{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/ken/220710",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/220710",
    "exporter": "https://www.yugalinks.com/trade/exporter/ken/220710",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "220710",
    "exporter_iso3": "KEN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 60,
    "current_lane_count": 7,
    "active_market_count": 7,
    "exports_latest_observed_lanes_usd": 1336100.147548197,
    "exports_current_2024_usd": 711333.6244004078,
    "exports_avg_3y_usd": 1173053.586054689,
    "exports_avg_5y_usd": 791436.7307810072,
    "exports_avg_10y_usd": 3596959.6339637875,
    "exports_cagr_3y_pct": 28.639089776407147,
    "exports_cagr_5y_pct": 50.63963150882849,
    "exports_cagr_10y_pct": -27.32910311742238,
    "exports_all_year_lane_avg_usd": 6866224.811566234,
    "exports_historical_lane_peak_usd": 23826626.604185045,
    "historical_peak_year": 2012,
    "positive_growth_year_share_pct": 55.172413793103445,
    "trend_acceleration_pct": 55.968192893829524,
    "trend_label": "Rapid growth",
    "top_market_iso3": "UGA",
    "top_market_exports_usd": 559922.6880823752,
    "top_market_share_pct": 41.907239446822764,
    "destination_hhi": 3317.7262367672056,
    "weighted_share_latest_pct": 15.684831335002778,
    "weighted_share_change_1y_pp": -0.5737550545771172,
    "weighted_volatility_cv": 1.1444329351218603,
    "weighted_max_drawdown_pct": 95.57018107452015,
    "limited_history_lane_share_pct": 81.66666666666667,
    "data_freshness_years": 0,
    "coverage_score": 73.5,
    "confidence_label": "Medium",
    "refreshed_at": "2026-07-20 09:29:08",
    "source": "api",
    "product": {
      "hs_code": 220710,
      "hs_description": "Undenatured ethyl alcohol: of an alcoholic strength by volume of 80% vol. or higher",
      "hs_chapter": 22,
      "hs_heading": 2207,
      "substitution_elasticity": null,
      "price_range_label": "Medium price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Undenatured ethyl alcohol: of an alcoholic strength by volume of 80% vol. or higher",
    "hs_chapter": 22,
    "hs_heading": 2207,
    "destinations": [],
    "priceSummary": {
      "exporter_iso3": "KEN",
      "hs_code": 220710,
      "num_markets": 9,
      "highest_price_importer_iso3": "RWA",
      "highest_price_usd_per_ton": 79000,
      "lowest_price_importer_iso3": "TZA",
      "lowest_price_usd_per_ton": 124.15411579478953,
      "median_price_across_markets": 1178.4495563852422,
      "price_spread_pct": 6693.188134937888,
      "avg_quantity_metric_tons": 179.63700000000003,
      "total_trade_value_usd": 3590574
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 11708917.625505637,
        "active_destinations": 6,
        "yoy_growth_pct": -28.366260475312384
      },
      {
        "year": 2011,
        "export_value_usd": 17233626.70383128,
        "active_destinations": 9,
        "yoy_growth_pct": 47.18377270236424
      },
      {
        "year": 2012,
        "export_value_usd": 19169796.320982315,
        "active_destinations": 11,
        "yoy_growth_pct": 11.23483553650721
      },
      {
        "year": 2013,
        "export_value_usd": 17476178.984615378,
        "active_destinations": 27,
        "yoy_growth_pct": -8.834821758190444
      },
      {
        "year": 2014,
        "export_value_usd": 17316819.75239092,
        "active_destinations": 11,
        "yoy_growth_pct": -0.911865416145852
      },
      {
        "year": 2015,
        "export_value_usd": 15724256.362700706,
        "active_destinations": 8,
        "yoy_growth_pct": -9.196627397304466
      },
      {
        "year": 2016,
        "export_value_usd": 13593635.89626999,
        "active_destinations": 5,
        "yoy_growth_pct": -13.549896524739522
      },
      {
        "year": 2017,
        "export_value_usd": 2050503.266185558,
        "active_destinations": 28,
        "yoy_growth_pct": -84.91571142678463
      },
      {
