{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/irl/490900",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/490900",
    "exporter": "https://www.yugalinks.com/trade/exporter/irl/490900",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "490900",
    "exporter_iso3": "IRL",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 141,
    "current_lane_count": 73,
    "active_market_count": 73,
    "exports_latest_observed_lanes_usd": 2892988.7290604715,
    "exports_current_2024_usd": 2758969.9254219295,
    "exports_avg_3y_usd": 2376364.8264068137,
    "exports_avg_5y_usd": 2369581.0653763833,
    "exports_avg_10y_usd": 2322195.2171903094,
    "exports_cagr_3y_pct": 2.6383005342080157,
    "exports_cagr_5y_pct": 1.4977691868156784,
    "exports_cagr_10y_pct": -1.934590647395007,
    "exports_all_year_lane_avg_usd": 4355013.380593536,
    "exports_historical_lane_peak_usd": 25172235.661778904,
    "historical_peak_year": 1995,
    "positive_growth_year_share_pct": 37.93103448275862,
    "trend_acceleration_pct": 4.572891181603023,
    "trend_label": "Stable",
    "top_market_iso3": "PRT",
    "top_market_exports_usd": 990341.5381564097,
    "top_market_share_pct": 34.23247136113225,
    "destination_hhi": 2019.6603268356926,
    "weighted_share_latest_pct": 17.122185245024067,
    "weighted_share_change_1y_pp": 5.193289646853571,
    "weighted_volatility_cv": 1.298602146641978,
    "weighted_max_drawdown_pct": 94.57711821938148,
    "limited_history_lane_share_pct": 46.09929078014184,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:29:00",
    "source": "api",
    "product": {
      "hs_code": 490900,
      "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings",
      "hs_chapter": 49,
      "hs_heading": 4909,
      "substitution_elasticity": -13.977795,
      "price_range_label": "Medium price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings",
    "hs_chapter": 49,
    "hs_heading": 4909,
    "destinations": [
      {
        "hs_code": 490900,
        "corridor_rank": 79,
        "exporter_iso3": "IRL",
        "importer_iso3": "GBR",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 609162.1184801064,
        "exports_all_year_avg_usd": 2231786.590780289,
        "exports_avg_3y_usd": 577349.8365397056,
        "exports_avg_5y_usd": 468242.34294506407,
        "exports_avg_10y_usd": 463404.6783970945,
        "exports_cagr_3y_pct": 31.33508920260306,
        "exports_cagr_5y_pct": 4.913056549910388,
        "exports_cagr_10y_pct": 6.490587223222688,
        "exports_historical_peak_usd": 15938545.122927893,
        "buyer_imports_latest_observed_usd": 79156279.2185115,
        "historical_peak_year": 1995,
        "positive_growth_year_share_pct": 34.48275862068966,
        "trend_acceleration_pct": 24.844501979380375,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": -13.3506,
        "buyer_yoy_all_avg_pct": 4.2202,
        "buyer_trend_consistency_pct": 51.7241,
        "market_share_latest_pct": 0.7695689141710539,
        "market_share_change_1y_pp": 0.11541575043847652,
        "peer_best_share_pct": 83.58512424915104,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 67,
        "buyer_market_hhi": 7015.69,
        "distance_km": 460.4114685058594,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0,
        "tariff_advantage_pp": 0,
        "volatility_cv": 1.7828975023134102,
        "max_drawdown_pct": 98.61993479670518,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Declining",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "IRL",
      "hs_code": 490900,
      "num_markets": 90,
      "highest_price_importer_iso3": "MAR",
      "highest_price_usd_per_ton": 1900500,
      "lowest_price_importer_iso3": "HKG",
      "lowest_price_usd_per_ton": 266.6666666666667,
      "median_price_across_markets": 15461.832061068702,
      "price_spread_pct": 12289.832963054389,
      "avg_quantity_metric_tons": 4.570790393013099,
      "total_trade_value_usd": 14946223
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 1521023.1839167834,
        "active_destinations": 41,
        "yoy_growth_pct": 21.935926888670405
      },
      {
        "year": 2011,
        "export_value_usd": 3289492.627004865,
        "active_destinations": 36,
        "yoy_growth_pct": 116.26840812078221
      },
      {
        "year": 2012,
        "export_value_usd": 3098560.791775962,
        "active_destinations": 35,
        "yoy_growth_pct": -5.804294366294101
      },
      {
        "year": 2013,
        "export_value_usd": 2664682.26013526,
        "active_destinations": 40,
        "yoy_growth_pct": -14.002582514833325
      },
      {
        "year": 2014,
        "export_value_usd": 3354196.5739232935,
        "active_destinations": 39,
        "yoy_growth_pct": 25.8760424874459
      },
      {
        "year": 2015,
        "export_value_usd": 2426858.7948172395,
        "active_destinations": 38,
