{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/ken/030119",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/030119",
    "exporter": "https://www.yugalinks.com/trade/exporter/ken/030119",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "030119",
    "exporter_iso3": "KEN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 89,
    "current_lane_count": 62,
    "active_market_count": 62,
    "exports_latest_observed_lanes_usd": 1654106.404591636,
    "exports_current_2024_usd": 1610796.7694171409,
    "exports_avg_3y_usd": 1778198.0931959006,
    "exports_avg_5y_usd": 1893196.5528696484,
    "exports_avg_10y_usd": 1683468.11804513,
    "exports_cagr_3y_pct": -10.268028900886028,
    "exports_cagr_5y_pct": 2.492442285148244,
    "exports_cagr_10y_pct": 2.64874268867743,
    "exports_all_year_lane_avg_usd": 1307212.007968064,
    "exports_historical_lane_peak_usd": 3880895.0309111066,
    "historical_peak_year": 2021,
    "positive_growth_year_share_pct": 55.172413793103445,
    "trend_acceleration_pct": -12.916771589563458,
    "trend_label": "Rapid decline",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 294799.435737171,
    "top_market_share_pct": 17.822277630921253,
    "destination_hhi": 820.8696697075051,
    "weighted_share_latest_pct": 9.724666752071277,
    "weighted_share_change_1y_pp": 4.429290108030549,
    "weighted_volatility_cv": 0.8069473577403965,
    "weighted_max_drawdown_pct": 86.0810634675483,
    "limited_history_lane_share_pct": 41.57303370786517,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:08",
    "source": "api",
    "product": {
      "hs_code": 30119,
      "hs_description": "Fish: live, ornamental, other than freshwater",
      "hs_chapter": 3,
      "hs_heading": 301,
      "substitution_elasticity": null,
      "price_range_label": null,
      "trade_type_label": null
    },
    "hs_description": "Fish: live, ornamental, other than freshwater",
    "hs_chapter": 3,
    "hs_heading": 301,
    "destinations": [
      {
        "hs_code": 30119,
        "corridor_rank": 12,
        "exporter_iso3": "KEN",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 294799.435737171,
        "exports_all_year_avg_usd": 114394.46011007432,
        "exports_avg_3y_usd": 337664.4222022532,
        "exports_avg_5y_usd": 315823.69097836537,
        "exports_avg_10y_usd": 214210.44059489743,
        "exports_cagr_3y_pct": -6.334724019473292,
        "exports_cagr_5y_pct": 10.169975188994474,
        "exports_cagr_10y_pct": 16.248179279461205,
        "exports_historical_peak_usd": 402829.2632026822,
        "buyer_imports_latest_observed_usd": 14509030.254459415,
        "historical_peak_year": 2023,
        "positive_growth_year_share_pct": 55.172413793103445,
        "trend_acceleration_pct": -22.582903298934497,
        "trend_label": "Declining",
        "buyer_yoy_latest_pct": -1.1676,
        "buyer_yoy_all_avg_pct": 2.6661,
        "buyer_trend_consistency_pct": 55.1724,
        "market_share_latest_pct": 2.031834178900847,
        "market_share_change_1y_pp": -0.712152035645985,
        "peer_best_share_pct": 18.941168083904007,
        "peer_top_exporter": "IDN",
        "supplier_count_latest": 53,
        "buyer_market_hhi": 941.73,
        "distance_km": 11853.1318359375,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.020246518497090908,
        "tariff_advantage_pp": 0.0409383032537798,
        "volatility_cv": 0.9453014890756494,
        "max_drawdown_pct": 98.0420127545009,
        "attention_level": "Watch",
        "primary_risk_reason": "No material risk condition is currently identified",
        "risk_driver_labels": "['long_distance_without_fta']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "KEN",
      "hs_code": 30119,
      "num_markets": 69,
