{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/gbr/960830",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/960830",
    "exporter": "https://www.yugalinks.com/trade/exporter/gbr/960830",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "960830",
    "exporter_iso3": "GBR",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 183,
    "current_lane_count": 102,
    "active_market_count": 102,
    "exports_latest_observed_lanes_usd": 5077903.695072492,
    "exports_current_2024_usd": 4846066.343520603,
    "exports_avg_3y_usd": 5758895.538771243,
    "exports_avg_5y_usd": 7768544.009602253,
    "exports_avg_10y_usd": 9683699.945072042,
    "exports_cagr_3y_pct": -0.8512112913810044,
    "exports_cagr_5y_pct": -17.256820019038344,
    "exports_cagr_10y_pct": -10.19057669658685,
    "exports_all_year_lane_avg_usd": 15353511.364950722,
    "exports_historical_lane_peak_usd": 65946125.433762155,
    "historical_peak_year": 2003,
    "positive_growth_year_share_pct": 44.827586206896555,
    "trend_acceleration_pct": 9.339365405205847,
    "trend_label": "Stable",
    "top_market_iso3": "ARE",
    "top_market_exports_usd": 1314360.577846201,
    "top_market_share_pct": 25.88392094008465,
    "destination_hhi": 1438.2846496651212,
    "weighted_share_latest_pct": 8.072296569360885,
    "weighted_share_change_1y_pp": -0.2370301573254438,
    "weighted_volatility_cv": 0.8630741316269704,
    "weighted_max_drawdown_pct": 93.80814799782623,
    "limited_history_lane_share_pct": 13.66120218579235,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:28:47",
    "source": "api",
    "product": {
      "hs_code": 960830,
      "hs_description": "Pens: fountain, stylograph and other pens",
      "hs_chapter": 96,
      "hs_heading": 9608,
      "substitution_elasticity": null,
      "price_range_label": null,
      "trade_type_label": null
    },
    "hs_description": "Pens: fountain, stylograph and other pens",
    "hs_chapter": 96,
    "hs_heading": 9608,
    "destinations": [
      {
        "hs_code": 960830,
        "corridor_rank": 48,
        "exporter_iso3": "GBR",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 991383.467181057,
        "exports_all_year_avg_usd": 1448725.7337889625,
        "exports_avg_3y_usd": 1059577.0758233955,
        "exports_avg_5y_usd": 950520.9449134497,
        "exports_avg_10y_usd": 1097954.5500932361,
        "exports_cagr_3y_pct": 6.545389027010207,
        "exports_cagr_5y_pct": -2.6399401909482645,
        "exports_cagr_10y_pct": 1.05611121074356,
        "exports_historical_peak_usd": 3594183.733447217,
        "buyer_imports_latest_observed_usd": 44947235.97304335,
        "historical_peak_year": 1997,
        "positive_growth_year_share_pct": 55.172413793103445,
        "trend_acceleration_pct": 5.489277816266647,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": -0.3888,
        "buyer_yoy_all_avg_pct": 0.6523,
        "buyer_trend_consistency_pct": 48.2759,
        "market_share_latest_pct": 2.205660583390776,
        "market_share_change_1y_pp": 0.461971492676559,
        "peer_best_share_pct": 32.506171648126866,
        "peer_top_exporter": "DEU",
        "supplier_count_latest": 60,
        "buyer_market_hhi": 1642.21,
        "distance_km": 5570.1611328125,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.04674475463696969,
        "tariff_advantage_pp": null,
        "volatility_cv": 0.5702718634741839,
        "max_drawdown_pct": 83.64702616932955,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['unrecovered_drawdown']",
        "signal_flag": "Stable",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 960830,
        "corridor_rank": 53,
        "exporter_iso3": "GBR",
        "importer_iso3": "DEU",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 854079.792661077,
        "exports_all_year_avg_usd": 1672780.7067727754,
        "exports_avg_3y_usd": 987507.4901695751,
        "exports_avg_5y_usd": 2200173.0520336214,
        "exports_avg_10y_usd": 1893963.2477505035,
        "exports_cagr_3y_pct": 8.037027800816565,
        "exports_cagr_5y_pct": -16.34310919205806,
        "exports_cagr_10y_pct": -9.326284223143066,
        "exports_historical_peak_usd": 7361043.588818574,
