{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/ken/200949", "links": { "product": "https://www.yugalinks.com/trade/product/200949", "exporter": "https://www.yugalinks.com/trade/exporter/ken/200949", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "200949", "exporter_iso3": "KEN", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 102, "current_lane_count": 39, "active_market_count": 39, "exports_latest_observed_lanes_usd": 17497478.39383069, "exports_current_2024_usd": 14655275.001051998, "exports_avg_3y_usd": 13078720.907823598, "exports_avg_5y_usd": 13586280.714086022, "exports_avg_10y_usd": 14273847.564837862, "exports_cagr_3y_pct": 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exceeding 20, unfermented, not containing added spirit, whether or not containing added sugar or other sweetening matter", "hs_chapter": 20, "hs_heading": 2009, "substitution_elasticity": -3.8173099, "price_range_label": null, "trade_type_label": null }, "hs_description": "Juice: pineapple, of a Brix value exceeding 20, unfermented, not containing added spirit, whether or not containing added sugar or other sweetening matter", "hs_chapter": 20, "hs_heading": 2009, "destinations": [ { "hs_code": 200949, "corridor_rank": 22, "exporter_iso3": "KEN", "importer_iso3": "NLD", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 3786727.3790160306, "exports_all_year_avg_usd": 5718958.240511824, "exports_avg_3y_usd": 3667368.769307857, "exports_avg_5y_usd": 4111960.646350353, "exports_avg_10y_usd": 4881943.038381947, "exports_cagr_3y_pct": -10.711092830929925, "exports_cagr_5y_pct": -10.30028457501685, "exports_cagr_10y_pct": -8.22968274952659, 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"Stable", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 200949, "corridor_rank": 30, "exporter_iso3": "KEN", "importer_iso3": "ESP", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 2185240.8579990007, "exports_all_year_avg_usd": 1588030.6462742558, "exports_avg_3y_usd": 1754586.5626521118, "exports_avg_5y_usd": 1909514.6547856866, "exports_avg_10y_usd": 1977971.2275833152, "exports_cagr_3y_pct": 6.5955620782240265, "exports_cagr_5y_pct": 1.854902885660814, "exports_cagr_10y_pct": -1.40565280331435, "exports_historical_peak_usd": 2799688.44540501, "buyer_imports_latest_observed_usd": 42911482.7575946, "historical_peak_year": 2011, "positive_growth_year_share_pct": 55.172413793103445, "trend_acceleration_pct": 8.001214881538377, "trend_label": "Growing", "buyer_yoy_latest_pct": 9.4804, "buyer_yoy_all_avg_pct": 6.7309, "buyer_trend_consistency_pct": 58.6207, "market_share_latest_pct": 5.092438474669698, 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"primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['unrecovered_drawdown','long_distance_without_fta']", "signal_flag": "Growing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 200949, "corridor_rank": 60, "exporter_iso3": "KEN", "importer_iso3": "AUS", "latest_data_year": 2024, "lane_data_years": 5, "exports_latest_observed_usd": 610942.8859488036, "exports_all_year_avg_usd": 122691.3061638275, "exports_avg_3y_usd": 610942.8859488036, "exports_avg_5y_usd": 610942.8859488036, "exports_avg_10y_usd": 610942.8859488036, "exports_cagr_3y_pct": 958.5373054811346, "exports_cagr_5y_pct": 311.93026470621385, "exports_cagr_10y_pct": 102.96065251821935, "exports_historical_peak_usd": 610942.8859488036, "buyer_imports_latest_observed_usd": 12734953.059891984, "historical_peak_year": 2024, "positive_growth_year_share_pct": 50, "trend_acceleration_pct": 855.5766529629152, "trend_label": "Rapid growth", 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"has_reported_fta": 1, "applied_tariff_pct": null, "tariff_advantage_pp": null, "volatility_cv": 1.0163724624511479, "max_drawdown_pct": 98.5972927221046, "attention_level": "Watch", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['high_volatility','unrecovered_drawdown']", "signal_flag": "Slowing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 200949, "corridor_rank": 95, "exporter_iso3": "KEN", "importer_iso3": "DEU", "latest_data_year": 2024, "lane_data_years": 29, "exports_latest_observed_usd": 225418.3018995189, "exports_all_year_avg_usd": 511374.20555402973, "exports_avg_3y_usd": 298566.0443875384, "exports_avg_5y_usd": 267981.8001223266, "exports_avg_10y_usd": 297077.2340286939, "exports_cagr_3y_pct": -10.279203448926266, "exports_cagr_5y_pct": 9.656437629620495, "exports_cagr_10y_pct": -8.327519402507043, "exports_historical_peak_usd": 1542562.5871858445, 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"Slowing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" } ], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 200949, "num_markets": 62, "highest_price_importer_iso3": "CHL", "highest_price_usd_per_ton": 58000, "lowest_price_importer_iso3": "UGA", "lowest_price_usd_per_ton": 254.63414634146343, "median_price_across_markets": 1770.0796359499432, "price_spread_pct": 3262.303270477913, "avg_quantity_metric_tons": 301.91606874999997, "total_trade_value_usd": 78575791 }, "history": [ { "year": 2010, "export_value_usd": 16020849.104448738, "active_destinations": 47, "yoy_growth_pct": 8.052803407450858 }, { "year": 2011, "export_value_usd": 16647794.585368644, "active_destinations": 64, "yoy_growth_pct": 3.913309942765855 }, { "year": 2012, "export_value_usd": 14306416.741141554, "active_destinations": 65, "yoy_growth_pct": -14.064192300191355 }, { "year": 2013, "export_value_usd": 17172442.582470015, "active_destinations": 40, "yoy_growth_pct": 20.03314941250461 }, { 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