{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/ken/090220", "links": { "product": "https://www.yugalinks.com/trade/product/090220", "exporter": "https://www.yugalinks.com/trade/exporter/ken/090220", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "090220", "exporter_iso3": "KEN", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 113, "current_lane_count": 53, "active_market_count": 53, "exports_latest_observed_lanes_usd": 2469967.1829915214, "exports_current_2024_usd": 1346500.008881859, "exports_avg_3y_usd": 1536640.024533625, "exports_avg_5y_usd": 1916902.1691163834, "exports_avg_10y_usd": 3181813.3135907687, "exports_cagr_3y_pct": -21.970578422903444, "exports_cagr_5y_pct": -18.054909287335985, "exports_cagr_10y_pct": -6.6497191399865425, "exports_all_year_lane_avg_usd": 3780187.3156886003, "exports_historical_lane_peak_usd": 13738184.287563434, "historical_peak_year": 2018, "positive_growth_year_share_pct": 48.275862068965516, "trend_acceleration_pct": -15.320859282916901, "trend_label": "Rapid decline", "top_market_iso3": "POL", "top_market_exports_usd": 612111.0375009908, "top_market_share_pct": 24.782152642191278, "destination_hhi": 1247.0610671999625, "weighted_share_latest_pct": 26.76906996550311, "weighted_share_change_1y_pp": 7.28287649533463, "weighted_volatility_cv": 0.8999144513586498, "weighted_max_drawdown_pct": 91.32310083508744, "limited_history_lane_share_pct": 43.36283185840708, "data_freshness_years": 0, "coverage_score": 100, "confidence_label": "High", "refreshed_at": "2026-07-20 09:29:08", "source": "api", "product": { "hs_code": 90220, "hs_description": "Tea, green: (not fermented), in immediate packings of a content exceeding 3kg", "hs_chapter": 9, "hs_heading": 902, "substitution_elasticity": -7.0413895, "price_range_label": "Medium price range", "trade_type_label": "One-way trade" }, "hs_description": "Tea, green: (not fermented), in immediate packings of a content exceeding 3kg", "hs_chapter": 9, "hs_heading": 902, "destinations": [ { "hs_code": 90220, "corridor_rank": 62, "exporter_iso3": "KEN", "importer_iso3": "POL", "latest_data_year": 2024, "lane_data_years": 19, "exports_latest_observed_usd": 612111.0375009908, "exports_all_year_avg_usd": 580643.9484236033, "exports_avg_3y_usd": 331909.8994051223, "exports_avg_5y_usd": 425477.20706679905, "exports_avg_10y_usd": 748281.9535499163, "exports_cagr_3y_pct": 10.509681030646956, "exports_cagr_5y_pct": -5.205418637731518, "exports_cagr_10y_pct": -0.044150039251400486, "exports_historical_peak_usd": 1305728.2276186098, "buyer_imports_latest_observed_usd": 15404952.88584367, "historical_peak_year": 2015, "positive_growth_year_share_pct": 38.888888888888886, "trend_acceleration_pct": 10.553831069898356, "trend_label": "Rapid growth", "buyer_yoy_latest_pct": 34.6473, "buyer_yoy_all_avg_pct": 42.9901, "buyer_trend_consistency_pct": 51.7241, "market_share_latest_pct": 3.973469065676196, "market_share_change_1y_pp": 3.7012698274458815, "peer_best_share_pct": 53.23287487876751, "peer_top_exporter": "CHN", "supplier_count_latest": 42, "buyer_market_hhi": 3297.29, "distance_km": 6140.45751953125, "has_reported_fta": 0, "applied_tariff_pct": 0.13294336478585858, "tariff_advantage_pp": 0.05917733658383838, "volatility_cv": 0.6663294647022764, "max_drawdown_pct": 97.80571965876236, "attention_level": "Watch", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']", "signal_flag": "Accelerating", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" } ], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 90220, "num_markets": 75, "highest_price_importer_iso3": "ISR", "highest_price_usd_per_ton": 69667.87658802177, "lowest_price_importer_iso3": "CAF", "lowest_price_usd_per_ton": 249.54320556775954, "median_price_across_markets": 6422.857142857143, "price_spread_pct": 1080.801453908314, "avg_quantity_metric_tons": 18.528096774193546, "total_trade_value_usd": 12450905 }, "history": [ { "year": 2010, "export_value_usd": 2352769.5265222844, "active_destinations": 30, "yoy_growth_pct": 89.1825940937255 }, { "year": 2011, "export_value_usd": 2984932.063520079, "active_destinations": 39, "yoy_growth_pct": 26.868867939318196 }, { "year": 2012, "export_value_usd": 2955800.8250702457, "active_destinations": 