        "yoy_growth_pct": -27.64709099983897
      },
      {
        "year": 2016,
        "export_value_usd": 1508045.0905053453,
        "active_destinations": 46,
        "yoy_growth_pct": -37.86020456872472
      },
      {
        "year": 2017,
        "export_value_usd": 2009614.7658223906,
        "active_destinations": 40,
        "yoy_growth_pct": 33.259594058223385
      },
      {
        "year": 2018,
        "export_value_usd": 2868204.4157947246,
        "active_destinations": 43,
        "yoy_growth_pct": 42.72409143157221
      },
      {
        "year": 2019,
        "export_value_usd": 2561323.7780814813,
        "active_destinations": 40,
        "yoy_growth_pct": -10.699399109188406
      },
      {
        "year": 2020,
        "export_value_usd": 2167175.5043773847,
        "active_destinations": 49,
        "yoy_growth_pct": -15.388459556617521
      },
      {
        "year": 2021,
        "export_value_usd": 2551635.34328409,
        "active_destinations": 65,
        "yoy_growth_pct": 17.740134019148492
      },
      {
        "year": 2022,
        "export_value_usd": 2282827.879177017,
        "active_destinations": 67,
        "yoy_growth_pct": -10.53471315227604
      },
      {
        "year": 2023,
        "export_value_usd": 2087296.6746214945,
        "active_destinations": 61,
        "yoy_growth_pct": -8.565306492840524
      },
      {
        "year": 2024,
        "export_value_usd": 2758969.9254219295,
        "active_destinations": 73,
        "yoy_growth_pct": 32.17909839875707
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "IRL",
      "exports_usd": 256918420685.15076,
      "imports_usd": 121719761083.63026,
      "trade_balance_usd": 135198659601.5205,
      "yoy_exports_growth_pct": 10.4705372421952,
      "yoy_imports_growth_pct": -5.375430144522064,
      "exports_cagr_3y_pct": 5.228958220253688,
      "imports_cagr_3y_pct": 3.975186436318534,
      "export_partner_hhi": 1550.7922997614164,
      "export_product_hhi": 429.82406257407837,
      "momentum_score": 8.898063535612746,
      "risk_score": 9.903081811677474,
      "gdp_million_usd": 609157.4597472054,
      "gdp_per_capita_usd": 112894.9532408054,
      "population": 5395790,
      "labor_force": 2479.2,
      "investment_rate_pct": 28.23,
      "savings_rate_pct": 45.9,
      "secondary_education_pct": 94,
      "tertiary_education_pct": 45.63,
      "total_factor_productivity": 3619.71,
      "trade_openness_pct": 82.97891477960121,
      "exports_gdp_pct": 56.303914295577805,
      "num_active_partners": 270,
      "num_fta_partners": 108,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 1,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 6875.041152263375,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 40,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 0.3703703703703704,
      "avg_applied_tariff_pct": 0.12805616369601888,
      "avg_mfn_tariff_pct": 0.13052375531925517,
      "avg_preferential_tariff_pct": 0.024784923491291196,
      "tariff_advantage_pp": 0.10573883182796398,
      "avg_distance_all_partners_km": 6828.378538158035,
      "num_border_partners": 25,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -10.499801321707329,
      "pct_products_high_elasticity": 75.2763094666026,
      "pct_products_low_elasticity": 2.7630946660259488,
      "real_market_potential": 183941.54647867725,
      "foreign_market_potential": 22428.60340523712
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "490900",
    "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings",
    "hs_chapter": 49,
    "hs_heading": 4909
  },
  "destinations": [
    {
      "hs_code": 490900,
      "corridor_rank": 79,
      "exporter_iso3": "IRL",
      "importer_iso3": "GBR",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 609162.1184801064,
      "exports_all_year_avg_usd": 2231786.590780289,
      "exports_avg_3y_usd": 577349.8365397056,
      "exports_avg_5y_usd": 468242.34294506407,
      "exports_avg_10y_usd": 463404.6783970945,
      "exports_cagr_3y_pct": 31.33508920260306,
      "exports_cagr_5y_pct": 4.913056549910388,
      "exports_cagr_10y_pct": 6.490587223222688,
      "exports_historical_peak_usd": 15938545.122927893,
      "buyer_imports_latest_observed_usd": 79156279.2185115,
      "historical_peak_year": 1995,
      "positive_growth_year_share_pct": 34.48275862068966,
      "trend_acceleration_pct": 24.844501979380375,
      "trend_label": "Rapid growth",
      "buyer_yoy_latest_pct": -13.3506,
      "buyer_yoy_all_avg_pct": 4.2202,
      "buyer_trend_consistency_pct": 51.7241,
      "market_share_latest_pct": 0.7695689141710539,
      "market_share_change_1y_pp": 0.11541575043847652,
      "peer_best_share_pct": 83.58512424915104,
      "peer_top_exporter": "CHN",
      "supplier_count_latest": 67,
      "buyer_market_hhi": 7015.69,
      "distance_km": 460.4114685058594,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0,