      "highest_price_importer_iso3": "SRB",
      "highest_price_usd_per_ton": 286833.3333333333,
      "lowest_price_importer_iso3": "UGA",
      "lowest_price_usd_per_ton": 66.66666666666667,
      "median_price_across_markets": 4019.0909090909086,
      "price_spread_pct": 7135.112719595869,
      "avg_quantity_metric_tons": 6.142783185840707,
      "total_trade_value_usd": 6616880
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 1078830.9040920206,
        "active_destinations": 29,
        "yoy_growth_pct": -5.407713909725067
      },
      {
        "year": 2011,
        "export_value_usd": 934693.8592051566,
        "active_destinations": 32,
        "yoy_growth_pct": -13.360485349478793
      },
      {
        "year": 2012,
        "export_value_usd": 876379.4975129644,
        "active_destinations": 34,
        "yoy_growth_pct": -6.2388728799161495
      },
      {
        "year": 2013,
        "export_value_usd": 905926.1542653793,
        "active_destinations": 32,
        "yoy_growth_pct": 3.3714454567072747
      },
      {
        "year": 2014,
        "export_value_usd": 1240236.2128023407,
        "active_destinations": 34,
        "yoy_growth_pct": 36.90257279392219
      },
      {
        "year": 2015,
        "export_value_usd": 1174145.9309146686,
        "active_destinations": 32,
        "yoy_growth_pct": -5.3288463282603
      },
      {
        "year": 2016,
        "export_value_usd": 1563898.4533195505,
        "active_destinations": 35,
        "yoy_growth_pct": 33.19455547584803
      },
      {
        "year": 2017,
        "export_value_usd": 1452574.977004194,
        "active_destinations": 38,
        "yoy_growth_pct": -7.118331505415837
      },
      {
        "year": 2018,
        "export_value_usd": 1753844.4299936718,
        "active_destinations": 46,
        "yoy_growth_pct": 20.740371943541202
      },
      {
        "year": 2019,
        "export_value_usd": 1424234.6248709718,
        "active_destinations": 46,
        "yoy_growth_pct": -18.793559992312964
      },
      {
        "year": 2020,
        "export_value_usd": 1901931.3507610569,
        "active_destinations": 47,
        "yoy_growth_pct": 33.54059208702091
      },
      {
        "year": 2021,
        "export_value_usd": 2229457.1339994827,
        "active_destinations": 52,
        "yoy_growth_pct": 17.220694275183305
      },
      {
        "year": 2022,
        "export_value_usd": 1912306.786161017,
        "active_destinations": 53,
        "yoy_growth_pct": -14.22545170310233
      },
      {
        "year": 2023,
        "export_value_usd": 1811490.724009544,
        "active_destinations": 54,
        "yoy_growth_pct": -5.271960695901869
      },
      {
        "year": 2024,
        "export_value_usd": 1610796.7694171409,
        "active_destinations": 62,
        "yoy_growth_pct": -11.078939126344963
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "KEN",
      "exports_usd": 8833447937.269407,
      "imports_usd": 24313329830.086903,
      "trade_balance_usd": -15479881892.817495,
      "yoy_exports_growth_pct": 11.066567927876857,
      "yoy_imports_growth_pct": -1.1831142309630671,
      "exports_cagr_3y_pct": 6.625356627243595,
      "imports_cagr_3y_pct": 3.021165935551262,
      "export_partner_hhi": 567.961201990412,
      "export_product_hhi": 442.0530171105367,
      "momentum_score": 9.734204537686878,
      "risk_score": 5.050071095504743,
      "gdp_million_usd": 120339.55790593175,
      "gdp_per_capita_usd": 2132.4345209764665,
      "population": 56432944,
      "labor_force": 28323.65,
      "investment_rate_pct": 19.72,
      "savings_rate_pct": 6.42,
      "secondary_education_pct": 37.46,
      "tertiary_education_pct": 7.41,
      "total_factor_productivity": 214.67,
