{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/ken/330129",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/330129",
    "exporter": "https://www.yugalinks.com/trade/exporter/ken/330129",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "330129",
    "exporter_iso3": "KEN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 86,
    "current_lane_count": 34,
    "active_market_count": 34,
    "exports_latest_observed_lanes_usd": 7398216.981770701,
    "exports_current_2024_usd": 7154646.40706769,
    "exports_avg_3y_usd": 10405920.543033829,
    "exports_avg_5y_usd": 11894616.501828978,
    "exports_avg_10y_usd": 9261893.958464317,
    "exports_cagr_3y_pct": -22.583470822407403,
    "exports_cagr_5y_pct": -8.089414966974829,
    "exports_cagr_10y_pct": 13.27366920746953,
    "exports_all_year_lane_avg_usd": 6316334.484886197,
    "exports_historical_lane_peak_usd": 19881235.837958336,
    "historical_peak_year": 2021,
    "positive_growth_year_share_pct": 62.06896551724138,
    "trend_acceleration_pct": -35.85714002987693,
    "trend_label": "Rapid decline",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 5776027.919969173,
    "top_market_share_pct": 78.07324297464346,
    "destination_hhi": 6188.939483784669,
    "weighted_share_latest_pct": 1.3660343577219276,
    "weighted_share_change_1y_pp": -0.6254509862190538,
    "weighted_volatility_cv": 1.1413337165660515,
    "weighted_max_drawdown_pct": 58.728313035228425,
    "limited_history_lane_share_pct": 51.16279069767442,
    "data_freshness_years": 0,
    "coverage_score": 87,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:08",
    "source": "api",
    "product": {
      "hs_code": 330129,
      "hs_description": "Oils, essential: n.e.s. in heading no. 3301 (terpeneless or not), including concretes and absolutes",
      "hs_chapter": 33,
      "hs_heading": 3301,
      "substitution_elasticity": -3.2401929,
      "price_range_label": "High price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Oils, essential: n.e.s. in heading no. 3301 (terpeneless or not), including concretes and absolutes",
    "hs_chapter": 33,
    "hs_heading": 3301,
    "destinations": [
      {
        "hs_code": 330129,
        "corridor_rank": 87,
        "exporter_iso3": "KEN",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 23,
        "exports_latest_observed_usd": 5776027.919969173,
        "exports_all_year_avg_usd": 3586943.592788785,
        "exports_avg_3y_usd": 8034093.750682376,
        "exports_avg_5y_usd": 9609197.12547885,
        "exports_avg_10y_usd": 7668104.305193919,
        "exports_cagr_3y_pct": -23.065751600763928,
        "exports_cagr_5y_pct": -10.7197247736196,
        "exports_cagr_10y_pct": 15.851972897904943,
        "exports_historical_peak_usd": 12684406.099460304,
        "buyer_imports_latest_observed_usd": 379986482.7073809,
        "historical_peak_year": 2021,
        "positive_growth_year_share_pct": 63.63636363636363,
        "trend_acceleration_pct": -38.917724498668875,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": 20.59,
        "buyer_yoy_all_avg_pct": 5.404,
        "buyer_trend_consistency_pct": 75.8621,
        "market_share_latest_pct": 1.5200614187155608,
        "market_share_change_1y_pp": -0.46427025184466486,
        "peer_best_share_pct": 18.505371629232744,
        "peer_top_exporter": "FRA",
        "supplier_count_latest": 109,
        "buyer_market_hhi": 823.2,
        "distance_km": 11853.1318359375,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.020246518497090908,
        "tariff_advantage_pp": 0.0409383032537798,
        "volatility_cv": 1.220090597070454,
        "max_drawdown_pct": 54.463552533098635,
        "attention_level": "High attention",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['high_volatility','unrecovered_drawdown','long_distance_without_fta']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "KEN",
