{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/ken/170410",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/170410",
    "exporter": "https://www.yugalinks.com/trade/exporter/ken/170410",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "170410",
    "exporter_iso3": "KEN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 91,
    "current_lane_count": 26,
    "active_market_count": 26,
    "exports_latest_observed_lanes_usd": 39743858.28015137,
    "exports_current_2024_usd": 38559354.827053055,
    "exports_avg_3y_usd": 35458548.70314902,
    "exports_avg_5y_usd": 33965031.05010146,
    "exports_avg_10y_usd": 29539585.915372014,
    "exports_cagr_3y_pct": 4.599229808097904,
    "exports_cagr_5y_pct": 8.118724987145765,
    "exports_cagr_10y_pct": 1.8068544764731076,
    "exports_all_year_lane_avg_usd": 23898816.381172676,
    "exports_historical_lane_peak_usd": 68793298.24570523,
    "historical_peak_year": 2024,
    "positive_growth_year_share_pct": 72.41379310344827,
    "trend_acceleration_pct": 2.792375331624797,
    "trend_label": "Growing",
    "top_market_iso3": "UGA",
    "top_market_exports_usd": 23040376.77203967,
    "top_market_share_pct": 57.97216920820784,
    "destination_hhi": 3718.699853321609,
    "weighted_share_latest_pct": 83.62714687700203,
    "weighted_share_change_1y_pp": 1.392459466910305,
    "weighted_volatility_cv": 0.7548388034009871,
    "weighted_max_drawdown_pct": 79.60307024149948,
    "limited_history_lane_share_pct": 38.46153846153846,
    "data_freshness_years": 0,
    "coverage_score": 93,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:08",
    "source": "api",
    "product": {
      "hs_code": 170410,
      "hs_description": "Sugar confectionery: chewing gum, whether or not sugar-coated, not containing cocoa",
      "hs_chapter": 17,
      "hs_heading": 1704,
      "substitution_elasticity": -6.8754539,
      "price_range_label": "Medium price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Sugar confectionery: chewing gum, whether or not sugar-coated, not containing cocoa",
    "hs_chapter": 17,
    "hs_heading": 1704,
    "destinations": [
      {
        "hs_code": 170410,
        "corridor_rank": 4,
        "exporter_iso3": "KEN",
        "importer_iso3": "UGA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 23040376.77203967,
        "exports_all_year_avg_usd": 7359774.009405871,
        "exports_avg_3y_usd": 18330739.145234313,
        "exports_avg_5y_usd": 16426765.005488068,
        "exports_avg_10y_usd": 13365996.557071725,
        "exports_cagr_3y_pct": 20.398234001693027,
        "exports_cagr_5y_pct": 10.328277236663762,
        "exports_cagr_10y_pct": 7.351173357624452,
        "exports_historical_peak_usd": 23040376.77203967,
        "buyer_imports_latest_observed_usd": 23412376.82454841,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 72.41379310344827,
        "trend_acceleration_pct": 13.047060644068575,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": 37.3719,
        "buyer_yoy_all_avg_pct": 19.9567,
        "buyer_trend_consistency_pct": 68.9655,
        "market_share_latest_pct": 98.4110965952048,
        "market_share_change_1y_pp": 0.6072120613619916,
        "peer_best_share_pct": 98.41109659520477,
        "peer_top_exporter": "KEN",
        "supplier_count_latest": 22,
        "buyer_market_hhi": 9686.2,
        "distance_km": 506.0585632324219,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.1218771077709495,
        "tariff_advantage_pp": 0.12883293531838388,
        "volatility_cv": 0.7726567080143001,
        "max_drawdown_pct": 85.64770390214514,
        "attention_level": "High attention",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Accelerating",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 170410,
        "corridor_rank": 36,
        "exporter_iso3": "KEN",
        "importer_iso3": "COD",
        "latest_data_year": 2024,
        "lane_data_years": 28,
        "exports_latest_observed_usd": 4062919.165850273,
        "exports_all_year_avg_usd": 1892443.1849363323,
        "exports_avg_3y_usd": 3565905.2946697236,
        "exports_avg_5y_usd": 3558736.0751778437,
        "exports_avg_10y_usd": 2847107.325510825,
        "exports_cagr_3y_pct": 4.402493555532594,
        "exports_cagr_5y_pct": 7.542551349764337,
        "exports_cagr_10y_pct": 7.385631750514876,
        "exports_historical_peak_usd": 4062919.165850273,
        "buyer_imports_latest_observed_usd": 14812229.88309941,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 55.55555555555556,