      "trade_openness_pct": 43.97718982898615,
      "exports_gdp_pct": 11.719697748851383,
      "num_active_partners": 270,
      "num_fta_partners": 11,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 7448.510288065843,
      "avg_partner_gdp_million_usd": 533678518.32581943,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 4.074074074074074,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 2.2222222222222223,
      "avg_applied_tariff_pct": 0.12783846511101915,
      "avg_mfn_tariff_pct": 0.13638167083102584,
      "avg_preferential_tariff_pct": 0.04051194870678045,
      "tariff_advantage_pp": 0.09586972212424538,
      "avg_distance_all_partners_km": 7548.744249191214,
      "num_border_partners": 145,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.62642491263809,
      "pct_products_high_elasticity": 72.57926306769494,
      "pct_products_low_elasticity": 3.1990859754355903,
      "real_market_potential": 107488.45006895319,
      "foreign_market_potential": 13472.656069725052
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "030119",
    "hs_description": "Fish: live, ornamental, other than freshwater",
    "hs_chapter": 3,
    "hs_heading": 301
  },
  "destinations": [
    {
      "hs_code": 30119,
      "corridor_rank": 12,
      "exporter_iso3": "KEN",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 294799.435737171,
      "exports_all_year_avg_usd": 114394.46011007432,
      "exports_avg_3y_usd": 337664.4222022532,
      "exports_avg_5y_usd": 315823.69097836537,
      "exports_avg_10y_usd": 214210.44059489743,
      "exports_cagr_3y_pct": -6.334724019473292,
      "exports_cagr_5y_pct": 10.169975188994474,
      "exports_cagr_10y_pct": 16.248179279461205,
      "exports_historical_peak_usd": 402829.2632026822,
      "buyer_imports_latest_observed_usd": 14509030.254459415,
      "historical_peak_year": 2023,
      "positive_growth_year_share_pct": 55.172413793103445,
      "trend_acceleration_pct": -22.582903298934497,
      "trend_label": "Declining",
      "buyer_yoy_latest_pct": -1.1676,
      "buyer_yoy_all_avg_pct": 2.6661,
      "buyer_trend_consistency_pct": 55.1724,
      "market_share_latest_pct": 2.031834178900847,
      "market_share_change_1y_pp": -0.712152035645985,
      "peer_best_share_pct": 18.941168083904007,
      "peer_top_exporter": "IDN",
      "supplier_count_latest": 53,
      "buyer_market_hhi": 941.73,
      "distance_km": 11853.1318359375,
      "has_reported_fta": 0,
      "applied_tariff_pct": 0.020246518497090908,
      "tariff_advantage_pp": 0.0409383032537798,
      "volatility_cv": 0.9453014890756494,
      "max_drawdown_pct": 98.0420127545009,
      "attention_level": "Watch",
      "primary_risk_reason": "No material risk condition is currently identified",
      "risk_driver_labels": "['long_distance_without_fta']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "KEN",
    "hs_code": 30119,
    "num_markets": 69,
    "highest_price_importer_iso3": "SRB",
    "highest_price_usd_per_ton": 286833.3333333333,
    "lowest_price_importer_iso3": "UGA",
    "lowest_price_usd_per_ton": 66.66666666666667,
    "median_price_across_markets": 4019.0909090909086,
    "price_spread_pct": 7135.112719595869,
    "avg_quantity_metric_tons": 6.142783185840707,
    "total_trade_value_usd": 6616880
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 1078830.9040920206,
      "active_destinations": 29,
      "yoy_growth_pct": -5.407713909725067
    },
    {
      "year": 2011,
      "export_value_usd": 934693.8592051566,
      "active_destinations": 32,
      "yoy_growth_pct": -13.360485349478793
    },
    {
      "year": 2012,
      "export_value_usd": 876379.4975129644,
      "active_destinations": 34,
      "yoy_growth_pct": -6.2388728799161495