        "year": 2018,
        "export_value_usd": 552315.5180148527,
        "active_destinations": 4,
        "yoy_growth_pct": -73.06439218493439
      },
      {
        "year": 2019,
        "export_value_usd": 91701.64256173556,
        "active_destinations": 21,
        "yoy_growth_pct": -83.39687378487352
      },
      {
        "year": 2020,
        "export_value_usd": 103862.89535116947,
        "active_destinations": 6,
        "yoy_growth_pct": 13.261761130665345
      },
      {
        "year": 2021,
        "export_value_usd": 334160.000389799,
        "active_destinations": 9,
        "yoy_growth_pct": 221.73183624428628
      },
      {
        "year": 2022,
        "export_value_usd": 1444271.59046706,
        "active_destinations": 5,
        "yoy_growth_pct": 332.20959683454373
      },
      {
        "year": 2023,
        "export_value_usd": 1363555.5432965993,
        "active_destinations": 3,
        "yoy_growth_pct": -5.588702824539953
      },
      {
        "year": 2024,
        "export_value_usd": 711333.6244004078,
        "active_destinations": 7,
        "yoy_growth_pct": -47.83244233083073
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "KEN",
      "exports_usd": 8833447937.269407,
      "imports_usd": 24313329830.086903,
      "trade_balance_usd": -15479881892.817495,
      "yoy_exports_growth_pct": 11.066567927876857,
      "yoy_imports_growth_pct": -1.1831142309630671,
      "exports_cagr_3y_pct": 6.625356627243595,
      "imports_cagr_3y_pct": 3.021165935551262,
      "export_partner_hhi": 567.961201990412,
      "export_product_hhi": 442.0530171105367,
      "momentum_score": 9.734204537686878,
      "risk_score": 5.050071095504743,
      "gdp_million_usd": 120339.55790593175,
      "gdp_per_capita_usd": 2132.4345209764665,
      "population": 56432944,
      "labor_force": 28323.65,
      "investment_rate_pct": 19.72,
      "savings_rate_pct": 6.42,
      "secondary_education_pct": 37.46,
      "tertiary_education_pct": 7.41,
      "total_factor_productivity": 214.67,
      "trade_openness_pct": 43.97718982898615,
      "exports_gdp_pct": 11.719697748851383,
      "num_active_partners": 270,
      "num_fta_partners": 11,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 7448.510288065843,
      "avg_partner_gdp_million_usd": 533678518.32581943,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 4.074074074074074,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 2.2222222222222223,
      "avg_applied_tariff_pct": 0.12783846511101915,
      "avg_mfn_tariff_pct": 0.13638167083102584,
      "avg_preferential_tariff_pct": 0.04051194870678045,
      "tariff_advantage_pp": 0.09586972212424538,
      "avg_distance_all_partners_km": 7548.744249191214,
      "num_border_partners": 145,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.62642491263809,
      "pct_products_high_elasticity": 72.57926306769494,
      "pct_products_low_elasticity": 3.1990859754355903,
      "real_market_potential": 107488.45006895319,
      "foreign_market_potential": 13472.656069725052
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "220710",
    "hs_description": "Undenatured ethyl alcohol: of an alcoholic strength by volume of 80% vol. or higher",
    "hs_chapter": 22,
    "hs_heading": 2207
  },
  "destinations": [],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "KEN",
    "hs_code": 220710,
    "num_markets": 9,
    "highest_price_importer_iso3": "RWA",
    "highest_price_usd_per_ton": 79000,
    "lowest_price_importer_iso3": "TZA",
    "lowest_price_usd_per_ton": 124.15411579478953,
    "median_price_across_markets": 1178.4495563852422,
    "price_spread_pct": 6693.188134937888,
    "avg_quantity_metric_tons": 179.63700000000003,
    "total_trade_value_usd": 3590574
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 11708917.625505637,
      "active_destinations": 6,
      "yoy_growth_pct": -28.366260475312384
    },
    {
      "year": 2011,
      "export_value_usd": 17233626.70383128,
