{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/ken/401290",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/401290",
    "exporter": "https://www.yugalinks.com/trade/exporter/ken/401290",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "401290",
    "exporter_iso3": "KEN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 29,
    "current_lane_count": 3,
    "active_market_count": 3,
    "exports_latest_observed_lanes_usd": 199862.87772290575,
    "exports_current_2024_usd": 63053.377185923135,
    "exports_avg_3y_usd": 40732.54333255178,
    "exports_avg_5y_usd": 32221.64670847979,
    "exports_avg_10y_usd": 45314.23387789994,
    "exports_cagr_3y_pct": 69.47704616880416,
    "exports_cagr_5y_pct": -23.42560233895201,
    "exports_cagr_10y_pct": -7.614324833155739,
    "exports_all_year_lane_avg_usd": 266843.520333286,
    "exports_historical_lane_peak_usd": 706990.083052702,
    "historical_peak_year": 2010,
    "positive_growth_year_share_pct": 55.172413793103445,
    "trend_acceleration_pct": 77.0913710019599,
    "trend_label": "Rapid growth",
    "top_market_iso3": "MUS",
    "top_market_exports_usd": 94237.19166044788,
    "top_market_share_pct": 47.150923039895574,
    "destination_hhi": 3018.6677198174193,
    "weighted_share_latest_pct": 6.89207495219837,
    "weighted_share_change_1y_pp": 4.038930867796888,
    "weighted_volatility_cv": 0.6610262668331547,
    "weighted_max_drawdown_pct": 14.659804360406525,
    "limited_history_lane_share_pct": 75.86206896551724,
    "data_freshness_years": 0,
    "coverage_score": 71.5,
    "confidence_label": "Medium",
    "refreshed_at": "2026-07-20 09:29:08",
    "source": "api",
    "product": {
      "hs_code": 401290,
      "hs_description": "Rubber: tyres n.e.c. in heading no. 4012",
      "hs_chapter": 40,
      "hs_heading": 4012,
      "substitution_elasticity": -10.16766,
      "price_range_label": "High price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Rubber: tyres n.e.c. in heading no. 4012",
    "hs_chapter": 40,
    "hs_heading": 4012,
    "destinations": [],
    "priceSummary": {
      "exporter_iso3": "KEN",
      "hs_code": 401290,
      "num_markets": 9,
      "highest_price_importer_iso3": "USA",
      "highest_price_usd_per_ton": 155000,
      "lowest_price_importer_iso3": "TZA",
      "lowest_price_usd_per_ton": 222.8,
      "median_price_across_markets": 3261.6822429906542,
      "price_spread_pct": 4745.318166189112,
      "avg_quantity_metric_tons": 6.456857142857143,
      "total_trade_value_usd": 364638
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 249724.52970030354,
        "active_destinations": 6,
        "yoy_growth_pct": 61.30928423627361
      },
      {
        "year": 2011,
        "export_value_usd": 200580.60150182128,
        "active_destinations": 9,
        "yoy_growth_pct": -19.679255481013534
      },
      {
        "year": 2012,
        "export_value_usd": 178479.57907088046,
        "active_destinations": 10,
        "yoy_growth_pct": -11.01852435652415
      },
      {
        "year": 2013,
        "export_value_usd": 146184.5836281303,
        "active_destinations": 6,
        "yoy_growth_pct": -18.094504486658778
      },
      {
        "year": 2014,
        "export_value_usd": 139207.29105530228,
        "active_destinations": 10,
        "yoy_growth_pct": -4.772933232533673
      },
      {
        "year": 2015,
        "export_value_usd": 13118.41646415233,
        "active_destinations": 4,
        "yoy_growth_pct": -90.57634383608483
      },
      {
        "year": 2016,
        "export_value_usd": 20869.760594340034,
        "active_destinations": 4,
        "yoy_growth_pct": 59.08749849015082
      },
      {
        "year": 2017,
        "export_value_usd": 1467.6649042128531,
        "active_destinations": 5,
        "yoy_growth_pct": -92.96750483754525
      },
      {
        "year": 2018,
        "export_value_usd": 17086.59671306693,
