{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/jpn/490900",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/490900",
    "exporter": "https://www.yugalinks.com/trade/exporter/jpn/490900",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "490900",
    "exporter_iso3": "JPN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 167,
    "current_lane_count": 86,
    "active_market_count": 86,
    "exports_latest_observed_lanes_usd": 3274157.591928323,
    "exports_current_2024_usd": 3233088.115165468,
    "exports_avg_3y_usd": 3081123.1044648006,
    "exports_avg_5y_usd": 3338555.3849850893,
    "exports_avg_10y_usd": 2701498.322205563,
    "exports_cagr_3y_pct": -11.934047978719441,
    "exports_cagr_5y_pct": 6.933314304701166,
    "exports_cagr_10y_pct": 5.654245529046897,
    "exports_all_year_lane_avg_usd": 2826861.456564794,
    "exports_historical_lane_peak_usd": 11179168.657854242,
    "historical_peak_year": 2021,
    "positive_growth_year_share_pct": 51.724137931034484,
    "trend_acceleration_pct": -17.588293507766338,
    "trend_label": "Rapid decline",
    "top_market_iso3": "HKG",
    "top_market_exports_usd": 853308.0118290996,
    "top_market_share_pct": 26.061910212652347,
    "destination_hhi": 1486.6036699133808,
    "weighted_share_latest_pct": 11.788520966110235,
    "weighted_share_change_1y_pp": -0.21971606593434673,
    "weighted_volatility_cv": 0.8646724910785479,
    "weighted_max_drawdown_pct": 84.21687690391471,
    "limited_history_lane_share_pct": 20.35928143712575,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:06",
    "source": "api",
    "product": {
      "hs_code": 490900,
      "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings",
      "hs_chapter": 49,
      "hs_heading": 4909,
      "substitution_elasticity": -13.977795,
      "price_range_label": "Medium price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings",
    "hs_chapter": 49,
    "hs_heading": 4909,
    "destinations": [],
    "priceSummary": {
      "exporter_iso3": "JPN",
      "hs_code": 490900,
      "num_markets": 103,
      "highest_price_importer_iso3": "PHL",
      "highest_price_usd_per_ton": 3171028.0373831773,
      "lowest_price_importer_iso3": "BOL",
      "lowest_price_usd_per_ton": 22.081580826918497,
      "median_price_across_markets": 33581.88679245283,
      "price_spread_pct": 9442.608080362535,
      "avg_quantity_metric_tons": 2.1880500000000005,
      "total_trade_value_usd": 15709020
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 1581665.960792358,
        "active_destinations": 86,
        "yoy_growth_pct": -21.217332926167753
      },
      {
        "year": 2011,
        "export_value_usd": 2446829.131013224,
        "active_destinations": 88,
        "yoy_growth_pct": 54.69948722848218
      },
      {
        "year": 2012,
        "export_value_usd": 1730707.5093421622,
        "active_destinations": 81,
        "yoy_growth_pct": -29.267332671264956
      },
      {
        "year": 2013,
        "export_value_usd": 2182791.0449782833,
        "active_destinations": 82,
        "yoy_growth_pct": 26.121313578165328
      },
      {
        "year": 2014,
        "export_value_usd": 1865297.079118073,
        "active_destinations": 73,
        "yoy_growth_pct": -14.545321073706766
      },
      {
        "year": 2015,
        "export_value_usd": 1492804.505080738,
        "active_destinations": 86,
        "yoy_growth_pct": -19.969611179225794
      },
      {
        "year": 2016,
        "export_value_usd": 2147726.566718959,
        "active_destinations": 77,
        "yoy_growth_pct": 43.87192424789737
      },
      {
        "year": 2017,
        "export_value_usd": 2359472.7551894602,
        "active_destinations": 77,
        "yoy_growth_pct": 9.859085032131539
      },
      {
        "year": 2018,
        "export_value_usd": 2009858.6835997866,
        "active_destinations": 79,
        "yoy_growth_pct": -14.81746592838282
