{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/ken/110220", "links": { "product": "https://www.yugalinks.com/trade/product/110220", "exporter": "https://www.yugalinks.com/trade/exporter/ken/110220", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "110220", "exporter_iso3": "KEN", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 75, "current_lane_count": 26, "active_market_count": 26, "exports_latest_observed_lanes_usd": 1126461.0843016622, "exports_current_2024_usd": 1066952.1088329966, "exports_avg_3y_usd": 1212739.2811830135, "exports_avg_5y_usd": 898722.1988595163, "exports_avg_10y_usd": 573667.3073009755, "exports_cagr_3y_pct": 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11, "hs_heading": 1102, "substitution_elasticity": -6.8700123, "price_range_label": "Medium price range", "trade_type_label": "Two-way horizontal trade" }, "hs_description": "Cereal flour: of maize (corn)", "hs_chapter": 11, "hs_heading": 1102, "destinations": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 110220, "num_markets": 46, "highest_price_importer_iso3": "FRA", "highest_price_usd_per_ton": 79000, "lowest_price_importer_iso3": "FRA", "lowest_price_usd_per_ton": 128, "median_price_across_markets": 850.6666666666666, "price_spread_pct": 9271.7868338558, "avg_quantity_metric_tons": 49.92459782608698, "total_trade_value_usd": 3311823 }, "history": [ { "year": 2010, "export_value_usd": 64284.98232875284, "active_destinations": 15, "yoy_growth_pct": 248.0252969643653 }, { "year": 2011, "export_value_usd": 315583.49306321976, "active_destinations": 21, "yoy_growth_pct": 390.91324541294654 }, { "year": 2012, "export_value_usd": 468751.39314346144, "active_destinations": 25, 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