        "buyer_imports_latest_observed_usd": 48502119.39016643,
        "historical_peak_year": 2020,
        "positive_growth_year_share_pct": 51.724137931034484,
        "trend_acceleration_pct": 17.36331202395963,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": -13.39,
        "buyer_yoy_all_avg_pct": 6.6956,
        "buyer_trend_consistency_pct": 58.6207,
        "market_share_latest_pct": 1.76091231352302,
        "market_share_change_1y_pp": -0.13521436123280495,
        "peer_best_share_pct": 40.936186144125294,
        "peer_top_exporter": "CHN",
        "supplier_count_latest": 67,
        "buyer_market_hhi": 2293.01,
        "distance_km": 495.36328125,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0,
        "tariff_advantage_pp": 0.0007815936111111112,
        "volatility_cv": 0.7129576291992361,
        "max_drawdown_pct": 90.79886985223638,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['unrecovered_drawdown']",
        "signal_flag": "Stable",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 960830,
        "corridor_rank": 99,
        "exporter_iso3": "GBR",
        "importer_iso3": "FRA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 201376.60515950157,
        "exports_all_year_avg_usd": 2141078.4720208733,
        "exports_avg_3y_usd": 144010.71300569482,
        "exports_avg_5y_usd": 463082.0797215697,
        "exports_avg_10y_usd": 1223154.404083299,
        "exports_cagr_3y_pct": -14.135895054494574,
        "exports_cagr_5y_pct": -36.00249604162512,
        "exports_cagr_10y_pct": -30.20031741391369,
        "exports_historical_peak_usd": 7336257.02566228,
        "buyer_imports_latest_observed_usd": 17117866.555765815,
        "historical_peak_year": 2014,
        "positive_growth_year_share_pct": 37.93103448275862,
        "trend_acceleration_pct": 16.06442235941912,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": -14.877,
        "buyer_yoy_all_avg_pct": 0.9942,
        "buyer_trend_consistency_pct": 51.7241,
        "market_share_latest_pct": 1.1764118180467524,
        "market_share_change_1y_pp": 0.6652084376768782,
        "peer_best_share_pct": 29.793465732210873,
        "peer_top_exporter": "DEU",
        "supplier_count_latest": 58,
        "buyer_market_hhi": 1587.34,
        "distance_km": 342.9474792480469,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0,
        "tariff_advantage_pp": 0.0007673828181818182,
        "volatility_cv": 0.6179886989558767,
        "max_drawdown_pct": 98.59873013595103,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['unrecovered_drawdown']",
        "signal_flag": "Slowing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "GBR",
      "hs_code": 960830,
      "num_markets": 125,
      "highest_price_importer_iso3": "MAC",
      "highest_price_usd_per_ton": 10046750,
      "lowest_price_importer_iso3": "AGO",
      "lowest_price_usd_per_ton": 218.33534378769602,
      "median_price_across_markets": 98272.72727272728,
      "price_spread_pct": 10223.112702240363,
      "avg_quantity_metric_tons": 0.9372699530516435,
      "total_trade_value_usd": 54782660
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 9256903.77775828,
        "active_destinations": 119,
        "yoy_growth_pct": -23.45931953983568
      },
      {
        "year": 2011,
        "export_value_usd": 8697000.278796192,
        "active_destinations": 115,
        "yoy_growth_pct": -6.048496477919294
      },
      {
        "year": 2012,
        "export_value_usd": 6780907.969277792,
        "active_destinations": 114,
        "yoy_growth_pct": -22.031645947970684
      },
      {
        "year": 2013,
        "export_value_usd": 8221421.355812383,
        "active_destinations": 103,
        "yoy_growth_pct": 21.243665200311142
      },
      {
        "year": 2014,
        "export_value_usd": 14196140.173437444,
        "active_destinations": 102,
        "yoy_growth_pct": 72.67257763648196
      },
      {
        "year": 2015,
        "export_value_usd": 10745277.415926881,
        "active_destinations": 96,
        "yoy_growth_pct": -24.308457900179874
      },
      {
        "year": 2016,
        "export_value_usd": 10859999.523331359,
        "active_destinations": 98,
