{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/ken/220850", "links": { "product": "https://www.yugalinks.com/trade/product/220850", "exporter": "https://www.yugalinks.com/trade/exporter/ken/220850", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "220850", "exporter_iso3": "KEN", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 76, "current_lane_count": 41, "active_market_count": 41, "exports_latest_observed_lanes_usd": 5338010.589404794, "exports_current_2024_usd": 5056961.296789141, "exports_avg_3y_usd": 3394111.3962133764, "exports_avg_5y_usd": 2703048.456327009, "exports_avg_10y_usd": 2564904.9102325076, "exports_cagr_3y_pct": 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"substitution_elasticity": -0.27678299, "price_range_label": "High price range", "trade_type_label": "One-way trade" }, "hs_description": "Gin and geneva", "hs_chapter": 22, "hs_heading": 2208, "destinations": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 220850, "num_markets": 56, "highest_price_importer_iso3": "CHE", "highest_price_usd_per_ton": 127000, "lowest_price_importer_iso3": "TZA", "lowest_price_usd_per_ton": 874.9656266525648, "median_price_across_markets": 5229.885057471265, "price_spread_pct": 2411.6215363695, "avg_quantity_metric_tons": 38.36282568807339, "total_trade_value_usd": 9661120 }, "history": [ { "year": 2010, "export_value_usd": 2605747.123052712, "active_destinations": 9, "yoy_growth_pct": 179.9550511452331 }, { "year": 2011, "export_value_usd": 2100683.7911749627, "active_destinations": 15, "yoy_growth_pct": -19.382668694499117 }, { "year": 2012, "export_value_usd": 2892135.3712227144, "active_destinations": 17, "yoy_growth_pct": 37.675902645256 }, 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"export_value_usd": 1676397.9394584233, "active_destinations": 27, "yoy_growth_pct": 1.200583399954943 }, { "year": 2022, "export_value_usd": 2563885.6126259346, "active_destinations": 35, "yoy_growth_pct": 52.94015533413402 }, { "year": 2023, "export_value_usd": 2561487.2792250523, "active_destinations": 41, "yoy_growth_pct": -0.09354291740129307 }, { "year": 2024, "export_value_usd": 5056961.296789141, "active_destinations": 41, "yoy_growth_pct": 97.42285420675854 } ], "economy": { "year": 2024, "country_iso3": "KEN", "exports_usd": 8833447937.269407, "imports_usd": 24313329830.086903, "trade_balance_usd": -15479881892.817495, "yoy_exports_growth_pct": 11.066567927876857, "yoy_imports_growth_pct": -1.1831142309630671, "exports_cagr_3y_pct": 6.625356627243595, "imports_cagr_3y_pct": 3.021165935551262, "export_partner_hhi": 567.961201990412, "export_product_hhi": 442.0530171105367, "momentum_score": 9.734204537686878, "risk_score": 5.050071095504743, "gdp_million_usd": 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"avg_preferential_tariff_pct": 0.04051194870678045, "tariff_advantage_pp": 0.09586972212424538, "avg_distance_all_partners_km": 7548.744249191214, "num_border_partners": 145, "num_colonial_partners": 25, "avg_substitution_elasticity": -9.62642491263809, "pct_products_high_elasticity": 72.57926306769494, "pct_products_low_elasticity": 3.1990859754355903, "real_market_potential": 107488.45006895319, "foreign_market_potential": 13472.656069725052 }, "countryMap": {} }, "product": { "hs_code": "220850", "hs_description": "Gin and geneva", "hs_chapter": 22, "hs_heading": 2208 }, "destinations": [], "prices": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 220850, "num_markets": 56, "highest_price_importer_iso3": "CHE", "highest_price_usd_per_ton": 127000, "lowest_price_importer_iso3": "TZA", "lowest_price_usd_per_ton": 874.9656266525648, "median_price_across_markets": 5229.885057471265, "price_spread_pct": 2411.6215363695, "avg_quantity_metric_tons": 38.36282568807339, "total_trade_value_usd": 9661120 }, "history": [ { "year": 2010, "export_value_usd": 2605747.123052712, "active_destinations": 9, "yoy_growth_pct": 179.9550511452331 }, { "year": 2011, "export_value_usd": 2100683.7911749627, "active_destinations": 15, "yoy_growth_pct": -19.382668694499117 }, { "year": 2012, "export_value_usd": 2892135.3712227144, "active_destinations": 17, "yoy_growth_pct": 37.675902645256 }, { "year": 2013, "export_value_usd": 3049292.364032848, "active_destinations": 33, "yoy_growth_pct": 5.433943181701477 }, { "year": 2014, "export_value_usd": 3300003.703231079, "active_destinations": 17, "yoy_growth_pct": 8.221951497843664 }, { "year": 2015, "export_value_usd": 2186803.0991745153, "active_destinations": 9, "yoy_growth_pct": -33.7333137828486 }, { "year": 2016, "export_value_usd": 1516017.316229423, "active_destinations": 14, "yoy_growth_pct": -30.674265241269488 }, { "year": 2017, "export_value_usd": 1056350.8584049835, "active_destinations": 16, "yoy_growth_pct": 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