 29,
      "highest_price_importer_iso3": "S19",
      "highest_price_usd_per_ton": 455181.81818181823,
      "lowest_price_importer_iso3": "SSD",
      "lowest_price_usd_per_ton": 50,
      "median_price_across_markets": 2729.349736379613,
      "price_spread_pct": 16675.467131065972,
      "avg_quantity_metric_tons": 5.072673076923077,
      "total_trade_value_usd": 555603
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 1171911.4498530666,
        "active_destinations": 13,
        "yoy_growth_pct": 54.761960402340236
      },
      {
        "year": 2011,
        "export_value_usd": 1550062.4522177347,
        "active_destinations": 23,
        "yoy_growth_pct": 32.26788187896623
      },
      {
        "year": 2012,
        "export_value_usd": 2252307.667291309,
        "active_destinations": 24,
        "yoy_growth_pct": 45.30431751758422
      },
      {
        "year": 2013,
        "export_value_usd": 2301672.4388879766,
        "active_destinations": 10,
        "yoy_growth_pct": 2.191741932665659
      },
      {
        "year": 2014,
        "export_value_usd": 1268117.1632594927,
        "active_destinations": 22,
        "yoy_growth_pct": -44.904533684551254
      },
      {
        "year": 2015,
        "export_value_usd": 1151822.090656416,
        "active_destinations": 15,
        "yoy_growth_pct": -9.170688322217703
      },
      {
        "year": 2016,
        "export_value_usd": 659034.0094261002,
        "active_destinations": 22,
        "yoy_growth_pct": -42.78335041737905
      },
      {
        "year": 2017,
        "export_value_usd": 272406.7943184498,
        "active_destinations": 20,
        "yoy_growth_pct": -58.665745557552185
      },
      {
        "year": 2018,
        "export_value_usd": 171434.59250666059,
        "active_destinations": 18,
        "yoy_growth_pct": -37.06669727692269
      },
      {
        "year": 2019,
        "export_value_usd": 138221.09593350478,
        "active_destinations": 12,
        "yoy_growth_pct": -19.373859200479266
      },
      {
        "year": 2020,
        "export_value_usd": 30050.156605432945,
        "active_destinations": 8,
        "yoy_growth_pct": -78.25935585123024
      },
      {
        "year": 2021,
        "export_value_usd": 33017.02478332225,
        "active_destinations": 10,
        "yoy_growth_pct": 9.87305396389485
      },
      {
        "year": 2022,
        "export_value_usd": 162071.4315592705,
        "active_destinations": 22,
        "yoy_growth_pct": 390.87230791654173
      },
      {
        "year": 2023,
        "export_value_usd": 130114.17591746671,
        "active_destinations": 15,
        "yoy_growth_pct": -19.7180066433342
      },
      {
        "year": 2024,
        "export_value_usd": 141660.19362987447,
        "active_destinations": 16,
        "yoy_growth_pct": 8.873758474811819
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "KEN",
      "exports_usd": 8833447937.269407,
      "imports_usd": 24313329830.086903,
      "trade_balance_usd": -15479881892.817495,
      "yoy_exports_growth_pct": 11.066567927876857,
      "yoy_imports_growth_pct": -1.1831142309630671,
      "exports_cagr_3y_pct": 6.625356627243595,
      "imports_cagr_3y_pct": 3.021165935551262,
      "export_partner_hhi": 567.961201990412,
      "export_product_hhi": 442.0530171105367,
      "momentum_score": 9.734204537686878,
      "risk_score": 5.050071095504743,
      "gdp_million_usd": 120339.55790593175,
      "gdp_per_capita_usd": 2132.4345209764665,
      "population": 56432944,
      "labor_force": 28323.65,
      "investment_rate_pct": 19.72,
      "savings_rate_pct": 6.42,
      "secondary_education_pct": 37.46,
      "tertiary_education_pct": 7.41,
      "total_factor_productivity": 214.67,
      "trade_openness_pct": 43.97718982898615,
      "exports_gdp_pct": 11.719697748851383,
      "num_active_partners": 270,
      "num_fta_partners": 11,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 7448.510288065843,
      "avg_partner_gdp_million_usd": 533678518.32581943,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 4.074074074074074,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 2.2222222222222223,
      "avg_applied_tariff_pct": 0.12783846511101915,
      "avg_mfn_tariff_pct": 0.13638167083102584,
      "avg_preferential_tariff_pct": 0.04051194870678045,
      "tariff_advantage_pp": 0.09586972212424538,
      "avg_distance_all_partners_km": 7548.744249191214,
      "num_border_partners": 145,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.62642491263809,
      "pct_products_high_elasticity": 72.57926306769494,
      "pct_products_low_elasticity": 3.1990859754355903,
      "real_market_potential": 107488.45006895319,
      "foreign_market_potential": 13472.656069725052
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "481930",
