{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/ken/250100",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/250100",
    "exporter": "https://www.yugalinks.com/trade/exporter/ken/250100",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "250100",
    "exporter_iso3": "KEN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 79,
    "current_lane_count": 24,
    "active_market_count": 24,
    "exports_latest_observed_lanes_usd": 50470388.32890081,
    "exports_current_2024_usd": 50382678.49494076,
    "exports_avg_3y_usd": 42278818.80806517,
    "exports_avg_5y_usd": 41959526.808253266,
    "exports_avg_10y_usd": 41460262.42601088,
    "exports_cagr_3y_pct": 9.968079772326078,
    "exports_cagr_5y_pct": 5.841120126954036,
    "exports_cagr_10y_pct": 2.3561602741263066,
    "exports_all_year_lane_avg_usd": 27523891.639809348,
    "exports_historical_lane_peak_usd": 61075491.50055606,
    "historical_peak_year": 2024,
    "positive_growth_year_share_pct": 51.724137931034484,
    "trend_acceleration_pct": 7.6119194981997715,
    "trend_label": "Growing",
    "top_market_iso3": "UGA",
    "top_market_exports_usd": 24523543.82597222,
    "top_market_share_pct": 48.58996460688877,
    "destination_hhi": 3161.4310013312215,
    "weighted_share_latest_pct": 86.40792285402395,
    "weighted_share_change_1y_pp": 0.9849014523762268,
    "weighted_volatility_cv": 0.6320507794464539,
    "weighted_max_drawdown_pct": 56.554280154237226,
    "limited_history_lane_share_pct": 50.63291139240506,
    "data_freshness_years": 0,
    "coverage_score": 82,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:08",
    "source": "api",
    "product": {
      "hs_code": 250100,
      "hs_description": "Salt (including table salt and denatured salt): pure sodium chloride whether or not in aqueous solution: sea water",
      "hs_chapter": 25,
      "hs_heading": 2501,
      "substitution_elasticity": -11.329762,
      "price_range_label": "Low price range",
      "trade_type_label": "Two-way vertical trade"
    },
    "hs_description": "Salt (including table salt and denatured salt): pure sodium chloride whether or not in aqueous solution: sea water",
    "hs_chapter": 25,
    "hs_heading": 2501,
    "destinations": [
      {
        "hs_code": 250100,
        "corridor_rank": 35,
        "exporter_iso3": "KEN",
        "importer_iso3": "UGA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 24523543.82597222,
        "exports_all_year_avg_usd": 15887029.923173003,
        "exports_avg_3y_usd": 22205934.930558268,
        "exports_avg_5y_usd": 24301111.92531516,
        "exports_avg_10y_usd": 24468182.587594647,
        "exports_cagr_3y_pct": -1.224271102474428,
        "exports_cagr_5y_pct": 0.58130263828442,
        "exports_cagr_10y_pct": -0.34323483333097426,
        "exports_historical_peak_usd": 29440994.499192692,
        "buyer_imports_latest_observed_usd": 24857300.642412804,
        "historical_peak_year": 2020,
        "positive_growth_year_share_pct": 55.172413793103445,
        "trend_acceleration_pct": -0.8810362691434537,
        "trend_label": "Stable",
        "buyer_yoy_latest_pct": 18.5967,
        "buyer_yoy_all_avg_pct": 7.6898,
        "buyer_trend_consistency_pct": 55.1724,
        "market_share_latest_pct": 98.65730868672398,
        "market_share_change_1y_pp": 2.2449585549522055,
        "peer_best_share_pct": 98.65730868672398,
        "peer_top_exporter": "KEN",
        "supplier_count_latest": 26,
        "buyer_market_hhi": 9733.5,
        "distance_km": 506.0585632324219,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.1218771077709495,
        "tariff_advantage_pp": 0.12883293531838388,
        "volatility_cv": 0.5237489632288994,
        "max_drawdown_pct": 55.0962847992809,
        "attention_level": "High attention",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 250100,
        "corridor_rank": 78,
        "exporter_iso3": "KEN",
        "importer_iso3": "TZA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 11071027.780201487,
        "exports_all_year_avg_usd": 4519569.435569794,
        "exports_avg_3y_usd": 8424138.395942083,
        "exports_avg_5y_usd": 7294562.444172675,
        "exports_avg_10y_usd": 7232954.184094125,
        "exports_cagr_3y_pct": 29.355398053629923,
        "exports_cagr_5y_pct": 22.305508995665345,
        "exports_cagr_10y_pct": 2.5594024056745823,
        "exports_historical_peak_usd": 11071027.780201487,
        "buyer_imports_latest_observed_usd": 14114413.179337565,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 55.172413793103445,
