{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/ita/321390",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/321390",
    "exporter": "https://www.yugalinks.com/trade/exporter/ita/321390",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "321390",
    "exporter_iso3": "ITA",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 174,
    "current_lane_count": 108,
    "active_market_count": 108,
    "exports_latest_observed_lanes_usd": 14798596.262240684,
    "exports_current_2024_usd": 14688008.271162838,
    "exports_avg_3y_usd": 13207356.825928656,
    "exports_avg_5y_usd": 13973511.925030336,
    "exports_avg_10y_usd": 13228298.226206595,
    "exports_cagr_3y_pct": -4.501343366294219,
    "exports_cagr_5y_pct": 3.454217278115368,
    "exports_cagr_10y_pct": 0.22951047980879213,
    "exports_all_year_lane_avg_usd": 12214549.503680816,
    "exports_historical_lane_peak_usd": 35600937.268644154,
    "historical_peak_year": 2011,
    "positive_growth_year_share_pct": 51.724137931034484,
    "trend_acceleration_pct": -4.730853846103011,
    "trend_label": "Declining",
    "top_market_iso3": "FRA",
    "top_market_exports_usd": 4051504.2287673885,
    "top_market_share_pct": 27.377625262370277,
    "destination_hhi": 1403.0555849268735,
    "weighted_share_latest_pct": 16.735242283267677,
    "weighted_share_change_1y_pp": 5.443557002560707,
    "weighted_volatility_cv": 0.8993475200645429,
    "weighted_max_drawdown_pct": 79.72348895837031,
    "limited_history_lane_share_pct": 18.39080459770115,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:03",
    "source": "api",
    "product": {
      "hs_code": 321390,
      "hs_description": "Colours: (other than in sets), of a kind used by artists, students or signboard painters",
      "hs_chapter": 32,
      "hs_heading": 3213,
      "substitution_elasticity": -1.8859982,
      "price_range_label": "Low price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Colours: (other than in sets), of a kind used by artists, students or signboard painters",
    "hs_chapter": 32,
    "hs_heading": 3213,
    "destinations": [
      {
        "hs_code": 321390,
        "corridor_rank": 15,
        "exporter_iso3": "ITA",
        "importer_iso3": "FRA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 4051504.2287673885,
        "exports_all_year_avg_usd": 2009886.0722565574,
        "exports_avg_3y_usd": 2947312.3574670977,
        "exports_avg_5y_usd": 3514463.88458611,
        "exports_avg_10y_usd": 2716819.2237787084,
        "exports_cagr_3y_pct": -6.763328663632306,
        "exports_cagr_5y_pct": 4.567199221282303,
        "exports_cagr_10y_pct": 16.430875584433878,
        "exports_historical_peak_usd": 4998687.829561097,
        "buyer_imports_latest_observed_usd": 36262723.074478574,
        "historical_peak_year": 2021,
        "positive_growth_year_share_pct": 44.827586206896555,
        "trend_acceleration_pct": -23.194204248066185,
        "trend_label": "Declining",
        "buyer_yoy_latest_pct": 5.6,
        "buyer_yoy_all_avg_pct": 5.7246,
        "buyer_trend_consistency_pct": 58.6207,
        "market_share_latest_pct": 11.172642000563954,
        "market_share_change_1y_pp": 2.9805600637258323,
        "peer_best_share_pct": 32.58662791572961,
        "peer_top_exporter": "GBR",
        "supplier_count_latest": 58,
        "buyer_market_hhi": 1719.8,
        "distance_km": 1109.9010009765625,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0,
        "tariff_advantage_pp": 0,
        "volatility_cv": 0.5209563824383596,
        "max_drawdown_pct": 71.29855696181737,
        "attention_level": "Stable",
        "primary_risk_reason": "No material risk condition is currently identified",
        "risk_driver_labels": "[]",
        "signal_flag": "Stable",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 321390,
        "corridor_rank": 20,
        "exporter_iso3": "ITA",
        "importer_iso3": "ESP",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 3195525.3980963617,
        "exports_all_year_avg_usd": 1449643.6236892405,
        "exports_avg_3y_usd": 2925338.1458146553,
        "exports_avg_5y_usd": 2782353.016215817,
        "exports_avg_10y_usd": 2322085.153733737,
        "exports_cagr_3y_pct": 3.8744198979460798,
        "exports_cagr_5y_pct": 10.331208223232702,