      "hs_code": 330129,
      "num_markets": 62,
      "highest_price_importer_iso3": "SGP",
      "highest_price_usd_per_ton": 859000,
      "lowest_price_importer_iso3": "SOM",
      "lowest_price_usd_per_ton": 190.66666666666666,
      "median_price_across_markets": 51000,
      "price_spread_pct": 1683.939869281046,
      "avg_quantity_metric_tons": 4.767827814569537,
      "total_trade_value_usd": 53112204
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 1346896.538800528,
        "active_destinations": 22,
        "yoy_growth_pct": 229.62572668435627
      },
      {
        "year": 2011,
        "export_value_usd": 1219910.3507127203,
        "active_destinations": 22,
        "yoy_growth_pct": -9.428058089813984
      },
      {
        "year": 2012,
        "export_value_usd": 1577359.6985953285,
        "active_destinations": 27,
        "yoy_growth_pct": 29.301280022238686
      },
      {
        "year": 2013,
        "export_value_usd": 1493245.8381598417,
        "active_destinations": 20,
        "yoy_growth_pct": -5.33257319242985
      },
      {
        "year": 2014,
        "export_value_usd": 2057304.0892369377,
        "active_destinations": 28,
        "yoy_growth_pct": 37.77397108115813
      },
      {
        "year": 2015,
        "export_value_usd": 3105562.1007851274,
        "active_destinations": 31,
        "yoy_growth_pct": 50.95299314439183
      },
      {
        "year": 2016,
        "export_value_usd": 3301041.6814362546,
        "active_destinations": 27,
        "yoy_growth_pct": 6.294499169786604
      },
      {
        "year": 2017,
        "export_value_usd": 4760735.334772271,
        "active_destinations": 20,
        "yoy_growth_pct": 44.21918273691462
      },
      {
        "year": 2018,
        "export_value_usd": 11070131.322068052,
        "active_destinations": 24,
        "yoy_growth_pct": 132.52986237676643
      },
      {
        "year": 2019,
        "export_value_usd": 10908386.636436578,
        "active_destinations": 30,
        "yoy_growth_pct": -1.4610909385423474
      },
      {
        "year": 2020,
        "export_value_usd": 12835224.606022159,
        "active_destinations": 34,
        "yoy_growth_pct": 17.663821734641203
      },
      {
        "year": 2021,
        "export_value_usd": 15420096.274021242,
        "active_destinations": 32,
        "yoy_growth_pct": 20.13888924691109
      },
      {
        "year": 2022,
        "export_value_usd": 13868556.235272687,
        "active_destinations": 41,
        "yoy_growth_pct": -10.061805135176016
      },
      {
        "year": 2023,
        "export_value_usd": 10194558.986761112,
        "active_destinations": 37,
        "yoy_growth_pct": -26.491562540355062
      },
      {
        "year": 2024,
        "export_value_usd": 7154646.40706769,
        "active_destinations": 34,
        "yoy_growth_pct": -29.818970920087096
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "KEN",
      "exports_usd": 8833447937.269407,
      "imports_usd": 24313329830.086903,
      "trade_balance_usd": -15479881892.817495,
      "yoy_exports_growth_pct": 11.066567927876857,
      "yoy_imports_growth_pct": -1.1831142309630671,
      "exports_cagr_3y_pct": 6.625356627243595,
      "imports_cagr_3y_pct": 3.021165935551262,
      "export_partner_hhi": 567.961201990412,
      "export_product_hhi": 442.0530171105367,
      "momentum_score": 9.734204537686878,
      "risk_score": 5.050071095504743,
      "gdp_million_usd": 120339.55790593175,
      "gdp_per_capita_usd": 2132.4345209764665,
      "population": 56432944,
      "labor_force": 28323.65,
      "investment_rate_pct": 19.72,
      "savings_rate_pct": 6.42,
      "secondary_education_pct": 37.46,