        "trend_acceleration_pct": 26.79599564795534,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": 44.8145,
        "buyer_yoy_all_avg_pct": 16.4903,
        "buyer_trend_consistency_pct": 55.1724,
        "market_share_latest_pct": 78.43774756720765,
        "market_share_change_1y_pp": 0.12905220074492263,
        "peer_best_share_pct": 78.43774756720765,
        "peer_top_exporter": "KEN",
        "supplier_count_latest": 23,
        "buyer_market_hhi": 6513.37,
        "distance_km": 677.3429565429688,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.1393037962290505,
        "tariff_advantage_pp": 0.17098995581230306,
        "volatility_cv": 0.7206271456224509,
        "max_drawdown_pct": 56.78274261301859,
        "attention_level": "High attention",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "KEN",
      "hs_code": 250100,
      "num_markets": 35,
      "highest_price_importer_iso3": "DEU",
      "highest_price_usd_per_ton": 24333.333333333332,
      "lowest_price_importer_iso3": "CAN",
      "lowest_price_usd_per_ton": 31.746031746031747,
      "median_price_across_markets": 200,
      "price_spread_pct": 12150.79365079365,
      "avg_quantity_metric_tons": 16063.997542168676,
      "total_trade_value_usd": 169996352
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 25968158.59876909,
        "active_destinations": 15,
        "yoy_growth_pct": -9.599992761780863
      },
      {
        "year": 2011,
        "export_value_usd": 32000258.496890236,
        "active_destinations": 29,
        "yoy_growth_pct": 23.228831860288583
      },
      {
        "year": 2012,
        "export_value_usd": 35743187.369905345,
        "active_destinations": 34,
        "yoy_growth_pct": 11.696558243049333
      },
      {
        "year": 2013,
        "export_value_usd": 33264845.917505134,
        "active_destinations": 20,
        "yoy_growth_pct": -6.933744958869835
      },
      {
        "year": 2014,
        "export_value_usd": 39915483.613622636,
        "active_destinations": 32,
        "yoy_growth_pct": 19.992991137282562
      },
      {
        "year": 2015,
        "export_value_usd": 44132242.25190429,
        "active_destinations": 20,
        "yoy_growth_pct": 10.564217833609126
      },
      {
        "year": 2016,
        "export_value_usd": 41555405.00561059,
        "active_destinations": 18,
        "yoy_growth_pct": -5.838899441331931
      },
      {
        "year": 2017,
        "export_value_usd": 40070356.535582304,
        "active_destinations": 15,
        "yoy_growth_pct": -3.5736589977351567
      },
      {
        "year": 2018,
        "export_value_usd": 41114691.78912714,
        "active_destinations": 22,
        "yoy_growth_pct": 2.6062539588772364
      },
      {
        "year": 2019,
        "export_value_usd": 37932294.63661817,
        "active_destinations": 16,
        "yoy_growth_pct": -7.7402918860030585
      },
      {
        "year": 2020,
        "export_value_usd": 45074953.20895607,
        "active_destinations": 22,
        "yoy_growth_pct": 18.830019751672747
      },
      {
        "year": 2021,
        "export_value_usd": 37886224.40811473,
        "active_destinations": 21,
        "yoy_growth_pct": -15.948388825865692
      },
      {
        "year": 2022,
        "export_value_usd": 38475121.32083273,
        "active_destinations": 22,
        "yoy_growth_pct": 1.5543826863673016
      },
      {
        "year": 2023,
        "export_value_usd": 37978656.608422,
        "active_destinations": 33,
        "yoy_growth_pct": -1.2903525586595357
      },
      {
        "year": 2024,
        "export_value_usd": 50382678.49494076,
        "active_destinations": 24,
        "yoy_growth_pct": 32.660507227546546
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "KEN",
      "exports_usd": 8833447937.269407,
      "imports_usd": 24313329830.086903,
      "trade_balance_usd": -15479881892.817495,
      "yoy_exports_growth_pct": 11.066567927876857,
      "yoy_imports_growth_pct": -1.1831142309630671,
      "exports_cagr_3y_pct": 6.625356627243595,
      "imports_cagr_3y_pct": 3.021165935551262,
      "export_partner_hhi": 567.961201990412,
      "export_product_hhi": 442.0530171105367,
      "momentum_score": 9.734204537686878,
      "risk_score": 5.050071095504743,
      "gdp_million_usd": 120339.55790593175,
      "gdp_per_capita_usd": 2132.4345209764665,
      "population": 56432944,
      "labor_force": 28323.65,
      "investment_rate_pct": 19.72,
      "savings_rate_pct": 6.42,
      "secondary_education_pct": 37.46,