      },
      {
        "year": 2019,
        "export_value_usd": 2312343.786541233,
        "active_destinations": 70,
        "yoy_growth_pct": 15.050068216720385
      },
      {
        "year": 2020,
        "export_value_usd": 2715787.0999212707,
        "active_destinations": 83,
        "yoy_growth_pct": 17.447375936408747
      },
      {
        "year": 2021,
        "export_value_usd": 4733620.511609774,
        "active_destinations": 84,
        "yoy_growth_pct": 74.30013242742774
      },
      {
        "year": 2022,
        "export_value_usd": 2972604.940792911,
        "active_destinations": 85,
        "yoy_growth_pct": -37.20229719509116
      },
      {
        "year": 2023,
        "export_value_usd": 3037676.257436018,
        "active_destinations": 90,
        "yoy_growth_pct": 2.189033455140179
      },
      {
        "year": 2024,
        "export_value_usd": 3233088.115165468,
        "active_destinations": 86,
        "yoy_growth_pct": 6.432938903581163
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "JPN",
      "exports_usd": 740389741752.2847,
      "imports_usd": 691789705389.4546,
      "trade_balance_usd": 48600036362.83008,
      "yoy_exports_growth_pct": -1.0722413952978127,
      "yoy_imports_growth_pct": -4.978019335077743,
      "exports_cagr_3y_pct": -1.7236616069066013,
      "imports_cagr_3y_pct": -1.7946276917458315,
      "export_partner_hhi": 897.0853649088637,
      "export_product_hhi": 96.5751068492112,
      "momentum_score": -1.2676674587804493,
      "risk_score": 4.968302358790375,
      "gdp_million_usd": 4027597.5235505826,
      "gdp_per_capita_usd": 32487.07780475674,
      "population": 123975371,
      "labor_force": 67182.93,
      "investment_rate_pct": 24.79,
      "savings_rate_pct": 24.61,
      "secondary_education_pct": 95.24,
      "tertiary_education_pct": 46.64,
      "total_factor_productivity": 2283.36,
      "trade_openness_pct": 19.979395999512008,
      "exports_gdp_pct": 10.328691613308246,
      "num_active_partners": 270,
      "num_fta_partners": 48,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 0,
      "num_shared_language_partners": 0,
      "avg_partner_distance_km": 9989.440329218107,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 17.77777777777778,
      "pct_partners_shared_language": 0,
      "pct_partners_shared_border": 0,
      "avg_applied_tariff_pct": 0.13759291822904723,
      "avg_mfn_tariff_pct": 0.13804069222958484,
      "avg_preferential_tariff_pct": 0.019201928440430494,
      "tariff_advantage_pp": 0.11883876378915435,
      "avg_distance_all_partners_km": 10078.773537545436,
      "num_border_partners": 0,
      "num_colonial_partners": 135,
      "avg_substitution_elasticity": -10.859108559552851,
      "pct_products_high_elasticity": 75.89348283111423,
      "pct_products_low_elasticity": 2.6862882504087833,
      "real_market_potential": 1053545.3175285766,
      "foreign_market_potential": 20680.15785812393
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "490900",
    "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings",
    "hs_chapter": 49,
    "hs_heading": 4909
  },
  "destinations": [],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "JPN",
    "hs_code": 490900,
    "num_markets": 103,
    "highest_price_importer_iso3": "PHL",
    "highest_price_usd_per_ton": 3171028.0373831773,
    "lowest_price_importer_iso3": "BOL",
    "lowest_price_usd_per_ton": 22.081580826918497,
    "median_price_across_markets": 33581.88679245283,
    "price_spread_pct": 9442.608080362535,
    "avg_quantity_metric_tons": 2.1880500000000005,
    "total_trade_value_usd": 15709020
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 1581665.960792358,
      "active_destinations": 86,
      "yoy_growth_pct": -21.217332926167753
    },
    {
      "year": 2011,
      "export_value_usd": 2446829.131013224,
      "active_destinations": 88,
      "yoy_growth_pct": 54.69948722848218