    "hs_description": "Paper and paperboard: sacks and bags of paper, paperboard, cellulose wadding or fibres, having a base of a width of 40cm or more",
    "hs_chapter": 48,
    "hs_heading": 4819
  },
  "destinations": [],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "KEN",
    "hs_code": 481930,
    "num_markets": 29,
    "highest_price_importer_iso3": "S19",
    "highest_price_usd_per_ton": 455181.81818181823,
    "lowest_price_importer_iso3": "SSD",
    "lowest_price_usd_per_ton": 50,
    "median_price_across_markets": 2729.349736379613,
    "price_spread_pct": 16675.467131065972,
    "avg_quantity_metric_tons": 5.072673076923077,
    "total_trade_value_usd": 555603
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 1171911.4498530666,
      "active_destinations": 13,
      "yoy_growth_pct": 54.761960402340236
    },
    {
      "year": 2011,
      "export_value_usd": 1550062.4522177347,
      "active_destinations": 23,
      "yoy_growth_pct": 32.26788187896623
    },
    {
      "year": 2012,
      "export_value_usd": 2252307.667291309,
      "active_destinations": 24,
      "yoy_growth_pct": 45.30431751758422
    },
    {
      "year": 2013,
      "export_value_usd": 2301672.4388879766,
      "active_destinations": 10,
      "yoy_growth_pct": 2.191741932665659
    },
    {
      "year": 2014,
      "export_value_usd": 1268117.1632594927,
      "active_destinations": 22,
      "yoy_growth_pct": -44.904533684551254
    },
    {
      "year": 2015,
      "export_value_usd": 1151822.090656416,
      "active_destinations": 15,
      "yoy_growth_pct": -9.170688322217703
    },
    {
      "year": 2016,
      "export_value_usd": 659034.0094261002,
      "active_destinations": 22,
      "yoy_growth_pct": -42.78335041737905
    },
    {
      "year": 2017,
      "export_value_usd": 272406.7943184498,
      "active_destinations": 20,
      "yoy_growth_pct": -58.665745557552185
    },
    {
      "year": 2018,
      "export_value_usd": 171434.59250666059,
      "active_destinations": 18,
      "yoy_growth_pct": -37.06669727692269
    },
    {
      "year": 2019,
      "export_value_usd": 138221.09593350478,
      "active_destinations": 12,
      "yoy_growth_pct": -19.373859200479266
    },
    {
      "year": 2020,
      "export_value_usd": 30050.156605432945,
      "active_destinations": 8,
      "yoy_growth_pct": -78.25935585123024
    },
    {
      "year": 2021,
      "export_value_usd": 33017.02478332225,
      "active_destinations": 10,
      "yoy_growth_pct": 9.87305396389485
    },
    {
      "year": 2022,
      "export_value_usd": 162071.4315592705,
      "active_destinations": 22,
      "yoy_growth_pct": 390.87230791654173
    },
    {
      "year": 2023,
      "export_value_usd": 130114.17591746671,
      "active_destinations": 15,
      "yoy_growth_pct": -19.7180066433342
    },
    {
      "year": 2024,
      "export_value_usd": 141660.19362987447,
      "active_destinations": 16,
      "yoy_growth_pct": 8.873758474811819
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "KEN",
    "exports_usd": 8833447937.269407,
    "imports_usd": 24313329830.086903,
    "trade_balance_usd": -15479881892.817495,
    "yoy_exports_growth_pct": 11.066567927876857,
    "yoy_imports_growth_pct": -1.1831142309630671,
    "exports_cagr_3y_pct": 6.625356627243595,
    "imports_cagr_3y_pct": 3.021165935551262,
    "export_partner_hhi": 567.961201990412,
    "export_product_hhi": 442.0530171105367,
    "momentum_score": 9.734204537686878,
    "risk_score": 5.050071095504743,
    "gdp_million_usd": 120339.55790593175,
    "gdp_per_capita_usd": 2132.4345209764665,
    "population": 56432944,
    "labor_force": 28323.65,
    "investment_rate_pct": 19.72,
    "savings_rate_pct": 6.42,
    "secondary_education_pct": 37.46,
    "tertiary_education_pct": 7.41,
    "total_factor_productivity": 214.67,
    "trade_openness_pct": 43.97718982898615,
    "exports_gdp_pct": 11.719697748851383,
    "num_active_partners": 270,
    "num_fta_partners": 11,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 6,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 7448.510288065843,
    "avg_partner_gdp_million_usd": 533678518.32581943,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 4.074074074074074,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 2.2222222222222223,
    "avg_applied_tariff_pct": 0.12783846511101915,
    "avg_mfn_tariff_pct": 0.13638167083102584,
    "avg_preferential_tariff_pct": 0.04051194870678045,
    "tariff_advantage_pp": 0.09586972212424538,
    "avg_distance_all_partners_km": 7548.744249191214,
    "num_border_partners": 145,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.62642491263809,
    "pct_products_high_elasticity": 72.57926306769494,
    "pct_products_low_elasticity": 3.1990859754355903,
    "real_market_potential": 107488.45006895319,
    "foreign_market_potential": 13472.656069725052
  }
}