        "yoy_growth_pct": 1.0676514245638211
      },
      {
        "year": 2017,
        "export_value_usd": 11374912.023936857,
        "active_destinations": 98,
        "yoy_growth_pct": 4.741367616999172
      },
      {
        "year": 2018,
        "export_value_usd": 12519318.973964943,
        "active_destinations": 103,
        "yoy_growth_pct": 10.060798251624693
      },
      {
        "year": 2019,
        "export_value_usd": 12494771.465549124,
        "active_destinations": 103,
        "yoy_growth_pct": -0.19607702676852456
      },
      {
        "year": 2020,
        "export_value_usd": 16594079.260503313,
        "active_destinations": 96,
        "yoy_growth_pct": 32.808185457868476
      },
      {
        "year": 2021,
        "export_value_usd": 4971954.171194217,
        "active_destinations": 106,
        "yoy_growth_pct": -70.03778219242149
      },
      {
        "year": 2022,
        "export_value_usd": 6569897.733758895,
        "active_destinations": 106,
        "yoy_growth_pct": 32.13914504326307
      },
      {
        "year": 2023,
        "export_value_usd": 5860722.539034231,
        "active_destinations": 108,
        "yoy_growth_pct": -10.794311014623927
      },
      {
        "year": 2024,
        "export_value_usd": 4846066.343520604,
        "active_destinations": 102,
        "yoy_growth_pct": -17.31281746842137
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "GBR",
      "exports_usd": 442181920400.69006,
      "imports_usd": 753376053311.657,
      "trade_balance_usd": -311194132910.9669,
      "yoy_exports_growth_pct": -5.298942785484062,
      "yoy_imports_growth_pct": 2.7114834343132888,
      "exports_cagr_3y_pct": 0.5321426807664675,
      "imports_cagr_3y_pct": 3.7727404935998576,
      "export_partner_hhi": 568.0807939645799,
      "export_product_hhi": 121.01636468637346,
      "momentum_score": -3.5496171456089027,
      "risk_score": 3.445485793254767,
      "gdp_million_usd": 3686033.0444821278,
      "gdp_per_capita_usd": 53246.36761451085,
      "population": 69226000,
      "labor_force": 35514.36,
      "investment_rate_pct": 17.85,
      "savings_rate_pct": 15.56,
      "secondary_education_pct": 91.71,
      "tertiary_education_pct": 30.04,
      "total_factor_productivity": 2397.02,
      "trade_openness_pct": 35.344853887670666,
      "exports_gdp_pct": 13.072436228084023,
      "num_active_partners": 270,
      "num_fta_partners": 119,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 1,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 6737.20987654321,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 44.074074074074076,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 0.3703703703703704,
      "avg_applied_tariff_pct": 0.12806982251220603,
      "avg_mfn_tariff_pct": 0.13073271711760692,
      "avg_preferential_tariff_pct": 0.02507111166182711,
      "tariff_advantage_pp": 0.10566160545577981,
      "avg_distance_all_partners_km": 6702.485526006816,
      "num_border_partners": 25,
      "num_colonial_partners": 2020,
      "avg_substitution_elasticity": -10.853938978940885,
      "pct_products_high_elasticity": 75.90697674418605,
      "pct_products_low_elasticity": 2.6744186046511627,
      "real_market_potential": 1919336.1730728918,
      "foreign_market_potential": 40595.75475928802
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "960830",
    "hs_description": "Pens: fountain, stylograph and other pens",
    "hs_chapter": 96,
    "hs_heading": 9608
  },
  "destinations": [
    {
      "hs_code": 960830,
      "corridor_rank": 48,
      "exporter_iso3": "GBR",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 991383.467181057,
      "exports_all_year_avg_usd": 1448725.7337889625,
      "exports_avg_3y_usd": 1059577.0758233955,
      "exports_avg_5y_usd": 950520.9449134497,
      "exports_avg_10y_usd": 1097954.5500932361,
      "exports_cagr_3y_pct": 6.545389027010207,
      "exports_cagr_5y_pct": -2.6399401909482645,
      "exports_cagr_10y_pct": 1.05611121074356,
      "exports_historical_peak_usd": 3594183.733447217,
      "buyer_imports_latest_observed_usd": 44947235.97304335,
      "historical_peak_year": 1997,
