{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/ken/392112", "links": { "product": "https://www.yugalinks.com/trade/product/392112", "exporter": "https://www.yugalinks.com/trade/exporter/ken/392112", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "392112", "exporter_iso3": "KEN", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 36, "current_lane_count": 5, "active_market_count": 5, "exports_latest_observed_lanes_usd": 1007418.8740687742, "exports_current_2024_usd": 833642.7174726746, "exports_avg_3y_usd": 490359.6709968837, "exports_avg_5y_usd": 554109.6156155121, "exports_avg_10y_usd": 496522.5753540918, "exports_cagr_3y_pct": 12.681363906092225, "exports_cagr_5y_pct": 10.885342401788334, "exports_cagr_10y_pct": 13.669039387683114, "exports_all_year_lane_avg_usd": 333434.4325162378, "exports_historical_lane_peak_usd": 1735934.7585168434, "historical_peak_year": 2024, "positive_growth_year_share_pct": 62.06896551724138, "trend_acceleration_pct": -0.9876754815908892, "trend_label": "Rapid growth", "top_market_iso3": "TZA", "top_market_exports_usd": 778080.1871543291, "top_market_share_pct": 77.23502181488922, "destination_hhi": 6030.424430275485, "weighted_share_latest_pct": 22.608749849990577, "weighted_share_change_1y_pp": 11.07175135626036, "weighted_volatility_cv": 1.622591653490673, "weighted_max_drawdown_pct": 87.57931619907845, "limited_history_lane_share_pct": 72.22222222222223, "data_freshness_years": 0, "coverage_score": 72.5, "confidence_label": "Medium", "refreshed_at": "2026-07-20 09:29:08", "source": "api", "product": { "hs_code": 392112, "hs_description": "Plastics: plates, sheets, film, foil and strip, of polymers of vinyl chloride, cellular", "hs_chapter": 39, "hs_heading": 3921, "substitution_elasticity": -7.2933817, "price_range_label": "Medium price range", "trade_type_label": "One-way trade" }, "hs_description": "Plastics: plates, sheets, film, foil and strip, of polymers of vinyl chloride, cellular", "hs_chapter": 39, "hs_heading": 3921, "destinations": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 392112, "num_markets": 13, "highest_price_importer_iso3": "RWA", "highest_price_usd_per_ton": 30690, "lowest_price_importer_iso3": "POL", "lowest_price_usd_per_ton": 104.11522633744855, "median_price_across_markets": 4303.873697916667, "price_spread_pct": 710.6594412486583, "avg_quantity_metric_tons": 18.65671875, "total_trade_value_usd": 2355845 }, "history": [ { "year": 2010, "export_value_usd": 28775.928610195584, "active_destinations": 7, "yoy_growth_pct": -17.602388879609624 }, { "year": 2011, "export_value_usd": 71319.82644774525, "active_destinations": 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"pct_partners_shared_border": 2.2222222222222223, "avg_applied_tariff_pct": 0.12783846511101915, "avg_mfn_tariff_pct": 0.13638167083102584, "avg_preferential_tariff_pct": 0.04051194870678045, "tariff_advantage_pp": 0.09586972212424538, "avg_distance_all_partners_km": 7548.744249191214, "num_border_partners": 145, "num_colonial_partners": 25, "avg_substitution_elasticity": -9.62642491263809, "pct_products_high_elasticity": 72.57926306769494, "pct_products_low_elasticity": 3.1990859754355903, "real_market_potential": 107488.45006895319, "foreign_market_potential": 13472.656069725052 }, "countryMap": {} }, "product": { "hs_code": "392112", "hs_description": "Plastics: plates, sheets, film, foil and strip, of polymers of vinyl chloride, cellular", "hs_chapter": 39, "hs_heading": 3921 }, "destinations": [], "prices": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 392112, "num_markets": 13, "highest_price_importer_iso3": "RWA", "highest_price_usd_per_ton": 30690, "lowest_price_importer_iso3": "POL", "lowest_price_usd_per_ton": 104.11522633744855, "median_price_across_markets": 4303.873697916667, "price_spread_pct": 710.6594412486583, "avg_quantity_metric_tons": 18.65671875, "total_trade_value_usd": 2355845 }, "history": [ { "year": 2010, "export_value_usd": 28775.928610195584, "active_destinations": 7, "yoy_growth_pct": -17.602388879609624 }, { "year": 2011, "export_value_usd": 71319.82644774525, "active_destinations": 12, "yoy_growth_pct": 147.84543850472286 }, { "year": 2012, "export_value_usd": 78483.30305791096, "active_destinations": 15, "yoy_growth_pct": 10.044158780187534 }, { "year": 2013, "export_value_usd": 190766.37635637686, "active_destinations": 10, "yoy_growth_pct": 143.06619232834134 }, { "year": 2014, "export_value_usd": 231503.76719539752, "active_destinations": 13, "yoy_growth_pct": 21.354596977256527 }, { "year": 2015, "export_value_usd": 581119.7370706652, "active_destinations": 10, "yoy_growth_pct": 151.01955968611915 }, { "year": 2016, "export_value_usd": 242658.44931239402, "active_destinations": 10, "yoy_growth_pct": -58.24295169604843 }, { "year": 2017, "export_value_usd": 422625.6505472099, "active_destinations": 9, "yoy_growth_pct": 74.16481962395194 }, { "year": 2018, "export_value_usd": 450984.3822262038, "active_destinations": 7, "yoy_growth_pct": 6.710130263573783 }, { "year": 2019, "export_value_usd": 497289.45630688523, "active_destinations": 9, "yoy_growth_pct": 10.267556018703953 }, { "year": 2020, "export_value_usd": 716797.700279277, "active_destinations": 8, "yoy_growth_pct": 44.14094069127615 }, { "year": 2021, "export_value_usd": 582671.3648076324, "active_destinations": 7, "yoy_growth_pct": -18.711881388484734 }, { "year": 2022, "export_value_usd": 140157.1734477884, "active_destinations": 6, "yoy_growth_pct": -75.94575915120507 }, { "year": 2023, "export_value_usd": 497279.1220701886, "active_destinations": 7, "yoy_growth_pct": 254.80104930586077 }, { "year": 2024, "export_value_usd": 833642.7174726746, "active_destinations": 5, "yoy_growth_pct": 67.64080382103994 } ], "economy": { "year": 2024, "country_iso3": "KEN", "exports_usd": 8833447937.269407, "imports_usd": 24313329830.086903, "trade_balance_usd": -15479881892.817495, "yoy_exports_growth_pct": 11.066567927876857, "yoy_imports_growth_pct": -1.1831142309630671, "exports_cagr_3y_pct": 6.625356627243595, "imports_cagr_3y_pct": 3.021165935551262, "export_partner_hhi": 567.961201990412, "export_product_hhi": 442.0530171105367, "momentum_score": 9.734204537686878, "risk_score": 5.050071095504743, "gdp_million_usd": 120339.55790593175, "gdp_per_capita_usd": 2132.4345209764665, "population": 56432944, "labor_force": 28323.65, "investment_rate_pct": 19.72, "savings_rate_pct": 6.42, "secondary_education_pct": 37.46, "tertiary_education_pct": 7.41, "total_factor_productivity": 214.67, "trade_openness_pct": 43.97718982898615, "exports_gdp_pct": 11.719697748851383, "num_active_partners": 270, 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"foreign_market_potential": 13472.656069725052 } }