    },
    {
      "year": 2013,
      "export_value_usd": 905926.1542653793,
      "active_destinations": 32,
      "yoy_growth_pct": 3.3714454567072747
    },
    {
      "year": 2014,
      "export_value_usd": 1240236.2128023407,
      "active_destinations": 34,
      "yoy_growth_pct": 36.90257279392219
    },
    {
      "year": 2015,
      "export_value_usd": 1174145.9309146686,
      "active_destinations": 32,
      "yoy_growth_pct": -5.3288463282603
    },
    {
      "year": 2016,
      "export_value_usd": 1563898.4533195505,
      "active_destinations": 35,
      "yoy_growth_pct": 33.19455547584803
    },
    {
      "year": 2017,
      "export_value_usd": 1452574.977004194,
      "active_destinations": 38,
      "yoy_growth_pct": -7.118331505415837
    },
    {
      "year": 2018,
      "export_value_usd": 1753844.4299936718,
      "active_destinations": 46,
      "yoy_growth_pct": 20.740371943541202
    },
    {
      "year": 2019,
      "export_value_usd": 1424234.6248709718,
      "active_destinations": 46,
      "yoy_growth_pct": -18.793559992312964
    },
    {
      "year": 2020,
      "export_value_usd": 1901931.3507610569,
      "active_destinations": 47,
      "yoy_growth_pct": 33.54059208702091
    },
    {
      "year": 2021,
      "export_value_usd": 2229457.1339994827,
      "active_destinations": 52,
      "yoy_growth_pct": 17.220694275183305
    },
    {
      "year": 2022,
      "export_value_usd": 1912306.786161017,
      "active_destinations": 53,
      "yoy_growth_pct": -14.22545170310233
    },
    {
      "year": 2023,
      "export_value_usd": 1811490.724009544,
      "active_destinations": 54,
      "yoy_growth_pct": -5.271960695901869
    },
    {
      "year": 2024,
      "export_value_usd": 1610796.7694171409,
      "active_destinations": 62,
      "yoy_growth_pct": -11.078939126344963
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "KEN",
    "exports_usd": 8833447937.269407,
    "imports_usd": 24313329830.086903,
    "trade_balance_usd": -15479881892.817495,
    "yoy_exports_growth_pct": 11.066567927876857,
    "yoy_imports_growth_pct": -1.1831142309630671,
    "exports_cagr_3y_pct": 6.625356627243595,
    "imports_cagr_3y_pct": 3.021165935551262,
    "export_partner_hhi": 567.961201990412,
    "export_product_hhi": 442.0530171105367,
    "momentum_score": 9.734204537686878,
    "risk_score": 5.050071095504743,
    "gdp_million_usd": 120339.55790593175,
    "gdp_per_capita_usd": 2132.4345209764665,
    "population": 56432944,
    "labor_force": 28323.65,
    "investment_rate_pct": 19.72,
    "savings_rate_pct": 6.42,
    "secondary_education_pct": 37.46,
    "tertiary_education_pct": 7.41,
    "total_factor_productivity": 214.67,
    "trade_openness_pct": 43.97718982898615,
    "exports_gdp_pct": 11.719697748851383,
    "num_active_partners": 270,
    "num_fta_partners": 11,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 6,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 7448.510288065843,
    "avg_partner_gdp_million_usd": 533678518.32581943,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 4.074074074074074,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 2.2222222222222223,
    "avg_applied_tariff_pct": 0.12783846511101915,
    "avg_mfn_tariff_pct": 0.13638167083102584,
    "avg_preferential_tariff_pct": 0.04051194870678045,
    "tariff_advantage_pp": 0.09586972212424538,
    "avg_distance_all_partners_km": 7548.744249191214,
    "num_border_partners": 145,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.62642491263809,
    "pct_products_high_elasticity": 72.57926306769494,
    "pct_products_low_elasticity": 3.1990859754355903,
    "real_market_potential": 107488.45006895319,
    "foreign_market_potential": 13472.656069725052
  }
}