      "tertiary_education_pct": 7.41,
      "total_factor_productivity": 214.67,
      "trade_openness_pct": 43.97718982898615,
      "exports_gdp_pct": 11.719697748851383,
      "num_active_partners": 270,
      "num_fta_partners": 11,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 7448.510288065843,
      "avg_partner_gdp_million_usd": 533678518.32581943,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 4.074074074074074,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 2.2222222222222223,
      "avg_applied_tariff_pct": 0.12783846511101915,
      "avg_mfn_tariff_pct": 0.13638167083102584,
      "avg_preferential_tariff_pct": 0.04051194870678045,
      "tariff_advantage_pp": 0.09586972212424538,
      "avg_distance_all_partners_km": 7548.744249191214,
      "num_border_partners": 145,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.62642491263809,
      "pct_products_high_elasticity": 72.57926306769494,
      "pct_products_low_elasticity": 3.1990859754355903,
      "real_market_potential": 107488.45006895319,
      "foreign_market_potential": 13472.656069725052
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "250100",
    "hs_description": "Salt (including table salt and denatured salt): pure sodium chloride whether or not in aqueous solution: sea water",
    "hs_chapter": 25,
    "hs_heading": 2501
  },
  "destinations": [
    {
      "hs_code": 250100,
      "corridor_rank": 35,
      "exporter_iso3": "KEN",
      "importer_iso3": "UGA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 24523543.82597222,
      "exports_all_year_avg_usd": 15887029.923173003,
      "exports_avg_3y_usd": 22205934.930558268,
      "exports_avg_5y_usd": 24301111.92531516,
      "exports_avg_10y_usd": 24468182.587594647,
      "exports_cagr_3y_pct": -1.224271102474428,
      "exports_cagr_5y_pct": 0.58130263828442,
      "exports_cagr_10y_pct": -0.34323483333097426,
      "exports_historical_peak_usd": 29440994.499192692,
      "buyer_imports_latest_observed_usd": 24857300.642412804,
      "historical_peak_year": 2020,
      "positive_growth_year_share_pct": 55.172413793103445,
      "trend_acceleration_pct": -0.8810362691434537,
      "trend_label": "Stable",
      "buyer_yoy_latest_pct": 18.5967,
      "buyer_yoy_all_avg_pct": 7.6898,
      "buyer_trend_consistency_pct": 55.1724,
      "market_share_latest_pct": 98.65730868672398,
      "market_share_change_1y_pp": 2.2449585549522055,
      "peer_best_share_pct": 98.65730868672398,
      "peer_top_exporter": "KEN",
      "supplier_count_latest": 26,
      "buyer_market_hhi": 9733.5,
      "distance_km": 506.0585632324219,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.1218771077709495,
      "tariff_advantage_pp": 0.12883293531838388,
      "volatility_cv": 0.5237489632288994,
      "max_drawdown_pct": 55.0962847992809,
      "attention_level": "High attention",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 250100,
      "corridor_rank": 78,
      "exporter_iso3": "KEN",
      "importer_iso3": "TZA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 11071027.780201487,
      "exports_all_year_avg_usd": 4519569.435569794,
      "exports_avg_3y_usd": 8424138.395942083,
      "exports_avg_5y_usd": 7294562.444172675,
      "exports_avg_10y_usd": 7232954.184094125,
      "exports_cagr_3y_pct": 29.355398053629923,
      "exports_cagr_5y_pct": 22.305508995665345,
      "exports_cagr_10y_pct": 2.5594024056745823,
      "exports_historical_peak_usd": 11071027.780201487,
      "buyer_imports_latest_observed_usd": 14114413.179337565,
      "historical_peak_year": 2024,
      "positive_growth_year_share_pct": 55.172413793103445,
      "trend_acceleration_pct": 26.79599564795534,
      "trend_label": "Rapid growth",
      "buyer_yoy_latest_pct": 44.8145,
      "buyer_yoy_all_avg_pct": 16.4903,
      "buyer_trend_consistency_pct": 55.1724,
      "market_share_latest_pct": 78.43774756720765,
      "market_share_change_1y_pp": 0.12905220074492263,
      "peer_best_share_pct": 78.43774756720765,
      "peer_top_exporter": "KEN",
      "supplier_count_latest": 23,
      "buyer_market_hhi": 6513.37,
      "distance_km": 677.3429565429688,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.1393037962290505,
      "tariff_advantage_pp": 0.17098995581230306,
      "volatility_cv": 0.7206271456224509,
      "max_drawdown_pct": 56.78274261301859,
      "attention_level": "High attention",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Accelerating",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "KEN",
    "hs_code": 250100,
    "num_markets": 35,