        "active_destinations": 10,
        "yoy_growth_pct": 1064.2028547538866
      },
      {
        "year": 2019,
        "export_value_usd": 239491.6665608283,
        "active_destinations": 6,
        "yoy_growth_pct": 1301.634688186195
      },
      {
        "year": 2020,
        "export_value_usd": 25957.44460325952,
        "active_destinations": 4,
        "yoy_growth_pct": -89.16144140795537
      },
      {
        "year": 2021,
        "export_value_usd": 12953.158941484118,
        "active_destinations": 5,
        "yoy_growth_pct": -50.098481805649044
      },
      {
        "year": 2022,
        "export_value_usd": 27584.20055400643,
        "active_destinations": 3,
        "yoy_growth_pct": 112.95346315611525
      },
      {
        "year": 2023,
        "export_value_usd": 31560.05225772577,
        "active_destinations": 2,
        "yoy_growth_pct": 14.41351071942475
      },
      {
        "year": 2024,
        "export_value_usd": 63053.377185923135,
        "active_destinations": 3,
        "yoy_growth_pct": 99.78857028187566
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "KEN",
      "exports_usd": 8833447937.269407,
      "imports_usd": 24313329830.086903,
      "trade_balance_usd": -15479881892.817495,
      "yoy_exports_growth_pct": 11.066567927876857,
      "yoy_imports_growth_pct": -1.1831142309630671,
      "exports_cagr_3y_pct": 6.625356627243595,
      "imports_cagr_3y_pct": 3.021165935551262,
      "export_partner_hhi": 567.961201990412,
      "export_product_hhi": 442.0530171105367,
      "momentum_score": 9.734204537686878,
      "risk_score": 5.050071095504743,
      "gdp_million_usd": 120339.55790593175,
      "gdp_per_capita_usd": 2132.4345209764665,
      "population": 56432944,
      "labor_force": 28323.65,
      "investment_rate_pct": 19.72,
      "savings_rate_pct": 6.42,
      "secondary_education_pct": 37.46,
      "tertiary_education_pct": 7.41,
      "total_factor_productivity": 214.67,
      "trade_openness_pct": 43.97718982898615,
      "exports_gdp_pct": 11.719697748851383,
      "num_active_partners": 270,
      "num_fta_partners": 11,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 7448.510288065843,
      "avg_partner_gdp_million_usd": 533678518.32581943,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 4.074074074074074,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 2.2222222222222223,
      "avg_applied_tariff_pct": 0.12783846511101915,
      "avg_mfn_tariff_pct": 0.13638167083102584,
      "avg_preferential_tariff_pct": 0.04051194870678045,
      "tariff_advantage_pp": 0.09586972212424538,
      "avg_distance_all_partners_km": 7548.744249191214,
      "num_border_partners": 145,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.62642491263809,
      "pct_products_high_elasticity": 72.57926306769494,
      "pct_products_low_elasticity": 3.1990859754355903,
      "real_market_potential": 107488.45006895319,
      "foreign_market_potential": 13472.656069725052
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "401290",
    "hs_description": "Rubber: tyres n.e.c. in heading no. 4012",
    "hs_chapter": 40,
    "hs_heading": 4012
  },
  "destinations": [],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "KEN",
    "hs_code": 401290,
    "num_markets": 9,
    "highest_price_importer_iso3": "USA",
    "highest_price_usd_per_ton": 155000,
    "lowest_price_importer_iso3": "TZA",
    "lowest_price_usd_per_ton": 222.8,
    "median_price_across_markets": 3261.6822429906542,
    "price_spread_pct": 4745.318166189112,
    "avg_quantity_metric_tons": 6.456857142857143,
    "total_trade_value_usd": 364638
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 249724.52970030354,
      "active_destinations": 6,
      "yoy_growth_pct": 61.30928423627361
    },
    {
      "year": 2011,
      "export_value_usd": 200580.60150182128,
      "active_destinations": 9,