        "trend_acceleration_pct": -2.983138194982282,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 18.611,
        "buyer_yoy_all_avg_pct": 18.2803,
        "buyer_trend_consistency_pct": 65.5172,
        "market_share_latest_pct": 27.429490346257847,
        "market_share_change_1y_pp": 2.7088228458338115,
        "peer_best_share_pct": 33.374994256712746,
        "peer_top_exporter": "ZMB",
        "supplier_count_latest": 25,
        "buyer_market_hhi": 2387.15,
        "distance_km": null,
        "has_reported_fta": null,
        "applied_tariff_pct": null,
        "tariff_advantage_pp": null,
        "volatility_cv": 0.556706398742732,
        "max_drawdown_pct": 67.77833494832389,
        "attention_level": "Stable",
        "primary_risk_reason": "No material risk condition is currently identified",
        "risk_driver_labels": "[]",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "KEN",
      "hs_code": 170410,
      "num_markets": 41,
      "highest_price_importer_iso3": "TUR",
      "highest_price_usd_per_ton": 276958.3333333333,
      "lowest_price_importer_iso3": "SOM",
      "lowest_price_usd_per_ton": 98,
      "median_price_across_markets": 3283.842989985694,
      "price_spread_pct": 8430.985713313274,
      "avg_quantity_metric_tons": 798.0397346938776,
      "total_trade_value_usd": 136495699
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 24993090.890571225,
        "active_destinations": 27,
        "yoy_growth_pct": 33.88883211077575
      },
      {
        "year": 2011,
        "export_value_usd": 27578934.61576373,
        "active_destinations": 45,
        "yoy_growth_pct": 10.346234231349229
      },
      {
        "year": 2012,
        "export_value_usd": 28452279.036289394,
        "active_destinations": 48,
        "yoy_growth_pct": 3.166708332621635
      },
      {
        "year": 2013,
        "export_value_usd": 30605608.35984506,
        "active_destinations": 24,
        "yoy_growth_pct": 7.568213853130036
      },
      {
        "year": 2014,
        "export_value_usd": 32237367.193626627,
        "active_destinations": 36,
        "yoy_growth_pct": 5.331568040066978
      },
      {
        "year": 2015,
        "export_value_usd": 26784341.079543825,
        "active_destinations": 21,
        "yoy_growth_pct": -16.91523405534455
      },
      {
        "year": 2016,
        "export_value_usd": 25015644.881191146,
        "active_destinations": 20,
        "yoy_growth_pct": -6.603471009796456
      },
      {
        "year": 2017,
        "export_value_usd": 24956682.869712517,
        "active_destinations": 16,
        "yoy_growth_pct": -0.23570054563319107
      },
      {
        "year": 2018,
        "export_value_usd": 22714956.13293483,
        "active_destinations": 21,
        "yoy_growth_pct": -8.982470741326964
      },
      {
        "year": 2019,
        "export_value_usd": 26099078.939830538,
        "active_destinations": 24,
        "yoy_growth_pct": 14.89821414177862
      },
      {
        "year": 2020,
        "export_value_usd": 29756150.97997784,
        "active_destinations": 17,
        "yoy_growth_pct": 14.012264756846038
      },
      {
        "year": 2021,
        "export_value_usd": 33693358.1610824,
        "active_destinations": 19,
        "yoy_growth_pct": 13.231574150009557
      },
      {
        "year": 2022,
        "export_value_usd": 35998231.687352456,
        "active_destinations": 25,
        "yoy_growth_pct": 6.840735539778592
      },
      {
        "year": 2023,
        "export_value_usd": 31818059.595041543,
        "active_destinations": 31,
        "yoy_growth_pct": -11.612159532212706
      },
      {
        "year": 2024,
        "export_value_usd": 38559354.827053055,
        "active_destinations": 26,
        "yoy_growth_pct": 21.18700925766718
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "KEN",
      "exports_usd": 8833447937.269407,
      "imports_usd": 24313329830.086903,
      "trade_balance_usd": -15479881892.817495,
      "yoy_exports_growth_pct": 11.066567927876857,
      "yoy_imports_growth_pct": -1.1831142309630671,
      "exports_cagr_3y_pct": 6.625356627243595,
      "imports_cagr_3y_pct": 3.021165935551262,
      "export_partner_hhi": 567.961201990412,
      "export_product_hhi": 442.0530171105367,
      "momentum_score": 9.734204537686878,
      "risk_score": 5.050071095504743,
      "gdp_million_usd": 120339.55790593175,
      "gdp_per_capita_usd": 2132.4345209764665,
      "population": 56432944,
      "labor_force": 28323.65,
      "investment_rate_pct": 19.72,
      "savings_rate_pct": 6.42,
      "secondary_education_pct": 37.46,
