{ "template": "T3", "templateName": "Product Exporter Position Profile", "source": "api", "publisher": { "name": "Yugalinks", "url": "https://www.yugalinks.com" }, "canonical": "https://www.yugalinks.com/trade/exporter/ind/490900", "links": { "product": "https://www.yugalinks.com/trade/product/490900", "exporter": "https://www.yugalinks.com/trade/exporter/ind/490900", "methodology": "https://www.yugalinks.com/methodology" }, "methodology": { "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.", "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.", "destinations": "Destination rows are ranked by latest observed exporter-lane value.", "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.", "missingData": "Missing values are shown as Not reported and are not imputed." }, "exporter": { "hs_code": "490900", "exporter_iso3": "IND", "first_data_year": 1995, "latest_data_year": 2024, "observed_lane_count": 192, "current_lane_count": 130, "active_market_count": 130, "exports_latest_observed_lanes_usd": 4797820.572626513, "exports_current_2024_usd": 4620762.8833814105, "exports_avg_3y_usd": 4772148.405623335, "exports_avg_5y_usd": 4445368.921118792, "exports_avg_10y_usd": 5216008.401238071, "exports_cagr_3y_pct": 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personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings", "hs_chapter": 49, "hs_heading": 4909, "substitution_elasticity": -13.977795, "price_range_label": "Medium price range", "trade_type_label": "One-way trade" }, "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings", "hs_chapter": 49, "hs_heading": 4909, "destinations": [ { "hs_code": 490900, "corridor_rank": 42, "exporter_iso3": "IND", "importer_iso3": "USA", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 1950310.5491332086, "exports_all_year_avg_usd": 936213.4906278203, "exports_avg_3y_usd": 1878991.3166124306, "exports_avg_5y_usd": 1690199.3681053729, "exports_avg_10y_usd": 1795589.4367613033, "exports_cagr_3y_pct": 7.028022561847003, "exports_cagr_5y_pct": -5.5086119467922305, "exports_cagr_10y_pct": 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"['concentrated_buyer_market','dominant_supplier','long_distance_without_fta']", "signal_flag": "Growing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 490900, "corridor_rank": 49, "exporter_iso3": "IND", "importer_iso3": "GBR", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 1648659.9025887684, "exports_all_year_avg_usd": 854072.1505212907, "exports_avg_3y_usd": 1755438.8164743918, "exports_avg_5y_usd": 1585706.110164186, "exports_avg_10y_usd": 1603978.987050328, "exports_cagr_3y_pct": 1.889145902911693, "exports_cagr_5y_pct": -0.6558430386119363, "exports_cagr_10y_pct": 3.1364778475165833, "exports_historical_peak_usd": 1978010.9905394719, "buyer_imports_latest_observed_usd": 79156279.2185115, "historical_peak_year": 2017, "positive_growth_year_share_pct": 65.51724137931035, "trend_acceleration_pct": -1.2473319446048903, "trend_label": "Stable", "buyer_yoy_latest_pct": -13.3506, "buyer_yoy_all_avg_pct": 4.2202, "buyer_trend_consistency_pct": 51.7241, "market_share_latest_pct": 2.082791054437552, "market_share_change_1y_pp": -0.0014151840110581126, "peer_best_share_pct": 83.58512424915104, "peer_top_exporter": "CHN", "supplier_count_latest": 67, "buyer_market_hhi": 7015.69, "distance_km": 6720.63623046875, "has_reported_fta": 0, "applied_tariff_pct": null, "tariff_advantage_pp": null, "volatility_cv": 0.6976682613083638, "max_drawdown_pct": 73.71578586923502, "attention_level": "High attention", "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers", "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']", "signal_flag": "Growing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" } ], "priceSummary": { "exporter_iso3": "IND", "hs_code": 490900, "num_markets": 161, "highest_price_importer_iso3": "CHL", "highest_price_usd_per_ton": 749500, "lowest_price_importer_iso3": "MDV", "lowest_price_usd_per_ton": 30.021465364427137, "median_price_across_markets": 16012.765957446809, "price_spread_pct": 4680.452961882524, "avg_quantity_metric_tons": 5.936057046979866, "total_trade_value_usd": 29890386 }, "history": [ { "year": 2010, "export_value_usd": 4968616.099212947, "active_destinations": 136, "yoy_growth_pct": -15.255153560518032 }, { "year": 2011, "export_value_usd": 5144094.216131204, "active_destinations": 118, "yoy_growth_pct": 3.531730232610507 }, { "year": 2012, "export_value_usd": 4379891.945473019, "active_destinations": 130, "yoy_growth_pct": -14.85591512421656 }, { "year": 2013, "export_value_usd": 5484465.837905161, "active_destinations": 141, "yoy_growth_pct": 25.21920417634528 }, { "year": 2014, "export_value_usd": 5661634.927785825, "active_destinations": 134, "yoy_growth_pct": 3.2303800427779703 }, { "year": 2015, "export_value_usd": 5124489.874886943, "active_destinations": 131, "yoy_growth_pct": -9.487454767927801 }, { "year": 