        "exports_cagr_10y_pct": 6.043625126662011,
        "exports_historical_peak_usd": 3195525.3980963617,
        "buyer_imports_latest_observed_usd": 12402002.614132598,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 62.06896551724138,
        "trend_acceleration_pct": -2.1692052287159314,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 18.1691,
        "buyer_yoy_all_avg_pct": 6.1471,
        "buyer_trend_consistency_pct": 65.5172,
        "market_share_latest_pct": 25.766204842231904,
        "market_share_change_1y_pp": -4.239752452443323,
        "peer_best_share_pct": 26.696857888657703,
        "peer_top_exporter": "NLD",
        "supplier_count_latest": 47,
        "buyer_market_hhi": 1852.57,
        "distance_km": 1366.760498046875,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0,
        "tariff_advantage_pp": 0,
        "volatility_cv": 0.5975776986486591,
        "max_drawdown_pct": 77.4898764613037,
        "attention_level": "Stable",
        "primary_risk_reason": "No material risk condition is currently identified",
        "risk_driver_labels": "[]",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 321390,
        "corridor_rank": 43,
        "exporter_iso3": "ITA",
        "importer_iso3": "DEU",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 1122076.9065041835,
        "exports_all_year_avg_usd": 868166.3921917157,
        "exports_avg_3y_usd": 1256637.1051951258,
        "exports_avg_5y_usd": 1443976.7240806692,
        "exports_avg_10y_usd": 1257354.9935333678,
        "exports_cagr_3y_pct": -17.278167989161375,
        "exports_cagr_5y_pct": 2.504130426268736,
        "exports_cagr_10y_pct": 4.6345448493471775,
        "exports_historical_peak_usd": 1982267.18761564,
        "buyer_imports_latest_observed_usd": 32959556.763189983,
        "historical_peak_year": 2021,
        "positive_growth_year_share_pct": 55.172413793103445,
        "trend_acceleration_pct": -21.912712838508554,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": 12.1343,
        "buyer_yoy_all_avg_pct": 8.0091,
        "buyer_trend_consistency_pct": 65.5172,
        "market_share_latest_pct": 3.404405327917958,
        "market_share_change_1y_pp": -0.21217061628944656,
        "peer_best_share_pct": 22.057930012147388,
        "peer_top_exporter": "NLD",
        "supplier_count_latest": 56,
        "buyer_market_hhi": 1287.64,
        "distance_km": 1146.023193359375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0,
        "tariff_advantage_pp": 0,
        "volatility_cv": 0.5918612366113337,
        "max_drawdown_pct": 68.2740136934542,
        "attention_level": "Stable",
        "primary_risk_reason": "No material risk condition is currently identified",
        "risk_driver_labels": "[]",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 321390,
        "corridor_rank": 87,
        "exporter_iso3": "ITA",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 223608.57077112386,
        "exports_all_year_avg_usd": 177960.00904012562,
        "exports_avg_3y_usd": 298195.6923809531,
        "exports_avg_5y_usd": 257942.95091218493,
        "exports_avg_10y_usd": 214249.27468697066,
        "exports_cagr_3y_pct": -12.954281387560462,
        "exports_cagr_5y_pct": 20.423143030723235,
        "exports_cagr_10y_pct": 5.303346224660888,
        "exports_historical_peak_usd": 339036.3007720244,
        "buyer_imports_latest_observed_usd": 64380345.621922255,
        "historical_peak_year": 2021,
        "positive_growth_year_share_pct": 37.93103448275862,
        "trend_acceleration_pct": -18.25762761222135,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": 0.3349,
        "buyer_yoy_all_avg_pct": 5.6465,
        "buyer_trend_consistency_pct": 62.069,
        "market_share_latest_pct": 0.3473242782576528,
        "market_share_change_1y_pp": -0.17235417640138195,
        "peer_best_share_pct": 32.988759028884445,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 56,
        "buyer_market_hhi": 1872.29,
        "distance_km": 6895.10693359375,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.0467447546369697,
        "tariff_advantage_pp": null,
        "volatility_cv": 0.38824842052524394,
        "max_drawdown_pct": 80.40360736319941,
        "attention_level": "Stable",
        "primary_risk_reason": "No material risk condition is currently identified",