46, "yoy_growth_pct": -0.9759430978633191 }, { "year": 2013, "export_value_usd": 2680436.5918796733, "active_destinations": 42, "yoy_growth_pct": -9.316061855555786 }, { "year": 2014, "export_value_usd": 2679477.232894869, "active_destinations": 45, "yoy_growth_pct": -0.03579114640169458 }, { "year": 2015, "export_value_usd": 5034313.102902812, "active_destinations": 41, "yoy_growth_pct": 87.8841529645621 }, { "year": 2016, "export_value_usd": 4260794.208023659, "active_destinations": 36, "yoy_growth_pct": -15.36493418403273 }, { "year": 2017, "export_value_usd": 4171719.7316713715, "active_destinations": 42, "yoy_growth_pct": -2.090560397978105 }, { "year": 2018, "export_value_usd": 5122683.729199178, "active_destinations": 42, "yoy_growth_pct": 22.795491037141385 }, { "year": 2019, "export_value_usd": 3644111.518528754, "active_destinations": 36, "yoy_growth_pct": -28.863234367614705 }, { "year": 2020, "export_value_usd": 2140386.1760405353, "active_destinations": 42, "yoy_growth_pct": -41.26452593018672 }, { "year": 2021, "export_value_usd": 2834204.5959405056, "active_destinations": 52, "yoy_growth_pct": 32.41557190317186 }, { "year": 2022, "export_value_usd": 1992934.2842221346, "active_destinations": 55, "yoy_growth_pct": -29.682765772214935 }, { "year": 2023, "export_value_usd": 1270485.7804968806, "active_destinations": 47, "yoy_growth_pct": -36.25049302652917 }, { "year": 2024, "export_value_usd": 1346500.008881859, "active_destinations": 53, "yoy_growth_pct": 5.983083758343961 } ], "economy": { "year": 2024, "country_iso3": "KEN", "exports_usd": 8833447937.269407, "imports_usd": 24313329830.086903, "trade_balance_usd": -15479881892.817495, "yoy_exports_growth_pct": 11.066567927876857, "yoy_imports_growth_pct": -1.1831142309630671, "exports_cagr_3y_pct": 6.625356627243595, "imports_cagr_3y_pct": 3.021165935551262, "export_partner_hhi": 567.961201990412, "export_product_hhi": 442.0530171105367, "momentum_score": 9.734204537686878, "risk_score": 5.050071095504743, "gdp_million_usd": 120339.55790593175, "gdp_per_capita_usd": 2132.4345209764665, "population": 56432944, "labor_force": 28323.65, "investment_rate_pct": 19.72, "savings_rate_pct": 6.42, "secondary_education_pct": 37.46, "tertiary_education_pct": 7.41, "total_factor_productivity": 214.67, "trade_openness_pct": 43.97718982898615, "exports_gdp_pct": 11.719697748851383, "num_active_partners": 270, "num_fta_partners": 11, "num_wto_partners": 169, "num_eu_partners": 28, "num_shared_border_partners": 6, "num_shared_language_partners": 77, "avg_partner_distance_km": 7448.510288065843, "avg_partner_gdp_million_usd": 533678518.32581943, "avg_partner_gdp_per_capita_usd": 15.774186170212769, "avg_buyer_biz_entry_days": null, "avg_buyer_biz_entry_cost_pct": null, "pct_partners_with_fta": 4.074074074074074, "pct_partners_shared_language": 28.51851851851852, "pct_partners_shared_border": 2.2222222222222223, "avg_applied_tariff_pct": 0.12783846511101915, "avg_mfn_tariff_pct": 0.13638167083102584, "avg_preferential_tariff_pct": 0.04051194870678045, "tariff_advantage_pp": 0.09586972212424538, "avg_distance_all_partners_km": 7548.744249191214, "num_border_partners": 145, "num_colonial_partners": 25, "avg_substitution_elasticity": -9.62642491263809, "pct_products_high_elasticity": 72.57926306769494, "pct_products_low_elasticity": 3.1990859754355903, "real_market_potential": 107488.45006895319, "foreign_market_potential": 13472.656069725052 }, "countryMap": {} }, "product": { "hs_code": "090220", "hs_description": "Tea, green: (not fermented), in immediate packings of a content exceeding 3kg", "hs_chapter": 9, "hs_heading": 902 }, "destinations": [ { "hs_code": 90220, "corridor_rank": 62, "exporter_iso3": "KEN", "importer_iso3": "POL", "latest_data_year": 2024, "lane_data_years": 19, "exports_latest_observed_usd": 612111.0375009908, "exports_all_year_avg_usd": 580643.9484236033, "exports_avg_3y_usd": 331909.8994051223, "exports_avg_5y_usd": 425477.20706679905, "exports_avg_10y_usd": 748281.9535499163, "exports_cagr_3y_pct": 10.509681030646956, "exports_cagr_5y_pct": -5.205418637731518, "exports_cagr_10y_pct": -0.044150039251400486, "exports_historical_peak_usd": 1305728.2276186098, "buyer_imports_latest_observed_usd": 15404952.88584367, "historical_peak_year": 