      "tertiary_education_pct": 7.41,
      "total_factor_productivity": 214.67,
      "trade_openness_pct": 43.97718982898615,
      "exports_gdp_pct": 11.719697748851383,
      "num_active_partners": 270,
      "num_fta_partners": 11,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 7448.510288065843,
      "avg_partner_gdp_million_usd": 533678518.32581943,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 4.074074074074074,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 2.2222222222222223,
      "avg_applied_tariff_pct": 0.12783846511101915,
      "avg_mfn_tariff_pct": 0.13638167083102584,
      "avg_preferential_tariff_pct": 0.04051194870678045,
      "tariff_advantage_pp": 0.09586972212424538,
      "avg_distance_all_partners_km": 7548.744249191214,
      "num_border_partners": 145,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.62642491263809,
      "pct_products_high_elasticity": 72.57926306769494,
      "pct_products_low_elasticity": 3.1990859754355903,
      "real_market_potential": 107488.45006895319,
      "foreign_market_potential": 13472.656069725052
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "330129",
    "hs_description": "Oils, essential: n.e.s. in heading no. 3301 (terpeneless or not), including concretes and absolutes",
    "hs_chapter": 33,
    "hs_heading": 3301
  },
  "destinations": [
    {
      "hs_code": 330129,
      "corridor_rank": 87,
      "exporter_iso3": "KEN",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 23,
      "exports_latest_observed_usd": 5776027.919969173,
      "exports_all_year_avg_usd": 3586943.592788785,
      "exports_avg_3y_usd": 8034093.750682376,
      "exports_avg_5y_usd": 9609197.12547885,
      "exports_avg_10y_usd": 7668104.305193919,
      "exports_cagr_3y_pct": -23.065751600763928,
      "exports_cagr_5y_pct": -10.7197247736196,
      "exports_cagr_10y_pct": 15.851972897904943,
      "exports_historical_peak_usd": 12684406.099460304,
      "buyer_imports_latest_observed_usd": 379986482.7073809,
      "historical_peak_year": 2021,
      "positive_growth_year_share_pct": 63.63636363636363,
      "trend_acceleration_pct": -38.917724498668875,
      "trend_label": "Rapid decline",
      "buyer_yoy_latest_pct": 20.59,
      "buyer_yoy_all_avg_pct": 5.404,
      "buyer_trend_consistency_pct": 75.8621,
      "market_share_latest_pct": 1.5200614187155608,
      "market_share_change_1y_pp": -0.46427025184466486,
      "peer_best_share_pct": 18.505371629232744,
      "peer_top_exporter": "FRA",
      "supplier_count_latest": 109,
      "buyer_market_hhi": 823.2,
      "distance_km": 11853.1318359375,
      "has_reported_fta": 0,
      "applied_tariff_pct": 0.020246518497090908,
      "tariff_advantage_pp": 0.0409383032537798,
      "volatility_cv": 1.220090597070454,
      "max_drawdown_pct": 54.463552533098635,
      "attention_level": "High attention",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['high_volatility','unrecovered_drawdown','long_distance_without_fta']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "KEN",
    "hs_code": 330129,
    "num_markets": 62,
    "highest_price_importer_iso3": "SGP",
    "highest_price_usd_per_ton": 859000,
    "lowest_price_importer_iso3": "SOM",
    "lowest_price_usd_per_ton": 190.66666666666666,
    "median_price_across_markets": 51000,
    "price_spread_pct": 1683.939869281046,
    "avg_quantity_metric_tons": 4.767827814569537,
    "total_trade_value_usd": 53112204
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 1346896.538800528,
      "active_destinations": 22,
      "yoy_growth_pct": 229.62572668435627
    },
    {
      "year": 2011,
      "export_value_usd": 1219910.3507127203,
      "active_destinations": 22,
      "yoy_growth_pct": -9.428058089813984
    },
    {
      "year": 2012,
      "export_value_usd": 1577359.6985953285,