      "tariff_advantage_pp": 0,
      "volatility_cv": 1.7828975023134102,
      "max_drawdown_pct": 98.61993479670518,
      "attention_level": "Watch",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Declining",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "IRL",
    "hs_code": 490900,
    "num_markets": 90,
    "highest_price_importer_iso3": "MAR",
    "highest_price_usd_per_ton": 1900500,
    "lowest_price_importer_iso3": "HKG",
    "lowest_price_usd_per_ton": 266.6666666666667,
    "median_price_across_markets": 15461.832061068702,
    "price_spread_pct": 12289.832963054389,
    "avg_quantity_metric_tons": 4.570790393013099,
    "total_trade_value_usd": 14946223
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 1521023.1839167834,
      "active_destinations": 41,
      "yoy_growth_pct": 21.935926888670405
    },
    {
      "year": 2011,
      "export_value_usd": 3289492.627004865,
      "active_destinations": 36,
      "yoy_growth_pct": 116.26840812078221
    },
    {
      "year": 2012,
      "export_value_usd": 3098560.791775962,
      "active_destinations": 35,
      "yoy_growth_pct": -5.804294366294101
    },
    {
      "year": 2013,
      "export_value_usd": 2664682.26013526,
      "active_destinations": 40,
      "yoy_growth_pct": -14.002582514833325
    },
    {
      "year": 2014,
      "export_value_usd": 3354196.5739232935,
      "active_destinations": 39,
      "yoy_growth_pct": 25.8760424874459
    },
    {
      "year": 2015,
      "export_value_usd": 2426858.7948172395,
      "active_destinations": 38,
      "yoy_growth_pct": -27.64709099983897
    },
    {
      "year": 2016,
      "export_value_usd": 1508045.0905053453,
      "active_destinations": 46,
      "yoy_growth_pct": -37.86020456872472
    },
    {
      "year": 2017,
      "export_value_usd": 2009614.7658223906,
      "active_destinations": 40,
      "yoy_growth_pct": 33.259594058223385
    },
    {
      "year": 2018,
      "export_value_usd": 2868204.4157947246,
      "active_destinations": 43,
      "yoy_growth_pct": 42.72409143157221
    },
    {
      "year": 2019,
      "export_value_usd": 2561323.7780814813,
      "active_destinations": 40,
      "yoy_growth_pct": -10.699399109188406
    },
    {
      "year": 2020,
      "export_value_usd": 2167175.5043773847,
      "active_destinations": 49,
      "yoy_growth_pct": -15.388459556617521
    },
    {
      "year": 2021,
      "export_value_usd": 2551635.34328409,
      "active_destinations": 65,
      "yoy_growth_pct": 17.740134019148492
    },
    {
      "year": 2022,
      "export_value_usd": 2282827.879177017,
      "active_destinations": 67,
      "yoy_growth_pct": -10.53471315227604
    },
    {
      "year": 2023,
      "export_value_usd": 2087296.6746214945,
      "active_destinations": 61,
      "yoy_growth_pct": -8.565306492840524
    },
    {
      "year": 2024,
      "export_value_usd": 2758969.9254219295,
      "active_destinations": 73,
      "yoy_growth_pct": 32.17909839875707
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "IRL",
    "exports_usd": 256918420685.15076,
    "imports_usd": 121719761083.63026,
    "trade_balance_usd": 135198659601.5205,
    "yoy_exports_growth_pct": 10.4705372421952,
    "yoy_imports_growth_pct": -5.375430144522064,
    "exports_cagr_3y_pct": 5.228958220253688,
    "imports_cagr_3y_pct": 3.975186436318534,
    "export_partner_hhi": 1550.7922997614164,
    "export_product_hhi": 429.82406257407837,
    "momentum_score": 8.898063535612746,
    "risk_score": 9.903081811677474,
    "gdp_million_usd": 609157.4597472054,
    "gdp_per_capita_usd": 112894.9532408054,
    "population": 5395790,
    "labor_force": 2479.2,
    "investment_rate_pct": 28.23,
    "savings_rate_pct": 45.9,
    "secondary_education_pct": 94,
    "tertiary_education_pct": 45.63,
    "total_factor_productivity": 3619.71,
    "trade_openness_pct": 82.97891477960121,
    "exports_gdp_pct": 56.303914295577805,
    "num_active_partners": 270,
    "num_fta_partners": 108,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 1,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 6875.041152263375,
    "avg_partner_gdp_million_usd": 533678518.3258193,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 40,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 0.3703703703703704,
    "avg_applied_tariff_pct": 0.12805616369601888,
    "avg_mfn_tariff_pct": 0.13052375531925517,
    "avg_preferential_tariff_pct": 0.024784923491291196,
    "tariff_advantage_pp": 0.10573883182796398,
    "avg_distance_all_partners_km": 6828.378538158035,
    "num_border_partners": 25,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -10.499801321707329,
    "pct_products_high_elasticity": 75.2763094666026,
    "pct_products_low_elasticity": 2.7630946660259488,
    "real_market_potential": 183941.54647867725,
    "foreign_market_potential": 22428.60340523712
  }
}