      "tertiary_education_pct": 7.41,
      "total_factor_productivity": 214.67,
      "trade_openness_pct": 43.97718982898615,
      "exports_gdp_pct": 11.719697748851383,
      "num_active_partners": 270,
      "num_fta_partners": 11,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 7448.510288065843,
      "avg_partner_gdp_million_usd": 533678518.32581943,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 4.074074074074074,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 2.2222222222222223,
      "avg_applied_tariff_pct": 0.12783846511101915,
      "avg_mfn_tariff_pct": 0.13638167083102584,
      "avg_preferential_tariff_pct": 0.04051194870678045,
      "tariff_advantage_pp": 0.09586972212424538,
      "avg_distance_all_partners_km": 7548.744249191214,
      "num_border_partners": 145,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.62642491263809,
      "pct_products_high_elasticity": 72.57926306769494,
      "pct_products_low_elasticity": 3.1990859754355903,
      "real_market_potential": 107488.45006895319,
      "foreign_market_potential": 13472.656069725052
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "170410",
    "hs_description": "Sugar confectionery: chewing gum, whether or not sugar-coated, not containing cocoa",
    "hs_chapter": 17,
    "hs_heading": 1704
  },
  "destinations": [
    {
      "hs_code": 170410,
      "corridor_rank": 4,
      "exporter_iso3": "KEN",
      "importer_iso3": "UGA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 23040376.77203967,
      "exports_all_year_avg_usd": 7359774.009405871,
      "exports_avg_3y_usd": 18330739.145234313,
      "exports_avg_5y_usd": 16426765.005488068,
      "exports_avg_10y_usd": 13365996.557071725,
      "exports_cagr_3y_pct": 20.398234001693027,
      "exports_cagr_5y_pct": 10.328277236663762,
      "exports_cagr_10y_pct": 7.351173357624452,
      "exports_historical_peak_usd": 23040376.77203967,
      "buyer_imports_latest_observed_usd": 23412376.82454841,
      "historical_peak_year": 2024,
      "positive_growth_year_share_pct": 72.41379310344827,
      "trend_acceleration_pct": 13.047060644068575,
      "trend_label": "Rapid growth",
      "buyer_yoy_latest_pct": 37.3719,
      "buyer_yoy_all_avg_pct": 19.9567,
      "buyer_trend_consistency_pct": 68.9655,
      "market_share_latest_pct": 98.4110965952048,
      "market_share_change_1y_pp": 0.6072120613619916,
      "peer_best_share_pct": 98.41109659520477,
      "peer_top_exporter": "KEN",
      "supplier_count_latest": 22,
      "buyer_market_hhi": 9686.2,
      "distance_km": 506.0585632324219,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.1218771077709495,
      "tariff_advantage_pp": 0.12883293531838388,
      "volatility_cv": 0.7726567080143001,
      "max_drawdown_pct": 85.64770390214514,
      "attention_level": "High attention",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Accelerating",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 170410,
      "corridor_rank": 36,
      "exporter_iso3": "KEN",
      "importer_iso3": "COD",
      "latest_data_year": 2024,
      "lane_data_years": 28,
      "exports_latest_observed_usd": 4062919.165850273,
      "exports_all_year_avg_usd": 1892443.1849363323,
      "exports_avg_3y_usd": 3565905.2946697236,
      "exports_avg_5y_usd": 3558736.0751778437,
      "exports_avg_10y_usd": 2847107.325510825,
      "exports_cagr_3y_pct": 4.402493555532594,
      "exports_cagr_5y_pct": 7.542551349764337,
      "exports_cagr_10y_pct": 7.385631750514876,
      "exports_historical_peak_usd": 4062919.165850273,
      "buyer_imports_latest_observed_usd": 14812229.88309941,
      "historical_peak_year": 2024,
      "positive_growth_year_share_pct": 55.55555555555556,
      "trend_acceleration_pct": -2.983138194982282,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": 18.611,
      "buyer_yoy_all_avg_pct": 18.2803,
      "buyer_trend_consistency_pct": 65.5172,
      "market_share_latest_pct": 27.429490346257847,
      "market_share_change_1y_pp": 2.7088228458338115,
      "peer_best_share_pct": 33.374994256712746,
      "peer_top_exporter": "ZMB",
      "supplier_count_latest": 25,
      "buyer_market_hhi": 2387.15,
      "distance_km": null,
      "has_reported_fta": null,
      "applied_tariff_pct": null,
      "tariff_advantage_pp": null,
      "volatility_cv": 0.556706398742732,
      "max_drawdown_pct": 67.77833494832389,
      "attention_level": "Stable",
      "primary_risk_reason": "No material risk condition is currently identified",
      "risk_driver_labels": "[]",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "KEN",