    "highest_price_importer_iso3": "DEU",
    "highest_price_usd_per_ton": 24333.333333333332,
    "lowest_price_importer_iso3": "CAN",
    "lowest_price_usd_per_ton": 31.746031746031747,
    "median_price_across_markets": 200,
    "price_spread_pct": 12150.79365079365,
    "avg_quantity_metric_tons": 16063.997542168676,
    "total_trade_value_usd": 169996352
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 25968158.59876909,
      "active_destinations": 15,
      "yoy_growth_pct": -9.599992761780863
    },
    {
      "year": 2011,
      "export_value_usd": 32000258.496890236,
      "active_destinations": 29,
      "yoy_growth_pct": 23.228831860288583
    },
    {
      "year": 2012,
      "export_value_usd": 35743187.369905345,
      "active_destinations": 34,
      "yoy_growth_pct": 11.696558243049333
    },
    {
      "year": 2013,
      "export_value_usd": 33264845.917505134,
      "active_destinations": 20,
      "yoy_growth_pct": -6.933744958869835
    },
    {
      "year": 2014,
      "export_value_usd": 39915483.613622636,
      "active_destinations": 32,
      "yoy_growth_pct": 19.992991137282562
    },
    {
      "year": 2015,
      "export_value_usd": 44132242.25190429,
      "active_destinations": 20,
      "yoy_growth_pct": 10.564217833609126
    },
    {
      "year": 2016,
      "export_value_usd": 41555405.00561059,
      "active_destinations": 18,
      "yoy_growth_pct": -5.838899441331931
    },
    {
      "year": 2017,
      "export_value_usd": 40070356.535582304,
      "active_destinations": 15,
      "yoy_growth_pct": -3.5736589977351567
    },
    {
      "year": 2018,
      "export_value_usd": 41114691.78912714,
      "active_destinations": 22,
      "yoy_growth_pct": 2.6062539588772364
    },
    {
      "year": 2019,
      "export_value_usd": 37932294.63661817,
      "active_destinations": 16,
      "yoy_growth_pct": -7.7402918860030585
    },
    {
      "year": 2020,
      "export_value_usd": 45074953.20895607,
      "active_destinations": 22,
      "yoy_growth_pct": 18.830019751672747
    },
    {
      "year": 2021,
      "export_value_usd": 37886224.40811473,
      "active_destinations": 21,
      "yoy_growth_pct": -15.948388825865692
    },
    {
      "year": 2022,
      "export_value_usd": 38475121.32083273,
      "active_destinations": 22,
      "yoy_growth_pct": 1.5543826863673016
    },
    {
      "year": 2023,
      "export_value_usd": 37978656.608422,
      "active_destinations": 33,
      "yoy_growth_pct": -1.2903525586595357
    },
    {
      "year": 2024,
      "export_value_usd": 50382678.49494076,
      "active_destinations": 24,
      "yoy_growth_pct": 32.660507227546546
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "KEN",
    "exports_usd": 8833447937.269407,
    "imports_usd": 24313329830.086903,
    "trade_balance_usd": -15479881892.817495,
    "yoy_exports_growth_pct": 11.066567927876857,
    "yoy_imports_growth_pct": -1.1831142309630671,
    "exports_cagr_3y_pct": 6.625356627243595,
    "imports_cagr_3y_pct": 3.021165935551262,
    "export_partner_hhi": 567.961201990412,
    "export_product_hhi": 442.0530171105367,
    "momentum_score": 9.734204537686878,
    "risk_score": 5.050071095504743,
    "gdp_million_usd": 120339.55790593175,
    "gdp_per_capita_usd": 2132.4345209764665,
    "population": 56432944,
    "labor_force": 28323.65,
    "investment_rate_pct": 19.72,
    "savings_rate_pct": 6.42,
    "secondary_education_pct": 37.46,
    "tertiary_education_pct": 7.41,
    "total_factor_productivity": 214.67,
    "trade_openness_pct": 43.97718982898615,
    "exports_gdp_pct": 11.719697748851383,
    "num_active_partners": 270,
    "num_fta_partners": 11,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 6,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 7448.510288065843,
    "avg_partner_gdp_million_usd": 533678518.32581943,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 4.074074074074074,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 2.2222222222222223,
    "avg_applied_tariff_pct": 0.12783846511101915,
    "avg_mfn_tariff_pct": 0.13638167083102584,
    "avg_preferential_tariff_pct": 0.04051194870678045,
    "tariff_advantage_pp": 0.09586972212424538,
    "avg_distance_all_partners_km": 7548.744249191214,
    "num_border_partners": 145,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.62642491263809,
    "pct_products_high_elasticity": 72.57926306769494,
    "pct_products_low_elasticity": 3.1990859754355903,
    "real_market_potential": 107488.45006895319,
    "foreign_market_potential": 13472.656069725052
  }
}