        "risk_driver_labels": "[]",
        "signal_flag": "Stable",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 321390,
        "corridor_rank": 100,
        "exporter_iso3": "ITA",
        "importer_iso3": "GBR",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 135783.8974836559,
        "exports_all_year_avg_usd": 454288.08024948445,
        "exports_avg_3y_usd": 128876.49862639302,
        "exports_avg_5y_usd": 176569.28334151534,
        "exports_avg_10y_usd": 151088.84497805024,
        "exports_cagr_3y_pct": -8.4251339073938,
        "exports_cagr_5y_pct": -7.500305908176308,
        "exports_cagr_10y_pct": 3.7859584029258153,
        "exports_historical_peak_usd": 1223339.1227773714,
        "buyer_imports_latest_observed_usd": 22067146.88913864,
        "historical_peak_year": 2010,
        "positive_growth_year_share_pct": 55.172413793103445,
        "trend_acceleration_pct": -12.211092310319614,
        "trend_label": "Declining",
        "buyer_yoy_latest_pct": 13.7525,
        "buyer_yoy_all_avg_pct": 5.6006,
        "buyer_trend_consistency_pct": 55.1724,
        "market_share_latest_pct": 0.615321492016207,
        "market_share_change_1y_pp": -0.05837354702753761,
        "peer_best_share_pct": 36.91284938039159,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 50,
        "buyer_market_hhi": 1831.98,
        "distance_km": 1438.4251708984375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0,
        "tariff_advantage_pp": 0,
        "volatility_cv": 0.7723115919956791,
        "max_drawdown_pct": 95.22205143869047,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['unrecovered_drawdown']",
        "signal_flag": "Slowing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "ITA",
      "hs_code": 321390,
      "num_markets": 139,
      "highest_price_importer_iso3": "SAU",
      "highest_price_usd_per_ton": 1464000,
      "lowest_price_importer_iso3": "TZA",
      "lowest_price_usd_per_ton": 31.645569620253163,
      "median_price_across_markets": 6821.991229494884,
      "price_spread_pct": 21459.546123438442,
      "avg_quantity_metric_tons": 22.471075396825402,
      "total_trade_value_usd": 65920398
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 17887858.185748328,
        "active_destinations": 94,
        "yoy_growth_pct": 5.586643946135197
      },
      {
        "year": 2011,
        "export_value_usd": 18305062.255493682,
        "active_destinations": 99,
        "yoy_growth_pct": 2.3323310449640666
      },
      {
        "year": 2012,
        "export_value_usd": 15166046.07322697,
        "active_destinations": 113,
        "yoy_growth_pct": -17.148350212928865
      },
      {
        "year": 2013,
        "export_value_usd": 14482682.742291622,
        "active_destinations": 107,
        "yoy_growth_pct": -4.505876664463703
      },
      {
        "year": 2014,
        "export_value_usd": 14355119.617110977,
        "active_destinations": 113,
        "yoy_growth_pct": -0.8807976218946045
      },
      {
        "year": 2015,
        "export_value_usd": 12311479.134201454,
        "active_destinations": 114,
        "yoy_growth_pct": -14.236318034393458
      },
      {
        "year": 2016,
        "export_value_usd": 12025652.018666139,
        "active_destinations": 107,
        "yoy_growth_pct": -2.3216309951034524
      },
      {
        "year": 2017,
        "export_value_usd": 11412599.598768817,
        "active_destinations": 116,
        "yoy_growth_pct": -5.0978726055414345
      },
      {
        "year": 2018,
        "export_value_usd": 14271394.501468517,
        "active_destinations": 118,
        "yoy_growth_pct": 25.0494629024583
      },
      {
        "year": 2019,
        "export_value_usd": 12394297.38380934,
        "active_destinations": 112,
        "yoy_growth_pct": -13.152864055898853
      },
      {
        "year": 2020,
        "export_value_usd": 13381080.351762664,
        "active_destinations": 104,
        "yoy_growth_pct": 7.961588603177766
      },
      {
        "year": 2021,
        "export_value_usd": 16864408.79560306,
        "active_destinations": 116,
        "yoy_growth_pct": 26.031742970451138
      },
      {
        "year": 2022,
        "export_value_usd": 12423830.873208731,
        "active_destinations": 111,