      "positive_growth_year_share_pct": 55.172413793103445,
      "trend_acceleration_pct": 5.489277816266647,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": -0.3888,
      "buyer_yoy_all_avg_pct": 0.6523,
      "buyer_trend_consistency_pct": 48.2759,
      "market_share_latest_pct": 2.205660583390776,
      "market_share_change_1y_pp": 0.461971492676559,
      "peer_best_share_pct": 32.506171648126866,
      "peer_top_exporter": "DEU",
      "supplier_count_latest": 60,
      "buyer_market_hhi": 1642.21,
      "distance_km": 5570.1611328125,
      "has_reported_fta": 0,
      "applied_tariff_pct": 0.04674475463696969,
      "tariff_advantage_pp": null,
      "volatility_cv": 0.5702718634741839,
      "max_drawdown_pct": 83.64702616932955,
      "attention_level": "Watch",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['unrecovered_drawdown']",
      "signal_flag": "Stable",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 960830,
      "corridor_rank": 53,
      "exporter_iso3": "GBR",
      "importer_iso3": "DEU",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 854079.792661077,
      "exports_all_year_avg_usd": 1672780.7067727754,
      "exports_avg_3y_usd": 987507.4901695751,
      "exports_avg_5y_usd": 2200173.0520336214,
      "exports_avg_10y_usd": 1893963.2477505035,
      "exports_cagr_3y_pct": 8.037027800816565,
      "exports_cagr_5y_pct": -16.34310919205806,
      "exports_cagr_10y_pct": -9.326284223143066,
      "exports_historical_peak_usd": 7361043.588818574,
      "buyer_imports_latest_observed_usd": 48502119.39016643,
      "historical_peak_year": 2020,
      "positive_growth_year_share_pct": 51.724137931034484,
      "trend_acceleration_pct": 17.36331202395963,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": -13.39,
      "buyer_yoy_all_avg_pct": 6.6956,
      "buyer_trend_consistency_pct": 58.6207,
      "market_share_latest_pct": 1.76091231352302,
      "market_share_change_1y_pp": -0.13521436123280495,
      "peer_best_share_pct": 40.936186144125294,
      "peer_top_exporter": "CHN",
      "supplier_count_latest": 67,
      "buyer_market_hhi": 2293.01,
      "distance_km": 495.36328125,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0,
      "tariff_advantage_pp": 0.0007815936111111112,
      "volatility_cv": 0.7129576291992361,
      "max_drawdown_pct": 90.79886985223638,
      "attention_level": "Watch",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['unrecovered_drawdown']",
      "signal_flag": "Stable",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 960830,
      "corridor_rank": 99,
      "exporter_iso3": "GBR",
      "importer_iso3": "FRA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 201376.60515950157,
      "exports_all_year_avg_usd": 2141078.4720208733,
      "exports_avg_3y_usd": 144010.71300569482,
      "exports_avg_5y_usd": 463082.0797215697,
      "exports_avg_10y_usd": 1223154.404083299,
      "exports_cagr_3y_pct": -14.135895054494574,
      "exports_cagr_5y_pct": -36.00249604162512,
      "exports_cagr_10y_pct": -30.20031741391369,
      "exports_historical_peak_usd": 7336257.02566228,
      "buyer_imports_latest_observed_usd": 17117866.555765815,
      "historical_peak_year": 2014,
      "positive_growth_year_share_pct": 37.93103448275862,
      "trend_acceleration_pct": 16.06442235941912,
      "trend_label": "Rapid decline",
      "buyer_yoy_latest_pct": -14.877,
      "buyer_yoy_all_avg_pct": 0.9942,
      "buyer_trend_consistency_pct": 51.7241,
      "market_share_latest_pct": 1.1764118180467524,
      "market_share_change_1y_pp": 0.6652084376768782,
      "peer_best_share_pct": 29.793465732210873,
      "peer_top_exporter": "DEU",
      "supplier_count_latest": 58,
      "buyer_market_hhi": 1587.34,
      "distance_km": 342.9474792480469,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0,
      "tariff_advantage_pp": 0.0007673828181818182,
      "volatility_cv": 0.6179886989558767,
      "max_drawdown_pct": 98.59873013595103,
      "attention_level": "Watch",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['unrecovered_drawdown']",
      "signal_flag": "Slowing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
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