    "hs_code": 170410,
    "num_markets": 41,
    "highest_price_importer_iso3": "TUR",
    "highest_price_usd_per_ton": 276958.3333333333,
    "lowest_price_importer_iso3": "SOM",
    "lowest_price_usd_per_ton": 98,
    "median_price_across_markets": 3283.842989985694,
    "price_spread_pct": 8430.985713313274,
    "avg_quantity_metric_tons": 798.0397346938776,
    "total_trade_value_usd": 136495699
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 24993090.890571225,
      "active_destinations": 27,
      "yoy_growth_pct": 33.88883211077575
    },
    {
      "year": 2011,
      "export_value_usd": 27578934.61576373,
      "active_destinations": 45,
      "yoy_growth_pct": 10.346234231349229
    },
    {
      "year": 2012,
      "export_value_usd": 28452279.036289394,
      "active_destinations": 48,
      "yoy_growth_pct": 3.166708332621635
    },
    {
      "year": 2013,
      "export_value_usd": 30605608.35984506,
      "active_destinations": 24,
      "yoy_growth_pct": 7.568213853130036
    },
    {
      "year": 2014,
      "export_value_usd": 32237367.193626627,
      "active_destinations": 36,
      "yoy_growth_pct": 5.331568040066978
    },
    {
      "year": 2015,
      "export_value_usd": 26784341.079543825,
      "active_destinations": 21,
      "yoy_growth_pct": -16.91523405534455
    },
    {
      "year": 2016,
      "export_value_usd": 25015644.881191146,
      "active_destinations": 20,
      "yoy_growth_pct": -6.603471009796456
    },
    {
      "year": 2017,
      "export_value_usd": 24956682.869712517,
      "active_destinations": 16,
      "yoy_growth_pct": -0.23570054563319107
    },
    {
      "year": 2018,
      "export_value_usd": 22714956.13293483,
      "active_destinations": 21,
      "yoy_growth_pct": -8.982470741326964
    },
    {
      "year": 2019,
      "export_value_usd": 26099078.939830538,
      "active_destinations": 24,
      "yoy_growth_pct": 14.89821414177862
    },
    {
      "year": 2020,
      "export_value_usd": 29756150.97997784,
      "active_destinations": 17,
      "yoy_growth_pct": 14.012264756846038
    },
    {
      "year": 2021,
      "export_value_usd": 33693358.1610824,
      "active_destinations": 19,
      "yoy_growth_pct": 13.231574150009557
    },
    {
      "year": 2022,
      "export_value_usd": 35998231.687352456,
      "active_destinations": 25,
      "yoy_growth_pct": 6.840735539778592
    },
    {
      "year": 2023,
      "export_value_usd": 31818059.595041543,
      "active_destinations": 31,
      "yoy_growth_pct": -11.612159532212706
    },
    {
      "year": 2024,
      "export_value_usd": 38559354.827053055,
      "active_destinations": 26,
      "yoy_growth_pct": 21.18700925766718
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "KEN",
    "exports_usd": 8833447937.269407,
    "imports_usd": 24313329830.086903,
    "trade_balance_usd": -15479881892.817495,
    "yoy_exports_growth_pct": 11.066567927876857,
    "yoy_imports_growth_pct": -1.1831142309630671,
    "exports_cagr_3y_pct": 6.625356627243595,
    "imports_cagr_3y_pct": 3.021165935551262,
    "export_partner_hhi": 567.961201990412,
    "export_product_hhi": 442.0530171105367,
    "momentum_score": 9.734204537686878,
    "risk_score": 5.050071095504743,
    "gdp_million_usd": 120339.55790593175,
    "gdp_per_capita_usd": 2132.4345209764665,
    "population": 56432944,
    "labor_force": 28323.65,
    "investment_rate_pct": 19.72,
    "savings_rate_pct": 6.42,
    "secondary_education_pct": 37.46,
    "tertiary_education_pct": 7.41,
    "total_factor_productivity": 214.67,
    "trade_openness_pct": 43.97718982898615,
    "exports_gdp_pct": 11.719697748851383,
    "num_active_partners": 270,
    "num_fta_partners": 11,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 6,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 7448.510288065843,
    "avg_partner_gdp_million_usd": 533678518.32581943,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 4.074074074074074,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 2.2222222222222223,
    "avg_applied_tariff_pct": 0.12783846511101915,
    "avg_mfn_tariff_pct": 0.13638167083102584,
    "avg_preferential_tariff_pct": 0.04051194870678045,
    "tariff_advantage_pp": 0.09586972212424538,
    "avg_distance_all_partners_km": 7548.744249191214,
    "num_border_partners": 145,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.62642491263809,
    "pct_products_high_elasticity": 72.57926306769494,
    "pct_products_low_elasticity": 3.1990859754355903,
    "real_market_potential": 107488.45006895319,
    "foreign_market_potential": 13472.656069725052
  }
}