2016, "export_value_usd": 5299113.187781041, "active_destinations": 134, "yoy_growth_pct": 3.407623337297551 }, { "year": 2017, "export_value_usd": 6924253.934791481, "active_destinations": 132, "yoy_growth_pct": 30.668164453587654 }, { "year": 2018, "export_value_usd": 6144249.155918788, "active_destinations": 123, "yoy_growth_pct": -11.26482053111159 }, { "year": 2019, "export_value_usd": 6441133.2534084935, "active_destinations": 127, "yoy_growth_pct": 4.8319019941389465 }, { "year": 2020, "export_value_usd": 3315614.8548660516, "active_destinations": 118, "yoy_growth_pct": -48.52435550667256 }, { "year": 2021, "export_value_usd": 4594784.533857906, "active_destinations": 122, "yoy_growth_pct": 38.58016491615496 }, { "year": 2022, "export_value_usd": 4969161.96764118, "active_destinations": 125, "yoy_growth_pct": 8.14787790427545 }, { "year": 2023, "export_value_usd": 4726520.3658474125, "active_destinations": 140, "yoy_growth_pct": -4.882948138415134 }, { "year": 2024, "export_value_usd": 4620762.8833814105, "active_destinations": 130, "yoy_growth_pct": -2.2375336247396205 } ], "economy": { "year": 2024, "country_iso3": "IND", "exports_usd": 434173960378.9284, "imports_usd": 655633798252.7068, "trade_balance_usd": -221459837873.77838, "yoy_exports_growth_pct": -0.4597647673187044, "yoy_imports_growth_pct": 3.141857930370473, "exports_cagr_3y_pct": 3.047988495812537, "imports_cagr_3y_pct": 5.610533611541824, "export_partner_hhi": 534.4833947020102, "export_product_hhi": 182.66834548021453, "momentum_score": 0.592561211620668, "risk_score": 3.585758700911123, "gdp_million_usd": 3909891.5338580837, "gdp_per_capita_usd": 2694.737808599611, "population": 1450935791, "labor_force": 525944.31, "investment_rate_pct": 35.67, "savings_rate_pct": 30.91, "secondary_education_pct": 63.75, "tertiary_education_pct": 12.09, "total_factor_productivity": 427.46, "trade_openness_pct": 24.889166772254217, "exports_gdp_pct": 9.915719559208833, "num_active_partners": 270, "num_fta_partners": 23, 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"foreign_market_potential": 21532.526735863987 }, "countryMap": {} }, "product": { "hs_code": "490900", "hs_description": "Printed or illustrated postcards: printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings", "hs_chapter": 49, "hs_heading": 4909 }, "destinations": [ { "hs_code": 490900, "corridor_rank": 42, "exporter_iso3": "IND", "importer_iso3": "USA", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 1950310.5491332086, "exports_all_year_avg_usd": 936213.4906278203, "exports_avg_3y_usd": 1878991.3166124306, "exports_avg_5y_usd": 1690199.3681053729, "exports_avg_10y_usd": 1795589.4367613033, "exports_cagr_3y_pct": 7.028022561847003, "exports_cagr_5y_pct": -5.5086119467922305, "exports_cagr_10y_pct": 8.814616150620246, "exports_historical_peak_usd": 2589063.047728693, "buyer_imports_latest_observed_usd": 343507030.232134, "historical_peak_year": 2019, "positive_growth_year_share_pct": 62.06896551724138, "trend_acceleration_pct": -1.7865935887732434, "trend_label": "Growing", "buyer_yoy_latest_pct": 18.1139, "buyer_yoy_all_avg_pct": 4.7764, "buyer_trend_consistency_pct": 75.8621, "market_share_latest_pct": 0.5677643767043822, "market_share_change_1y_pp": -0.02175173987887169, "peer_best_share_pct": 69.8217481831721, "peer_top_exporter": "CHN", "supplier_count_latest": 86, "buyer_market_hhi": 5240.39, "distance_km": 11761.806640625, "has_reported_fta": 0, "applied_tariff_pct": 0.023682824094060608, "tariff_advantage_pp": 0.037034158968565656, "volatility_cv": 0.7254977571430856, "max_drawdown_pct": 53.21915705137433, "attention_level": "High attention", "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers", "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier','long_distance_without_fta']", "signal_flag": "Growing", "confidence_label": "High", "refreshed_at": "2026-07-20 09:30:25" }, { "hs_code": 490900, "corridor_rank": 49, "exporter_iso3": "IND", "importer_iso3": "GBR", "latest_data_year": 2024, "lane_data_years": 30, "exports_latest_observed_usd": 1648659.9025887684, "exports_all_year_avg_usd": 854072.1505212907, "exports_avg_3y_usd": 1755438.8164743918, "exports_avg_5y_usd": 1585706.110164186, "exports_avg_10y_usd": 1603978.987050328, "exports_cagr_3y_pct": 1.889145902911693, "exports_cagr_5y_pct": -0.6558430386119363, "exports_cagr_10y_pct": 3.1364778475165833, "exports_historical_peak_usd": 1978010.9905394719, "buyer_imports_latest_observed_usd": 79156279.2185115, "historical_peak_year": 2017, "positive_growth_year_share_pct": 65.51724137931035, "trend_acceleration_pct": -1.2473319446048903, "trend_label": "Stable", "buyer_yoy_latest_pct": -13.3506, "buyer_yoy_all_avg_pct": 4.2202, "buyer_trend_consistency_pct": 51.7241, "market_share_latest_pct": 2.082791054437552, "market_share_change_1y_pp": -0.0014151840110581126, "peer_best_share_pct": 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