      "active_destinations": 27,
      "yoy_growth_pct": 29.301280022238686
    },
    {
      "year": 2013,
      "export_value_usd": 1493245.8381598417,
      "active_destinations": 20,
      "yoy_growth_pct": -5.33257319242985
    },
    {
      "year": 2014,
      "export_value_usd": 2057304.0892369377,
      "active_destinations": 28,
      "yoy_growth_pct": 37.77397108115813
    },
    {
      "year": 2015,
      "export_value_usd": 3105562.1007851274,
      "active_destinations": 31,
      "yoy_growth_pct": 50.95299314439183
    },
    {
      "year": 2016,
      "export_value_usd": 3301041.6814362546,
      "active_destinations": 27,
      "yoy_growth_pct": 6.294499169786604
    },
    {
      "year": 2017,
      "export_value_usd": 4760735.334772271,
      "active_destinations": 20,
      "yoy_growth_pct": 44.21918273691462
    },
    {
      "year": 2018,
      "export_value_usd": 11070131.322068052,
      "active_destinations": 24,
      "yoy_growth_pct": 132.52986237676643
    },
    {
      "year": 2019,
      "export_value_usd": 10908386.636436578,
      "active_destinations": 30,
      "yoy_growth_pct": -1.4610909385423474
    },
    {
      "year": 2020,
      "export_value_usd": 12835224.606022159,
      "active_destinations": 34,
      "yoy_growth_pct": 17.663821734641203
    },
    {
      "year": 2021,
      "export_value_usd": 15420096.274021242,
      "active_destinations": 32,
      "yoy_growth_pct": 20.13888924691109
    },
    {
      "year": 2022,
      "export_value_usd": 13868556.235272687,
      "active_destinations": 41,
      "yoy_growth_pct": -10.061805135176016
    },
    {
      "year": 2023,
      "export_value_usd": 10194558.986761112,
      "active_destinations": 37,
      "yoy_growth_pct": -26.491562540355062
    },
    {
      "year": 2024,
      "export_value_usd": 7154646.40706769,
      "active_destinations": 34,
      "yoy_growth_pct": -29.818970920087096
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "KEN",
    "exports_usd": 8833447937.269407,
    "imports_usd": 24313329830.086903,
    "trade_balance_usd": -15479881892.817495,
    "yoy_exports_growth_pct": 11.066567927876857,
    "yoy_imports_growth_pct": -1.1831142309630671,
    "exports_cagr_3y_pct": 6.625356627243595,
    "imports_cagr_3y_pct": 3.021165935551262,
    "export_partner_hhi": 567.961201990412,
    "export_product_hhi": 442.0530171105367,
    "momentum_score": 9.734204537686878,
    "risk_score": 5.050071095504743,
    "gdp_million_usd": 120339.55790593175,
    "gdp_per_capita_usd": 2132.4345209764665,
    "population": 56432944,
    "labor_force": 28323.65,
    "investment_rate_pct": 19.72,
    "savings_rate_pct": 6.42,
    "secondary_education_pct": 37.46,
    "tertiary_education_pct": 7.41,
    "total_factor_productivity": 214.67,
    "trade_openness_pct": 43.97718982898615,
    "exports_gdp_pct": 11.719697748851383,
    "num_active_partners": 270,
    "num_fta_partners": 11,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 6,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 7448.510288065843,
    "avg_partner_gdp_million_usd": 533678518.32581943,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 4.074074074074074,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 2.2222222222222223,
    "avg_applied_tariff_pct": 0.12783846511101915,
    "avg_mfn_tariff_pct": 0.13638167083102584,
    "avg_preferential_tariff_pct": 0.04051194870678045,
    "tariff_advantage_pp": 0.09586972212424538,
    "avg_distance_all_partners_km": 7548.744249191214,
    "num_border_partners": 145,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.62642491263809,
    "pct_products_high_elasticity": 72.57926306769494,
    "pct_products_low_elasticity": 3.1990859754355903,
    "real_market_potential": 107488.45006895319,
    "foreign_market_potential": 13472.656069725052
  }
}