    },
    {
      "year": 2012,
      "export_value_usd": 1730707.5093421622,
      "active_destinations": 81,
      "yoy_growth_pct": -29.267332671264956
    },
    {
      "year": 2013,
      "export_value_usd": 2182791.0449782833,
      "active_destinations": 82,
      "yoy_growth_pct": 26.121313578165328
    },
    {
      "year": 2014,
      "export_value_usd": 1865297.079118073,
      "active_destinations": 73,
      "yoy_growth_pct": -14.545321073706766
    },
    {
      "year": 2015,
      "export_value_usd": 1492804.505080738,
      "active_destinations": 86,
      "yoy_growth_pct": -19.969611179225794
    },
    {
      "year": 2016,
      "export_value_usd": 2147726.566718959,
      "active_destinations": 77,
      "yoy_growth_pct": 43.87192424789737
    },
    {
      "year": 2017,
      "export_value_usd": 2359472.7551894602,
      "active_destinations": 77,
      "yoy_growth_pct": 9.859085032131539
    },
    {
      "year": 2018,
      "export_value_usd": 2009858.6835997866,
      "active_destinations": 79,
      "yoy_growth_pct": -14.81746592838282
    },
    {
      "year": 2019,
      "export_value_usd": 2312343.786541233,
      "active_destinations": 70,
      "yoy_growth_pct": 15.050068216720385
    },
    {
      "year": 2020,
      "export_value_usd": 2715787.0999212707,
      "active_destinations": 83,
      "yoy_growth_pct": 17.447375936408747
    },
    {
      "year": 2021,
      "export_value_usd": 4733620.511609774,
      "active_destinations": 84,
      "yoy_growth_pct": 74.30013242742774
    },
    {
      "year": 2022,
      "export_value_usd": 2972604.940792911,
      "active_destinations": 85,
      "yoy_growth_pct": -37.20229719509116
    },
    {
      "year": 2023,
      "export_value_usd": 3037676.257436018,
      "active_destinations": 90,
      "yoy_growth_pct": 2.189033455140179
    },
    {
      "year": 2024,
      "export_value_usd": 3233088.115165468,
      "active_destinations": 86,
      "yoy_growth_pct": 6.432938903581163
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "JPN",
    "exports_usd": 740389741752.2847,
    "imports_usd": 691789705389.4546,
    "trade_balance_usd": 48600036362.83008,
    "yoy_exports_growth_pct": -1.0722413952978127,
    "yoy_imports_growth_pct": -4.978019335077743,
    "exports_cagr_3y_pct": -1.7236616069066013,
    "imports_cagr_3y_pct": -1.7946276917458315,
    "export_partner_hhi": 897.0853649088637,
    "export_product_hhi": 96.5751068492112,
    "momentum_score": -1.2676674587804493,
    "risk_score": 4.968302358790375,
    "gdp_million_usd": 4027597.5235505826,
    "gdp_per_capita_usd": 32487.07780475674,
    "population": 123975371,
    "labor_force": 67182.93,
    "investment_rate_pct": 24.79,
    "savings_rate_pct": 24.61,
    "secondary_education_pct": 95.24,
    "tertiary_education_pct": 46.64,
    "total_factor_productivity": 2283.36,
    "trade_openness_pct": 19.979395999512008,
    "exports_gdp_pct": 10.328691613308246,
    "num_active_partners": 270,
    "num_fta_partners": 48,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 0,
    "num_shared_language_partners": 0,
    "avg_partner_distance_km": 9989.440329218107,
    "avg_partner_gdp_million_usd": 533678518.3258193,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 17.77777777777778,
    "pct_partners_shared_language": 0,
    "pct_partners_shared_border": 0,
    "avg_applied_tariff_pct": 0.13759291822904723,
    "avg_mfn_tariff_pct": 0.13804069222958484,
    "avg_preferential_tariff_pct": 0.019201928440430494,
    "tariff_advantage_pp": 0.11883876378915435,
    "avg_distance_all_partners_km": 10078.773537545436,
    "num_border_partners": 0,
    "num_colonial_partners": 135,
    "avg_substitution_elasticity": -10.859108559552851,
    "pct_products_high_elasticity": 75.89348283111423,
    "pct_products_low_elasticity": 2.6862882504087833,
    "real_market_potential": 1053545.3175285766,
    "foreign_market_potential": 20680.15785812393
  }
}