        "yoy_growth_pct": -26.331061919894218
      },
      {
        "year": 2023,
        "export_value_usd": 12510231.33341439,
        "active_destinations": 114,
        "yoy_growth_pct": 0.6954413746244473
      },
      {
        "year": 2024,
        "export_value_usd": 14688008.271162845,
        "active_destinations": 108,
        "yoy_growth_pct": 17.4079669648609
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "ITA",
      "exports_usd": 654275734623.9749,
      "imports_usd": 595030207111.4551,
      "trade_balance_usd": 59245527512.519775,
      "yoy_exports_growth_pct": -0.26468001147846865,
      "yoy_imports_growth_pct": -3.2738106802156164,
      "exports_cagr_3y_pct": 2.6801002895280535,
      "imports_cagr_3y_pct": 2.4098663546813004,
      "export_partner_hhi": 484.82075696221654,
      "export_product_hhi": 49.055362317871925,
      "momentum_score": 0.618754078823488,
      "risk_score": 2.6693805964004422,
      "gdp_million_usd": 2380825.077243593,
      "gdp_per_capita_usd": 40385.3413957669,
      "population": 58952704,
      "labor_force": 25532.63,
      "investment_rate_pct": 21.25,
      "savings_rate_pct": 22.49,
      "secondary_education_pct": 95.34,
      "tertiary_education_pct": 14,
      "total_factor_productivity": 1927.7,
      "trade_openness_pct": 59.461771516644205,
      "exports_gdp_pct": 31.140806220014166,
      "num_active_partners": 270,
      "num_fta_partners": 108,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 6,
      "num_shared_language_partners": 2,
      "avg_partner_distance_km": 6486.106995884774,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 40,
      "pct_partners_shared_language": 0.7407407407407408,
      "pct_partners_shared_border": 2.2222222222222223,
      "avg_applied_tariff_pct": 0.1280561636960187,
      "avg_mfn_tariff_pct": 0.130523755319255,
      "avg_preferential_tariff_pct": 0.024784923491291164,
      "tariff_advantage_pp": 0.10573883182796384,
      "avg_distance_all_partners_km": 6487.277925619425,
      "num_border_partners": 120,
      "num_colonial_partners": 50,
      "avg_substitution_elasticity": -10.886166874339372,
      "pct_products_high_elasticity": 75.97222222222221,
      "pct_products_low_elasticity": 2.662037037037037,
      "real_market_potential": 914533.7367379565,
      "foreign_market_potential": 28481.76958066884
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "321390",
    "hs_description": "Colours: (other than in sets), of a kind used by artists, students or signboard painters",
    "hs_chapter": 32,
    "hs_heading": 3213
  },
  "destinations": [
    {
      "hs_code": 321390,
      "corridor_rank": 15,
      "exporter_iso3": "ITA",
      "importer_iso3": "FRA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 4051504.2287673885,
      "exports_all_year_avg_usd": 2009886.0722565574,
      "exports_avg_3y_usd": 2947312.3574670977,
      "exports_avg_5y_usd": 3514463.88458611,
      "exports_avg_10y_usd": 2716819.2237787084,
      "exports_cagr_3y_pct": -6.763328663632306,
      "exports_cagr_5y_pct": 4.567199221282303,
      "exports_cagr_10y_pct": 16.430875584433878,
      "exports_historical_peak_usd": 4998687.829561097,
      "buyer_imports_latest_observed_usd": 36262723.074478574,
      "historical_peak_year": 2021,
      "positive_growth_year_share_pct": 44.827586206896555,
      "trend_acceleration_pct": -23.194204248066185,
      "trend_label": "Declining",
      "buyer_yoy_latest_pct": 5.6,
      "buyer_yoy_all_avg_pct": 5.7246,
      "buyer_trend_consistency_pct": 58.6207,
      "market_share_latest_pct": 11.172642000563954,
      "market_share_change_1y_pp": 2.9805600637258323,
      "peer_best_share_pct": 32.58662791572961,
      "peer_top_exporter": "GBR",
      "supplier_count_latest": 58,
      "buyer_market_hhi": 1719.8,
      "distance_km": 1109.9010009765625,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0,
      "tariff_advantage_pp": 0,
      "volatility_cv": 0.5209563824383596,
      "max_drawdown_pct": 71.29855696181737,
      "attention_level": "Stable",
      "primary_risk_reason": "No material risk condition is currently identified",
      "risk_driver_labels": "[]",
      "signal_flag": "Stable",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 321390,
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