      "active_destinations": 9,
      "yoy_growth_pct": 47.18377270236424
    },
    {
      "year": 2012,
      "export_value_usd": 19169796.320982315,
      "active_destinations": 11,
      "yoy_growth_pct": 11.23483553650721
    },
    {
      "year": 2013,
      "export_value_usd": 17476178.984615378,
      "active_destinations": 27,
      "yoy_growth_pct": -8.834821758190444
    },
    {
      "year": 2014,
      "export_value_usd": 17316819.75239092,
      "active_destinations": 11,
      "yoy_growth_pct": -0.911865416145852
    },
    {
      "year": 2015,
      "export_value_usd": 15724256.362700706,
      "active_destinations": 8,
      "yoy_growth_pct": -9.196627397304466
    },
    {
      "year": 2016,
      "export_value_usd": 13593635.89626999,
      "active_destinations": 5,
      "yoy_growth_pct": -13.549896524739522
    },
    {
      "year": 2017,
      "export_value_usd": 2050503.266185558,
      "active_destinations": 28,
      "yoy_growth_pct": -84.91571142678463
    },
    {
      "year": 2018,
      "export_value_usd": 552315.5180148527,
      "active_destinations": 4,
      "yoy_growth_pct": -73.06439218493439
    },
    {
      "year": 2019,
      "export_value_usd": 91701.64256173556,
      "active_destinations": 21,
      "yoy_growth_pct": -83.39687378487352
    },
    {
      "year": 2020,
      "export_value_usd": 103862.89535116947,
      "active_destinations": 6,
      "yoy_growth_pct": 13.261761130665345
    },
    {
      "year": 2021,
      "export_value_usd": 334160.000389799,
      "active_destinations": 9,
      "yoy_growth_pct": 221.73183624428628
    },
    {
      "year": 2022,
      "export_value_usd": 1444271.59046706,
      "active_destinations": 5,
      "yoy_growth_pct": 332.20959683454373
    },
    {
      "year": 2023,
      "export_value_usd": 1363555.5432965993,
      "active_destinations": 3,
      "yoy_growth_pct": -5.588702824539953
    },
    {
      "year": 2024,
      "export_value_usd": 711333.6244004078,
      "active_destinations": 7,
      "yoy_growth_pct": -47.83244233083073
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "KEN",
    "exports_usd": 8833447937.269407,
    "imports_usd": 24313329830.086903,
    "trade_balance_usd": -15479881892.817495,
    "yoy_exports_growth_pct": 11.066567927876857,
    "yoy_imports_growth_pct": -1.1831142309630671,
    "exports_cagr_3y_pct": 6.625356627243595,
    "imports_cagr_3y_pct": 3.021165935551262,
    "export_partner_hhi": 567.961201990412,
    "export_product_hhi": 442.0530171105367,
    "momentum_score": 9.734204537686878,
    "risk_score": 5.050071095504743,
    "gdp_million_usd": 120339.55790593175,
    "gdp_per_capita_usd": 2132.4345209764665,
    "population": 56432944,
    "labor_force": 28323.65,
    "investment_rate_pct": 19.72,
    "savings_rate_pct": 6.42,
    "secondary_education_pct": 37.46,
    "tertiary_education_pct": 7.41,
    "total_factor_productivity": 214.67,
    "trade_openness_pct": 43.97718982898615,
    "exports_gdp_pct": 11.719697748851383,
    "num_active_partners": 270,
    "num_fta_partners": 11,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 6,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 7448.510288065843,
    "avg_partner_gdp_million_usd": 533678518.32581943,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 4.074074074074074,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 2.2222222222222223,
    "avg_applied_tariff_pct": 0.12783846511101915,
    "avg_mfn_tariff_pct": 0.13638167083102584,
    "avg_preferential_tariff_pct": 0.04051194870678045,
    "tariff_advantage_pp": 0.09586972212424538,
    "avg_distance_all_partners_km": 7548.744249191214,
    "num_border_partners": 145,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.62642491263809,
    "pct_products_high_elasticity": 72.57926306769494,
    "pct_products_low_elasticity": 3.1990859754355903,
    "real_market_potential": 107488.45006895319,
    "foreign_market_potential": 13472.656069725052
  }
}