{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/ken/481810", "links": { "product": "https://www.yugalinks.com/trade/product/481810", "exporter": "https://www.yugalinks.com/trade/exporter/ken/481810", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "481810", "exporter_iso3": "KEN", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 50, "current_lane_count": 18, "active_market_count": 18, "exports_latest_observed_lanes_usd": 2972249.1182999937, "exports_current_2024_usd": 2924668.819450696, "exports_avg_3y_usd": 2906714.3357010107, "exports_avg_5y_usd": 2416944.913168816, "exports_avg_10y_usd": 1612514.1622628826, "exports_cagr_3y_pct": 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"substitution_elasticity": -13.699109, "price_range_label": "High price range", "trade_type_label": "Two-way vertical trade" }, "hs_description": "Paper: toilet paper", "hs_chapter": 48, "hs_heading": 4818, "destinations": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 481810, "num_markets": 24, "highest_price_importer_iso3": "CHN", "highest_price_usd_per_ton": 12999.999999999998, "lowest_price_importer_iso3": "TUR", "lowest_price_usd_per_ton": 98.71441689623508, "median_price_across_markets": 2188.1390593047036, "price_spread_pct": 589.6008084240879, "avg_quantity_metric_tons": 74.12752631578948, "total_trade_value_usd": 9182212 }, "history": [ { "year": 2010, "export_value_usd": 509980.3466394832, "active_destinations": 12, "yoy_growth_pct": 72.78747932851608 }, { "year": 2011, "export_value_usd": 580014.1416551624, "active_destinations": 12, "yoy_growth_pct": 13.732645870996233 }, { "year": 2012, "export_value_usd": 710921.9419704393, "active_destinations": 14, 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