2015, "positive_growth_year_share_pct": 38.888888888888886, "trend_acceleration_pct": 10.553831069898356, "trend_label": "Rapid growth", "buyer_yoy_latest_pct": 34.6473, "buyer_yoy_all_avg_pct": 42.9901, "buyer_trend_consistency_pct": 51.7241, "market_share_latest_pct": 3.973469065676196, "market_share_change_1y_pp": 3.7012698274458815, "peer_best_share_pct": 53.23287487876751, "peer_top_exporter": "CHN", "supplier_count_latest": 42, "buyer_market_hhi": 3297.29, "distance_km": 6140.45751953125, "has_reported_fta": 0, "applied_tariff_pct": 0.13294336478585858, "tariff_advantage_pp": 0.05917733658383838, "volatility_cv": 0.6663294647022764, "max_drawdown_pct": 97.80571965876236, "attention_level": "Watch", "primary_risk_reason": "Current trade remains more than 50% below its historical peak", "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']", "signal_flag": "Accelerating", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" } ], "prices": [], "priceSummary": { "exporter_iso3": "KEN", "hs_code": 90220, "num_markets": 75, "highest_price_importer_iso3": "ISR", "highest_price_usd_per_ton": 69667.87658802177, "lowest_price_importer_iso3": "CAF", "lowest_price_usd_per_ton": 249.54320556775954, "median_price_across_markets": 6422.857142857143, "price_spread_pct": 1080.801453908314, "avg_quantity_metric_tons": 18.528096774193546, "total_trade_value_usd": 12450905 }, "history": [ { "year": 2010, "export_value_usd": 2352769.5265222844, "active_destinations": 30, "yoy_growth_pct": 89.1825940937255 }, { "year": 2011, "export_value_usd": 2984932.063520079, "active_destinations": 39, "yoy_growth_pct": 26.868867939318196 }, { "year": 2012, "export_value_usd": 2955800.8250702457, "active_destinations": 46, "yoy_growth_pct": -0.9759430978633191 }, { "year": 2013, "export_value_usd": 2680436.5918796733, "active_destinations": 42, "yoy_growth_pct": -9.316061855555786 }, { "year": 2014, "export_value_usd": 2679477.232894869, "active_destinations": 45, "yoy_growth_pct": -0.03579114640169458 }, { "year": 2015, "export_value_usd": 5034313.102902812, "active_destinations": 41, "yoy_growth_pct": 87.8841529645621 }, { "year": 2016, "export_value_usd": 4260794.208023659, "active_destinations": 36, "yoy_growth_pct": -15.36493418403273 }, { "year": 2017, "export_value_usd": 4171719.7316713715, "active_destinations": 42, "yoy_growth_pct": -2.090560397978105 }, { "year": 2018, "export_value_usd": 5122683.729199178, "active_destinations": 42, "yoy_growth_pct": 22.795491037141385 }, { "year": 2019, "export_value_usd": 3644111.518528754, "active_destinations": 36, "yoy_growth_pct": -28.863234367614705 }, { "year": 2020, "export_value_usd": 2140386.1760405353, "active_destinations": 42, "yoy_growth_pct": -41.26452593018672 }, { "year": 2021, "export_value_usd": 2834204.5959405056, "active_destinations": 52, "yoy_growth_pct": 32.41557190317186 }, { "year": 2022, "export_value_usd": 1992934.2842221346, "active_destinations": 55, "yoy_growth_pct": -29.682765772214935 }, { "year": 2023, "export_value_usd": 1270485.7804968806, "active_destinations": 47, "yoy_growth_pct": -36.25049302652917 }, { "year": 2024, "export_value_usd": 1346500.008881859, "active_destinations": 53, "yoy_growth_pct": 5.983083758343961 } ], "economy": { "year": 2024, "country_iso3": "KEN", "exports_usd": 8833447937.269407, "imports_usd": 24313329830.086903, "trade_balance_usd": -15479881892.817495, "yoy_exports_growth_pct": 11.066567927876857, "yoy_imports_growth_pct": -1.1831142309630671, "exports_cagr_3y_pct": 6.625356627243595, "imports_cagr_3y_pct": 3.021165935551262, "export_partner_hhi": 567.961201990412, "export_product_hhi": 442.0530171105367, "momentum_score": 9.734204537686878, "risk_score": 5.050071095504743, "gdp_million_usd": 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"avg_preferential_tariff_pct": 0.04051194870678045, "tariff_advantage_pp": 0.09586972212424538, "avg_distance_all_partners_km": 7548.744249191214, "num_border_partners": 145, "num_colonial_partners": 25, "avg_substitution_elasticity": -9.62642491263809, "pct_products_high_elasticity": 72.57926306769494, "pct_products_low_elasticity": 3.1990859754355903, "real_market_potential": 107488.45006895319, "foreign_market_potential": 13472.656069725052 } }