      "yoy_growth_pct": -19.679255481013534
    },
    {
      "year": 2012,
      "export_value_usd": 178479.57907088046,
      "active_destinations": 10,
      "yoy_growth_pct": -11.01852435652415
    },
    {
      "year": 2013,
      "export_value_usd": 146184.5836281303,
      "active_destinations": 6,
      "yoy_growth_pct": -18.094504486658778
    },
    {
      "year": 2014,
      "export_value_usd": 139207.29105530228,
      "active_destinations": 10,
      "yoy_growth_pct": -4.772933232533673
    },
    {
      "year": 2015,
      "export_value_usd": 13118.41646415233,
      "active_destinations": 4,
      "yoy_growth_pct": -90.57634383608483
    },
    {
      "year": 2016,
      "export_value_usd": 20869.760594340034,
      "active_destinations": 4,
      "yoy_growth_pct": 59.08749849015082
    },
    {
      "year": 2017,
      "export_value_usd": 1467.6649042128531,
      "active_destinations": 5,
      "yoy_growth_pct": -92.96750483754525
    },
    {
      "year": 2018,
      "export_value_usd": 17086.59671306693,
      "active_destinations": 10,
      "yoy_growth_pct": 1064.2028547538866
    },
    {
      "year": 2019,
      "export_value_usd": 239491.6665608283,
      "active_destinations": 6,
      "yoy_growth_pct": 1301.634688186195
    },
    {
      "year": 2020,
      "export_value_usd": 25957.44460325952,
      "active_destinations": 4,
      "yoy_growth_pct": -89.16144140795537
    },
    {
      "year": 2021,
      "export_value_usd": 12953.158941484118,
      "active_destinations": 5,
      "yoy_growth_pct": -50.098481805649044
    },
    {
      "year": 2022,
      "export_value_usd": 27584.20055400643,
      "active_destinations": 3,
      "yoy_growth_pct": 112.95346315611525
    },
    {
      "year": 2023,
      "export_value_usd": 31560.05225772577,
      "active_destinations": 2,
      "yoy_growth_pct": 14.41351071942475
    },
    {
      "year": 2024,
      "export_value_usd": 63053.377185923135,
      "active_destinations": 3,
      "yoy_growth_pct": 99.78857028187566
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "KEN",
    "exports_usd": 8833447937.269407,
    "imports_usd": 24313329830.086903,
    "trade_balance_usd": -15479881892.817495,
    "yoy_exports_growth_pct": 11.066567927876857,
    "yoy_imports_growth_pct": -1.1831142309630671,
    "exports_cagr_3y_pct": 6.625356627243595,
    "imports_cagr_3y_pct": 3.021165935551262,
    "export_partner_hhi": 567.961201990412,
    "export_product_hhi": 442.0530171105367,
    "momentum_score": 9.734204537686878,
    "risk_score": 5.050071095504743,
    "gdp_million_usd": 120339.55790593175,
    "gdp_per_capita_usd": 2132.4345209764665,
    "population": 56432944,
    "labor_force": 28323.65,
    "investment_rate_pct": 19.72,
    "savings_rate_pct": 6.42,
    "secondary_education_pct": 37.46,
    "tertiary_education_pct": 7.41,
    "total_factor_productivity": 214.67,
    "trade_openness_pct": 43.97718982898615,
    "exports_gdp_pct": 11.719697748851383,
    "num_active_partners": 270,
    "num_fta_partners": 11,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 6,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 7448.510288065843,
    "avg_partner_gdp_million_usd": 533678518.32581943,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 4.074074074074074,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 2.2222222222222223,
    "avg_applied_tariff_pct": 0.12783846511101915,
    "avg_mfn_tariff_pct": 0.13638167083102584,
    "avg_preferential_tariff_pct": 0.04051194870678045,
    "tariff_advantage_pp": 0.09586972212424538,
    "avg_distance_all_partners_km": 7548.744249191214,
    "num_border_partners": 145,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.62642491263809,
    "pct_products_high_elasticity": 72.57926306769494,
    "pct_products_low_elasticity": 3.1990859754355903,
    "real_market_potential": 107488.45006895319,
    "foreign_market_potential": 13472.656069725052
  }
}